Government Polytechnic Thane

Institute Code: 0116

Vision
To create competent technical manpower to cater industrial and societal needs.

Mission
We are committed to –
M1 : Provide an environment that values and encourages knowledge acquisition with
effective curriculum implementation.
M2 : Maintain the well-equipped laboratories to develop industrial competencies
among the students.
M3 : Empower and motivate faculties towards building their domain expertise in
technology and management.
M4 : Groom all round personality of students towards leadership, self-
employability, and lifelong learning.
M5 : Promote Industry Institute Interaction through training and placement services,
continuing education programs, consultancy & Technical services , etc. for
socioeconomic development.
Our Core Values are –Ethics, Equity, Women Empowerment, safety and
Ecofriendly practices
 Computer Engineering Department

Vision
To be a trend setting department in technical education providing highly competent,
efficient manpower to meet the ever technology.

Mission
We are committed to –
M1 : To provide an atmosphere for students and faculty to enhance problem
solving skills, leadership qualities, team spirit & ethical responsibilities. M2 : To
develop technical & professional skills to face Evolving Challenges and Social
Needs through Innovative Learning Process.
M3 : Establish Industry institute interaction program to enhance entrepreneurship
skills.
M4 : Enabling the Students to Excel in their Professions and Careers with life-long
learning keeping speedy growth with emerging technology.
 ASSESSMENT MANUAL
OF
MANAGEMENT

Micro-Project CO6I Diploma Program

MAHARASHTRA STATE BOARD

OF TECHNICAL EDUCTION, MUMBAI

(Autonomous) (Iso-9001-2008)
(ISO/ICE27001:2013)
(2024-2025)
 Government Polytechnic Thane

CERTIFICATE

This is to certified that following Third Year Computer Engineering students

have successfully and satisfactory completed their micro project work, entitled
“Entrepreneurship and Small Business Management” in partial fulfilment of the
requirement for diploma in Computer Engineering Academic Year 2024-2025.

Roll no Name of the Members Enrollment No

02 Disha Chalwadi 2201160001

06 Avani Mahendrakar 2201160005

07 Rashi Bambugade 2201160006

14 Maithili Sonawane 2201160013

Mr. Amol Fartode Mr. J. R. Nikhade

Subject In-charge Head of Department
Dr. Dattaray Mahajan
Principal
 Annexure I

Part A – Plan
Micro-Project Proposal

Group No:- Course:- CO6I.

Title Of Project:- Entrepreneurship and Small Subject:- MGT.
Business Management

1.0 Brief Information:

Entrepreneurship and small business management are crucial in driving economic

growth, fostering innovation, and creating employment opportunities. Effective
management ensures that businesses remain sustainable, competitive, and profitable
in dynamic markets. This project explores the strategic, financial, marketing, and
operational aspects of managing small businesses and the role of entrepreneurship in
economic development.

2.0 Aim / Benefits of Micro-Project:

➢ To understand the key principles of entrepreneurship and small business

management.
➢ To analyse management strategies that contribute to business success.
➢ To study financial planning, risk assessment, and operational efficiency in small
businesses.
➢ To explore leadership, decision-making, and market positioning for sustainability.
➢ To assess real-world challenges faced by small businesses and propose solutions.
3.0 Course Outcomes Addressed:

➢ Use basic management principles to execute daily activities.

➢ Use principles of planning and organising for accomplishment of tasks.

➢ Use principles of directing and controlling for implementing the plans.

4.0 Proposed Methodology:

We are preparing a group micro project on the Entrepreneurship and Small Business
Management. We will carry out our micro project by developing the various sections of
our project. We will firstly make a timetable and execute it according to our planning.
Then we will be highlighting the important points related to our topic. Also, we will be
taking references from various books to complete our project. Then we will be starting our
project by gathering the information related to the topic. And after that we will prepare a
report. Then we will contribute some money to take the printout of the Proposal and Report
of our Micro project.
5.0 Action Plan:

SR. Detail of activity Plan start Plan finish Name of responsible

NO Date Date member

1. Planning of the Project All Members.

2. Proposal of the project Avani Mahendrakar, Rashi

Bambugade

3. Gathering the information All Members.

4. Designing of website All Members.

5. Making the Website All Members.

6. Report of the Project Maithili Sonawane, Disha
Chalwadi
6.0 Resources Required:

Sr Resource Required Qty Remark

no.

1. Microsoft Windows 10 01

2. MS Word ___

3. Google Chrome ___

7.0 Name of Team Members:

Roll no Name of the Members Enrollnment No

02 Disha Chalwadi 2201160001

06 Avani Mahendrakar 2201160005

07 Rashi Bambugade 2201160006

14 Maithili Sonawane 2201160013

 GOVERNMENT POLYTECHNIC, THANE

MicroProject on
Entrepreneurship and Small Business
Management

SUBJECT:- MANAGEMENT

COMPUTER ENGINEERING
GOVERNMENT POLYTECHNIC, THANE-400612

2024-2025
Annexure II

A Micro-Project Report On
“Entrepreneurship and Small Business
Management”
Submitted In partial fulfilment of the
diploma in
Computer Engineering
UNDER GUIDENCE OF
PROF. AMOL FARTODE
Department of
Computer Engineering

Submitted by:
Roll Enrollment No Name of the Student
No.

02 2201160001 Disha Chalwadi

06 2201160005 Avani Mahendrakar
07 2201160006 Rashi Bambugade
14 2201160013 Maithili Sonawane
 TABLE OF CONTENTS

Sr. No. Topics Page No.

1 Rationale 11
2 Aim / Benefits of Micro-Project. 11
3 Course Outcomes Addressed. 11
4 Literature review 11
5 Actual Methodology followed 12
6 Actual resources used 12
7 Detailed of the Micro-Project 13

8 Skill Developed through this 20

Project

9 Applications of the Micro- 20

Project
10 Evaluation Sheet 21
1.0 Rationale:

Entrepreneurship and small business management are crucial in driving economic

growth, fostering innovation, and creating employment opportunities. Effective
management ensures that businesses remain sustainable, competitive, and profitable
in dynamic markets. This project explores the strategic, financial, marketing, and
operational aspects of managing small businesses and the role of entrepreneurship in
economic development.

2.0 Aim / Benefits of Micro-Project:

➢ To understand the key principles of entrepreneurship and small business

management.
➢ To analyse management strategies that contribute to business success.
➢ To study financial planning, risk assessment, and operational efficiency in small
businesses.
➢ To explore leadership, decision-making, and market positioning for sustainability.
➢ To assess real-world challenges faced by small businesses and propose solutions.

3.0 Course Outcomes Addressed:

➢ Use basic management principles to execute daily activities.
➢ Use principles of planning and organising for accomplishment of tasks.
➢ Use principles of directing and controlling for implementing the plans.
4.0 Literature Review:
➢ Internet (Google chrome).
➢ YouTube.

5.0 Actual Methodology followed:

We are preparing a group micro project on the Entrepreneurship and Small Business
Management. We will carry out our micro project by developing the various sections of
our project. We will firstly make a timetable and execute it according to our planning.
Then we will be highlighting the important points related to our topic. Also, we will be
taking references from various books to complete our project. Then we will be starting
ourproject by gathering the information related to the topic. And after that we will prepare
a report. Then we will contribute some money to take the printout of the Proposal and
Report of our Micro project.

6.0 Actual resources used:

Sr no. Resource Used Qty Remark

1. Microsoft Windows 10 01

Google Chrome ___

2..
7.0 Detailed of the Micro-Project
1. Introduction

Entrepreneurship and Small Business Management are key drivers of economic growth,
innovation, and job creation. Entrepreneurship refers to the process of identifying,
developing, and bringing a new business idea to life, while Small Business
Management focuses on effectively operating, sustaining, and expanding a small
enterprise.

Effective management practices are essential for small businesses to navigate financial
challenges, market competition, and operational efficiency. This study explores business
planning, financial management, marketing, leadership, and risk management to
ensure sustainable business success.

2. Importance of Entrepreneurship and Small Business

Management
1. Economic Growth – Startups and small businesses contribute significantly to
national GDP.
2. Job Creation – Small businesses employ a large workforce globally.
3. Innovation & Competition – Entrepreneurs bring new ideas and competition to
the market.
4. Social Impact – Small businesses support local communities and provide
solutions to societal problems.
5. Flexibility & Independence – Entrepreneurs control their work-life balance and
decision-making.
3. Key Concepts in Entrepreneurship and Small Business
Management

A. Characteristics of Entrepreneurs

Successful entrepreneurs typically exhibit:

• Visionary Thinking – Ability to identify opportunities before others.

• Risk-taking Ability – Willingness to take calculated business risks.
• Innovative Mindset – Constantly developing new products/services.
• Leadership & Decision-Making Skills – Managing teams and resources
effectively.
• Adaptability & Resilience – Overcoming market and financial challenges .

B. Business Planning & Strategy Development

A well-structured business plan includes:

1. Executive Summary – Brief overview of the business idea and goals.

2. Market Research & Industry Analysis – Understanding competition and
customer demand.
3. Business Model & Value Proposition – Identifying revenue streams and unique
selling points.
4. Financial Projections & Budgeting – Estimating startup costs, revenue, and
break-even analysis.
5. Operational Plan – Managing supply chain, logistics, and production.
6. Risk Assessment & Contingency Planning – Identifying business threats and
backup strategies.
 C. Financial Management for Small Businesses

1. Sources of Funding – Angel investors, venture capital, bank loans, crowdfunding.

2. Cash Flow Management – Ensuring liquidity for daily operations.
3. Cost Control & Budgeting – Keeping expenses within planned limits.
4. Pricing Strategies – Competitive pricing to maximize profitability.
5. Financial Record Keeping – Using accounting software for better financial
tracking.

D. Risk & Crisis Management in Small Businesses

• Identifying Business Risks – Financial, operational, market, and legal risks.

• Crisis Management Planning – Strategies for business survival during
downturns.
• Legal Compliance & Business Ethics – Following tax laws, labor laws, and
corporate regulations

4. Human Resource Management (HRM) in Small Businesses

• Recruitment & Selection – Hiring skilled employees aligned with business goals.
• Training & Development – Upskilling staff for performance improvement.
• Performance Management – Using KPIs (Key Performance Indicators) to track
productivity.
• Employee Engagement – Motivating staff through rewards and benefits.
• Workplace Culture & Ethics – Ensuring a positive and inclusive work
environment.
5.Key Management Functions in Small Business
Effective management in entrepreneurship involves the four core functions of
management:

1. Planning – Setting objectives, defining business strategies, and creating action

plans.
2. Organizing – Structuring resources, assigning responsibilities, and streamlining
operations.
3. Leading – Motivating teams, guiding employees, and fostering a productive work
environment.
4. Controlling – Monitoring performance, analyzing business outcomes, and
implementing corrective actions.

6. Skills Required for Entrepreneurs & Small Business Managers

Entrepreneurs and small business managers must develop key managerial skills to
ensure business growth:

Skill Importance in Business

Decision-Making Choosing the best course of action for success.

Financial Literacy Managing accounts, budgeting, and cash flow.

Marketing & Sales Attracting customers and increasing revenue.

Leadership & Teamwork Managing employees and business operations.

Problem-Solving Overcoming business challenges and risks.

Adaptability Adjusting to market changes and customer demands.

7. Case Studies on Successful Small Business Management

Case Study 1: Amul – A Cooperative Success Story

Industry: Dairy & FMCG (Fast Moving Consumer Goods)

• Management Strategy: Strong supply chain and marketing strategies.

• Financial Growth: Expanding from a local brand to an international leader.
• Customer Trust: High product quality and customer loyalty.

Case Study 2: Zomato – From Startup to Global Brand

Industry: Food Tech

• Business Strategy: Digital transformation and restaurant partnerships.

• Marketing Techniques: Targeted promotions and influencer collaborations.
• Revenue Model: Subscription-based and commission-based earnings.

Case Study 3: FabIndia – Sustainable Business Growth

Industry: Handicrafts & Apparel

• Ethical Business Model: Supporting rural artisans and eco-friendly products.

• Supply Chain Optimization: Using local resources to reduce costs.
• Leadership & Branding: Expanding into the international market with strong
branding.
8. Common Challenges in Entrepreneurship & Small Business
Management
Challenge Impact Solution
Financial Limited funding for Seek loans, investors, and cost-saving
Constraints expansion. strategies.
Market Difficulty in standing Unique branding, competitive pricing,
Competition out. and quality service.
Legal & Risk of fines and Proper legal registration, tax compliance,
Compliance Issues shutdown. and ethical business practices.
Employee High employee Motivational incentives, workplace
Retention turnover. culture, and career growth opportunities.
Economic Sales impacted by Diversification and contingency
Fluctuations market conditions. planning.

9.SWOT Analysis for Small Business Management

Factor Strengths Weaknesses Opportunities Threats
Internal Flexible decision- Limited Expansion in Market
Factors making, customer- financial digital markets, e- competition,
centric approach resources, lack commerce economic
of experience integration downturns
External Government Regulatory Industry Technology
Factors support, growing barriers, partnerships, disruptions,
entrepreneurial changing global market taxation
ecosystem business access policies
policies
8.0 Skill developed through this project:
➢ Business Strategy & Planning – Creating structured management strategies.
➢ Leadership & Team Management – Developing decision-making and team-
building skills.
➢ Financial & Budget Management – Handling business finance effectively.
➢ Marketing & Branding Expertise – Building a strong business identity.
➢ Risk & Crisis Management – Identifying and mitigating potential business risks.

9.0 Application of Microproject:

➢ Aspiring Entrepreneurs – Understanding business management strategies before
starting a venture.
➢ Small Business Owners – Enhancing management skills to improve operational
efficiency.
➢ Business Consultants & Analysts – Evaluating and optimizing small business
operations.
➢ Investors & Financial Institutions – Assessing small business growth potential
and risk factors.