The Personal Success Handbook: Curly Martin
The Personal Success Handbook: Curly Martin
The Personal
it down into thought provoking readily digestible, manageable sections. Approaching the
subject, as I did, with little knowledge of life-coaching, one cannot fail but to have one’s
usual mind-set challenged and to be inspired and stimulated onto a path of self-analysis and
diagnosis and self improvement and increased personal aspiration.”
Success
Kim Hakin FRCS FRCOphth, Consultant Ophthalmologist
“I love books that make a difference - easy to read, free of jargon, thought provoking and
purposeful - a book for those people serious about life improvement.”
Gill Fielding, The Wealth Company, (The Secret Millionaire, Channel 4)
Handbook
“No hype, just great easy-to-use ideas and strategies.” Zoë Fakouri LLM, MCIPS
“Her first two books were great, this is even better. The Personal Success Handbook is fun,
informative and potentially life-changing.”
Joe Benitez, IKEA Business Manager (UK)
Curly Martin
combines accepted methodology with cutting edge innovations to create exciting, entertaining
and effective approaches to individual and business growth potential. She held senior
management positions within global corporations and has over 20 years experience in training,
consulting and coaching.
The Achievement Specialist
Self-help and personal development/Neuro Linguistic Programming
ISBN 978-184590090-8
UK £16.99
90000
“truly inspirational”
Crown House Publishing Limited
www.crownhouse.co.uk — www.chpus.com
Zoë Fakouri LLM, MCIPS
Author photograph: Kitchenham Limited
9 7 81 845 900908
Curly Martin
and
LCCN 2007938980
All stories in this book are true but the names of the individuals
concerned have been changed
Disclaimer Notice
This book offers personal development information and guidance only and is not intended as direct advice. The author
and publishers have no control over the way that you use the information contained within these pages – you alone
are responsible for the outcomes of any actions that you take.
This book is a valuable guide; however it is recommended that you always employ qualified professional specialist
advice. Remember, the responsibility for the way that you apply the information contained in this book is yours.
Epilogue:OvertoYou...................................................................................253
AuthorResourceGuide................................................................................255
TestimonialsforCurlyMartin......................................................................257
Index................................................................................................................261
Even if you typically skip pages like this, now is a great time to
change the habits of a lifetime, because you are about to discover
strategies that can deliver success in any area of your life. This
introduction will help you to get the optimum benefits from the
ideas and concepts that follow, so stay with it for a few moments
longer.
Your focus and needs will change as you change and evolve, so
remember to revisit the chapter summaries from time to time as
someideaswillbecomemoremeaningfultoyouwhenyoubegin
tocreatepositiveresults.
Itcanbeinfuriatingtoreadaboutagoodideaandthenbeunable
to find it again later, so I invite you to personalise your book by
making margin notes that apply to your life. Put a date on each
notesothatyoucanmonitorhowyourthoughtschange.Keepa
penhandyasyoureadsothatyoucancircleyoursignificantpage
numbersasanadditionalrapidreferenceguide.
Ideasforsuccesswillcometoyouasyoureadandmaywellbe
forgotten by the time you turn the page. Ideas are as fragile as
wispywhitecloudswhichcanappearonabeautifulsummerday,
andvanishalmostassoonasyoucansay‘lookatthatbeautiful
cloud’.Any one of your ideas could be a breakthrough moment
of‘Aha!’brilliancethatcanigniteyourimagination.Useasmall
notebook to capture key word reminders of your ideas as they
cometoyouandthenrefertothemlaterwhenyouhavemoretime
todevelopthemintoactions.
You will find several text boxes that are designed to make you
think about your personal success and prompt you to consider
howyouwillimproveit.Spendtimewiththequestionsandwrite
downyouranswersasyougoalong.
The boxes are deliberately small because they should work as
reminders and motivators. Make more detailed observations
in your notebook as soon as ideas are generated, as this will
strengthenyourcommitmentsandactasyoursilentcoach.There,
I have said it, that magic word ‘coach’. Coaching may not be
magic,buttheoutcomesitcancreatemayseemnothinglessthan
magical.
You will probably have come across coaching in a sporting con-
text. Success coaching works just as effectively in every area of
your life. Self-analysis without a support system can be difficult
anddemoralising.Youcanonlystartonajourneyfromwhereyou
are now and your journey to personal success follows this rule.
Similarly,youmusthaveadefineddestinationinmindotherwise
youwilldriftoffcourseand,evenworse,willnotknowwhenyou
havearrived!
Whether you opt for self-coaching or invite external help, it is
all about knowing where you are, where you are going and the
actions that you will take to get there. Coaching is not a quick
fix; it is a process that provides a constant and continuous drip-
feedingofinformationtofuelyourmotivation,toplanandmake
anychangesthatareneeded,andtokeepyouontrackbymaking
themostofwhatyouhave.
vi
Pleasesetasideatleastfiveminuteseachdaytospendtimewith
thisbook,yournotebookandpen.Planandwritedowntheactions
youwilltake—nomatterhowsmallthestepsmayseem,theywill
leadyoutowardsyourgoals,aimsandsuccessobjectives.
If you keep doing the same things in the same ways, you will
always achieve the same results. If those results correspond
exactlytoyourdefinitionofsuccess,thencongratulations.Ifnot,
thenthefollowingchaptersofferyouaseriesofsignpoststopoint
youintherightdirectionofchange.
Areyoureadytostartwritingandlivingyourownstory?Ithas
athree-wordtitle:My Successful Life.Iwantyoutoshareasystem
thatIhavebeenusingforalongtimeandwhichIcreatedasaquick
reminder/referenceguidetoinspiremetogreaterachievements.
EachtimeIunearthaneworunexploredareaIapplyasystemI
calltheRAWPOWERmodeltoacceleratemydevelopmentinthat
area.Asyoucheckitoutnow,andwhenyouuseitlater,consider
how it applies to your own current success and future success
progress.
R –ReadasmuchasIcanonthesubject
A ––Attendseminars,courses,talks,demonstrationsetc.
W –––Watchaudiovisualmaterialsonthearea
P ––––Personalinsightsthatapplytome
O –––––OpenmymindwhenIapproachthetopic
W ––––––Workonmyweaknessesinthisandrelatedareas
E –––––––EnjoywhatIamdoing
R ––––––––Reproduceconsistentlyhighresults
vii
Goal Success
If you do not know where you are going, you cannot plan a journey or
know when you get there.
Synopsis
This chapter reveals the ‘secrets’ of successful goal setting and
achievement as it spells out exactly what you must do to achieve
every goal that you set for yourself on your life purpose—with
purpose.
Like the rest of his school pals, Patrick Ian Calhoun would pass his
most boring lessons by doodling with his initials. Very soon every
book cover, ruler, school bag and anything else that he owned was
emblazoned with a stylistic ‘PIC’. Unsurprisingly, he was soon
known by everyone as Pic which he agreed was a welcome change
from Paddy, a name which had plagued him until then and was not
really appropriate for someone of his ethnic background.
19
Thiswillsoundfamiliartoyou.Youhaveathoughtthatbecomes
a wish. Then the wish becomes a dream. However, because you
knowthatdreamsarethestuffoffantasy,youforgetitandgeton
withyourlife.Onlyeveryonceinawhile,youwillhaveadream
thatissopowerfulthatyoucannotforgetit.Itcanbecomeanag-
gingdesire.Morethanthat,itcanbecomeanobsession.
20
Walt Disney conceived and perpetuated the idea that ‘when you
wishuponastar,yourdreamsmaycometrue’.Hisdreamofset-
ting up an amusement park where you charged people to enter
becamearealitybecauseofhisbeliefsandcommitmenttocontinue
totakeactionregardlessofsetbacks.Sowhatwillyoudowithyour
thoughtsandwishes?Youcandismissthemforever,oryoucanact
uponthem.Soconsiderthiseasyformula:
Thatiswhatgoalsuccessisallabout.Ifitisthateasy,thensurely
everyone would do it and enjoy a successful life of happy fulfil-
ment?Well,itisthateasyandIamabouttogiveyouthetoolsthat
will allow you to set and achieve your goals. Not for everyone,
justforyou,andthatisthefirstvitalpointthatyoumustengrave
indeliblyonyourmind—youcanonlysetgoalsforyourselfand
neverattempttodosoforotherpeople.Goalsettingandachieve-
mentdemandadegreeofselfishness.
The opposite of selfishness is selflessness and you can have that
toowhenyourgoalsbringyousuchsuccessthatyouhavequality
timeandvaluableassetstosharewithyournearest,yourdearest,
andwithasmanyothersasyoudecidetoinclude.Areyouready
tobeselfishforafewminuteseachdaywhenyouknowthatthe
endresultwilljustifythemeans?Beforeyouanswerthatquestion,
considerwhata‘no’answermeans.
‘No’meansthatyouaretotallycontenttodriftthroughlifewith
little or no sense of purpose. ‘No’ means that whatever will be,
willbe.‘No’meansthatyourelinquishcontrolofyourlifetooth-
ers who may be total strangers. ‘No’ means that you may never
achieve what you desire or deserve in life. ‘No’ means that you
willhaveanexistencebutyouwillnothaveafullspectrumlife.
‘No’alsomeansthatyouaretotallysatisfiedwitheveryaspectof
your life and have achieved perfection, which is highly improb-
able and may require a quick but thorough examination of your
conscience.
21
Self Success
Synopsis
This chapter reveals the secrets of controlling your personal
power to be who you want to be, when you want to be.
Josef and Carlo Benrimo were identical twins who were born and
lived their childhood in Gibraltar. Although they were identical in
appearance, they were poles apart in personality. Josef, who was the
elder by some two minutes, grew up to challenge whatever he was
told and soon gained a reputation as a difficult teenager. Carlo how-
ever, would do all that he could to please everyone around him.
Although Josef was headstrong, he had great respect for his father.
Even so, he declared that he was going to become famous and that
even Gibraltar’s most successful restaurant could not offer him the
future that he craved. The family discussions were long and diffi-
cult for all concerned, but eventually it was agreed that Josef could
indeed relocate to Britain whilst Carlo would follow in his father’s
footsteps.
71
Both boys are now grown men with families of their own. Carlo
inherited the family house and restaurant, simply because that was
what was expected of him. But it gradually declined and lost its
place as one of the best restaurants on The Rock, all because of his
frustration and what he perceived as limitations of parentage, fate
and location. This led him to become dissatisfied, then irritable, and
eventually he sought his escape in alcohol. His was a classic exam-
ple of grasping defeat from the jaws of success.
Josef was a free spirit who travelled the world, never accepting that
the word ‘cannot’ would ever apply to him. Indeed, whenever he
was told that he couldn’t do something he would take it as a chal-
lenge and set out to prove the notion wrong. It was this attitude
that earned him a place in a televised debate about whether Britain
should relinquish sovereignty of his homeland to Spain. His firm
stand for the ‘against’ lobby and his eloquence, despite having had
no formal media training, came to the attention of a watching televi-
sion producer.
As for Carlo, well Josef used the royalties from his books to buy the
freehold of that original family restaurant. He completely refur-
bished it, promoted it heavily using his assumed name and sent
his slightly younger twin to a rehab clinic. Then he gave him the
business lock, stock and barrel. If you ever visit Gibraltar you will
recognise it by the words carved into the lintel over the front door:
‘Believe you can and you will’.
Therearemanyfacetstoourpersonalitiesandtheamazingmixture
thatmakesuswhoweare.Thischapterwillnotdelveintodeep
psychological theories or behavioural science. Instead it reveals
someinsightsintothe‘what’and‘whys’ofyourbehavioursand
howthesecolourtheresultsthatyoucreateinyourlife.Youwill
alsodiscoversomepowerfultoolsandtechniquesfortakingcontrol
72
?
of your life and destiny. We will be
looking at your beliefs, values, self-
esteem, confidence, personal devel-
SELF
opmentandunderstanding. DiagNoStic
Box
Who are you?
Who am
You get to choose this and have
alreadychosenyourlifesofar.This I really?
mightbeabitofahardpilltoswal-
lowaswehaveoftenbeentaughtto
give the responsibility of our lives
to others. We learn the apparent effectiveness of the illusion of a
blamecultureatayoungageand,sadly,wealsolearndependency.
Youonlyhavetolookaroundyouatthemediatoseethatevery
day the ‘government’ should be doing something about it! Not
you, not I, not the victims or perpetrators, just ‘the government’
orworse,anundefined‘they’.Untilandunlessyoudecidetotake
back the total responsibility for your successes and failures you
willneverfeelsuccessful.
You may have all the trappings of modern day material suc-
cess—theluxurycar,abighouse,designerclothesandexpensive
holidays—but you will always feel that there is something miss-
ing.Someofmy‘successful’clientshaveexpressedthefearthat,
some day, they will get the tap on the shoulder that they have
beendreading—theonewhichsays‘youhavebeenfoundoutasa
fraudster’.Thisisbecausetheylackrealinnerself-beliefandavoid
takingfullresponsibilityfortheirownlives.Otherswhoappeared
to‘haveitall’haveconfessedtotheanti-climacticfeelingdescribed
as‘isthatitthen?’
Yourself-imageistheaccumulationofeveryattitudeandopinion
thatyouhaveeverbeentoldaboutyourselfsincebirth.Youhave
perpetuated and reinforced this by repetition until eventually it
hasformedthesubconsciouspictureofyourself-image.Thishas
becomewhoyoubelieveyouare;itdetermineshowyourespond
to life and what you believe you are capable of doing. It has
becomeyourcomfortzone.
73
Neuro-Linguistic
Programming Success
Once you know how to use NLP tools and techniques you have some
of the most powerful keys to success.
Synopsis
In this chapter, you will discover the reasons for using NLP to
influence someone towards your outcomes. You will understand
why you are successful sometimes and how to be more consist-
ently successful.
It was also the end of a school term for Amanda and time for the
annual parent and teachers’ evening. She need not have worried
for, like her mother, she was a bright student gifted with a sunny
disposition.
Annie obediently did the rounds of the teachers who were seated
around the edge of the school hall. She glanced up and read, ‘Miss
Brown – Drama’. After the usual favourable comments, Miss Brown
167
said that there was something that Annie could do to help her
daughter: ‘We have all noticed that when Mandy is nervous, tense
or angry, her voice takes on a stridency and high pitch that is most
unattractive. That’s why she is never given speaking parts in the
school drama productions.’
Much later that night, relaxing in bed, Annie had a flashback to her
own childhood in Hong Kong. Once again, she heard her own father
telling her, and not for the first time, ‘Annie, if you keep screeching
like that you will have every cat in the island coming to investi-
gate.’ Could it be that people thought she still screeched, just like
Amanda and those alley cats?
She got up and found her ancient cassette tape recorder and then
amused herself for an hour or more, trying various readings and
sounds and then playing them back. The next day she visited the
library and carried home several books with chapters on voice
training and breath control. She grinned to herself as she read how
Britain’s first female Prime Minister had been coached to modulate
her voice from ‘bitch pitch’ to ‘middle register’ so that she could
project an air of gravitas, strength and apparent wisdom.
Annie’s best friend gave her a book as a birthday present. ‘It is about
something called NLP and it sure helped me in so many different
ways,’ she said. Annie read the book from cover to cover over the
next couple of evenings and then again, more slowly, whilst making
notes.
She had three interviews the following week. Just before each
of them she smilingly visualised Miss Brown repeating her own
father’s words, she became conscious of her breathing rate and
then, during the interviews, she gently applied the rapport build-
ing techniques that she had been reading about. She was offered
all three jobs and wisely chose the one that was closest to home—it
offered the highest salary too. Annie wrote in her diary: ‘This cat
stopped screeching and got the cream.’
Once you have the power to influence another person you have
the key to success in achieving your outcomes. Neuro-Linguistic
Programming (usually referred to as NLP) has been defined as
‘the art and science of personal excellence’.At its simplest level,
NLP is a series of techniques and procedures for coding human
168
behaviour.Itsuggestshowtousetheinformationgatheredinaid-
ing the understanding of what people do and how they perform
withexcellence.
NLP is both an art and a science. The art component is how we
make NLP personal to us when we practise it. The science com-
ponentisbasedondetailedresearchofthemethodsandprocesses
used by outstanding individuals in many fields to deliver out-
standing results. I have already explained that, to be successful,
youneedtodefinewhatsuccessmeanstoyou.NLPisanacceler-
atedpathwaytoformulatingyourdefinition.
Background
NLP was identified and developed in the early 1970s, in the US,
byJohnGrinderandRichardBandler.RichardBandlerwasapsy-
chologystudentworkingwithJohnGrinder,anassistantprofessor
of linguistics at the same university. They studied and analysed
the astounding results being obtained by top people in various
therapypractices.
Theyhypothesisedandthenprovedthatanygivenprocedureor
conduct can be replicated and modelled. This led to the break-
through reasoning that we can even control our automatic pro-
grammed responses to given situations and deliver predictable
outcomesorresults.
To give you a taste of NLP and to hopefully stimulate your own
interestinfurtherreadingonthetopic,Ihaveselectedjustafewof
thebasictechniqueshere.Othersaretouchedonintheindividual
chapters,wheretheiruseismorerelevant.Donotbeputoffbythe
jargon because NLP really is rational, simple, proven, powerful
andeasytouse.
169
The Personal
it down into thought provoking readily digestible, manageable sections. Approaching the
subject, as I did, with little knowledge of life-coaching, one cannot fail but to have one’s
usual mind-set challenged and to be inspired and stimulated onto a path of self-analysis and
diagnosis and self improvement and increased personal aspiration.”
Success
Kim Hakin FRCS FRCOphth, Consultant Ophthalmologist
“I love books that make a difference - easy to read, free of jargon, thought provoking and
purposeful - a book for those people serious about life improvement.”
Gill Fielding, The Wealth Company, (The Secret Millionaire, Channel 4)
Handbook
“No hype, just great easy-to-use ideas and strategies.” Zoë Fakouri LLM, MCIPS
“Her first two books were great, this is even better. The Personal Success Handbook is fun,
informative and potentially life-changing.”
Joe Benitez, IKEA Business Manager (UK)
Curly Martin
combines accepted methodology with cutting edge innovations to create exciting, entertaining
and effective approaches to individual and business growth potential. She held senior
management positions within global corporations and has over 20 years experience in training,
consulting and coaching.
The Achievement Specialist
Self-help and personal development/Neuro Linguistic Programming
ISBN 978-184590090-8
UK £16.99
90000
“truly inspirational”
Crown House Publishing Limited
www.crownhouse.co.uk — www.chpus.com
Zoë Fakouri LLM, MCIPS
Author photograph: Kitchenham Limited
9 7 81 845 900908