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Data-Visualization

The document discusses data visualization in Excel, highlighting its importance for better data analysis, faster decision-making, and understanding complex information. It outlines various types of visualizations such as bar charts, line charts, pie charts, and scatter plots, each serving different analytical purposes. Additionally, it provides best practices for effective data visualization, emphasizing simplicity and clarity.

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Jhenny Mae Deduyo
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22 views

Data-Visualization

The document discusses data visualization in Excel, highlighting its importance for better data analysis, faster decision-making, and understanding complex information. It outlines various types of visualizations such as bar charts, line charts, pie charts, and scatter plots, each serving different analytical purposes. Additionally, it provides best practices for effective data visualization, emphasizing simplicity and clarity.

Uploaded by

Jhenny Mae Deduyo
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd
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DATA VISUALIZATION

USING EXCEL
Data visualizations in Excel are representations of
numerical data in a visual format. You can organize data
in a spreadsheet into a more accessible and organized
format like a line graph, Gantt chart or bar graph.
IMPORTANCE OF VISUALIZATION
Visualizing the data enable decision-makers to
interrelate the data to find better insights.

1. Analyzing the Data in a Better Way


2. Faster Decision Making
3. Making Sense of Complicated Data

3
Common Visualization Types

4
COMPARISON

-compare values side-by-side in a visual manner to easily see


differences.
-In a way, it shows size proportions in one quick view.
-easy to understand right away

STAT 210 – STATISTICAL SOFTWARE (R) 5


COMPARISON
BAR/COLUMN CHARTS:
Compare between items or categories

2015 Ticket Sales by Gender Number of complaints by Type


MINI BAR 2
421,099
CONCIERGE 2
350,354 AIR CONDITIONING 3
STAFF ATTITUDE 6
Ticket Sales

ROOM INTERIORS 6
DELAY IN ROOM SERVICE 9
FOOD QUALITY 17
164,050
ROOM CLEANING 34
91,033 DELAY IN REGISTRATION 43

0 5 10 15 20 25 30 35 40 45 50
COMEDY THRILLER DOCUMENTARY ROMANCE No. of Complaints

STAT 210 – STATISTICAL SOFTWARE (R) 6


COMPARISON
LINE CHARTS:
Compare between/across time
Stock Prices (Google VS. Amazon)
$900

$800 R² = 0.5602

$700 R² = 0.6844

$600

Google
$500
PRICE

Amazon
$400 Linear (Google)
Poly. (Amazon)
$300

$200

$100

$0
6/4 7/4 8/4 9/4 10/4 11/4 12/4 1/4 2/4 3/4 4/4 5/4

STAT 210 – STATISTICAL SOFTWARE (R) 7


COMPOSITION

-see how the different parts of the whole add up, usually
stacked to 100%
-see how elements of a summed metric add up (not 100%).
-see how elements evolve over time

STAT 210 – STATISTICAL SOFTWARE (R) 8


COMPOSITION
PIE CHARTS:
Most over-used chart type in business
REVENUE
Apparel Electronics Toys & Games Housewares

17%

31%

20%

32%

STAT 210 – STATISTICAL SOFTWARE (R) 9


COMPOSITION
STACKED AREA CHARTS:
Show compositional evolution over time.
2015 Ticket Sales by Genre per Month
Comedy Thriller Documentary Romance

120,000

100,000

80,000
TICKET SALES

60,000

40,000

20,000

MONTH

STAT 210 – STATISTICAL SOFTWARE (R) 10


DISTRIBUTION

-allows us to look deeper into summarized statistics like


averages
-easy to understand visual representation of numeric
values

STAT 210 – STATISTICAL SOFTWARE (R) 11


DISTRIBUTION
HISTOGRAM:
Visual representation of counts over a range of values.

STAT 210 – STATISTICAL SOFTWARE (R) 12


DISTRIBUTION
HEATMAPS:
Shows density over a table or matrix of values, easily
find hotspots in data..

STAT 210 – STATISTICAL SOFTWARE (R) 13


RELATIONSHIP

-uncover patterns between two data series


-detect outliers even do manual clustering
-easy way of testing or exploring a hypothesis

STAT 210 – STATISTICAL SOFTWARE (R) 14


RELATIONSHIP
SCATTER PLOT:
Versatile plot that shows relationships between data.
Can uncover outliers

STAT 210 – STATISTICAL SOFTWARE (R)


RELATIONSHIP
Dual Axis Graph:
Overlay two data series in a single chart to directional
relationship between data.
Clicks VS. CPC
600,000 $2.00
$1.80
500,000 $1.60
400,000 $1.40

COST/CLICK
$1.20
CLICKS

300,000 $1.00
$0.80
200,000 $0.60
$0.40
100,000 $0.20
0 $0.00

MONTHS

Clicks Cost/Click

STAT 210 – STATISTICAL SOFTWARE (R)


DATA VISUALIZATION BEST PRACTICES
1. Less is more. Make every pixel and word count.
2. Avoid decorative use of graphics.
3. Avoid Pie Charts
4. Avoid three dimensional charts.
5. Start Bar Chart at Zero
6. Use sparklines to show trends on the X-Axis
7. Use color only to accentuate

STAT 210 – STATISTICAL SOFTWARE (R)

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