1.

MONDAY
OBJECTIVES

A. Content
GRADES 8 TACUYONG SUR NATIONAL HIGH
Standards: School: SCHOOL
DAILY LESSON The learner demonstrates communicative competence throughGrade Level:
his/her 8
PLAN Learning
understanding of Afro/African literature and other texts types for a
Teacher: CHERYL C. CAMIT Area: ENGLISH
deeper appreciation of Philippine Culture and those of other countries
DECEMBER 16, 2024 8:30-9:30
Teaching Dates and PEACOCK , 9:50-10:50 -DOVE
Time: Quarter: 3RD
B.
Performance
Standards:

C. Learning Analyze the intention of words or expressions used in propaganda techniques

Competencie
Learning Objectives:
s/Objective:
1. define propaganda
Write the LC
Code for 2. identify the different propaganda techniques
each
3. valuing cooperation in group activity

4. examine propaganda techniques

I. CONTENT

III-
LEARNING
RESOURCES

a.
References

b. Teacher’s
Guide Pages

c. Learner’s English Learning Kit Grade 8

Materials
Pages

d. Textbook
Pages

e. Additional
Materials from
Learning
Resource (LR)
portal

f. Other
Learning
Resources youtube

IV. Teachers Activity Students Activity

PROCEDURES

A. Reviewing Preliminaries: Good morning Maám

Previous
Lesson or Good Morning class! Yes ma'am (Prayer)
Presenting
(Student align their chairs
the New
and pick up all the pieces
Lesson Let us pray first, may I request somebody to lead our prayer this of paper}
morning?

Thank you maám

Now kindly align your chairs and everybody pick up the pieces of paper
under it after that you take your seat.

Checking of Attendance (The class monitor will tell

who’s absent for the day)

Greetings:
“It was great Maám!”
“So how are you today? Is it good so far?

“Yes ma’am”
IV.
PROCEDURE
S
E. Discussing What is propaganda
New It is a form of communication that is aimed at influencing the attitudes,
Concepts perspectives and emotions of people or communities toward some cause
and or position by presenting only one side of an argument. It is usually
Practicing repeated and presented over a wide variety of media in order to attract
the interests of a greater majority.
New Skills
#2 Types of Propaganda Techniques. There are a number of ways
and/or techniques on how to persuade people to buy products, accept
ideas, and avail services.

Ex: “My opponents in the presidential race are cowards.”

“This is why a woman shouldn’t do a man's job.”
“You wouldn't understand since you have never had to struggle.”

F. Group Activity: Possible answer

Developing Read the following advertisement and identify the words known Name-Calling: The
Mastery as name calling and card stacking. advertisement uses the
(L leads to Why Choose FreshBite Snacks Over CrappyCrunch?" term "CrappyCrunch" to
Formative Body Text:"FreshBite Snacks are made with all-natural ingredients,
negatively label the
Assessment providing you with the healthiest snack option on the market. Unlike competitor's product,
3) CrappyCrunch, which uses artificial preservatives and unhealthy implying that it is of poor
additives, FreshBite Snacks are packed with nutrients that your body quality.
needs. Don't settle for the junk food that CrappyCrunch offers—choose Card Stacking: The
FreshBite Snacks for a healthier, tastier option!" advertisement highlights
Visuals: only the positive aspects
 FreshBite Snacks displayed in vibrant, appealing packaging. of FreshBite Snacks (all-
 CrappyCrunch shown in dull, unappealing packaging with a sad natural ingredients,
face emoji.
packed with nutrients)
while omitting any
potential negatives,
creating an unbalanced
view in favor of FreshBite
Snacks

G. Finding .
Practical From the television, radio, and other platforms cite an advertisement
Applications from this kind of propaganda technique?
of Concepts
and Skills in
Daily Living
V.
PROCEDURE
S
H. Making What is propaganda?
Generalizati What is name calling?
ons and Want is card stacking
Abstractions
about the
Lesson

I. Evaluating Multiple Choice: Answer

Learning 1.Which of the following is an example of card stacking? 1.A
A. Listing only the benefits of a product 2. C
B. Calling an opponent a derogatory name 3. B
C. Providing balanced information
D. Ignoring the topic
4. D
5. B
2. Which of the following is an example of name-calling? 6. C
A. "Our product is the best because it has the highest quality 7. B
ingredients." B. "Unlike Brand X, which is full of artificial additives, our 8. C.
product is all-natural." 9. B
C. "Brand X is garbage; only fools would buy it." 10.B
D. "Our product comes in a variety of flavors to suit everyone's taste."

3. What is card stacking in advertising?

A. Attacking an opponent with derogatory language
B. Presenting only positive information while omitting negative
information C. Comparing two products objectively
D. Using celebrities to endorse a product

4. Which phrase is an example of card stacking?

A. "Our competitors are the worst in the industry."
B. "Our product has been scientifically proven to be the most effective."
C. "Brand Y is just a cheap knock-off."
D. "Our product outperforms others in every single test."

5. Which of the following sentences uses name-calling?

A. "Our new feature makes it easier to use than ever before."
B. "The other brand is a scam and only cheats customers."
C. "We offer a money-back guarantee if you're not satisfied."
D. "Our product has received excellent reviews from users."

6. Card stacking is often used to:

A. Show both sides of an argument
B. Discredit competitors with negative language
C. Highlight only the favorable aspects of a product
D. Provide balanced and fair information

7. Which advertisement technique involves using derogatory

language to attack an opponent?
A. Card stacking C. Bandwagon
B. Name-calling D. Testimonial

8. An ad claims, "Brand Z's cleaning products are dangerous and

ineffective." This is an example of:
A. Card stacking B. Testimonial C. Name-calling D. Glittering generalities

9. What is the purpose of card stacking in advertisements?

A. To provide a balanced perspective
B. To highlight only the positive aspects of a product and ignore the
negatives
C. To use celebrities to promote a product
D. To create an emotional appeal

10. Which of the following is a characteristic of name-calling?

A. Presenting balanced information
B. Attacking an opponent with negative labels
C. Using statistical data to support claims
D. Emphasizing product benefits

J. Additional
Activities for
Application
or
Remediation
 1. OBJECTIVES TUESDAY

A. Content
Standards:
The learner demonstrates communicative competence through his/her
Prepared by: understanding of Afro/African literature and other texts types for a
deeper appreciation of Philippine Culture and those of other countries
CHERYL C. CAMIT
B. Performance
Subject Teacher
Standards:

C. Learning Analyze intention of words or expression used in propaganda techniques

Competencies/O Checked By:
Learning Objectives:
bjective:
1. Understand the propaganda techniques of plain folksRONALD C. CAGALITAN
and glittering generalities.
Write the LC
Code for each TEACHER III/OIC
2 Identify examples of these techniques in various media.

3. appreciate the use of propaganda techniques in advertisement

Using Propaganda Techniques

I. CONTENT

III- LEARNING
RESOURCES

a. References

b. Teacher’s
Guide Pages
GRADES 8 TACUYONG SUR NATIONAL HIGH
DAILYc.LESSON
Learner’s School:
English LearningSCHOOL
Kit Grade 8 Grade Level: 8
PLAN Learning
Materials Pages
Teacher: CHERYL C. CAMIT Area: ENGLISH
DECEMBER 17, 2024 8:30-9:30
d. Textbook
Teaching Dates and PEACOCK , 9:50-10:50 -DOVE
Pages Time: Quarter: THIRD

e. Additional
Materials from
Learning
Resource (LR)
portal

f. Other
Learning
youtube
Resources

IV. Teachers Activity Students Activity

PROCEDURES

A. Reviewing Preliminaries: Good morning Maám

Previous Lesson
Good Morning class! Yes ma'am (Prayer)
or Presenting
the New Lesson (Student align their chairs
and pick up all the pieces
Let us pray first, may I request somebody to lead our prayer this of paper}
morning?

Thank you maám

Now kindly align your chairs and everybody pick up the pieces of
paper under it after that you take your seat.

Checking of Attendance (The class monitor will tell

who’s absent for the day)

Greetings:
“It was great Maám!”
“So how are you today? Is it good so far?

“Yes ma’am”
“That’s good to know.

Now, I’m going to set our Classroom Rules:

“Yes ma’am”
1. respect or listen to your teacher or classmates.

2. Be quiet when the teacher. classmates are talking.

3. Raise your hand when you want to speak.

IV.
E. Discussing
New Concepts
and Practicing
New Skills #2
5. Developing Identify the propaganda used in the picture Answer
Mastery 1. glittering
(L leads to personalities
Formative 2. glittering
personalities
Assessment 3) 3. plain folks
4. glittering personlities
5. plain folks
6. plain folks
2. __________ 3.________ .
1.______

5._________
4._______
6.______

F. Finding .
Practical
Applications of
Concepts and
Skills in Daily
Living
V. PROCEDURES
G. Making What is plain folks propaganda?
Generalizations What is glittering generalities? .
and When did these propaganda techniques usually used?
Abstractions
about the
Lesson
H. Evaluating Multiple Choice Test: Glittering Generalities and Plain Folks Answer
Learning Instructions: For each question, select the best answer. 1.B
2.B
1. Which of the following is an example of glittering 3. C
generalities? 4. B
A. "Vote for Jane, a hardworking farmer who understands our 5. C
values." 6. C
B. "Experience true freedom and unparalleled success with our 7.C
product." 8. B
C. "Our team consists of ordinary people, just like you." 9.B
D. "Our toothpaste is recommended by 9 out of 10 dentists." 10.B
.
2. What does the plain folks technique emphasize?
A. Using technical jargon to impress the audience
B. Appealing to ordinary people by portraying the speaker as just
like them
C. Using abstract concepts to make a product sound appealing
D. Comparing two products objectively

3. Which phrase is an example of plain folks propaganda?

A. "Our product will change your life for the better."
B. "Join millions of satisfied customers who trust our brand."
C. "As a parent, I know how important safety is for my family."
D. "Get the best deal now with our limited-time offer."

4. Which of the following sentences uses glittering

generalities?
A. "Our local farmers provide the freshest produce."
B. "You deserve the best, and our product delivers just that."
C. "This product is used by people just like you."
D. "Our team is dedicated to quality and customer satisfaction."

5. What is the main goal of using glittering generalities in

advertising?
 A. To provide detailed information
B. To appeal to ordinary people
C. To evoke positive emotions and create a favorable impression
D. To present both sides of an argument

6. Which of the following best describes the plain folks

technique?
A. Highlighting the advanced features of a product
B. Using vague and positive words to evoke emotions
C. Portraying the speaker as an average person to gain trust
D. Emphasizing the luxury and exclusivity of a product

7. An advertisement claims, "Our detergent is trusted by

families just like yours." This is an example of:
A. Glittering generalities B. Testimonial C. Plain folks D. Card
stacking

8. What is the purpose of using glittering generalities in a

speech or advertisement?
A. To provide specific details and facts
B. To evoke positive feelings and create a favorable impression
C. To attack an opponent with negative language
D. To compare and contrast different products

9. Which of the following is a characteristic of glittering

generalities?
A. Using technical terms and statistics
B. Using vague and positive words that appeal to emotions
C. Providing a balanced and objective analysis
D. Attacking an opponent with negative labels

10. An advertisement says, "Our candidate is just like you,

fighting for a better future." This is an example of:
A. Glittering generalities B. Plain folks C. Testimonial D. Bandwagon

I. Additional Find an advertisement or article online and write a brief analysis of

Activities for any propaganda techniques used.
Application or
Remediation

Prepared by:

CHERYL C. CAMIT

Subject Teacher

Checked By:

RONALD C. CAGALITAN

TEACHER III/OIC
 1. OBJECTIVES WEDNESDAY

A. Content
Standards:
The learner demonstrates communicative competence through his/her
understanding of Afro/African literature and other texts types for a
deeper appreciation of Philippine Culture and those of other countries

B. Performance
Standards:

C. Learning
Competencies/
Objectives:
Objective:
1. Understand the propaganda techniques of plain folks and glittering generalities.
Write the LC
Code for each 2 Identify examples of these techniques in various media.

3. appreciate the use of propaganda techniques in advertisement

GRADES 8 TACUYONG SUR NATIONAL HIGH
DAILY LESSON School: SCHOOL Grade Level: 8
PLAN I. CONTENT Learning
Teacher: CHERYL C. CAMIT Area: ENGLISH
DECEMBER 18, 2024 8:30-9:30
III- LEARNING
Teaching Dates PEACOCK 9:50-10:50 -DOVE
RESOURCESand Time: Quarter: THIRD

a. References

b. Teacher’s
Guide Pages

c. Learner’s English Learning Kit Grade 8

Materials
Pages

d. Textbook
Pages

e. Additional
Materials from
Learning
Resource (LR)
portal

f. Other
Learning
youtube
Resources

IV. Teachers Activity Students Activity

PROCEDURES

A. Reviewing Preliminaries: Good morning Maám

Previous
Good Morning class! Yes ma'am (Prayer)
Lesson or
Presenting the (Student align their
New Lesson chairs and pick up all the
Let us pray first, may I request somebody to lead our prayer this pieces of paper}
morning?

Thank you maám

Now kindly align your chairs and everybody pick up the pieces of
paper under it after that you take your seat.

Checking of Attendance (The class monitor will

tell who’s absent for the
day)
Greetings:

“So how are you today? Is it good so far? “It was great Maám!”

“That’s good to know. “Yes ma’am”

Now, I’m going to set our Classroom Rules:

1. respect or listen to your teacher or classmates. “Yes ma’am”

2. Be quiet when the teacher. classmates are talking.
IV.
E. Discussing
New Concepts
and Practicing
New Skills #2
5. Developing identify and name the propaganda in the advertisement.
Mastery .
(L leads to
Formative
Assessment 3)
1. bandwagon
2. soft soap
3. soft soap
4. testimonial
5. testimonial
6. bandwagon
3._______ 7. soft soap
1._______ 2._______ 8. testimonial

4.______ 5.________

6.______ 7.______ 8.________

How would you recognize the propaganda technique?

F. Finding
Practical When in your life did this propaganda technique persuade you?
Applications of What did you do?
Concepts and Are you aware of this?
Skills in Daily
Living
V.
PROCEDURES
G. Making
Generalizations What is soft soap Testimonial
and What is testimonial propaganda uses endorsements
Abstractions What is bandwagon?
from celebrities,
about the experts, or satisfied
Lesson customers to promote
a product or idea.
Soft soap involves
using flattery to
persuade the audience.
Bandwagon-
encourages people to
follow the crowd or join
in because others are
doing so.
H. Evaluating Identify the following propaganda
Learning
1. Which technique involves flattering the audience to gain
their approval? 1. B
A. Bandwagon C. Testimonial
B. Soft Soap D. Name-calling
2.A
2. "Everyone is joining the new fitness club, so you should 3.D
too." This is an example of which technique? 4.C
A. Bandwagon B. Soft Soap 5. C
B. Testimonial D. Plain Folks 6.B
3. Which technique uses a celebrity or authority figure to 7.B
endorse a product or idea? 8.A
A. Soft Soap C. Bandwagon 9.B
B. Name-calling D. Testimonial 10.B
4. An ad that shows a famous athlete drinking a particular
sports drink to suggest that it enhances performance is
using which technique?
A. Soft Soap C. Testimonial
B. Bandwagon D. Transfer

5. "You are a smart shopper, and that's why you choose our
brand." This is an example of which technique?
A. Bandwagon C. Soft Soap
B. Testimonial D. Glittering Generalities

6. Which of the following is NOT an example of the

bandwagon technique?
A. "Join millions of satisfied customers."
B. "Our product is the best according to experts."
C. Everyone is talking about this new trend."
D. "All your friends are using it."

7. "This toothpaste is endorsed by 9 out of 10 dentists."

This statement is an example of which technique?
A. Soft Soap C. Bandwagon
B. Testimonial D. Transfer

8. An ad that implies buying a product will make you part of

an exclusive group is using which technique?
A. Bandwagon C. Testimonial
B. Soft Soap D. Plain Folks

9. Which technique involves using a well-known person to

promote a product by claiming they use it themselves?
A. Bandwagon C. Soft Soap
B. Testimonial D. Card Stacking

10. "Only a select few can handle the sophistication of our

new phone." This statement employs which technique?
A. Bandwagon C. Testimonial
B. Soft Soap D. Snob Appeal

I. Additional Research more on the propaganda techniques and present it to the

Activities for class next meeting.
Application or
Remediation

Prepared by:

CHERYL C. CAMIT

Subject Teacher

Checked By:

RONALD C. CAGALITAN

TEACHER III/OIC
 1. OBJECTIVES THURSDAY and FRIDAY

A. Content
Standards:
The learner demonstrates communicative competence through his/her
understanding of Afro/African literature and other texts types for a
deeper appreciation of Philippine Culture and those of other countries
GRADES 8 TACUYONG SUR NATIONAL HIGH
DAILY B.
LESSON School: SCHOOL Grade Level: 8
PLAN Performance Learning
Teacher: CHERYL C. CAMIT Area: ENGLISH
Standards:
DECEMBER 19-20, 2025 8:30-9:30
Teaching Dates intention
Analyze and PEACOCK , 9:50-10:50
of words -DOVE
or expressions used in propaganda techniques
C. Learning
Time: Quarter: THIRD
Competencies/
OBJECTIVES:
Objective:
1. Understand the propaganda techniques of transfer, simplification, and loaded words.
Write the LC
Code for each 2 Identify examples of these techniques in various media.

3. appreciate the use of propaganda techniques in advertisement

4. demonstrate the importance of understanding the intention of words used in propaganda

5. draw/design own poster or advertisement

I. CONTENT

III- LEARNING
RESOURCES

a. References

b. Teacher’s
Guide Pages

c. Learner’s English Learning Kit Grade 8

Materials
Pages

d. Textbook
Pages

e. Additional
Materials from
Learning
Resource (LR)
portal

f. Other
Learning
youtube
Resources

IV. Teachers Activity Students Activity

PROCEDURES

A. Reviewing Preliminaries: Good morning Maám

Previous
Good Morning class! Yes ma'am (Prayer)
Lesson or
Presenting the (Student align their
New Lesson chairs and pick up all
Let us pray first, may I request somebody to lead our prayer this the pieces of paper}
morning?

Thank you maám

Now kindly align your chairs and everybody pick up the pieces of paper
under it after that you take your seat.

Checking of Attendance (The class monitor will

tell who’s absent for
the day)
Greetings:

“So how are you today? Is it good so far? “It was great Maám!”
IV.
E. Discussing
New Concepts
and Practicing
New Skills #2
5. Developing Directions: Analyze and identify the propaganda technique used in
Mastery each situation below. Select your answer from the word bank. 1. Glittering generalities
(L leads to 2.Name calling
Formative 3. Plain Folks
Assessment 3) 4.Soft Soap
5.Card Stacking
6. Transfer
7. Simplification
8. Bandwagon
9. Loaded Words
10. Testimonial

1. ____________. A beach resort has its poster with a picture of a

beautiful view and a tagline that says, “Experience real paradise!,”
designed to attract tourists.
2. ____________. A political candidate is labelling his opponent a
“corrupt
leader”.
3. ____________. A common family is shown in an advertisement
happily or
excitedly having noodles for their dinner.
4. ____________. A seller of a handbag says to the customer, “You’ll
look
elegant with this bag on you!”
5. ____________. A make-up brand says that its products will make
you look young and beautiful but it doesn’t tell you the possible side
effects of the chemicals in products do to your skin.
6. ____________. An avid fan feels good about herself as she uses the
shampoo patronized by her favorite model endorser.
7. ____________. A student argues to his teacher that it is better to
submit his project very late than never submitting it at all. The
student contends that it is a lesser evil to do so. However, the
manner of the student seems off since he is just playful talking to
the teacher about it even if the situation is a serious matter in
school.

8. __________. Maria has doubts about buying products online, but

since most of her friends are doing it she dismisses her doubts and
went ahead to buy some products online.

9. ___________. A leader in his speech says, “We are making a

tremendous progress in our economy,” but he did not discuss facts
nor present statistics to support his claim.
10. __________. Holding a toothpaste, a beauty queen smiles and tells
everyone that the product can really whiten teeth and freshen one’s
breath.

F. Finding .
Practical
Applications
of Concepts
and Skills in
Daily Living
V.
PROCEDURES
G. Making The types of Propaganda
Generalization What are the types of Propaganda? are:
s and 1. Glittering generalities
Abstractions 2.Name calling
3. Plain Folks
about the 4.Soft Soap
Lesson 5.Card Stacking
6. Transfer
7. Simplification
8. Bandwagon
9. Loaded Words
10. Testimonial
H. Evaluating Directions: Identify what words or phrases in the given tagline or 1. testimonial
Learning statement in the propaganda which are used to convince the 2. soft soap
audience to buy the product or accept the idea. 3. name calling
4. card stacking
5. testimonial
6. testimonial
1, 7. simplification
Tagline: 8. bandwagon
Cokes make your day cooler 9. transfer
10. loaded words
Answer:_____________________________

2.

Tagline:
I am grateful to be in front of these beautiful
and smart people

Answer:_____________________________

3.

Tagline:
Beware terrorists are everywhere

Answer:_____________________________

4.

Tagline:
Smart kid choose Bonakid

Answer:____________________________

5.

Tagline:
Amazing sugar-muffin: healthy sweets are
brighten your day!

Answer:____________________________

6.

Statement:
I never expect to be cured from cancer
using this Miracle Drink within three
months. The doctor gave me only six
months to survive but God granted my
prayers through this food supplement.
Try it yourself and it will never fail you!
Answer:____________________________

7.

Statement:
Nothing to worry! Statistics shows that
the number of Covid-19 deaths in the
country is only a bit of the country's
total population.

Answer:____________________________

8.

Statement:
I decided to buy this cellphone
 because everybody elseis using it. The cellphone has latest
cutting-edge technology which is sought by many.
Answer:_____________

9.

Tagline:
"An apple a day keeps the doctor
away.” A father reminds his son
as he slips two apples into the
lunch bag of his son.

Answer__________

10.

Tagline:
"The Hope of humanity”

Answer_________

Performance task:

Using any type of propaganda device you have learned, draw/design

your own poster or advertisement to convince or entice people to
take part in certain causes or issues you believe in. Be guided by the
rubric for scoring your advertisement

The rubric is in the module

I. Additional Let the learners answer the Assessment 2 in the module

Activities for
Application or
Remediation

Prepared by:

CHERYL C. CAMIT

Subject Teacher

Checked By:

RONALD C. CAGALITAN

TEACHER III/OIC