MARRY
MARRY
INDEX NO : 5741030021
COURSE NAME
: FASHION DESIGN AND GARMENT
MAKING TECHNOLOGY
CENTRE NAME
Table of Contents
Declaration........................................................................................................................................................... 4
Dedication............................................................................................................................................................ 5
Acknowledgment................................................................................................................................................. 6
CHAPTER 1........................................................................................................................................................ 7
BUSINESS DESCRIPTION...............................................................................................................................7
1.1Business Name....................................................................................................................................................7
1:2 Business locations............................................................................................................................................. 7
1:3 The business background..................................................................................................................................7
1:4 Capital acquisitions...........................................................................................................................................8
1:5 Business ownership...........................................................................................................................................8
1:6 Business vision and mission ON OF THE BUSINESS...................................................................................8
1.6.0Vision of the business......................................................................................................................................8
1.6.1 MISSION OF THE BUSINESS....................................................................................................................9
1:7 BUSINESS GOALS..........................................................................................................................................9
1.7.0. SHORT TERM GOALS................................................................................................................................9
1.7.1LONG TERM GOALS...................................................................................................................................9
1.9 Business entry and Growth strategy...............................................................................................................10
CHAPTER 2...................................................................................................................................................... 11
2.0 Summary of the chapter..............................................................................................................................11
2.1 Customers.....................................................................................................................................................11
2.1.0 Major Customers......................................................................................................................................11
2.1.1 Minor Costumers......................................................................................................................................11
2.1.2 Economic power.......................................................................................................................................11
2.2 Competitors..................................................................................................................................................11
2.2.0 Major competitors....................................................................................................................................11
2.3 Market shares...............................................................................................................................................12
2.4 Swot..............................................................................................................................................................12
2.5 Advertisement and Promotion.....................................................................................................................13
Promotion...........................................................................................................................................................13
2.6 Pricing and pricing strategy........................................................................................................................13
CHAPTER 3...................................................................................................................................................... 14
ORGANISATION AND MANAGEMENT PLAN.........................................................................................14
3.0. Summary.....................................................................................................................................................14
3.2.3 Other include.............................................................................................................................................16
3.4 Recruitment training and promotion...........................................................................................................18
3.4.1 Recruitment...............................................................................................................................................18
3.4.2 Training.....................................................................................................................................................19
3.5 Legal Requirement......................................................................................................................................19
3.6 Support Service............................................................................................................................................19
CHAPTER 4...................................................................................................................................................... 20
OPERATION AND PRODUCTION PLAN....................................................................................................20
3.1 Organization Structure (hierarchy).................................................................................................................20
4.2 Production Facilities and capacity..............................................................................................................21
4.3 production and Operation strategy..............................................................................................................22
4.3.1 Production Strategy..................................................................................................................................22
CHAPTER 5...................................................................................................................................................... 23
FINANCIAL PLAN..........................................................................................................................................23
5.0 Summary......................................................................................................................................................23
5.2 Working Capital...........................................................................................................................................24
5.3. Projected Cash Flow...................................................................................................................................25
5.3 CASH FLOW PROJECTION FOR THE YEAR 2023.............................................................................25
5.4 CASH FLOW PROJECTION FOR THE YEAR 2024.............................................................................27
5.7 Proforma Balance Sheet..............................................................................................................................30
5.7.1 Proforma Balance Sheet for year 1..........................................................................................................30
Appendix............................................................................................................................................................ 31
Appendix 1. Work plan......................................................................................................................................31
Appendix II Budget...........................................................................................................................................32
Declaration
I ESTHER NEKESA do declare that this is my original work, it has never been submitted to any
Examining Body for award of any certificate.
BUSINESS DESCRIPTION.
The proposed business will be owned by ESTHER NEKESA a student in FASHION AND
DESIGN at KIMININI TECHNICAL AND VOCATIONAL COLLEGE. It consists of;
background of ownership, type of business, products and services, justification of
opportunity, industry, goals of business entry and growth strategy .The business will
be located at ENDEBESS CONSTITUENCY,MOWLEM CENTER where there is availability
of churches and schools to facilitate the business products for sell. The business will
be offering church choir uniforms and school uniforms for learners in affordable price.
MARKET PLAN
The business will be providing a variety of uniforms for learning institutions in that, the
owner of the business will be able to sale her products with ease. There will be also
printing of school budges hence the owner of the business will be gaining profits on both
making and printing. The owner will also offer a discount on purchases like free ironing,
repairing of clothes in order to attract customers. The business is subjected with three
competitors as; Hill boutique, sky limit design and lions fashion. The weakness of
competitors is that they over-price their products and also limited to only few products.
The owner of the business will come up with several strategies to gain competitive
edge against each competitor. This is by working on competitors’ weakness.
FINANCIAL PLAN
The owner of the business will prepare the financial statements
during the business operations. The owner will have books of
accounts that will show the profits and losses made in the business.
The manager who is the owner of the business will incur some costs
which are paid such electricity, water, license, furniture,
advertisement and promotions and equipment’s. The fixed assets
are expected to last for long periods of time e.g. equipment’s and
machines. The working capital of the business will be the current
assets minus the current liabilities. The business will have financial
statements that will show cash in and out of the business. An
entrepreneur will be preparing an income statement annually. The
business is expected to be profitable enough cost and to be able to
cover the operating cost and leave the manager with a satisfactory
amount. The total cost for starting will be Ksh 1000,000. The
expected projected profit will be Ksh 80000 in the business.
BUSSINESS GOALS
These goals will be achieved through short-term goals and long-term goals. These goals includes;
Minor customers will be; wholesalers, small business and people surrounding
area. Major customers will be; schools whereby it will be easier to supply
school uniforms.
CHAPTER ONE
BUSSINESS DESCRIPTION 1.0 Introduction this chapter will deal with; business
name, business location, the owner’s background, capital acquisition, business
vision and mission, business goals, justification of the business, business entry and
cloth strategy. ownership, business vision and mission, business goals, justification
of the business and business entry and cloth strategy.
The name of the business will be called TUMAINI COLLECTION ENTREPRISE .As the
name suggests the business will be hopefully successful. The name ‘TUMAINI’ is
derived from Swahili word meaning ‘expectation of something’ This means that
the business will be successful if well managed under controlled manner.
TUMAINI COLLECTION ENTREPRISE will be offering variety of fashions is short-
leaved and also provision of accessories that is item added in addition to the basic
outfit of cloth in order to enhance beauty such as belts, bangles, scarfs bags and
many others.
The business will be located along Endebess-Mowlem road Endebess Constituency, Matisi street,
Kitale town. In that the business will be located around Mowlem area, there is a short distance in
between to the border of Kenya-Uganda hence to get materials or fabrics will be unique through
production of ‘vitenge’ from Uganda fabrics. The business will offer services to customers because
purchasing of dyes and inks will be available. There must be also popular features around the place to
facilitate the productivity and services offered. Such features includes constructed buildings such as;
churches,schools, hospitals and warehouse. .
1:3 Capital acquisitions
The business shall be started with a capital of Ksh 1,000,000 which shall be
raised as follow:
Source of capital Amount
Savings 500000
Loans 100000
TOTAL 1,000,000
The business is owned by solely. It’s a sole proprietor. The type is chosen due to
the following advantage, one is that the decision making is easy, Two is that the
profit is enjoyed by the owners herself or himself, Thirdly is that the supervision is
closed and lastly is that the owners is boss by himself or herself. The business will
operate under sole proprietorship though there will be hired assistants who can
assist the owner to carry out other operations and also serve customers with
respect of time. The owner will operate the business under her control and enjoys
the profit. Whenever loss occurs, the owner must find solutions to recover the
wasted resources for better expanding of the business.
The entrepreneur intended to make enough profit to generate a fair return for our
investors a
Business Goals
The entrepreneur will have both short-term and long-term goals for the existence
of the business as the achievement to the owner and the entire society that the
business is operating in.
-SHORT-TERM GOALS
These are aims that the business will achieve in a period of less than a year. These
short-term goals also will be used to give the business a sense of direction and
purpose, as well as to motivate the team members as it is easier to achieve than
long-term goals. This term serves as an important goal in that, it provides a sence
of completion and achievement which motivates the workforce to move on to the
next goal. The business will operate near schools so that it will identify all it’s
competitors to improve customer services and productivity.
It includes;
-increasing profit margin
-decreasing production cost
-increasing customers or clients through affordable price
-improving customer’s satisfaction
-offering products and services to customers
-LONG-TERM GOALS
The proposed business in the next two years will invest a huge saving investment
in terms of growth. The business intend to put financing source like helping the
poor and the need. It will also intend to expand to a fashion technology platform
and also plans to grow and expand the business into new opportunities owners
personal wealth.
They are considered intermediate steps that will lead to ultimate goals.
These may include; expanding the business by enlarging into an industry and also
providing a good working environment for better production.
Through research the proprietor decided to start the business to satisfy the
peoples’ need and the availability of ready market due to high demand as they
buy fashionable and durable clothes for themselves at a cheap and affordable
price for them. The business also attracts people due to enough knowledge and
skills towards the business success.
The business owner will offer free service in the starting day to the available
customers of the day . The advertisement and shows will be organized to ensure
that people are aware of the business. There will be also free sample to the people
and free delivery for heavy and bulky goods. To ensure smooth running of the
business, the owner will ensure that she uses the right language and make good
relationship among customers.
The proposed business will be offering high quality products which includes;
-school uniforms
-church uniforms
-men’s wear
-ladies wear
-children’s wear
-maternaty wear
-ready-made clothes
There will be enough dyes for dyeing fabrics and also a small-dark room for
exposing screens be used in printing.
The business will provide high quality products to satisfy the client’s need. In
addition , it will offer services to customers.
-Wemen’s wear
-Men’s wear
-Children’s wear
Products will be produced in a high demand with good quality hence it will be durable in that the wearer
may wear a garment for a long period of time. Services will be offered regulary to satisfy customer’s need
in that it will be able to attract many customers and also the demand of service will be highly available.
Many will be able to access fabric colouration with ease when needed such as printing of school budges.
The business will be registered so that the owner may be able to acquire a licence for the business to run
smoothly without disturbsnces.
CHAPTER
MARKETING PLAN
2.1 Customers
TUMAINI COLLECTION ENTREPRICE will intend to establish regular customers in
provisions of the targeted products.
The business will comprise two types of customers namely; major and minor.
The business offer uniforms for such schools in affordable price and printing of
school budges.
The minor customers to be targeted also will be wholesalers, retailers and small
business and people in the surrounding areas.
2.2 Competitors
Due to improved technology for garment construction, the market is very competitive. The researcher
established that most that many competitors are from same location.
There are usually two types of competitors in a given business. They include major and minor
competitors.
West
The share will be distributed evenly in the market hence high demand for the share.
There are several market shares within the business. These includes;
TOTAL MARKET
3.0. Summary
In this chapter the entrepreneur will deal with the following; the organization
structure, management team, remuneration and incentives, recruitment training
and promotion, legal requirement, support service and factors affecting the
operation of the business
MANAGER
FINANCIAL MANAGER
TAILORS
SECURITY GUARDSS
CASUAL LABOUR
MANAGER
ANAGER
ACCOUNT CLERK
COMPUTER
OPERATOR
SECURITY OFFICER
CLEANER
Qualification
1. Must be two years of experiences.
2. Must have a national id card.
3. Must be honest
4. Must be at least 25 years and above
3.2.2 Supervisor
Qualification
1. Must undergo management courses
2. Must be at least three years of experience
3. Should be a person of high integrity
4. Should be of between 25 and above of age. Duties and
responsibilities
1. Will be coordinating all the activities in the business in absence of
the manager.
2. Supervising the work of the employees
3. Reporting to the manager concerning the daily duties of the
business
4. Advice the manager in decision making
5. Analyses the progress of the business
Salary
She will be having a monthly salary of 45,000
Salary
She will be having a monthly salary of 20,000
Computer operator
Qualification
1. Have a certificate in computer study
2. At least two years of experiences
3. Should be creative and innovative 4. Should be at least 20 year and above.
Salary
He will be having a monthly salary of 15,000
Photocopy Qualification
1.Should be of 20 year and above
2.Three Year of experience
3.Should be honest
3.4.1 Recruitment
Through the advertisement the business as market more of the products to
various place and thus enhancing good market for the products.
By the relative and friends, the business has marketed the products to many
leading to marketing of the products
By use of training institution, the business will be able to produce goods of high
quality products
By use of other competition section, the business has been able to identify their
weak areas and come with solutions.
3.4.2 Training
The business will require trained and experienced performing the job.
The business will offer training on new equipment and
technology and introduction of new service to the employees to meet demand on
the market. The training courses will be offered through the seminar, short course
on the job training and refresh course to equip them appropriately.
CHAPTER 4
Entrance
security
Manager
office
washroom
Grant 216,000
total
4.3 production and Operation strategy
1. Government Policy
Since government requires that any business before commencing its
operation must acquire a trading license, health certificate and permit. The
business will have to acquire such documents from municipal council of
Endebess at a cost fee of 10,000 renewable yearly.
Environment Protection
3.
The waste products must be disposed to river after been treated and a
sewage tank should be constructed to hold prods before disposing it. Dust bins
should be also provided for dumping the waste products. The fire extinguisher and
first aid kit should be within the business for purpose of employees in case of
accident at the work place.
4. Licensing
The entrepreneur will ensure that she pays licensing fee in order for the
business goods to be protected by the government
The owner of the business will ensure modern toilet that will serve both
ladies and gentlemen of the business. The owner of the business will also ensure
clean drinking water for customer and the workers.
CHAPTER 5
FINANCIAL PLAN
5.0 Summary
In this chapter it will deal with the pre-operational cost, working capital,
projected cash flow, Performa Income Statement, Performa Balance Sheet,
breakeven point, proposed Capitalization, desired financing and expected
profitability ratio.
5.1 pre-operational cost
ITEM Jan Feb Mar Apr Ma Jun Jul Aug Sep Oct Nov Dec
y
Cash - - - - - - - - - - - -
in flow
Loans 15,0 40,0 20,0 10,0 600 40,0 12,0 20,0 10,0 500 20,0 6,00
00 00 00 00 0 00 00 00 00 0 00 0
Sales 40,0 40,0 40,0 43,0 45,0 45,0 40,0 40,0 40,0 42,0 42,0 42,0
00 00 00 00 00 00 00 00 00 00 00 00
Total 55,0 80,0 110, 53,0 51,0 95,0 122, 120, 50,0 47,0 62,0 87,0
00 00 0 00 00 00 000 000 00 00 00 00
00
Cash - - - - - - - - - - - -
out
Flow
Salary 30,0 30,0 30,0 30,0 30,0 35,0 35,0 35,0 35,0 40,0 40,0 40,0
00 00 00 00 00 00 00 00 00 00 00 00
Rent 5,00 5,00 5,00 5,00 6,00 6,00 6,00 6,50 6,50 7,00 7,00 7,50
0 0 0 0 0 0 0 0 0 0 0 0
Bills 4,00 4,00 4,00 4,00 4,50 4,50 5,00 5,00 6,00 6,50 6,50 7,00
0 0 0 0 0 0 0 0 0 0 0 0
Tax 1,50 1,50 1,50 1,50 1,50 2,00 2,00 2,00 2,00 2,00 2,00 2,50
0 0 0 0 0 0 0 0 0 0 0 0
Licens 1,00 1,00 1,00 1,00 1,00 1,00 1,50 1,50 1,50 1,50 2,00 2,00
e 0 0 0 0 0 0 0 0 0 0 0 0
Purcha 2,00 2,00 2,00 3,00 3,00 3,00 3,00 4,00 4,00 4,00 4,00 5,00
ses 0 0 0 0 0 0 0 0 0 0 0 0
Total 61,5 61,5 61,5 71,5 73,0 78,5 79,5 90,0 91,0 97,0 97,5 109,
00 00 00 00 0 00 00 00 00 00 00 000
ITE JA FE MA AP MA JU JU AU SE OC NO DE TOT
M N B R R Y N L G P T V C AL
Balan 90,0 - - - - - - - - - - -
ce 00
90,00
0
Cash 10,0 15,0 15,0 10,0 10,0 10,0 20,0 20,0 20,0 25,0 25,0 25,0 205,0
00 00 00 00 00 00 00 00 00 00 00 00 00
Gross 25,0 30,0 35,0 30,0 25,0 29,0 40,0 35,0 20,0 25,0 25,0 25,0 304,0
Profit 00 00 00 00 00 00 00 00 00 00 00 00 00
Salary 40,0 40,0 40,0 40,0 40,0 40,0 40,0 40,0 40,0 40,0 50,0 50,0 500,0
00 00 00 00 00 00 00 00 00 00 00 00 00
Rent 5,00 5,00 5,00 5,00 5,00 5,00 5,00 5,00 5,00 5,00 5,00 5,00 60,00
0 0 0 0 0 0 0 0 0 0 0 0 0
Purch 1,00 1,00 1,00 2,00 2,00 2,00 2,00 3,00 4,00 3,00 4,00 3,00 28,00
ases 0 0 0 0 0 0 0 0 0 0 0 0 0
Water 300 400 400 300 300 300 500 600 300 600 700 300 5,000
Insura 1,00 1,00 1,00 1,00 1,00 1,00 1,00 1,00 1,00 1,00 1,00 1,00 120,0
nce 0 0 0 0 0 0 0 0 0 0 0 0 00
Total 58,0 49,0 48,0 50,4 48,3 55,3 48,5 51,6 50,3 63,6 66,7 68,3 658,0
Cash 00 00 00 00 00 00 00 00 00 00 00 00 00
out
Flow
Refers to the summary of all activities income taxes and expenses incurred by business during a
particular financial period . The manager of the proposed business will be preparing income statement
annually.
Sales. 499000
Loans. 204000
Debtors. 36000
Donation 130000
Salaries. 410000
Rent. 72,500
Bills. 56,500
Tax. 220000
Balance. 90000
Cash. 205000
Sales. 126000
Debtors. 20000
Donation 90000
Gross profit 304000
Salaries. 500000/=
Rent. 60,000/=
Bills. 11000/=
Tax. 30,000/=
Expense. 24,000/=
Water. 5,000
Purchase. 28,000/=
Insurance. 120,000/=
1,719,000 1,719,000
TOTAL 2,179,000
1,750,000 1,750,000
5.9DESIRED FINANCING
Desired financing indicates the level of investments expected or anticipated in the business e. g
things a business person intends to do to ensure growth and development of the business. They
include the following:
1 Increase stock; the sole trader intends to increase stock this is due to the anticipated increase in
number of customers.
2 Opening branches; the manager also wishes to expand the business probably by opening
branches in within the town in order to curb COVID-19 and minimize transportation cost.
3 Purchase a pick-up; this will help in transportation of goods from the producers to the business’
premise.
4 Hire an internal auditor; hiring an auditor will help the manager in knowing the progress of the
business that is whether it is making profits or incurring losses.
PROPOSED CAPITALIZATION
FUNDING PRINCIPLE RATE OF PERIOD OF INTEREST TOTAL
SOURCE LOAN INTEREST PAYMENT ON LOAN REMARKS
KCB BANK
100,000 30.5 7 months 50,000 130,000
Grants 150,500 30.5 5months 20,000 200,000
Appendices
J F M A M J J A S O
S/N Items
1 Brainstorming of
business idea
2 Retting of topic
3 Chapter one
4 Chapter two
5 Chapter three
6 Chapter four
7 Chapter five
8 Typing and
printing
9 Submission
Appendix II Budget
Item Amount
Stationary 8,000
Typing 2,000
Printing 800
Binding 200
Total 11,000/=
Appendix iii Map
TUMAINI
FASHION
ENTERPRISE