1-Pbl Study Sheet
1-Pbl Study Sheet
A possible hypothesis
2.Discuss our critical thinking rubrics and teamwork rubrics: What are we
doing right? What can we improve?
3.Look at your research and start to split your focus into various sub
sections (for your presentation).Think about problems and solutions.
“…students are not expected to acquire predetermined series of ‘right answers’. Instead
they are expected to engage with the complex situation presented to them and decide
what information they need to learn and what skills they need to gain in order to
manage the situation effectively.”
The emphasis of a PBL plan is not on what to teach but how to
provide an environment to engage students in learning.
It is an activity of collaboration.
Helps in the development of constructive
learning
It satisfies curiosity.
Problem as
Curriculum
Organizer
Student as
Teacher as
Problem Solver
Cognitive Coach
Curriculum as
Experience
Curriculum
Organizer
Student as
Teacher as
Problem Solver
Cognitive Coach
Curriculum as • Models interest and
Experience enthusiasm for learning
• Coaches student thinking
• Exposes effective
learning strategies
• Nurtures an environment
that supports open
Problem as inquiry
Curriculum
Organizer
Student as
Teacher as
Problem Solver
Cognitive Coach
• Fosters active
Curriculum as
learning Experience
• Supports
knowledge
construction
• Integrates
content areas
• Provides
relevance Problem as
Curriculum
Organizer
Student as
Teacher as
Problem Solver
Cognitive Coach
Problem as
Curriculum
Organizer
Student as
Teacher as
Problem Solver
Cognitive Coach
To Assess Thinking
Check it for clarity, accuracy, precision, relevance, depth, breadth,
significance, logic, and fairness.
Critical Thinking Definition
The Result
A well-cultivated critical thinker:
Raises vital questions and problems, formulating them clearly and precisely
Gathers and assesses relevant information, using abstract ideas to interpret it
effectively
Comes to well-reasoned conclusions and solutions, testing them against relevant
criteria and standards
Thinks open-mindedly within alternative systems of thought,
Recognizing and assessing, as needs be, their assumptions, implications, and
practical consequences
Communicates effectively with others in figuring out solutions to complex problems
How to Improve Critical Thinking Skills
Critical Thinking is the art of using reason to analyze ideas
and dig deeper to get to our true potential.
3. What does it mean to question assumptions? Einstein questioned the assumption that Newtonian
laws of motion could accurately describe the world. He developed an entirely new framework for
looking at the world by redescribing what he thought had happened, starting from scratch.
4. We can question assumptions in a similar way. Why do we feel the need to eat in the morning, even
when we're not hungry? Why do we assume that we'll fail when we haven't even tried?
5. What other assumptions are we taking for granted that might crumble upon further examination?
Don't take information on authority
until you've investigated it yourself.
Like assumptions, taking information on authority can be useful. Instead of double-checking
everything anyone says, we tend to label information as either coming from a trustworthy or not
trustworthy source. This keeps us from double-checking every piece of information that comes our way,
saving time and energy.
But it also keeps us from getting to the bottom of things we perceive as coming from a trustworthy
source, even when they don't.
Just because it was published in a magazine or broadcast over TV doesn't mean it's necessarily true.
Get in the habit of using your instinct to investigate questionable pieces of information.
If your gut isn't satisfied with an explanation, ask the person to elaborate. If you don't question a fact,
read about it or test it yourself. Soon enough, you'll build up a pretty good sense of what deserves more
research and what you've determined to be true in your own judgment.
Question things.
You've already read about questioning assumptions and questioning authority figures. Now
you're about to be told to question...everything?
Asking questions is perhaps the quintessential act of critical thinking. If you don't know
what questions to ask, or don't ask the questions in the first place, you may as well not get the
answer. Finding the answer, and finding it elegantly, is what critical thinking is all about.
For example: One recent study found that parents who were given corrected information
about the safety of vaccines were less likely to have their children vaccinated.Why? The
hypothesis is that parents given this information accept that the information is true, but
push back because it damages their self-esteem — something that is very important to most
people.
Don't just think one or two steps ahead. Think several. Imagine you're a chess
grandmaster who's dueling with someone with the capacity to think dozens of moves
ahead, with hundreds of permutations. You have to match wits with him.
Try to imagine the possible futures the problem you're working on may take on.
For example: Jeff Bezos, CEO of Amazon.com, famously understood the benefits of thinking
several steps ahead. He told Wired Magazine in 2011: "If everything you do needs to work
on a three-year time horizon, then you’re competing against a lot of people. But if you’re
willing to invest on a seven-year time horizon, you’re now competing against a fraction of
those people, because very few companies are willing to do that.”When the Kindle first hit
stores in 2007 it was more than three years in development, at a time when e-readers were
on nobody's radar.
Read great books.
Nothing beats the transformation of a great book. Whether
it's Tolstoy or Plato, great writing has the power to :
1. frame debate (literature),
Lay them all out there, and then weigh the options.
Not only can you bet that the smart people themselves rub
shoulders with people smarter than they are, you can also bet
that some of that intelligence is going to help your perspective.
Fail until you succeed.
• Teacher: Today, we are going to discuss whether lying can ever be considered
acceptable. What are your initial thoughts on this topic?
• Student 1: Lying is always wrong because it goes against honesty.
• Teacher: That's an interesting perspective. What do you mean by "honesty"? Can you
think of any situations where lying might be justified?
• Student 2: Well, in some cases, lying could be necessary to protect someone's feelings
or to avoid causing harm.
• Teacher: So you believe that lying can be justified if it prevents harm or protects
someone's emotions. Can anyone provide an example where lying might be
appropriate?
• Student 3: Let's say a person asks if their outfit looks good, and it's clear that it
doesn't. In that case, telling a small lie might spare their feelings and avoid
unnecessary conflict.
• Teacher: That's a valid point. However, consider this: doesn't lying undermine trust
and honesty in relationships? How might that affect the overall dynamics between
people?
• Student 4: I think trust is important, but sometimes telling the truth can lead to negative consequences or harm
relationships even more.
.
• Teacher: You've raised an important concern. Can anyone think of a situation where telling the truth might have
unintended negative consequences?
• Student 5: If a friend asks you about their singing abilities and they are terrible, being honest might hurt their
feelings and strain the friendship.
• Teacher: It seems that we're recognizing a tension between honesty and avoiding harm. Let's explore further.
What are the potential consequences of consistently lying, even in situations where it seems justified?
• Student 6: Lying could lead to a loss of trust, damaged relationships, and a reputation for dishonesty. It can also
create a cycle where more lies are needed to cover up previous ones.
• Teacher: That's a great point. So, considering all the perspectives shared, what are some potential guidelines or
principles we could follow when deciding whether to lie or not?
• Student 7: Maybe considering the potential harm caused by the truth and the potential harm caused by lying
could help determine when lying is more acceptable.
• Teacher: That's an excellent suggestion. Reflecting on the consequences and weighing them against the intent
of protecting others might guide our decision-making.
In this example, the teacher engages students in a Socratic dialogue by asking open-ended questions, challenging
assumptions, and encouraging students to explore different perspectives. Through thoughtful questioning and
discussion, the students critically examine the topic of lying and consider its ethical implications. The Socratic
method allows for deeper exploration of the subject matter, encourages critical thinking, and fosters the
development of reasoning skills.
Patterned Thinking
• Try this little exercise: Fold your arms the way you normally would
cross them. Note which hands are on top of your arms. For instance,
my left arm lies under my right hand.
• Now quickly reverse this position (in my case, my right arm should lie
under my left hand). You’ll probably notice that the second position is
more difficult. It’s not “natural.”
• Here’s another, similar exercise: Interlock your fingers in the way most
comfortable for you.
• We all have a comfortable, secure way of doing things, and there’s nothing
wrong with that. A little security can’t hurt.
• So what can we do? Perhaps the most important thing is to increase our
awareness of how everyone is a victim of patterned thinking.
• For instance, try to draw the face of your watch in detail without
looking at it.
• (Many people add numbers that don’t even exist.) Or the next time
you take the bus to school or work, notice something you’ve never
seen before.
• After a few mornings of this activity, you’ll be surprised at all you see.
To break out of patterns, we must make a conscious effort.
• Appeal to Authority: Example: "Dr. Smith said that x-rays are unsafe,
so they must be."
Slippery Slope:
• Slippery Slope: Arguing that a particular action or policy will lead to a
series of increasingly dire consequences without sufficient evidence
or logical connection.
• Example: "If we allow people to learn boxing and mma, it will lead to
a society filled with violence and chaos."
Circular Reasoning:
• Circular Reasoning: Using the conclusion of an argument as one of its
premises, essentially restating the same point without providing new
evidence or justification.
• Example: "If you don't support this policy, think of all the suffering
children you'll be responsible for."
Hasty Generalization:
• Hasty Generalization: Drawing a broad conclusion based on
insufficient evidence or a limited sample size.
• Example: "I met one rude person from that city, so everyone from
that city must be rude."
False Cause
• False Cause (Post hoc, ergo propter hoc): Assuming causation based
on temporal sequence without proper evidence.
• Example: "I wore my lucky socks, and we won the game. Therefore,
my socks must have brought us good luck."
Appeal to Ignorance:
• Appeal to Ignorance: Arguing that a claim is true (or false) simply
because it has not been proven false (or true).
• Example: "No one can prove that aliens don't exist, so they must
exist."
Begging the Question:
• Begging the Question: Assuming the truth of the conclusion in the
premise, essentially using circular reasoning.
• Example: "The book is true because it says it is the word of our leader,
and we know it's the word of our leader because it's in the book."
Red Herring:
• Red Herring: Introducing an irrelevant topic or argument to divert
attention from the original issue.
• Tu Quoque: Example: "You say smoking is bad for me, but I've seen
you smoke before."
Bandwagon Fallacy:
• Bandwagon Fallacy: Arguing that something is true or right because
many people believe or support it.
• Example: "No true sports fan would ever miss a game, even if it is
snowing outside. You are no true sports fan!"
Loaded Language:
• Loaded Language: Using emotionally charged or biased language to
sway opinions without providing substantive evidence.
• He combined his need for a piece of paper that would stay put when he
marked his church hymns with a scrap of paper that used a “failed” glue
developed by Spencer Silver, one of his colleagues at 3M.
• If you created a failed glue-do you think you would come up with this great
idea or would you just resign and feel as if you created a failed project?
• Not everyone can make creative connections easily. We sometimes get so close to a
problem that we lose ourselves in it—something like the old expression, “We can’t see
the forest for the trees.”
• In one respect, becoming deeply involved with a problem automatically increases our
understanding of it. This is good. We must understand problems to deal with them.
• Too much understanding, however, can be harmful because it causes us to narrow our
focus and lose a broader perspective. This is bad. Too much detailed problem awareness
causes us to lose sight of the big picture. The solution: create new perspectives.
Critical thinking is a fundamental skill in research,
enabling researchers to analyze information, evaluate
evidence, and make informed decisions.
Critical Thinking:
Several strategies can enhance critical thinking in the
context of research:
Challenge underlying assumptions in research questions,
Critical Thinking: hypotheses, or theories.
Questioning
Assumptions: Evaluate whether assumptions are well-founded and
explore alternative perspectives.
Scrutinize the quality and relevance of evidence.
mindedness:
Consider the broader context of the research problem.
Critical Thinking:
Understand how social, cultural, economic, and historical
Contextual factors may influence the interpretation of findings.
Awareness:
Reflect on one's thinking processes throughout the
research.
Critical Thinking:
Meta-cognition: Consider the implications of personal biases and
assumptions on the research outcomes.
Break down complex problems into manageable
components.
Critical Thinking: Identify potential solutions and assess their feasibility and
Problem-solving: implications.
Clearly articulate ideas and arguments.
Critical Thinking:
Communication Engage in constructive dialogue with peers, considering
and responding to counterarguments.
Skills:
Stay informed about the latest developments in the field.
Critical Thinking:
Actively seek out new information and incorporate it into
Continuous the research process.
Learning:
Work collaboratively with other researchers to leverage
diverse perspectives.
Critical Thinking:
Collaboration: Encourage a collective approach to critical thinking
within research teams.
By employing these strategies, researchers can
enhance their ability to think critically, fostering a more
robust and reliable research process.
By learning how to recognize these errors in reasoning, we can improve our own
arguments, avoid being deceived by others, and make more informed decisions.
HOW TO AVOID LOGICAL FALLACIES:
The Strawman Fallacy is a logical misrepresentation or distortion of an opponent's argument, typically by exaggerating,
simplifying, or fabricating a weaker version of it. This misrepresentation makes the argument easier to attack or refute than
the original, more nuanced position.
The goal of the fallacy is to divert attention from the actual point being made and to create the illusion of having defeated
the argument. It often involves focusing on a more extreme or distorted interpretation rather than addressing the argument as
it was originally presented.
This fallacy is a tactic commonly used in debates and discussions where the goal is not to engage with the actual content of an
argument but to attack a version that is easier to dismantle.
Example: After Will said that we should put more money into health and education, Warren responded by saying that he was
surprised that Will hates our country so much that he wants to leave it defenseless by cutting military spending.
STRAWMAN FALLACY EXAMPLES
Student A: "I think homework can help reinforce what we learn in class."
Student B: "So you think students should spend all their free time doing schoolwork and have
no time to relax?"
5. How can the strawman fallacy influence public opinion, especially when it is
used in media coverage or political campaigns?
2-THE AD HOMINEM FALLACY
The ad hominem fallacy undermines a person’s argument by targeting them
personally, shifting focus from the argument's content to the individual’s attributes.
This rhetorical tactic is often used to discredit the speaker by attacking their
character, background, or motives, implying that these qualities invalidate their
claims.
2-THE AD HOMINEM FALLACY EXAMPLES
"You can't trust her opinion on climate change; she's not even a scientist.“
Instead of addressing her arguments about climate change, this response attacks her qualifications,
suggesting her argument is invalid due to her lack of scientific expertise.
"Of course he supports lowering taxes; he’s a millionaire."
Here, the argument implies his financial status biases his views, rather than addressing the validity of his
stance on tax policy.
"You believe in environmental protection laws? That sounds like something a radical would say."
This approach discredits the argument by associating the person with an unfavorable group rather than
engaging with the argument.
Each instance demonstrates how ad hominem fallacies sidetrack discussions by focusing on irrelevant
personal factors instead of analyzing the argument's actual merits.
2-THE AD HOMINEM FALLACY EXAMPLES
Personal Insults: "You're too young to understand, so your argument is invalid.“
This attacks the speaker's age rather than addressing the actual argument
presented.
Questioning Character: "You can't trust anything he says about business because he's
been bankrupt before." Instead of focusing on his argument, this example dismisses
his views based on his past failures.
Suggesting Bias: "You're only arguing for healthcare reform because you work in the
medical field."
Here, the argument is dismissed on the basis of the speaker’s profession, implying
bias without addressing the content of the argument.
2-THE AD HOMINEM FALLACY DISCUSSION
1. Why do people often resort to personal attacks instead of addressing the argument itself?
What psychological or rhetorical advantages might this offer?
2. In what situations might an ad hominem attack seem justified, and how can we determine
whether personal information about someone is relevant to their argument?
3. How can you recognize when an argument has shifted from logical reasoning to an ad
hominem fallacy? What signs or patterns can help identify this fallacy?
4. What impact does the ad hominem fallacy have on constructive debate and critical
thinking? How does it affect the way we understand and evaluate information?
5. How can individuals effectively respond to an ad hominem attack without getting
sidetracked from the main argument? What strategies can help redirect the conversation
back to logical reasoning?
APPEAL TO EMOTION FALLACY
1. The appeal to emotion fallacy occurs when an argument relies on eliciting emotional
responses rather than presenting logical reasoning or evidence to persuade the audience.
2. This tactic aims to manipulate feelings—such as fear, pity, anger, or excitement—to sway
opinions or actions, often bypassing a rational assessment of the argument itself.
1. Why do emotional appeals tend to be persuasive in arguments, even when they lack
logical reasoning? What psychological factors make people more susceptible to them?
2. Are there situations where appealing to emotions can be a valid or ethical way to make a
point, or does this tactic always undermine rational discourse?
3. How can we distinguish between legitimate expressions of emotion in an argument and
fallacious appeals to emotion? What are some indicators that an argument might be
manipulating emotions?
4. How does the appeal to emotion fallacy affect public debates on controversial topics like
politics, health, and environmental issues? What are the potential consequences when
arguments rely too heavily on emotional persuasion?
5. What strategies can individuals use to remain objective and critical when encountering
arguments that strongly appeal to their emotions? How can they balance emotional
responses with logical analysis?
NO TRUE SCOTSMAN FALLACY
The No True Scotsman fallacy is a form of informal fallacy in which an individual dismisses
counterexamples to a generalization by redefining the criteria in an arbitrary or ad hoc manner.
This fallacy is often employed when someone makes a broad claim or generalization about a
group or category, and when presented with a counterexample that contradicts the claim, the
individual modifies the definition of the group to exclude the example without justifiable reasons.
The fallacy gets its name from a hypothetical argument proposed by philosopher Antony Flew,
where a person argues:
•"No Scotsman puts sugar in his porridge."
•When someone points out that a Scotsman does, in fact, put sugar in his porridge, the response is:
•"Well, no true Scotsman puts sugar in his porridge."
This subtle but flawed move is used to protect an argument from being falsified by changing the
definition of the group (in this case, "Scotsman") to avoid the counterexample. It is an attempt to
preserve a generalization or stereotype, often without solid reasoning or evidence, by arbitrarily
shifting the criteria.
NO TRUE SCOTSMANFALLACY
2. "A famous chef says that this restaurant has the best food, so it must be the best."
While the chef may be an expert in cooking, their endorsement doesn't necessarily mean
the restaurant is the best; it ignores the need for independent evaluation or reviews.
4. "The CEO of this tech company says that their product is revolutionary, so it must be
better than the competition."
This is an appeal to authority because the CEO may be biased or promoting the company’s
interests, not providing objective, evidence-based reasoning about the product.
THE POISONING THE WELL FALLACY
The Poisoning the Well fallacy occurs when an argument is undermined or attacked by
presenting unfavorable information about the source of the argument, rather than addressing
the argument itself. This tactic is used to discredit or bias the audience against the person
making the argument, preemptively tarnishing their credibility to make their position seem less
valid, regardless of the merits of their reasoning or evidence.
Attacking the Source: Instead of engaging with the content of an argument, the fallacy
involves attacking the character, motives, or credibility of the person making the argument.
Preemptive Discrediting: It often occurs before the opposing argument is even presented,
poisoning the perception of the argument in advance.
Emotional Manipulation: The goal is to provoke an emotional reaction from the audience,
making them more likely to reject the argument based on bias or prejudice against the source.
POISONING THE WELL FALLACY EXAMPLES
Before you hear Dr. Miller’s argument on global warming, just remember that she’s been funded by oil
companies for years, so her research is probably biased.“
This example attempts to preemptively discredit Dr. Miller’s argument by pointing out a potential conflict of interest (her
funding sources), without addressing the content of her research or argument on global warming.
" You should take anything from that news outlet with a grain of salt; they’ve been caught spreading wrong
information multiple times.“
This statement poisons the well by casting doubt on the credibility of the news outlet itself, suggesting that any argument
from it is likely false, without addressing the validity of the specific news story or argument being presented.
"Don’t listen to that study on diet and exercise; it was funded by a fast food chain, so it's clearly unreliable.“
Instead of discussing the methodology or findings of the study, this example undermines the study by focusing on the
source of its funding, implying that the results are tainted by financial interests.
POISONING THE WELL FALLACY DISCUSSION
1. How can the Poisoning the Well fallacy be used in political debates to influence public
opinion? Can you think of any recent examples from the media or political discussions?
2. How can we respond effectively when we encounter a Poisoning the Well fallacy in an
argument? What strategies can help redirect the conversation back to the content of the
argument?
3. Imagine a famous celebrity endorsing a controversial social issue. How does the
Poisoning the Well fallacy affect how we perceive their views, and why is it important to
evaluate their arguments rather than dismissing them based on their status?
4. Can the Poisoning the Well fallacy be used in academic debates? How might this affect
the integrity of scholarly discourse, especially when it involves peer-reviewed research
or expert testimony?
ANECDOTAL FALLACY
The Anecdotal Fallacy occurs when someone uses personal experiences or isolated
examples as evidence to support a general conclusion, even though these examples
may not be representative or reliable. This fallacy involves treating personal stories
or individual cases as though they are universally applicable or sufficient evidence
for a broader argument.
Limited Evidence: The fallacy relies on personal anecdotes, which are often not
representative of the larger population or the general situation.
Appeal to Emotion: The use of personal stories can evoke emotional responses that
cloud rational judgment, making the argument seem more compelling than it really is.
Invalid Generalization: The argument often assumes that because something
happened in one particular instance, it will apply universally to all similar situations.
ANECDOTAL FALLACY EXAMPLES
"I know a person who smoked their whole life and lived to be 100, so smoking can’t really be that
bad for your health."
This argument uses a single, isolated anecdote to dismiss the well-established health risks of smoking,
even though it doesn't account for the broader evidence showing smoking's detrimental effects on health.
"My grandmother never went to college, yet she was very successful. So, college education isn't
necessary for success."
This argument generalizes from one individual’s experience to conclude that higher education is
unnecessary, disregarding the broader statistical evidence that education often correlates with higher
success rates in various fields.
"I tried this diet for a week and lost 5 pounds, so it must be the best diet for everyone."
This conclusion is based on one person’s personal experience, making an unjustified generalization that
the diet is universally effective.
ANECDOTAL FALLACY DISCUSSION
1. Why do you think people often rely on personal anecdotes to make decisions or form beliefs, even when
they are not representative of broader patterns?
2. How can we distinguish between valid anecdotal evidence and anecdotal fallacy? In what situations can
personal experiences be helpful in making an argument?
3. Can you think of an example where you’ve encountered the anecdotal fallacy in a conversation or media?
How did it impact your perception of the argument being made?
4. Why is it important to ask for broader evidence or a representative sample when evaluating a claim based
on personal experience? What are the risks of accepting anecdotes as definitive evidence?
5. How do social media platforms contribute to the spread of anecdotal fallacies, and what are the
consequences of relying on them to make societal or policy decisions?
6. How might anecdotal fallacies be used intentionally in advertising or marketing, and how can consumers
be more critical of such tactics?
LOADED QUESTION
A Loaded Question is a type of logical fallacy where a question is phrased in such a way that
it presupposes something controversial or false, making it difficult for the respondent to answer
without implicitly agreeing to an assumption. It is often used to trap someone into agreeing
with a specific point or to unfairly shape the conversation.
Presupposition: The question contains an assumption that may be untrue or disputed, which
the person being asked must accept in order to answer.
Implied Conclusion: The structure of the question leads the person to an implied conclusion,
regardless of how they answer.
Manipulative: The question is designed to manipulate or pressure the respondent, forcing
them into a position where their response may be used against them.
LOADED QUESTION FALLACY
"Have you stopped cheating on your exams?"
This question presupposes that the person has cheated on exams in the past, even if this has never been the case. Answering
"yes" could imply past cheating, while answering "no" would suggest that the person is still cheating.
"How many times has your company been caught evading taxes?"
This question assumes that the company has been caught evading taxes multiple times, which may not be true. The person
answering would be forced to deny this assumption or explain it in a way that still gives the impression of wrongdoing.
"What made you decide to quit smoking after so many years of claiming you couldn't?"
This question implies that the person previously claimed they couldn't quit smoking, even though they may not have said so. The
question sets up a presumption that might not be accurate.
DISCUSSION
1.How can someone recognize a loaded question when they are being asked one? What
strategies can be used to effectively address or deflect it?
2.In what ways can loaded questions be used to manipulate or influence the direction of a
conversation? Can you think of an example where this technique has been particularly
effective in persuading an audience?
3.How does the use of loaded questions impact the quality of a discussion or debate? Can it
hinder productive dialogue?
SLIPPERY SLOPE FALLACY
The Slippery Slope fallacy occurs when someone argues that a relatively small first step will
inevitably lead to a chain of related events with significant, usually negative, consequences,
without providing evidence that such a progression is likely. The fallacy typically relies on fear
or exaggeration, rather than logical reasoning, to persuade others that a particular action will
lead to disastrous outcomes.
Unwarranted Assumptions: The argument assumes that one event will automatically lead to
a series of negative events, without providing evidence for this inevitable progression.
Exaggeration: The consequences of the initial step are often exaggerated to create fear or
concern, implying that small actions will lead to catastrophic results.
Lack of Logical Connection: There is often no clear or logical connection between the initial
action and the supposed consequences, making the argument speculative and unfounded.
SLIPPERY SLOPE FALLACY EXAMPLES
• "If we let companies work from home even one day a week, soon no one will ever go into the office again, and productivity will
plummet."
This assumes that a small change (working from home one day) will inevitably lead to a complete breakdown in office productivity, without
showing evidence of such a progression.
• "If we let kids play video games for an hour a day, next they'll be playing all day, and soon their grades will plummet."
The argument claims that a small allowance of screen time will inevitably lead to excessive gaming and poor academic performance, without
showing that this progression is likely or universally true.
• "If we ban plastic straws, next they’ll ban plastic bags, and eventually, we won’t be able to use any plastic products at all."
The argument suggests that banning a specific item (plastic straws) will lead to a complete ban on all plastic products, without showing that this
will necessarily happen.
SLIPPERY SLOPE DISCUSSION
1. What are some examples of how the Slippery Slope fallacy has been used in media? How
does this technique attempt to influence consumer behavior or societal views?
2. How does the Slippery Slope fallacy relate to the use of hyperbole or emotional appeals in
arguments? How do these tactics affect the credibility of the argument?
3. When confronted with a Slippery Slope argument, how can you redirect the conversation
to focus on evidence-based reasoning or more reasonable predictions about
consequences?
4. Are there any historical examples where a Slippery Slope argument was successfully
countered by focusing on the empirical evidence and rejecting exaggerated predictions?
What lessons can we learn from those examples?
THE GAMBLERS FALLACY/SUNK COST FALLACY
This fallacy occurs when people continue investing in something because of the time,
money, or resources they've already committed, even when it's clear that moving on
would be a better choice.
This fallacy stems from the reluctance to "waste" past investments, although those costs
are irretrievable.
THE GAMBLERS FALLACY/SUNK COST FALLACY
1. Movie Tickets: Staying through a bad movie because they already paid for the ticket, even
though they’d rather leave.
2. Relationships: Continuing an unhealthy relationship because they’ve been together for
years, despite being unhappy.
3. Business Projects: A company keeps funding a failing project because they've already
invested heavily in it.
4. College Major: A student sticks with a major they dislike because they've already
completed several classes toward it, even though they'd prefer a different field.
5. House Renovation: A homeowner keeps spending on repairs for a problematic house
instead of selling it, thinking of all the money already spent on it.
6. Video Games: A player keeps grinding in a game for a rare item because of the hours
they've already put in, even if they’re no longer enjoying it.
THE GAMBLERS FALLACY/SUNK COST FALLACY
Discussion
1. Have you ever stuck with a project, hobby, or relationship because you already invested time or money, even
when you weren't enjoying it anymore? What made it hard to walk away?
2. Why is it often difficult to ignore past investments (like time or money) when deciding whether to continue with
something? What might help people make more rational choices in these situations?
3. Can you recall a time when you kept pursuing a personal goal (like learning an instrument or a fitness routine)
primarily because of the time and effort you had already invested, even if you no longer enjoyed it?
4. How do you think the sunk cost fallacy might affect relationships, such as friendships or romantic partnerships?
When does it make sense to stay committed, and when might it be healthier to move on?
5. Have you found yourself holding onto a hobby, skill, or creative project longer than you wanted because you'd
already put in so much work? What did you learn from that experience?
RED HERRING FALLACY
The red herring fallacy occurs when someone introduces an irrelevant topic into a
discussion to divert attention away from the main issue.
This can derail the conversation or make it harder to focus on the original point, often
as a way to avoid addressing a challenging question or to mislead others.
The term comes from the idea of using a smoked herring (which has a strong smell) to
distract hounds in a fox hunt.
RED HERRING FALLACY EXAMPLES
1. Have you ever noticed someone using a red herring in a conversation or debate? How did it
affect the discussion, and were you able to steer it back on topic?
2. Can you think of examples where advertisers or news outlets might use red herrings to shift
public focus? How does this influence viewers' perceptions?
3. What strategies could you use in conversations to avoid being distracted by a red herring or
to bring the discussion back on track if one occurs?
4. Do you think red herrings are a powerful tool for persuading people? In what types of
situations might using a red herring be effective, and in which might it backfire?
CHERRY PICKING FALLACY
Cherry-picking is a fallacy where someone selects only specific data, facts, or quotes
that support their argument while ignoring information that may contradict it.
This selective use of evidence can create a misleading or one-sided argument by
presenting only favorable evidence.
CHERRY PICKING FALLACY
When cherry-picking is uncovered, it often damages the trustworthiness of the
speaker or organization.
People tend to view this approach as manipulative because it intentionally distorts the
truth.
This can have significant consequences, especially in fields that rely heavily on public
trust, such as science, journalism, and public policy.
CHERRY PICKING FALLACY EXAMPLES
1. A company advertises that a study shows its product improved health outcomes by 15%, but it neglects
to mention that other studies found no effect or even negative results.
2.
A politician cites a single economic indicator (like low unemployment) to argue that the economy is
strong, while ignoring other indicators like wage stagnation or inflation that suggest issues.
3.
A diet influencer highlights studies showing benefits of a specific diet, such as weight loss, while ignoring
studies showing it can lead to nutritional deficiencies.
4.
A company might promote the fact that its recycling programs are growing by 10% each year while
ignoring its rising overall waste production.
5.
A student shows their parents only the good grades from their recent report card, leaving out the lower
scores to avoid discussing their weaker subjects.
6.
A historian discussing the benefits of an era, like the Industrial Revolution, might only mention advances
in technology and increased production while ignoring the harsh working conditions and pollution.
CHERRY PICKING FALLACY DISCUSSION
1. Can you think of any recent examples of cherry-picking you've seen, perhaps in
the news, social media, or advertisements? How did it affect your view of the
topic?
2. Why might cherry-picking be considered unethical? Are there situations where it
might be acceptable or even necessary to focus on specific information?
3. Have you ever cherry-picked information to strengthen an argument, maybe in a
class debate or assignment? Why did you do it, and how did it impact the result?
4. How does cherry-picking on social media influence people's opinions on major
issues? Do you think people are usually aware when information is being cherry-
picked?
1. If you discover that someone you trust has cherry-picked information, how does it
affect your opinion of them or their credibility? Can someone regain trust after
using cherry-picked data?
2. What strategies can you use to detect cherry-picking in articles, videos, or
arguments? What are some signs that information might be selectively presented?
3. How can we present a strong argument while still acknowledging counterpoints?
Why might including opposing information actually strengthen an argument?
BEGGING THE QUESTION
The Begging the Question fallacy (also known as circular reasoning) occurs when an argument’s
conclusion is assumed in its premises, rather than being supported by independent evidence.
In this fallacy, the argument essentially repeats itself in a different form, with no real progression
of thought or evidence to substantiate the claim.
Circular Logic: The premise of the argument already assumes the truth of the conclusion, creating a
loop where the argument never provides new or external support to justify the claim.
Lack of Independent Evidence: Instead of providing new evidence to prove a point, the argument
merely restates the conclusion in different words within its premise.
Invalid Argument Structure: Since the conclusion is assumed in the premises, the argument lacks a
valid logical structure and does not provide any meaningful justification for the claim.
BEGGING THE QUESTION
"She must be telling the truth because she said so.“
The argument assumes the person's honesty (the conclusion) in the premise, without offering
any external evidence to support that claim.
This argument assumes the doctor is trustworthy (the conclusion) based on the premise that he is an
expert, but it doesn’t offer evidence of why his expertise is relevant to the specific situation at hand.
"Eating at fast food restaurants is bad for you because it's unhealthy.“
The argument restates the claim that fast food is unhealthy (the conclusion) as a reason for why it's bad,
without offering evidence or reasoning beyond the initial assertion.
Begging the Question Discussion
1. Can you think of any real-world examples where "begging the question" is commonly used
in advertising or media?
3. How can identifying "begging the question" help in strengthening one's critical thinking
skills?
4. In what ways can "begging the question" be unintentionally used in everyday conversations
or debates?
5. How might a debater respond when an opponent uses "begging the question" in their
argument?
14-THE FALLACY FALLACY
The Fallacy Fallacy occurs when someone assumes that just because an argument
contains a fallacy (or is argued poorly), the conclusion must be false. In other words,
the fallacy fallacy occurs when the presence of a flawed argument leads someone to
dismiss the conclusion outright, without considering the actual evidence or reasoning
behind it.
FALLACY FALLACY EXAMPLES
1. Argument on Animal Rights
Person A: "Animals have the right to live free from cruelty, and humans should stop using them for experimentation."
Person B: "You’re just using a slippery slope argument, claiming that allowing animal rights will lead to absurd consequences."
Person A: "That's not what I’m arguing at all—I’m pointing out the ethical considerations of animal testing."
Person B: "Because you used a fallacy, your entire argument is wrong."
(Person B assumes that Person A's conclusion about animal rights is false due to the presence of a fallacy, without considering the underlying ethical
issue.)
3. Political Argument
Person A: "We should raise taxes on the wealthy to reduce inequality."
Person B: "Oh, so you're using a strawman fallacy—you're misrepresenting my position by assuming that higher taxes will automatically reduce
inequality."
Person A: "That’s not my point—I’m advocating for specific tax policies."
Person B: "Because you used a strawman, your conclusion about taxes must be wrong."
(Person B dismisses the entire argument about tax policy just because Person A made a flawed representation of the opposing view.)
DISCUSSION QUESTIONS FOR
THE FALLACY FALLACY
1. Have you ever encountered a situation where someone dismissed an argument entirely just
because it contained a fallacy (or was poorly argued/defended)? What was the outcome
of the discussion?
2. Why is it important to separate the evaluation of an argument's logic from the truth of its
conclusion? How can we still evaluate the conclusion even if the argument contains a flaw?
3. How might the fallacy fallacy affect constructive dialogue and critical thinking in debates
on complex issues like politics, science, or ethics?
4. How can you avoid falling into the trap of the fallacy fallacy in discussions? What should
be the focus when analyzing someone’s conclusion, even if their argument contains a
fallacy?
5. Can you think of a public debate (in politics, science, or another area) where the fallacy
fallacy might have been used to dismiss an important argument? How could the discussion
have been steered in a more productive direction?
AMBIGUITY FALLACY
The ambiguity fallacy, also known as the fallacy of equivocation, occurs when a word
or phrase with multiple meanings is used in a way that creates confusion or misleads
the audience.
This fallacy exploits the ambiguity of language by switching between different
meanings of a term within the same argument without clarifying the shift, leading to a
conclusion that may seem valid but is based on a misleading or imprecise
interpretation.
AMBIGUITY FALLACY EXAMPLES
Person A: "I went to the bank to get some money."
Person B: "But there’s a river bank near your house—what are you talking about?"
(Here, "bank" has two different meanings: a financial institution and the side of a river, creating
confusion without proper clarification.)
Person A: "Light is important for growth, and plants need light to grow."
Person B: "But you can’t just put a plant in direct sunlight and expect it to thrive—too much light
can be harmful!"
(The term "light" is being used ambiguously—person A might be referring to the presence of
light in general, while person B is considering the intensity of light.)
2. How does ambiguity affect the quality of an argument? Can it lead to false conclusions
or weaken a point?
3. What steps can you take in your own arguments to ensure that terms are used clearly
and consistently? How can you clarify meanings when speaking or writing?
5. Can you think of a situation in politics, advertising, or law where ambiguity was used to
manipulate an audience or cause confusion? How could clearer definitions or
distinctions have changed the outcome?
TU QUOQUE
The tu quoque fallacy (Latin for "you too") is a type of ad hominem fallacy where
someone dismisses another person's argument by pointing out that the person making
the argument is guilty of the same thing they are criticizing.
Essentially, it's an attempt to discredit the opponent by accusing them of hypocrisy
instead of addressing the argument itself.
TU QUOQUE EXAMPLES
Person A: "You should stop driving your car so much because it's bad for the environment."
Person B: "But you drive all the time too—so why should I listen to you?“
(Person B doesn't address the argument about reducing environmental harm but instead tries to undermine Person A's credibility by pointing
out their own similar behavior.)
Child: "You always tell me not to smoke, but you smoke too!"
Parent: "That’s different—I was just telling you it’s bad for your health.“
(The child uses the tu quoque fallacy by pointing out the parent's hypocrisy instead of discussing whether smoking is bad for health.)
Person A: "You really should cut back on junk food—it's not healthy."
Person B: "Well, you're eating a chocolate bar right now—who are you to tell me what to eat?“
(Person B deflects the argument by accusing Person A of being a hypocrite rather than addressing the merits of the health argument.)
Politician A: "We need to cut government spending and reduce the deficit."
Politician B: "But you voted for spending increases when you were in office! Why should anyone trust you?“
(Politician B avoids engaging with the argument for fiscal responsibility and instead focuses on Politician A’s past actions.)
TU QUOQUE DISCUSSION
1. Have you ever been in a debate where the tu quoque fallacy was used? How did it
affect the direction of the conversation?
2. Why is it important to separate the validity of an argument from the actions or behavior
of the person making it? How can focusing on the argument itself improve the quality of
the discussion?
3. Can you think of a political, social, or historical example where the tu quoque fallacy was
used to derail an important conversation or decision? How could that situation have
been handled better?
BLACK OR WHITE FALLACY
The black-or-white fallacy (also known as the false dichotomy or false dilemma)
occurs when an argument presents two extreme, opposing options as the only possible
choices, while ignoring or failing to acknowledge any middle ground or alternatives.
This fallacy oversimplifies a complex issue by framing it as having only two outcomes
or solutions, thereby misleading the audience into thinking there are no other
possibilities.
BLACK OR WHITE FALLACY EXAMPLES
Teacher: "If you don’t get an A on this test, you’ll never succeed in life."
(The teacher presents a false dichotomy where getting an A is seen as the only path to success,
ignoring other factors like hard work, persistence, and improvement over time.)
Person A: "You either follow this strict diet and exercise routine, or you’ll be unhealthy forever."
(Person A fails to acknowledge that there are many approaches to maintaining health, including
moderate or less extreme diets, exercise routines, and other factors like mental health.)
Manager: "Either we reduce salaries for everyone, or the company will go bankrupt."
(This presents a false dilemma by implying that salary cuts are the only solution to financial troubles,
neglecting other options like reducing expenses, improving efficiency, or seeking new revenue
streams.)
Person A: "Either you’re completely against animal testing, or you support cruelty to animals."
(This oversimplifies the issue, ignoring the possibility that someone might support animal testing in
some cases, but oppose it in others, or advocate for more ethical practices in research.)
BLACK OR WHITE FALLACY
DISCUSSION
1. Can you think of an instance in a debate or conversation where the black-or-white fallacy was used?
How did it affect the argument?
2. How can presenting an issue as having only two extreme options impact decision-making or problem-
solving? What might be the consequences of failing to recognize more nuanced alternatives?
3. Have you encountered a situation in the media or public discourse where a complex issue was
presented as a black-or-white dilemma? How could it have been framed more fairly?
4. How can you make sure to avoid using the black-or-white fallacy when presenting your own
arguments? What strategies can you use to acknowledge more possible perspectives?
MIDDLE GROUND FALLACY
The middle ground fallacy occurs when it is assumed that the truth must lie
somewhere in between two opposing viewpoints, simply because they are opposing.
This fallacy assumes that a compromise or middle position is automatically correct,
regardless of the actual merits of the arguments on either side.
It assumes that the most reasonable answer is always a balance between extremes,
which is not necessarily the case.
MIDDLE GROUND FALLACY
The middle ground fallacy occurs when it is assumed that the truth must lie
somewhere in between two opposing viewpoints, simply because they are opposing.
This fallacy assumes that a compromise or middle position is automatically correct,
regardless of the actual merits of the arguments on either side.
It assumes that the most reasonable answer is always a balance between extremes,
which is not necessarily the case.
MIDDLE GROUND FALLACY
Joe says the sky is pink and Liz says the sky is blue, so they should really just compromise and
say the sky is purple.
Dan says that all elephants can fly. Sara says that there are no elephants that can fly. So they
agree that perhaps some elephants can fly.
Compromising for the sake of compromise when there are indisputable facts being presented
would be considered a middle ground fallacy.
MIDDLE GROUND FALLACY DISCUSSION
1. Can you think of a situation where the middle ground fallacy was used in a
discussion you were involved in? How did the middle-ground approach fail to
address the actual issue?
This fallacy relies on the lack of evidence to prove a claim, rather than providing
evidence in support of it.
APPEAL TO IGNORANCE FALLACY EXAMPLES
Person A: "There's no proof that this alternative medicine doesn't work, so it must be
effective."
(Person A argues for the effectiveness of the alternative medicine based solely on the absence
of evidence against it.)
Person A: "There's no proof that Napoleon died of cancer, so it must have been poison."
(Person A assumes the cause of Napoleon's death must be poison because the alternative
(cancer) has not been conclusively proven.)
Person A: "You can't prove that ghosts aren't real, so they must exist."
(Person A argues for the existence of ghosts based on the absence of disproof.)
APPEAL TO IGNORANCE DISCUSSION
1. Can you think of a situation where someone used the appeal to ignorance fallacy in a debate
or argument you’ve heard? How did it affect the conversation?
2. Why is it important to rely on positive evidence to support a claim, rather than simply pointing
to the lack of evidence against it? How does the appeal to ignorance hinder logical reasoning?
3. How might the appeal to ignorance be used in legal, scientific, or political contexts? Can you
think of a time when this fallacy may have influenced public opinion or decision-making?
4. How can you respond if someone uses an appeal to ignorance in a debate? What should you
focus on to move the conversation toward more logical reasoning?
Correlation-Causation Fallacy
The correlation-causation fallacy occurs when someone assumes that because two
events or variables are correlated (i.e., they happen together), one must cause the
other. This fallacy overlooks the possibility that the correlation is coincidental, or that
both variables are influenced by a third, unknown factor.
Correlation-Causation Fallacy
•Person A: "Ice cream sales increase during the summer, and drowning incidents also increase
during the summer. Therefore, eating ice cream must cause drowning."
(This assumes a causal relationship between ice cream sales and drowning incidents, when in fact both
are related to the warmer weather in the summer, not to each other.)
•Person A: "As the number of firefighters at a fire increases, the amount of damage also increases.
Therefore, more firefighters must cause more damage."
(This misinterprets the correlation, as larger fires require more firefighters, not that the firefighters cause
the damage.)
•Person A: "People with higher education tend to have higher incomes, so going to college directly
leads to wealth."
(While higher education is correlated with higher income, the correlation does not necessarily imply
causation, as other factors like family background, career choice, or networking might also play significant
roles in determining wealth.)
DISCUSSION QUESTIONS FOR THE CORRELATION-
CAUSATION FALLACY
1. Can you think of a time when you encountered someone mistakenly assuming a
correlation implied causation? How did this affect the discussion or decision-
making?
2. Why do people often fall into the trap of assuming that correlation means
causation? How might the media, advertising, or even scientific research contribute
to this misunderstanding?
3. How can the correlation-causation fallacy impact policy-making, healthcare
decisions, or business strategies? Can you think of any real-world examples where
decisions based on this fallacy might lead to unintended consequences?
21-THE BANDWAGON FALLACY/APPEAL TO POPULARITY
The bandwagon fallacy, also known as the appeal to popularity, occurs when someone
argues that a belief or action is correct or better simply because it is widely
accepted or followed by many people.
This reasoning assumes that the popularity of an idea equates to its truth or value,
ignoring the need for evidence or critical examination of the idea itself.
21-THE BANDWAGON FALLACY/APPEAL TO
POPULARITY
Example:
"Everyone is investing in this stock, so it must be a smart choice." Here, the argument
implies that the stock is a good investment solely because many people are doing it, without
evaluating its risks or potential.
"Most people believe the problem is exaggerated, so it probably isn’t that serious." This
argument dismisses scientific evidence and relies on the number of people who hold a
particular opinion to validate it.
"All the top students are using this study app, so it must be the best way to study." This
example assumes that because many successful people use the app, it is inherently effective,
without examining whether the app itself actually improves learning outcomes.
The bandwagon fallacy exploits social validation, suggesting that "following the crowd" is
sufficient justification for a belief, even when logical support or factual evidence may be
lacking.
21-THE BANDWAGON FALLACY: EXAMPLES
"Everyone is wearing these new sneakers, so they must be the best shoes."
This statement assumes the popularity of the sneakers indicates their quality, without
considering comfort, durability, or individual preference.
"Thousands of people are doing this challenge on TikTok, so I should do it too."
Here, the argument assumes the challenge is worth participating in simply because it's popular,
without considering potential risks or consequences.
"Most people in our country support this policy, so it must be the right choice."
This approach assumes that majority support equates to moral or logical correctness,
bypassing a deeper analysis of the policy's impacts.
"Nine out of ten people prefer this brand of toothpaste, so it must be the best."
Here, the popularity of the toothpaste is presented as proof of its superiority, without detailing
why users might prefer it or exploring if it’s actually more effective than others.
21-DISCUSSION BANDWAGON FALLACY
1. Why might people feel more inclined to believe or follow something that
"everyone else" is doing? How does this impact their ability to make independent
decisions?
2. Can the popularity of an idea or product ever be a reliable indicator of its
quality or truth? In what situations might popularity align with genuine value or
accuracy, and when might it mislead?
3. What role do social media platforms play in encouraging the bandwagon effect?
How might this influence trends in public opinion, consumer behavior, or political
beliefs?
4. How can individuals recognize and resist the bandwagon fallacy in their daily
lives? What strategies could they use to assess arguments on their own merits, even
when an idea is widely accepted?
22-SPECIAL PLEADING
The special pleading fallacy occurs when someone makes an exception to a rule or
standard without a valid reason.
They argue that a rule applies to everyone else, but their situation is "special" or
"different" without giving good evidence to support the exception.
22-SPECIAL PLEADING
•Diet Excuse: "I know everyone else has to stick to the diet, but I should get to eat dessert
because I had a rough day." (The rule doesn’t change based on mood.)
•Traffic Laws: "Speeding is wrong, but it’s okay for me because I’m in a hurry." (The rule
against speeding applies to everyone, regardless of circumstances.)
•Financial Responsibility: "People should pay their debts, but I shouldn’t have to because
I’ve had some bad luck." (Bad luck doesn’t automatically mean someone should be exempt
from repayment.)
•Workplace Rules: "It’s important to be on time to work, but I can be late because I have a
long commute." (Having a long commute isn’t a reasonable excuse if punctuality is expected
from everyone.)
22-SPECIAL PLEADING DISCUSSION
1. Why might people think they deserve special treatment in certain situations?
3. Are there situations where special pleading might seem more reasonable? Why?
4. What are the potential consequences of frequently making exceptions for oneself?
5. How can recognizing this fallacy help us treat situations more fairly?
23-PERSONAL INCREDULITY
The personal incredulity fallacy happens when someone says something must be false
just because they find it hard to believe or don’t understand it. Instead of looking for
evidence, they reject it because it seems too strange or complicated.
23-PERSONAL INCREDULITY
•Genetics Skepticism: "I can’t believe that all humans share over 99% of their DNA, so that
statistic must be wrong." (Just because it’s surprising doesn’t mean it’s incorrect.)
•Climate Change Denial: "I don’t understand how humans could affect the entire planet’s
climate, so climate change must be exaggerated." (Not grasping the mechanisms doesn’t
invalidate the science.)
•Artificial Intelligence: "I can’t imagine a computer creating art or writing stories like a human,
so AI can’t really be creative." (Finding it hard to imagine doesn’t mean it’s impossible.)
•Economics Misunderstanding: "I don’t understand how printing more money could cause
inflation, so it doesn’t make sense that it would." (Just because it’s complex doesn’t mean it’s
false.)
•Space Exploration Doubt: "I don’t understand how humans could land on the moon, so the
moon landing must be fake." (Finding something difficult to believe doesn’t mean it didn’t
happen.)
23-PERSONAL INCREDULITY
2. How can we avoid making this fallacy when learning new information?
4. Can you think of examples where something seemed unbelievable at first but turned out to
be true?
5. How might personal incredulity affect public debates on complex issues like science or
technology?
24-SELF-SELECTION BIAS
Self-selection bias is a type of sampling bias that occurs when individuals select
themselves into a group, causing the sample to be unrepresentative of the general
population. This bias commonly arises in surveys or studies where participation is
voluntary, leading to a sample that may differ significantly from the intended
population in terms of motivation, interest, or other characteristics.
SELF-SELECTION BIAS
1. Online Surveys: People with strong opinions about a topic (like customer satisfaction)
are more likely to respond to voluntary online surveys, skewing the results.
2. Product Reviews: Individuals who have had either a very positive or negative
experience with a product are more likely to leave a review, leading to an unbalanced
view of the product's quality.
3. Clinical Trials for Experimental Drugs: Patients with severe or terminal conditions may
be more inclined to participate in experimental drug trials, possibly making the sample
less representative of the general patient population.
4. Volunteering for Fitness Studies: A study on the effects of exercise may attract
individuals who are already more health-conscious or physically active, affecting the
generalizability of the results.
5. Political Polls Conducted via Social Media: Political surveys on social media platforms
may attract individuals with stronger political opinions or a preference for online
interactions, potentially leading to skewed results.
SELF-SELECTION BIAS
1. How does self-selection bias affect the credibility of survey or study results?
2. In what ways can self-selection bias influence the outcomes of social or political
research?
3. What steps can researchers take to minimize self-selection bias in their studies?
4. Can self-selection bias ever provide useful insights, despite its limitations? If so, in what
context?
5. How might self-selection bias play a role in interpreting customer satisfaction data
collected through voluntary feedback?
25-NON SEQUITUR FALLACY
A non sequitur fallacy, meaning "it does not follow" in Latin, occurs when a conclusion
does not logically follow from the premises. In this type of fallacy, the connection
between the argument's premises and its conclusion is missing or irrelevant, leading to
illogical or misleading reasoning.
25-NON SEQUITUR FALLACY
A non sequitur fallacy happens when someone says something that doesn’t logically
connect to what came before it. In other words, the conclusion doesn’t make sense
based on the statements leading up to it.
25-NON SEQUITUR FALLACY
•Tall Assumption: "He’s tall, so he must be a great basketball player." (Height doesn’t
automatically make someone good at basketball.)
•Irrelevant Qualification: "She’s really good at math, so she would make an excellent doctor."
(Being good at math doesn’t necessarily relate to medical skills.)
•Assumption of Causation: "I wore my lucky socks, and we won the game." (The win is
unrelated to the socks.)
•Unrelated Comparison: "If you love your country, you should support every decision the
government makes." (Patriotism doesn’t imply blind support for government actions.)
•Unfounded Consequence: "If you don’t eat vegetables, you’ll never be successful." (Dietary
habits do not directly determine success.)
2. How can recognizing non sequitur fallacies improve critical thinking and debate skills?
4. What steps can individuals take to avoid using non sequiturs in their reasoning?
5. How might non sequiturs impact the perception of credibility in political or advertising
statements?
26-ARGUMENT FROM TRAUMA
The Argument from Trauma fallacy occurs when someone uses their personal experience of trauma or hardship
as the sole or primary basis for justifying a claim or argument, often without providing broader or more
objective evidence. This fallacy involves making a generalization or asserting a truth based solely on the
emotional weight or severity of the trauma experienced, rather than offering logical or factual support for the
conclusion.
Appeal to Emotion: The fallacy relies heavily on emotional responses rather than reasoned argumentation.
The trauma or suffering is presented as a compelling reason to accept a claim, irrespective of whether it is
logically supported by other evidence.
Personal Experience as Proof: The argument suggests that because someone has experienced trauma, their
view or claim must be true or valid, even though personal experiences are not universally applicable or
generalizable.
Dismissal of Counterarguments: The use of trauma may shut down further discussion or debate by making the
person’s experience seem unassailable, thereby stifling the opportunity to critically examine the issue at hand.
ARGUMENT FROM TRAUMA
"I suffered from bullying when I was a child, so I can tell you that anti-bullying programs don't work. My
experience proves it.“
This argument uses the individual’s personal experience of bullying as the sole basis for dismissing anti-
bullying programs, without addressing the broader evidence or research that may support their
effectiveness.
"I was in a car accident, and I know firsthand that self-driving cars are dangerous. No one can convince me
otherwise.“
This statement draws on the person’s traumatic experience in a car accident to dismiss all arguments or
evidence regarding the safety of self-driving cars, even though their personal experience may not be
representative or relevant to the technology’s broader safety record.
DISCUSSION
1-How might an Argument from Trauma fallacy shut down discussions or make it harder
to engage with opposing viewpoints?
2-How can we address sensitive topics in a way that allows for both empathy and logical
reasoning?
27-BURDEN OF PROOF
The burden of proof fallacy occurs when someone claims that their argument must be
true simply because no one can prove it false. Instead of providing evidence for their
own claim, they shift the responsibility onto others to disprove it.
27-BURDEN OF PROOF
1. "This herbal remedy cures diseases, and if you don’t think it works, show me evidence that
it doesn’t." (The person promoting the remedy should prove it works, rather than shifting the
burden onto skeptics.)
2. "Ghosts must be real because no one has ever proven they don’t exist." (The person
making the claim should provide evidence that ghosts exist, rather than expecting others to
disprove it.)
3. "I can read minds, and if you don’t believe me, prove that I can’t." (The person claiming to
read minds should show evidence, not demand that others disprove their ability.)
27-BURDEN OF PROOF
2. How does shifting the burden of proof affect the strength of an argument?
3. Can you think of real-life situations where people use this fallacy to avoid responsibility?
4. Why is it unfair to demand that others disprove a claim without providing evidence for it?
5. How does understanding this fallacy help us evaluate arguments more critically?
28-GENETIC FALLACY
The genetic fallacy happens when someone judges an idea, claim, or argument solely
based on its origin or source, rather than on its actual merits or content. This fallacy
dismisses or accepts information because of where it came from, rather than
evaluating the evidence or reasoning itself.
GENETIC FALLACY
•Source Dismissal: "You shouldn’t believe his argument about climate change because he’s
not a scientist." (The argument should be evaluated based on evidence, not the speaker's job.)
•Political Bias: "That policy suggestion can’t be good because it came from the opposing
political party." (The idea should be considered independently of the party that proposed it.)
•Ad Hominem Origin Attack: "I won’t trust this research because it was funded by a large
corporation." (While funding sources can be relevant, the research itself should still be reviewed
for accuracy.)
•Historical Beliefs: "Democracy isn’t a good idea because it originated in ancient Greece and
they collapsed from infighting." (The value of democracy should be assessed by its
effectiveness, not just its historical origin.)
GENETIC FALLACY
3. Are there situations where an idea’s origin might reasonably impact how we evaluate it?
Why or why not?
4. How can we ensure that we’re evaluating ideas fairly, regardless of their source?
5. Can you think of examples in everyday life where people use this fallacy?
29-APPEAL TO FORCE
An appeal to force fallacy, also known as argumentum ad baculum, occurs when
someone uses threats, intimidation, or the possibility of negative consequences to get
others to accept a claim, rather than providing logical reasoning or evidence. Instead
of persuading through facts, this fallacy tries to coerce agreement through fear.
APPEAL TO FORCE
•Workplace Threat: "You should support this policy, or you’ll be fired." (Agreement based on
fear of job loss, not on the merits of the policy.)
•Political Coercion: "If you don’t vote for this candidate, bad things will happen to our country."
(This is a scare tactic instead of a logical reason to vote for the candidate.)
•Classroom Intimidation: "If you don’t agree with my point, you’ll fail this course."
(Threatening a poor grade doesn’t make the point valid.)
•Parental Ultimatum: "You better go to law school, or I’ll cut off your allowance." (This forces
compliance rather than respecting personal choice and reasoning.)
•Friendship Manipulation: "If you don’t help me with this, I’ll tell everyone your secret." (The
threat is used to force agreement, not a fair argument.)
APPEAL TO FORCE
•Why might people use threats instead of logical arguments to persuade others?
•In what situations might an appeal to force feel justified, even if it’s a fallacy?
•How does the use of threats impact trust and respect in relationships or discussions?
•Can you think of examples from media or real life where an appeal to force is used to sway people?
30-ARGUMENT FROM OFFENCE
The argument from offense fallacy occurs when someone argues that a statement,
idea, or action should be rejected simply because it is offensive, rather than
addressing its truth or validity. Instead of evaluating the argument's logic or evidence,
they dismiss it based on the negative emotions it provokes.
ARGUMENT FROM OFFENCE
•Scientific Discomfort: "Evolution can’t be true because I find the idea that humans evolved
from animals offensive." (Being offended by evolution doesn’t impact its scientific evidence.)
•Unpopular Opinion: "Your argument against my political beliefs offends me, so it must be
false." (Feeling offended doesn’t make the argument logically invalid.)
•Historical Rejection: "I don’t like the idea that our ancestors did terrible things, so I reject any
historical evidence that says they did." (Personal offense doesn’t change historical facts.)
•Moral Disapproval: "Talking about certain mental health issues makes me uncomfortable, so
it’s wrong to discuss them." (Avoiding topics because of discomfort doesn’t solve the
underlying issues.)
ARGUMENT FROM OFFENCE
1. Why might people reject ideas or arguments simply because they find them offensive?
2. How can we separate our emotional reactions from our logical evaluations?
3. Are there situations where avoiding offense might be more important than making an
argument? Why or why not?
4. How can recognizing this fallacy help us engage in more open-minded discussions?
5. Can you think of examples where being offended led people to ignore important truths?
THE FALLACY OF THE BEARD
•Example 1: "If I tell one small lie, it’s still just a lie, so what’s the difference between one lie
and telling many lies?“
•Example 2: "A bit of pollution in the river doesn’t make it undrinkable; so when does it stop
being safe to drink?“
•Example 3: "Having one glass of wine every day is just a small habit; where do we draw the
line between moderate drinking and alcoholism?“
•Example 4: "A minor tax hike isn’t much, so how can we say that a tax increase is
unreasonable?“
•Example 5: "One more hour of screen time each day isn’t really a big deal; where do we draw
the line between healthy use and addiction?"
THE FALLACY OF THE BEARD DISCUSSION
1. Is there a meaningful difference between telling one small lie and telling many lies? At
what point does a lie become significant enough to cause harm or mistrust?
2. If a small amount of pollution doesn’t immediately make water undrinkable, does that mean
there is no difference between clean and polluted water? Where should we draw the line
for water safety?
3. Is it possible for a small daily habit, like drinking one glass of wine, to lead to addiction?
How do we distinguish between healthy habits and problematic behaviors when they exist
on a continuum?
4. How do we determine at what point increasing screen time becomes harmful? Is it valid to
argue that a little extra screen time each day doesn’t matter, or does this overlook the long-
term effects?
32-AD POPULUM NOTE
Ad Populum and the Bandwagon Fallacy are similar in that both involve accepting
a claim or idea as true simply because it is popular or widely believed. However,
they are often used in slightly different contexts:
Ad Populum (Appeal to the People) refers more generally to the idea that a belief
is true because a large group of people accepts it.
Bandwagon Fallacy is a specific type of Ad Populum where the argument focuses on
joining a popular movement or belief simply because others are doing it.
32-AD POPULUM
2. "Most people agree that this brand is the best, so it must be the top
choice.“
3. "Most of the world follows this belief, so it must be the correct one.“
1. Why is it misleading to argue that something is true just because many people believe it?
2. Can the popularity of an idea or belief ever be a valid reason for accepting it? Why or why
not?
3. How does Ad Populum affect decision-making in society? Can you think of any examples
where this fallacy led to harmful consequences?
4. What is the difference between popularity and truth? How can we distinguish the two when
evaluating claims?
5. How can we avoid falling into the trap of Ad Populum in our own arguments or beliefs?
33-APPEAL TO NATURE
The Appeal to Nature is a logical fallacy where something is claimed to be good,
right, or acceptable simply because it is "natural," or conversely, something is bad or
wrong because it is "unnatural." This fallacy assumes that natural things are inherently
better or morally superior, without considering the context or other factors involved.
33-APPEAL TO NATURE
•"Since humans have always done this behavior , it must be natural and good for us.“
•"It’s only natural to have certain instincts (anger, lies etc) , so acting on them is morally acceptable."
33-APPEAL TO NATURE
1. Why does the "natural" label often evoke a sense of trust or moral superiority? Is this always
justified?
2. Is it always true that natural substances or behaviors are healthier or better for us than
synthetic ones? Why or why not?
3. How does the Appeal to Nature fallacy affect discussions on topics like medicine, food, and
the environment?
4. Can something unnatural be beneficial or good, and can something natural be harmful? How
do we evaluate these claims logically?
5. What are some examples where we might confuse "natural" with "good"? How can we avoid
making this assumption?
34-HYPERBOLE
The Hyperbole Fallacy occurs when exaggerated or overstated claims are presented
as if they are factual, which can mislead or confuse the audience. While hyperbole is
often used for emphasis or effect, in the context of an argument, it can distort reality
and undermine logical reasoning.
34-HYPERBOLE
2. How does the use of hyperbole in political discourse affect people's perceptions of reality?
3. What are the dangers of using hyperbole when discussing serious issues like climate
change, health, or social problems?
4. How can we distinguish between hyperbole used for emphasis and an argument based on
facts?
•After a sports team loses, saying, "I knew they were going to lose, it was obvious.“
•After a stock market crash, someone claims, "I always knew that was going to happen, the
signs were clear.“
•"After the election, I knew that candidate would win. It was so obvious.“
•"Of course the company went bankrupt; anyone could have predicted it.“
•"I told you that movie was going to be bad; it was so predictable."
35-HINDSIGHT BIAS
•Why do people tend to believe they could have predicted an event after it has occurred? What
psychological factors contribute to this bias?
•How does hindsight bias affect decision-making in both personal and professional life?
•In what ways can hindsight bias distort our understanding of past events and limit learning from
mistakes?
•How can we avoid hindsight bias when evaluating decisions or outcomes in our own lives or in
historical events?
36-HASTY GENERALIZATION
A Hasty Generalization is a logical fallacy in which a broad or sweeping conclusion is
made based on a small or unrepresentative sample. This fallacy occurs when someone
makes a judgment about a whole group or category based on limited or incomplete
evidence.
36-HASTY GENERALIZATION
•"I met one rude person from that city, so all people from there must be rude.“
•"I had a bad experience at a restaurant once, so all restaurants in this city must have bad
service.“
•"I read one article about a person getting sick from a vitamin supplement, so supplements are
dangerous for everyone.“
•What steps can we take to avoid making hasty generalizations in our own thinking and
arguments?
•Can you think of an instance where a hasty generalization was made in the media or
advertising? What were the consequences?
•How can we differentiate between valid generalizations and hasty generalizations in academic
or real-world contexts?
37-ARGUMENT FROM SILENCE
The Argument from Silence is a logical fallacy that occurs when someone argues that
because something is not mentioned or addressed in a particular context, it must not
exist or be true. This fallacy assumes that the absence of evidence is evidence of
absence.
37-ARGUMENT FROM SILENCE
•"The government’s budget report doesn’t mention the environmental impact of the new highway project, so it must
not have any environmental effects."
The absence of mention does not prove that there are no environmental consequences.
•"The fact that there’s no record of this species being found outside of this one region means it doesn’t exist
anywhere else in the world."
Just because there’s no evidence in a specific record doesn’t mean other locations aren’t possible.
•"Since the employee handbook doesn’t explicitly prohibit using company phones for personal calls, it must be
allowed."
The lack of a prohibition doesn’t mean permission is granted.
•"The fact that no one complained about the new dress code means that everyone likes it."
Silence doesn’t equal universal approval or satisfaction.
•"There’s no mention of mental health issues in the corporate wellness program, so it’s clear that the company
doesn’t care about mental health."
Just because something isn't included in a specific program doesn’t mean it isn’t valued or addressed elsewhere.
ARGUMENT FROM SILENCE DISCUSSION
1. Why is it a fallacy to assume that the absence of evidence automatically proves something
is untrue or doesn’t exist?
2. How can the Argument from Silence be used misleadingly in historical or scientific
research?
3. What are some potential consequences of using the Argument from Silence in making
decisions about social, political, or cultural issues?
4. How can we avoid making conclusions based solely on what is absent from a discussion
or record?
5. In what situations might the absence of evidence be relevant, and how does it differ from
the Argument from Silence?
38-APPEAL TO FEAR
An Appeal to Fear is a logical fallacy that uses fear as the primary motivator to
persuade someone to accept a conclusion or take a specific action. This tactic involves
presenting a negative outcome or threat, often exaggerated, to pressure people into
agreement, rather than offering logical reasons.
APPEAL TO FEAR
•"If you don’t upgrade to the latest version of this software, your computer will become obsolete and you’ll
fall behind everyone else."
•This uses fear of being left behind to pressure someone into making a purchase.
•"If you don’t support the new surveillance laws, criminals will go unchecked, and your safety will be at risk."
•This argument plays on the fear of increased crime to justify the law.
•"Without these strict regulations, the economy will collapse, and we’ll all lose our jobs."
•The fear of economic ruin is used to push for stricter regulations.
•"If you don’t follow this diet, you’re going to get sick and suffer from chronic illnesses."
•This fear-based statement pressures someone to conform to a particular lifestyle choice.
APPEAL TO FEAR
•Why is it problematic to use fear as the primary reason for making a decision or argument?
•How can we differentiate between legitimate concerns and an Appeal to Fear in media or
political discourse?
•What are the ethical implications of using fear to manipulate people’s decisions or beliefs?
•Can an Appeal to Fear ever be justified, or is it always fallacious? Why or why not?
•How can we resist falling into the trap of making decisions based on fear rather than rational
analysis?
39-APPEAL TO FLATTERY
The Appeal to Flattery is a logical fallacy in which someone tries to win favor or gain
agreement by offering excessive praise or compliments to the person they are
addressing. Instead of presenting a sound argument or evidence, the individual relies
on flattery to influence the other person’s decision or opinion.
APPEAL TO FLATTERY
•You're so smart, you must agree with me that this plan is the best one.“
•"I know you're such a forward-thinking person; surely you’ll support this progressive
idea.“
•"Only someone as talented as you could understand how amazing this opportunity
is.“
•"You’re known for making the best decisions; I’d love to hear your thoughts on my
proposal.“
•"You’re always so insightful; I’m sure you can see why this new policy is a great
choice."
APPEAL TO FLATTERY
•Why is it problematic to use flattery as a means of persuading others to agree with you?
•How can we recognize when someone is using flattery to influence our decision-making?
•What are the ethical implications of using flattery to manipulate someone's opinion or choice?
•Can flattery ever be a legitimate persuasive technique, or is it always a fallacy? Why or why not?
•How can we resist the influence of flattery when evaluating arguments or making decisions?
Six Major Creative Thinking Principles
• If you don’t remember anything else, remember this: when you generate
ideas, separate generation from evaluation.
• This is the most important creative thinking principle. You’ll never achieve
your full creative potential until you apply this principle every time you
generate ideas.
• The reason is simple: creative problem solving requires both divergent and
convergent thinking.
Idea generation
• Idea generation is divergent; you want to get as many ideas as
possible.
• Idea evaluation is convergent—you want to narrow down the pool of
ideas and select the best ones.
• If you try to do both activities at once, you won’t do either one well.
Effective problem solvers have learned to
separate these two activities
• Effective problem solvers have learned to separate these two
activities; that is, first they generate ideas and then they evaluate
them.
• They rarely move on to think about another idea until they have
analyzed the previous idea in all possible ways.
• They may use this method frequently because it is what they have
always done.
• There is one thing wrong with this system, however: it is the worst
way to generate ideas.
• Save the analysis and critical thinking for later, after all possible ideas
have been generated. Then and only then will it be time to evaluate
the ideas.
Test Assumptions
Test Assumptions
• One person may look at a flower and feel happy because it reminds them of a
loving relationship; someone else, however, may look at the same flower and
feel sad because it reminds them of the recent death of a loved one.
• Both people in this example perceive the flower, but they also “see” the qualities
of either happiness or sadness. To know why we see these qualities, we must
test assumptions.
• The same principle holds true when using idea generation activities.
They present stimuli that elicit certain responses.
• The more stimuli we use, the greater the potential idea pool.
• When these stimuli and different individual reactions are used in a
group, the potential quantity and quality of ideas is increased.
• More stimuli and more people yield more assumptions, which in turn
yield more ideas.
• More ideas give us more options and more chances to resolve our
problems.
Everyday Assumptions
• We must assume that the other person actually heard what we said
and understood us, that the person’s nonverbal reactions indicate
what we think they indicate, and that we can figure out any hidden
meanings or purposes.
Breakthrough Solutions
“Two men were camping in the wilderness when they were awakened one morning by a large bear
rummaging through their food supply. The bear noticed the men and started lumbering toward them.
The men still were in their sleeping bags and didn’t have time to put on their boots, so they picked up their
boots and began running away from the bear.
The terrain was very rough, however, and they couldn’t make much progress. The bear was gaining on them.
Suddenly, one of the men sat down and began pulling on his boots. His friend couldn’t believe what he was
seeing and said, “Are you nuts?
Can’t you see that the bear is almost here? Let’s go!”
The man on the ground continued putting on his boots. As he did this, he looked up at the other man and
said, “Well, Charlie, the way I look at it, I don’t have to outrun the bear—I only have to outrun you!”
• Another problem is resolved by testing assumptions.
• In this case, both men originally assumed the problem was how to
outrun the bear.
• When one of the men tested this assumption, a creative solution
popped out.
• This single act provided that man with one critical extra option.
• His spontaneous creative thinking enabled him to gain an edge over
his “competitor.”
• Let us imagine we work at a company or corporation and see how this
can be helpful. (You could do this in an academic, social or personal
setting as well).
How to Test Assumptions
• In most organizations, this may all sound familiar. Sometimes all it takes is one extra
option to give us an edge over our competitors or to resolve a difficult-to-solve
problem.
• You can get that competitive edge or solve that problem by testing problem
assumptions.
• Of course, you can’t test assumptions about every single problem in life.
“Who is the competition? Who are the customers? What does our
organization do? What is our mission? Where can we make improvements?
Where can we get data about our competition? When should we enter a new
market? When are our customers most likely to buy our products? Why do
people buy our products? Why do we want to enter a new market?”
Negative Reactions to New Ideas
• Minimize Negative Thinking Unless you are an exceptional person,
you are a natural critic. From an early age we have learned to analyze
and criticize anything new. Now that we are adults, being critical is
second nature.
• We are experts at it. What is your typical first reaction when someone
proposes a new idea? Do you usually say something like “That’s
fantastic,” “That’s a great idea,” or “That’s really interesting”?
Probably not.
• Although there may be a few exceptions, most of us come
preprogrammed with the “automatic no” response.
• Through training and conditioning in school and at home, we have
learned to criticize first and think later.
• It’s almost as if we have learned that it is better to reject something
new outright than even to consider its potential value as a solution.
An Exercise in Negative Thinking
• Take five minutes and write down every negative response you can
think of to a new idea.
• When finished, compare your list with the following one. Chances are
there are a lot of similarities, if not direct duplications.
Typical Negative Reaction to New Ideas
• Our problem is different. • Our young, progressive group doesn’t need it.
• We tried that once before. • It will require a heavy investment.
• We don’t have enough time. • It will never pay for itself.
• We don’t have enough help. • If no investment is required, how do we expect it to
• Our system is too small for this. work?
• We’ve always done it this way. The board won’t like it.
• Our present method is time-tested and reliable. • It’s outside my scope of responsibility.
• It’s impractical. • It conflicts with policy.
• It’s ahead of its time. • The present method is working. Why rock the boat?
• It’s behind the times. • It’s too radical.
• We’re not ready for it yet. • It’s almost the same as what we’re doing now.
• We’ve had too much of this lately. • It looks good on paper, but it won’t work.
• We can’t teach an old dog new tricks.
Typical Negative Reaction to New Ideas
• You probably could think of many more examples with very little
effort.
• Most likely, this second list will be shorter than the first. It’s much
more difficult to think of positive responses.
Develop Balanced Responses
To break out of the negative thinking groove, try to develop more balanced responses to new ideas.
There are a number of ways to do this.
1.Try viewing ideas as raw material; that is, initial ideas are the fragile creatures we often transform
into more workable solutions. So be gentle. Support and cradle all new ideas—they frequently can
be modified or can help stimulate improved versions.
2.Every time you hear a new idea, train yourself to think or say, “What’s good about it? What is at
least one positive feature of that idea?” If you can think of one positive aspect, then you will benefit
from what may initially have appeared useless. Moreover, the positive feature may stimulate a
better idea.
3.Use a balanced response to evaluating new ideas. Say (or think) what you like about the idea,
what you find interesting about it, and then what you dislike. This might help prevent the negative
climate in individuals and groups that often accompanies responses to ideas.
Take Prudent Risks
• A failure is an opportunity to start over again, but more intelligently.
—Henry Ford You can’t be a creative thinker unless you are a failure.
No one ever truly succeeds without failing first.
• For instance, novelist John Creasey supposedly got 743 rejection slips
before he published 562 books.
• Sports fans know that Babe Ruth struck out 1,330 times— a pretty
poor record. Fortunately, he also hit 714 home runs.
• Creative thinking involves a certain amount of risk taking. Many
people fear risks, however, because risks can lead to failure. And who
wants to be branded a failure? Yet we must take risks to have any
chance to succeed.
• Not all risks are equal. Some risks are more serious than others. For
instance, the potential risks of idea generation are much less serious
than the risks of implementation.
• Every time we think of or suggest an idea, we take a risk. Because we
can’t survive without new ideas, we must constantly take such risks.
Take Prudent Risks
• The likely negative consequences of suggesting a “stupid” idea,
however, pale in comparison with the risks of implementing an idea.
• Introducing a product, process, or service that later fails will cost an
organization much more than any embarrassment someone might
experience from suggesting a so-called stupid idea. Lose face and the
organization goes on to play another day; lose too much market share
or customer base and the game soon may be over.
• Viewed this way, risk taking isn’t so bad. Because idea generation
activities involve risks of generation and not implementation, be
willing to suggest whatever ideas pop up.
• Remember, ideas are the raw material of solutions and not the final
product. Initial ideas have the potential to spark more practical
solutions.
• They don’t all have to be winners. Adopt this philosophy and you’ll
remove a lot of pressure when generating ideas.