India's Top

Ranked
Data Science
Institute
Industry-Relevant Job Oriented AI & Data
Analytics Courses to Get You Hired!

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 Table of Contents

1. About AnalytixLabs

2. Career path in Analytics & Data Science

3. An Overview of Data Science 360

4. Training Methodology

5. Program Benefits

6. Learners Profile

7. Appendix- Course Syllabus

8. Projects & Assignments

9. Course Duration & Fee Structure

10. Placement Support

11. Success Stories

12. Contact details

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About AnalytixLabs
AnalytixLabs is a premier capability building and training solutions firm. It is led
by McKinsey, IIM, ISB, and IIT alumni with deep industry experience and a flair for
coaching. We endeavor in helping our students acquire and master skills in basic
and advanced analytics. Our focus is to enable each student to emerge as an
'Industry-ready' professional and have a successful career through our
dedicated placement support. AnalytixLabs has been featured as one of the top
institutes numerous times by prestigious publications like Analytics India
Magazine and Higher Education Review.

APPROACH

• Outcome-focussed pedagogy
• Practical and application based
• Real Life-like assignments and projects
• Extensive industry network for placements

CONTENT

• Industry-vetted curriculum
• Hands-on projects for every module
• Industry renowned certification
• Business case studies with real-world challenges

FACULTY

• Deep industry experience with a flair for coaching

• 50+ years of cumulative experience with prestigious
firms like McKinsey, KPMG, Deloitte, and Facebook
• Strong community networks with peers

BOTTOM LINE

• Job oriented learning

• Continuous career support
• Experiential learning with high ROI

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Career path in Analytics & Data Science

Data Science industry is growing by leaps and

bounds. Reports show that India alone will
capture 32% of the big data market and generate
TOP SKILLS
close to USD 20 Billion by 2026. The Covid-19
pandemic caused a seismic shift in shopping and • Statistical analysis
• Data visualization
transactions, leading to a huge spike in customer
• Data wrangling
data generation. As a result, tech companies, big • Predictive modeling
and small, opened up doors for skilled data • Data blending &
scientists who can help them filter, manage, and manipulation
• Machine Learning
make business decisions based on this data.
• MIS reporting analytics
• Deep learning and NLP
Roles within the Data Analytics Team • Analytical thinking
• Problem-solving approach
DATA SCIENTIST • Communication
Collecting, analyzing, and interpreting • Adaptability
• Business acumen
large data sets
• Critical thinking
• Product understanding
DATA ANALYST
• Team player
Review data, analyze, and find
meaningful insights for business CAREER PATH OF A DATA SCIENTIST

DATA ARCHITECT • Entry level: 6L

Review and analyze data • Mid-senior: 20L
infrastructure for an organization • Senior: 25L

INFRASTRUCTURE ENGINEER
COMPANIES RECRUITING BUSINESS
Design, build, and deploy entire data
ANALYTICS PROFESSIONALS
infrastructure for an organization
• TCS • AMAZON
BUSINESS INTELLIGENCE ANALYST • INFOSYS • DELOITTE

Work with data to make finance and • AIRTEL • SNAPDEAL

market intelligence reports • ICICI • FLIPKART

• HDFC • MAKEMYTRIP
• FRACTAL ANALYTICS • TIMES OF INDIA
• MU SIGMA • REDIFF.COM
• EBAY • ABSOLUTEDATA

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About The Course:
Data Science 360
Our Data Science 360 course is designed for
absolute beginners with no prior programming
background. The course curriculum is vetted
and approved by Nasscom and the Ministry of
Education and Information Technology. With our
comprehensive Data Science course, you learn
to analyze data and enable organizations in
making data-driven business decisions.

On average 10 hours of Optional Modules of “Data

self-study per week
24 ASSIGNMENTS
and Capstone Science using R” and
(practice, assignments, case “Tableau” are also available
Projects included
studies, capstone projects) at a nominal cost

Program Objective

1 BUILDING BLOCKS
Fundamentals of Analytics
2 DATA VISUALIZATION & ANALYTICS
Introduction to Analytics & Data Science
(for Non-programmers) Excel | PowerBI | SQL
10 Pre-Learning Hours 36 Live Training Hours

3
PYTHON FOR DATA SCIENCE
4
PREDICTIVE MODELING & MACHINE LEARNING
Python Fundamentals Traditional Predictive Modeling
Data Visualization with Python Machine Learning (Supervised, Unsupervised,
Data Analysis with Python intro to Reinforcement Learning)

18 Pre-Learning +42 Live Training 36 Live Training Hours

5 TEXT MINING & NLP

Text Mining (Text Extraction,
6 AI & CLOUD COMPUTING

Introduction to AI & Cloud Computing

pre-processing, vectorization, EDA, Artificial Neural Network
Sentiment analysis, text classification,
topic modeling, clustering etc.)
6 Live Training Hours
12 Live Training Hours

8 INDUSTRY & FUNCTIONAL SESSIONS

7 ML-OPS & MODEL DEPLOYMENT
Introduction to ML-Ops Hands-on experience on real-world
projects
ML model deployment - Inference

6 e-Learning Hours 12 e-Learning Hours

*Pre-learning content refers to basic foundation concepts and candidates are required to go through these using e-learning modules in self-paced mode

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 Training Methodology

INSTRUCTION

INTERACTIVE & BLENDED E-LEARNING WITH 1 YEAR ACCESS TO LMS

Students can choose & blend various learning formats, encompassing
classroom bootcamps, interactive live online and e-learning sessions. All
students then get access to learning management system for 12 months,
keeping in mind the constant upgradation of the courses according to
industry standards.

Benefits
➔ Interactive Live Learning available at Gurgaon, Noida, and Bangalore.
➔ Live Online streaming facilitates the dynamics that occur in a classroom.
➔ Learning at your own pace to gain knowledge more quickly and at a lower cost.

REINFORCEMENT

PRACTICAL HANDS-ON LEARNING

Our training includes variety of job oriented hands-on projects with real
business and data challenges. Crafted by experts to keep you ahead of
the curve in industry best practices, Our case study based modules
ensures that participants learn practical applications along with the
theoretical concepts.

Benefits
➔ Latest curriculum, meticulously designed project work
➔ Extensive post sessions support is provided for real-world skills,
➔ Cost-effective courses with high ROI, making it worth every penny you invest.

CERTIFICATIONS

IN COLLABORATION WITH NASSCOM , FUTURE SKILLS PRIME

FutureSkillsPrime is one of the lighthouse schemes under the

Government's Trillion Dollar Digital Economy initiative. Data Science 360
course approved by NASSCOM, aligned to Industry standards and
comes with additional benefits for students

Benefits
➔ Joint certificate from NASSCOM -FSP and AnalytixLabs
➔ The individual course modules are mapped to NOS (National
Occupational Standards)
➔ Scholarship upto INR 8,000 (which will be directly deposited to the
student's bank account by Gol) *

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 Time & Investment

Training Hours:
Pre-learning videos (27 hours)+ Live training (145 hours) + E-learning hours (6) +
Practice, Assignments & Project work (375 hours)

Training Cost:

Program fees for the Weekend Sessions After up to 40% combo course discount INR
67,797 INR 52,000 + 18% GST (Subjected to profile evaluation)

Program fees for the Blended eLearning INR 40,000 + 18% GST

Optional Module of “Data Science using R ” is also available at a nominal cost of INR
20,000 INR 4,000 + 18% GST
Optional Module of “Data Visualization using Tableau ” is also available at a nominal cost
of INR 20,000 INR 8,000 + 18% GST

Timing:
6 hours per weekend live training (Saturday & Sunday 3 hours each) + Practice (~15
hours per week)

Training mode:
- Fully interactive Live Online Class / Classroom (Gurgaon, Bangalore and Noida)
- Blended e-Learning with Live Doubt Support on weekends

(In addition to the above, you will also get access to the recordings for future
reference and self study)

Machine Learning module will be conducted through Instructor-Led LIVE Online

Learning during weekends.

Components:
Learning Management System access for courseware like class recordings - study
material, Industry- relevant project work

Certification:
Participants will be awarded a joint industry approved certificate, from
AnalytixLabs & Future Skills Prime by NASSCOM, on successful completion of the
stipulated requirements including an evaluation.

(Please note that the NASSCOM assessment will be AI proctored. Hence, it is

mandatory for candidates to have a webcam equipped computer for the same)

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 Program Benefits

Distinctive Industry Relevant

Faculty Curriculum

Our faculty members have proven track Our courses are crafted by experts to
record with global analytics experience. keep you ahead of the curve in
They are drawn from leading consulting industry best practices. Case study
and technology firms such as McKinsey based modules ensure that
& Co, KPMG, Deloitte, Fidelity, Facebook participants learn practical
and Genpact. Together our team has applications along with the theoretical
over 50 years of global analytics concepts. Further to this, new courses
experience spread across various are continuously launched and old
domains like Telecom, Hi-Tech, Retail, ones keep evolving as per the latest
Risk, Banking and Finance. and upcoming industry trends.

Placement Flexible
Guidance Format
Strong focus on job relevant skills Students can choose & blend various
thereby helping in placements is our key learning formats, encompassing
belief. We have an extensive industry classroom bootcamps, interactive live
network to help students. Students get online and e-learning sessions. All
continuous guidance from our students then get access to
experienced faculty on job applications, state-of-art learning system for 12
interview preparation, conduct mock months, keeping in mind the constant
interviews if required and referring CVs upgradation of the courses according
to various companies as and when to industry standards.
suitable.

Effective
Experiential
Pedagogy
Learning
High degree of commitment &
Industry interface and domain
personal attention is given through
expertise to balance theoretical and
small batch size and individual
practical learning. Our training
counselling. Hands-on sessions and
includes variety of job oriented
practice assignments on real life
hands-on projects with real business
business datasets are included to
and data challenges
ensure assimilated learning.

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 Placements Assistance

Our Data Science 360 program comes under AnalytixLabs’ promise of

dedicated Placement Assistance. A team of seasoned professionals will help
you based on your overall educational background and work experience.
Job referrals are based on the requirements we get from various
organizations, HR consultants, and a large pool of AnalytixLabs Alumni. There
will be continuous support from our side for as long as you need it. Most of
our students do get multiple interview calls and good career options based
on the skills they learn during the course.

SALARY INSIGHTS

Type of Opportunity Salary Range (in INR)

Paid Internships 20,000–35,000

Full Time Jobs 4,00,000–24,00,000

Experience Levels Salary Range (in INR) % of Hike

1-3 Years 4,00,000 –12,00,000 30% -80%

3-5 Years 6,00,000–12,00,000 25% -50%

5+Years 90,0,000–24,00,000 20%-35%

Our faculty offers dedicated mentoring and support for as long as needed by our students.

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 What our students have to say?

Sandeep's Story of Achieving 160% Shailee Started Her Career in Data

Hike and Becoming a Sr. Analyst Science after 4 Yrs of Career Break

A Successful Data Scientist As a former project manager,

after B.Com - 100% Hike! Akshi joined EXL as a ML
professional

Mechanical to Data Science - Ankita's Story of Career Transition

Shubham’s striking career shift! in Analytics - 42% Salary Hike!

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Meet The Class

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 Projects

EXPERIENTIAL LEARNING
The assignments and case studies are curated using real-life data and problems
to ensure that you are equipped with the skills needed for hiring and also deal with
the on-job challenges. They cover popular industries and domains to have
maximum coverage based on job openings available in the industry.

KEY INDUSTRIES COVERED :

Retail / E-commerce Telecom

BSFI (Banking & Insurance) Hospitality

Healthcare Manufacturing

KEY SKILLS EMPHASIZED:

Data Handling, Manipulation, Preparation

Data Analytics & Visualization
Exploratory Data Analysis (Designing KPI's)
Descriptive Analytics
Diagnostics Analytics
Predictive Modeling
Statistical Analysis
Machine Learning (Supervised, Unsupervised)
Text Mining & Natural Language Processing
Model Deployment

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 DEMO SIGN UP
Sign up for a quick demo session with our experts and get hands-on
experience of how our courses are taught and sessions held at AnalytixLabs

Sign up for a Demo

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 COURSE CURRICULUM
Master the tools and acquire all the skills through a comprehensive learning model
that suits your time and energy. Know everything about the course modules

Sign up for a Demo

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 1 Building Blocks for Data Visualization &
Analytics (Pre - Learning)

Introduction to Bridge Course & Analytics Software’s

Basic Excel
● Excel Environment
● Key Terminologies
● Short Cuts
● Key Functionalities
● Copy-paste-paste special
● Formatting & conditional Formatting
● Basic Excel Functions
● Types of Functions
● Relational operators
● Data Sorting, Filtering and Data Validation
● Understanding of Name Ranges
● Pivot tables
● Charts
● Basics of charts

RDBMS & SOL (Basics)

Basic RDBMS Concepts

● Introduction to Relational Database management system. Why SQL?
● A glance at the tool and its advantages and disadvantages
● Understanding Schema, ERDs and Metadata

Introduction to MS SOL Server

● What is SQL - A Quick Introduction
● Installing MS SQL Server for windows
● Introduction to SQL Server Management Studio
● Understanding basic database concepts
● Getting started

Introduction to Analytics & Data Science

● What is analytics & Data Science?

● Business Analytics vs. Data Analytics vs. Data Science
● Common Terms in Analytics
● Analytics vs. Data warehousing, OLAP, MIS Reporting
● Types of data (Structured vs. Unstructured vs. Semi Structured)
● Relevance of Analytics in industry and need of the hour
● Critical success drivers
● Overview of analytics tools & their popularity
● Analytics Methodology & problem-solving framework
● Stages of Analytics
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2 Data Visualization & Analytics (Excel)
(1/3)

Quick Recap of Basics of Excel Data manipulation using functions

● Descriptive functions
● Logical functions: IF, and, or, not
● Date and Time functions
● Text functions
● Array functions
● Use and application of lookup functions
● Limitations of lookup functions
● Using Index, Match, Offset, reverse lookup

Data analysis and reporting

● Data Analysis using Pivot Tables - use of row and column shelf, values and filters
● Difference between data layering and cross tabulation, summary reports, advantages
and limitations
● Change aggregation types and summarization
● Creating groups and bins in pivot data
● Concept of calculated fields, usage and limitations
● Changing report layouts - Outline, compact and tabular forms
● Show and hide grand totals and subtotals
● Creating summary reports using pivot tables

Data Visualization in Excel

● Overview of chart types - column/bar charts, line/area, pie, doughnut charts, scatter
plots
● How to select right chart for your data
● Creating and customizing advance charts thermometer charts, waterfall charts,
population
● Pyramids

Overview of Dashboards

● What is dashboard & Excel dashboard

● Adding icons and images to dashboards
● Making dashboards dynamic

Create dashboards in Excel - Using Pivot controls

● Concept of pivot cache and its use in creating interactive dashboards in excel
● Pivot table design elements - concept of slicers and timelines
● Designing sample dashboard using Pivot Controls
● Design principles for including charts in dashboards - do's and dont’s

Business Dashboard Creation

● Management Dashboard for Sales & Services

● Best practices - Tips and Tricks to enhance dashboard designing

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2 Data Visualization & Analytics (SQL)
(2/3)

Quick Recap of RDBMS & Basic SQL

Data based objects creation (DDL Commands)

● Creating databases and tables. Understanding data types

● Inserting values into the table
● Altering table properties
● Introduction to Keys and constraints
● Creating, Modifying & Deleting Tables
● Create Table & Create Index statements
● Drop & Truncate statements
● - Uses & Differences
● DD Statements with constraints
● Import and Export wizard to get the data in SQL server from excel files or delimited files

Data manipulation (DML Commands)

● Data Manipulation statements

● Insert, Update & Delete statements
● Select statement - Sub setting, Filters, Sorting. Removing Duplicates, grouping and
● aggregations etc.
● Operators, predicates and built-in functions (Top, distinct, Limit)
● Where, Group By, Order by & Having clauses
● SQL Functions - Number, Text, Date, etc.
● SQL Keywords - Top, Distinct, Null, etc.
● SQL Operators - Relational (single valued and multi valued), Logical (and, or, not), Use of
wildcard operators and wildcard characters, etc.

Accessing data from Multiple Tables using SELECT

● Append and Joins

● Union and Union All - Use & constraints
● Intersect and Except statements
● Table Joins - inner join, left join, right join, full join
● Cross joins/ cartisian products, self joins, natural joins etc
● Inline views and sub-queries & it's types
● Optimizing your work
● Update operations with and without joins

Advanced SQL

● Creating table copy and database copy

● Views
● Transactions
● Stored Procedures in SQL
● Crud operations using stored procedures
● Window functions in SQL
● Miscellaneous Topics: Rollup and cube

Apply learning's on Business Case study

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2 Data Visualization & Analytics (PowerBI)
(3/3)

Introduction

● Introduction to Power BI
● Installing Power BI Desktop (Signup for PowerBI)
● Various Options in Power BI Desktop
● Views in Power BI Desktop
● Template Apps
● Task pipeline when your working on a project

Data Preparation and Modelling

● Connect and Retrieve data from different sources (csv, excel etc.)
● Query editor in Power BI
● Power Query for cleaning the data
● Power Query Functions – Text, Date, Numeric
● Power Query Conditional Columns
● Clean & transform data with Query Editor
● Define data granularity
● Combining data – Merging & Appending
● Fill Down in Power BI, Grouping, Transpose, Unpivot, Data Types, Replace errors and values,
Keep and Remove rows, Add Remove and Go To Columns
● Work with relationships and cardinality
● Types of Relationships (1:1, 1: Many, Many:1)
● Optimizing for performance
● PBIDS Files

Data Analysis Expressions (DAX)

● Introduction to DAX
● Calculated tables, Columns & Measures
● Time Intelligence in DAX
● Frequently Used DAX functions in Real time (Calendar Functions, Filter Functions, Information
functions, Text Functions, Logical Functions, Math functions, Parent & Child functions etc..)

Reports Development (Visuals in Power BI)

● Introduction to work with Power BI visuals

● Reports Development in Power BI
● Working with Different Visuals /Charts
● Formatting Options in Reports
● Use a slicer to filter visualizations
● Working with Filters (Page Level, Include/Exclude, Report Level, Cross report Filter)
● Download & use Custom Visuals from the galary
● Add an R or Python visual
● Work with key performance indicators
● Project to Implement the learning's
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2 Data Visualization & Analytics (PowerBI)
(3/3)

Data Driven Story Reports:

● Introduction to create a data-driven story

● Design a report layout
● Add buttons, bookmarks, and selections
● Creating Interactive reports with bookmarks
● Design report navigation
● Use interactions and drill through
● Comment on reports
● Tune report performance
● Optimize reports for mobile use

Dashboards:

● Introduction to dashboards
● Configure data alerts
● Explore data by asking questions
● Add a dashboard theme
● Pin a live report page to a dashboard
● Configure a real-time dashboard
● Configure data classification
● Set mobile view

Advanced / Other Power BI Concepts

● Row level Security (Static Row Level Security, User login based row level security,
Organizational level security)
● Dynamic Measures, Filters, Axis in Charts
● Power BI Template file
● Wallpapers, Themes (create custom themes)

Power BI Analytics:

● Explore statistical summary

● Identify outliers with Power BI visuals
● Group and bin data for analysis
● Use the Analyze feature
● Use advanced analytics custom visuals
● Review Quick insights

Publishing workbooks and Workspace

● Publishing the Reports, Dashboards, APP

● Share data with Colleagues and Others
● Publish & manage report to the web
● Create an app workspace and add users
● Create a QR code to share a tile
● Embed a report in share point Online
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3 Building Blocks for Python and ML
(Pre-Learning)

Programming Basics

● Introduction to programming
● Computer programs and business use
● Database and its requirement in the software applications.
● What id an IDE - Integrated development environment.
● Different programming languages, High level vs Low level languages,
● Language translators - Complier and Interpreter, Why syntax rules?
● Programming basics: variables, INC rules: Identifier Naming Conventions,
Datatypes, Operators.
● Control flow statements: Conditional statements and Loops.
● Functions and UDFS.
● Logic building and Pseudo codes.

Introduction to Basic Statistics

● Introduction to Statistics
● Measures of central tendencies
● Measures of variance
● Measures of frequency
● Measures of Rank
● Basics of Probability, distributions
● Conditional Probability (Baes Theorem)

Introduction to Mathematical foundations

● Sets & Functions

● Introduction to Linear Algebra
■ Matrices Operations
● Introduction to Calculus
■ Derivatives & Integration
■ Maxima, minima
■ Area under the curve

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3 Python For Data Science
(1/2)

Python Essentials (Core) Cleansing Data with Python

● Overview of Python- Starting with Python ● Understand the data

● Why Python for data science? ● Sub Setting / Filtering / Slicing Data
■ Anaconda vs. python ○ Using (] brackets
● Introduction to installation of Python ○ Using indexing or referring with
● Introduction to Python IDE's(Jupyter,/python) column
● Concept of Packages - Important packages ○ names/rows
● Concept of Packages - Important packages ○ Using functions
■ NumPy, SciPy, scikit-learn, ○ Dropping rows & columns
Pandas, ● Mutation of table (Adding/deleting
● Matplotlib, etc columns)
● Installing & loading Packages & Name ● Binning data (Binning numerical
Spaces variables in to categorical variables)
● Data Types & Data objects/structures ● Renaming columns or rows
(strings, Tuples, Lists, Dictionaries) ● Sorting (by data/values, index)
● List and Dictionary Comprehensions ○ By one column or multiple
● Variable & Value Labels - Date & Time Values columns
● Basic Operations - Mathematical/string/date ○ Ascending or Descending
● Control flow & conditional statements ● Type conversions
● Debugging & Code profiling ● Setting index
● Python Built-in Functions (Text, numeric, date, ● Handling duplicates /missing/Outliers
utility functions) ● Creating dummies from categorical
● User defined functions - Lambda functions data (using get dummies())
● Concept of apply functions ● Applying functions to all the variables
● Python - Objects - OOPs concepts in a data frame (broadcasting)
● How to create & call class and modules? ● Data manipulation tools(Operators,
Functions, Packages, control
Operations with NumPy structures, Loops, arrays etc.)
(Numerical Python)
Data Analysis using Python
● What is NumPy?
● Overview of functions & methods in NumPy ● Exploratory data analysis
● Data structures in NumPy ● Descriptive statistics, Frequency
● Creating arrays and initializing Tables and summarization
● Reading arrays from files ● Uni-variate Analysis (Distribution of
● Special initializing functions data & Graphical Analysis)
● Slicing and indexing ● Bi-Variate Analysis(Cross Tabs,
● Reshaping arrays Distributions & Relationships,
● Combining arrays Graphical Analysis)
● NumPy Maths

Overview of Pandas

● What is pandas, its functions & methods

● Pandas Data Structures (Series & Data
Frames)
● Creating Data Structures (Data import –
reading into pandas)
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3 Python For Data Science
(2/2)

Data Visualization with Python

● Introduction to Data Visualization
● Introduction to Matplotlib
● Basic Plotting with Matplotlib
● Line Plots

Basic Visualization Tools

● Area Plots
● Histograms/Density plots
● Bar Charts/Stacked charts
● Pie Charts
● Box Plots
● Scatter Plots
● Sub Plots

Statistical Methods & Hypothesis Testing

● Descriptive vs. Inferential Statistics
● What is probability distribution?
● Important distributions (discrete & continuous distributions)
● Deep dive of normal distributions and properties
● Concept of sampling & types of sampling
● Concept of standard error and central limit theorem
● Hypothesis Testing & Applications
● Statistical Methods -Z/t-tests (One sample, independent, paired),
ANOVA, Correlation and Chi-square

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 4 Predictive Modeling & Machine Learning
Introduction to Predictive Modeling Unsupervised Learning

● Concept of model in analytics and how it is used? ● Principle Component Analysis

● Common terminology used in modeling process ● K-Means Clustering
● Types of Business problems - Mapping of ● Density-Based Clustering
Algorithms
● Different Phases of Predictive Modeling Recommender Systems
● Data Exploration for modeling ● Market Basket Analysis (MBA)
● Exploring the data and identifying any problems ● Content-based recommender
with the data (Data Audit Report) systems
● Identify missing/Outliers in the data ● Collaborative Filtering
● Visualize the data trends and patterns
Time Series Forecasting
Introduction to Machine Learning ● What is forecasting?
● Applications of Machine Learning ● Applications of forecasting
● Supervised vs Unsupervised Learning vs. ● Time Series Components and
Reinforcement Learning ● Decomposition
● Overall process of executing the ML project ● Types of Seasonality
● Stages of ML Project ● Important terminology: lag, lead,
● Concept of Over fitting and Under fitting ● Stationary, stationary tests, auto
(Bias-Variance Trade off) & Performance Metrics ● correlation & white noise, ACF &
● Concept of feature engineering PACF
● Regularization (LASSO, Elastic net and Ridge) ● plots, auto regression,
● Types of Cross validation(Train & Test, K-Fold differencing
validation etc.) ● Classification of Time Series
● Concept of optimization – Gradient descent Techniques
algorithm ● (Uni-variate & Multivariate)
● Cost & optimization functions ● Time Series Modeling &
● Python libraries suitable for Machine Learning Forecasting
● Techniques
Supervised Learning: Regression problems • Averages (Moving average,
● Linear Regression Weighted
● Nonlinear Regression • Moving Average)
● K-Nearest Neighbor • ETS models (Holt Winter
● Decision Trees Methods)
● Ensemble Learning - Bagging, Random • Seasonal Decomposition
● Forest, Adaboost, Gradient Boost, XGBoost • ARIMA/ARIMAX/SARIMA/SAR
● Support Vector Regressor IMAX
• Regression
Supervised Learning: Classification problems • Evaluation of Forecasting
Models
● Logistic Regression
● K-Nearest Neighbor Evaluate risk of deploying
● Naive Bayes Classifier algorithmic models
● Decision Trees
● Ensemble Learning - Bagging, Random Evaluate business performance
● Forest, Adaboost, Gradient Boost, XGBoost of algorithmic models
● Support Vector Classifier

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5 Text Mining using NLP
Introduction to Text Mining Advanced data processing and
visualization
● Text Mining - characteristics, trends
● Text Processing using Base Python & ● Vectorization (Count. TF-IDF. Word
Pandas, Regular Expressions Embedding’s)
● Text processing using string functions
● Sentiment analysis (vocabulary
& methods
● Understanding regular expressions approach, based on Bavesian
● Identifying patterns in the text using probability methods)
regular expressions ● Name entity recognition (NER)
● Methods of data visualization
Text Processing with modules like NLTK, ■ word length counts plot
sklearn
■ word frequency plots
● Getting Started with NLTK ■ word clouds
● Introduction to NLP & NLTK ■ correlation plots
● Introduction to NLTK Modules (corpus, ■ letter frequency plot
tokenize, Stem, collocations, tag, ■ Heat map
classify, cluster, tbl, chunk, Parse, ccg, ● Grouping texts using different methods
sem, inference, metrics, app, chat,
● Language Models and
toolbox etc.)
n-grams--Statistical
Initial data processing and simple ● Models of Unseen Data (Smoothing)
statistical tools
Text Mining - Predictive Modeling
● Reading data from file folder/from
text file, from the Internet & Web
● Semantic similarity between texts
scrapping, Data Parsing
● Text Segmentation
● Cleaning and normalization of data
● Sentence Tokenize and Word ● Topic Mining (LDA)
Tokenize, Removing insignificant ● Text Classification(spam detection,
words("stop words"). Removing ● sentiment analysis, Intent Analysis)
special symbols, removing bullet
points and digits, changing letters to
lowercase, stemming /lemmatization
/chunking
● Creating Term-Document matrix
● Tagging text with parts of speech
● Word Sense Disambiguation
● Finding associations
● Measurement of similarity between
documents and terms
● Visualization of term significance in
the form of word clouds

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6 Introduction to Al & DL & Cloud Computing
Introduction to Artificial Intelligence (AI)

● Modern era of Al
● Role of Machine learning & Deep Learning in Al
● Hardware for Al (CPU vs. GPU vs. FPGA)
● Software Frameworks for Al & Deep Learning
● Key Industry applications of Al

Introduction to Deep Learning

● What are the Limitations of Machine Learning?

● What is Deep Learning?
● Advantage of Deep Learning over Machine learning
● Reasons to go for Deep Learning
● Real-Life use cases of Deep Learning
● Overview of important python packages for Deep
● Learning

Artificial Neural Network

● Overview of Neural Networks

● Activation Functions, hidden layers, hidden units
● Illustrate & Training a Perceptron
● Important Parameters of Perceptron
● Understand limitations of A Single Layer Perceptron
● Illustrate MultiLayer Perceptron
● Understand Backpropagation - Using Example
● Implementation of ANN in Python- Keras

Introduction to Google Colab/Kaggle workbooks

Introduction to Cloud Computing

● What is Cloud Computing? Why it matters?

● Traditional IT Infrastructure vs. Cloud Infrastructure
● Cloud Companies (Microsoft Azure, GCP, AWS ) & their Cloud
● Services (Compute, storage, networking, apps, cognitive etc.)
● Use Cases of Cloud computing
● Over view of Cloud Segments: laaS, PaaS, SaaS
● Overview of Cloud Deployment Models
● Overview of Cloud Security
● AWS vs. Azure vs. GCP
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7 Introduction to ML-Ops & Model Deployment
(self-paced)

Introduction to MLOps

● What is MLOps
● MLODs vs. DevOps vs. Data Engineering
● Why MLOps is important?
● ML Engineering Pipeline
● How to implement MLOps?
● Understand end to end MLOps solution

Deployment of ML Model in the cloud

● What is model deployment?

● Ways of deployment of models
● Introduction to Flask
● How to create simple app?
● Deployment of ML model in the cloud

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8 Industrial & Functional Sessions (Domain
Understanding)

Business problem solving

● Introduction to Business requirement understanding

● BRD VS. FRD
● Creating analytics project documentation
● Creating visualizations based on the requirement
● How to define KPI's & understand design elements?
● Define business outcomes and create visualizations from results of the analysi
● How to prepare for client discussions?
● Introduction to Analytics Project Management

Introduction to Industry & Functional Sessions

● Understand to Data Sources for Various Industries

● Overview of different industries & applications
■ Retail/E-Commerce
■ Banking & Financial Services
■ Telecom & Networking
■ Digital & Social Media
■ Travel, Transportation and Hospitality
■ Utilities
■ Manufacturing & FMCG

Marketing Analytics

● Introduction to Marketing Function

● Marketing Research - Analytics
● Customer Analytics
● Campaign Analytics
● Pricing Analytics
● Marketing Return on Investment (MROI)
● Market Mix Models
● Applications in across industries

Risk Analytics Prerequisite: Completion of

assignments and projects of
● Introduction to Risk Function earlier modules within this
● Enterprise Risk Function course
● Credit Scoring (Application & Behavioral)
● Fraud Analytics
● Applications in across industries

Operation Analytics

● Overview of Operation Analytics

● Applications Analytics in different functions
● Service Operations
● Manufacturing
● Logistics
● Business Support Functions (HR Analytics)
● Inventory Management
● Applications in across industries

Digital Analytics(Web Analytics)

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9 Data Visualization & Analytics - Tableau
(Optional E-learning at minimal cost)

Getting Started Table calculations

● What is Tableau? ● Explain scope and direction
● Tableau product suite ● Percent of Total, Running /
● How Does Tableau Work? Cumulative calculations
● Tableau Architecture ● Introduction to LOD (Level of Detail)
● Connecting to Data & data source
Expressions
concepts
● User applications of Table
● Understanding the Tableau
workspace calculations
● Dimensions and Measures
● Data Types & Default Properties Parameters
● Tour of Shelves & Marks Card ● Using Parameters in calculated fields
● Using ShowMe ● Bins/Reference Lines
● Saving and Sharing your ● Filters/Sets
work-overview ● Display Options (Dynamic
Dimension/Measure Selection)
Data Handling & Summaries ● Create What-If/ Scenario analysis

● Date Aggregations and Date parts Building Interactive Dashboards

● Cross tab & Tabular charts ● Combining multiple visualizations
● Totals & Subtotals into a dashboard (overview)
● Bar Charts & Stacked Bars
● Making your worksheet interactive by
● Line Graphs with Date & Without Date
using actions
● Treemaps/Scatter Plots
● Individual Axes, Blended Axes, Dual ● Filter/URL/Highlight
Axes & Combination chart/Edit axis ● Complete Interactive Dashboard for
● Parts of Views Sales & Services
● Sorting
● Trend/Reference Lines/Forecasting Building Stories
● Filters/Context filters ● Story Points
● Sets (In/Out Sets/Combined Sets ● Options in Formatting your
● Grouping/Bins/Histograms Visualization
● Drilling up/down –drill through ● Working with Labels and Annotations
● Hierarchies
● Effective Use of Titles and Captions
● View data
● Actions (across sheets)
Working with Data
● Multiple Table Join
Building Advanced Reports/ Maps
● Explain latitude and longitude ● Data Blending
● Default location/Edit locations ● Difference between joining and
● Building geographical maps blending data, and when we should
● Using Map layers do each
● Toggle between to Direct Connection
Calculated Fields and Extracts
● Aggregate vs. Disaggregate data
● Explain -#Number of Rows Sharing work with others
● Basic Functions ● Sharing Workbooks
(String/Date/Numbers etc) ● Publish to Reader/PDF
● Usage of Logical conditions
● Publish to Tableau Server and share
on the web

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9 R For Data Science
(Optional E-learning at minimal cost) (1/3)

Data Importing/Exporting Data Analysis

• Introduction R/R-Studio - GUI • Introduction exploratory data analysis
• Concept of Packages - Useful
• Descriptive statistics, Frequency Tables
Packages (Base & Other packages)
• Data Structure & Data Types (Vectors, and summarization
Matrices, factors, Data frames, and • Uni-variate Analysis (Distribution of
Lists) data)
• Importing Data from various sources • Bivariate Analysis(Cross Tabs,
• Exporting Data to various formats Distributions &
• Viewing Data (Viewing partial data • Relationships)
and full data)
• Variable & Value Labels - Date Values

Data Manipulation Data Visualization with R

• Creating New Variables (calculations • Basic Visualization Tools

& Binning) • Bar Charts/Pie Charts
• Dummy variable creation • Stacked Bar
• Applying transformations • Histograms/Box Plots
• Handling duplicates/missing's
• Scatter Plots
• Sorting and Filtering
• Sub setting (Rows/Columns) • Line Plots
• Appending (Row/column appending) • How to build interactive web pages
• Merging/Joining (Left, right, inner, • Introduction to Shiny
full,outer) • Creating and Customizing Shiny
• Data type conversions Apps
• Renaming • Additional Shiny Features
• Formatting

Data Manipulation
• Reshaping data
• Sampling
• Operators
• Control Structures (if, if else)
• Loops (Conditional, iterative loops)
• apply functions
• Arrays
• R Built-in Functions
• Text, Numeric, Date, utility
• R User Defined Functions
• Aggregation/Summarization

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9 Statistical Analysis - Machine Learning with R
(Optional E-learning at minimal cost) (2/3)

Introduction to Statistics Supervised Learning: Classification

problems using Logistic Regression
● Basic Statistics - Univariate, Bivariate
Analysis, Measures of Central Tendencies ● Introduction - Applications
and Variance ● Linear Regression Vs. Logistic Regression
● Building blocks - Probability Distributions – Vs. Generalized Linear Models
Normal distribution - Central Limit ● Building Logistic Regression Model
Theorem ● Understanding standard model metrics
● Inferential Statistics -Sampling - Concept (Concordance, Variable significance,
of Hypothesis Testing Gini, KS, Misclassification. etc)
● Statistical Methods -Z/t-tests (One ● Validation of Logistic Regression Models
sample, independent, paired), Anova, ● Standard Business Outputs
Correlations and Chi-square ● Interpretation of Results - Business
Validation - Implementation on new
Introduction to Predictive Modeling data

● Concept of model in analvtics and how it Introduction to Machine Learning

is used?
● Common terminology used in modeling ● Applications of Machine Learning
process ● Supervised vs Unsupervised Learning
● Types of Business problems - Mapping of VS. Reinforcement Learning
Algorithms ● Overall process of executing the ML
● Different Phases of Predictive Modeling project
● Data Exploration for modeling ● Stages of ML Project
● Exploring the data and identifying any ● Concept of Over fitting and Under fitting
problems with the data (Data Audit (Bias- Variance Trade off) &
Report) Performance Metrics
● Visualize the data trends and patterns ● Types of Cross validation (Train & Test,
K-Fold validation etc.)
Supervised Learning: Regression ● Concept of optimization - Gradient
problems using OLS Regression descent algorithm
● Cost & optimization functions
● R libraries suitable for Machine Learning
• Introduction - Applications
• Assumptions of Linear Regression
• Building Linear Regression Model
• Understanding standard metrics (Variable
significance, -square/Adjusted R-square,
Global hypothesis ,etc)
• Validation of Models (Re running Vs.
Scoring)
• Standard Business Outputs
• Interpretation of Results - Business
Validation - Implementation on new data

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 9 Statistical Analysis - Machine Learning with R
(Optional E-learning at minimal cost) (3/3)

Supervised Learning: Regression problems

● K-Nearest Neighbor
● Decision Trees
● Ensemble Learning - Bagging, Random Forest, Adaboost, Gradient Boost, XGBoost
● Support Vector Regressor

Supervised Learning: Classification problems

● K-Nearest Neighbor
● Naive Bayes Classifier
● Decision Trees
● Ensemble Learning - Bagging, Random Forest, Adaboost, Gradient Boost, XGBoost
● Support Vector Classifier

Supervised Learning: Classification problems

● Principle Component Analysis

● K-Means Clustering

Time Series Forecasting

● What is forecasting?
● Applications of forecasting
● Time Series Components and Decomposition
● Types of Seasonality
● Important terminology: lag, lead, Stationary, stationary tests, auto correlation & white
noise, ACF & PACF plots, auto regression, differencing
● Classification of Time Series Techniques (Univariate & Multivariate)
● Time Series Modeling & Forecasting Techniques
○ Averages (Moving average, Weighted Moving Average)
○ ETS models (Holt Winter Methods)
○ Seasonal Decomposition
○ ARIMA/ARIMAX/SARIMA/SARIMAX
○ Regression
○ Evaluation of Forecasting Models

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Sector 44, Gurugram, Haryana 122003,

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Noida, Uttar Pradesh 201301

BANGALORE
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BDA complex Sector 6, HSR Layout,
Bangalore, Karnataka 560102

+91 95552 19007

www.analytixlabs.co.in

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