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Brooke Gardner, a Sales Consultant at Cannas Capital, emphasizes the importance of building a strong business credit foundation for funding and growth. She outlines key steps including registering the business, obtaining an EIN, setting up a business bank account, and establishing a professional presence. Additionally, she offers a free e-book and expert support to help business owners navigate the credit building process.

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Akanksha Chauhan
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4 views

Video 4 Script

Brooke Gardner, a Sales Consultant at Cannas Capital, emphasizes the importance of building a strong business credit foundation for funding and growth. She outlines key steps including registering the business, obtaining an EIN, setting up a business bank account, and establishing a professional presence. Additionally, she offers a free e-book and expert support to help business owners navigate the credit building process.

Uploaded by

Akanksha Chauhan
Copyright
© © All Rights Reserved
Available Formats
Download as DOCX, PDF, TXT or read online on Scribd
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Hi everyone!

I’m Brooke Gardner, Sales Consultant at Cannas Capital, and I’m excited to be
here with you today. We’re going to talk about something essential for any business owner—
building a strong business credit foundation. Whether you're just starting out or looking
to grow, having good business credit can open doors to funding, partnerships, and long-term
success.

Let’s dive in!

Why Business Credit Matters

First things first—why does business credit even matter? Well, business credit is like a
financial reputation for your company. It’s separate from your personal credit and helps you:

✅ Protect Personal Assets – Keeps your business and personal finances separate,
which is critical for liability and tax purposes.
✅ Access Funding Easily – A strong credit profile increases your chances of loan
approvals and better terms.
✅ Build Financial Credibility – Shows lenders and vendors that your business is
reliable and financially responsible.
✅ Scale Your Business – Provides the leverage you need to grow without relying on
personal funds.

Here’s a fun fact—businesses with established credit have a 41% higher loan approval
rate!

So, let’s talk about how to start building your business credit step by step.

Step 1 – Register Your Business

To establish business credit, your company must first be legally recognized.

✔ Choose the right business structure—LLC or Corporation.


✔ This protects your personal assets and makes your business look more
credible.
✔ It also allows you to apply for business credit in your company’s name.

💡 Action Step: If you haven’t registered your business yet, visit your state’s business
registration portal and get started today!

Step 2 – Obtain an EIN (Employer Identification Number)

Think of an EIN as a Social Security Number for your business. It’s issued by the IRS
and is essential for tax purposes, opening a business bank account, and applying for credit.
✔ The best part? It’s free to apply at IRS.gov.

Step 3 – Set Up a Business Bank Account

Now that your business is registered and has an EIN, the next step is separating your
finances.

✔ A business bank account ensures that your company’s financial transactions


are separate from personal expenses.
✔ Lenders and vendors check for this—it’s a sign of financial responsibility.
✔ Plus, it builds your business’s financial footprint, which is important for getting credit
in the future.

Make sure all your business transactions go through this account!

Step 4 – Establish a Professional Business Presence

Lenders and vendors will verify if your business is legitimate. So, make sure you have:

✔ A Business Address – A physical or virtual office works best (avoid home


addresses).
✔ A Dedicated Business Phone Number – No personal cell numbers!
✔ A Professional Website & Email – Your email should match your domain (e.g.,
[email protected]).

These small details make a huge impact on how credible your business appears.

Step 5 – Get Listed in Online Directories

Next, you want to get your business on the map—literally!

✔ Dun & Bradstreet (D&B) – Get a free D-U-N-S Number to start building credit.
✔ Google My Business – Helps customers find you online.
✔ Business Credit Bureaus – Register with Equifax, Experian, and others.

Why does this matter? Because lenders, suppliers, and potential partners check these
directories to confirm your business exists!

Credibility for Lenders & Vendors

When it comes to getting financing, lenders and vendors evaluate three key things:
1 Business Legitimacy – They look at your registration, website, and business phone
1️⃣
number.
2️⃣Financial Stability – A business bank account and proper bookkeeping show
responsibility.
3️⃣Creditworthiness – Vendor accounts, strong payment history, and low credit utilization
increase your chances for larger loans.

Building credibility isn’t just about getting approved—it’s about getting the best possible
funding options for your business!

Bonus: Free Credit-Building E-Book!

To help you on this journey, we’re offering a free resource: "The Guide to Building
Business Credit."

Inside, you’ll find:


📖 Step-by-step strategies to build business credit.
📖 Tips to improve your business credit score.
📖 How to access funding and avoid common mistakes.

Want a copy? Grab your free e-book today!

Get Expert Support with Cannas Capital Funds

We know that credit can feel overwhelming, but you don’t have to figure it out alone! At
Cannas Capital Funds, we offer expert guidance and personalized solutions to help you:

🔹 Understand your business credit profile


🔹 Improve your credit score
🔹 Secure funding for growth

📅 Book an Appointment Today!

If you’re ready to take control of your business credit, let’s talk! Schedule a one-on-one
consultation with one of our credit experts and get a personalized action plan for
success.

Closing Statement

Building business credit is a journey, but with the right steps, you can unlock amazing
financial opportunities for your company.

Thank you for joining me today—I hope this guide helps you build a strong foundation for
your business! If you have any questions, feel free to reach out, and I look forward to seeing
you in a consultation soon.
Let’s build your business credit the right way!

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