GR12 RP
GR12 RP
1. Introduction:
Changes are occurring all the time in the criteria that society has for economic progress,
particularly within the context of the global market economy. Through the
implementation of the self-regulated business model known as corporate social
responsibility (CSR), businesses have the opportunity to exhibit social obligation toward
the general public, stakeholders, and even themselves. According to Fernando (2023),
businesses have the potential to become more conscious of the influence they have on the
social, economic, and environmental elements of society if they engage in corporate
citizenship, which is also referred to as corporate social responsibility. Corporate social
responsibility has become a crucial aspect of how modern businesses run, going beyond
just wanting to maximize profits. The significance of corporate social responsibility
(CSR) in fostering sustainable development, enhancing reputation, and making a positive
contribution to the well-being of society is becoming more widely recognized by
organizations.
Employer well-being, diversity and inclusion, moral leadership, and workplace safety
are the main topics of internal corporate social responsibility (CSR) initiatives.
Initiatives like equitable labor practices, volunteer programs for staff members, health
and wellness perks, diversity education, and open communication are all part of it. In
the current global environment, internal corporate social responsibility (CSR) has
emerged as a critical differentiator for attracting and keeping top personnel,
preserving a strong brand image, and promoting long-term sustainable development
as stakeholders evaluate firms' ethical and social behavior more and more.
2. Research objectives:
2.1. General objectives:
This study is carried out to assess (evaluate) the relationship between CSR and job
satisfaction in the banking industry by analysing the moderating role of gender. The study
aims to examine the impact of corporate social responsibility (CSR) perception on job
satisfaction while also considering the potential influence of the diversity of gender on
this relationship. Organization that having gender diverse boards would certainly help in
better CSR related decisions (Kota et al., 2021). The paper then moves on to discuss
possible implications and offer data-driven suggestions that are based on the main
conclusions and discussions
4. Methodology
4.1. Sample
A poll was done to find out how satisfied 100 employees were with their jobs at
Vietcombank's four sizable sites in Hanoi. There is a dearth of research on the connection
between job satisfaction and perceived support in Vietnam's banking sector; the majority
of studies have concentrated on the healthcare and education sectors. The ongoing
epidemic has had a major impact on the banking sector, although it has made notable
progress toward recovery. Banks were selected as the most practical site for the study
because of their accessibility and representativeness of the financial sector, despite the
fact that doing research there takes time. Establishments were selected as a sample for
this study in addition because they provide a range of job functions and working
conditions that allow for the recording of a diverse range of employee viewpoints.
Furthermore, the banking sector plays a crucial role in the Vietnamese economy, and
research on employee satisfaction in this field can be quite insightful for those developing
policies and new products.
4.2. Sampling technique
The study employed quantitative research for evaluation reasons. When utilizing the
qualitative technique, researchers must adhere rigorously to the study context, research
community, and social context. Regarding the aspects of time and finances, this
technique may not be appropriate. Furthermore, qualitative research is suitable only for
specific fields of study, such as those that necessitate a thorough exploration of matters
that cannot be addressed through quantitative research. Nevertheless, I advocate for the
utilization of the quantitative method in our research issue due to its ability to accurately
assess the components included in the investigation.
This study employed a non-probability strategy utilizing convenience sampling.
Convenience sampling refers to the selection of individuals who are readily accessible
and eager to participate in the research. This approach was appropriate for the study due
to the constraints of limited resources and time. While cluster sampling and stratified
sampling approaches provide more accurate results by selecting specific participants,
they can be expensive and time-consuming. Implementing these methods requires
meticulous effort in splitting and selecting participants (Fleetwood, 2018). In order to
address the limitations of convenience sampling, which involves obtaining a sample that
may not accurately represent the population of interest, we suggest including a clear
description of the desired participants at the beginning of the survey questionnaire. By
implementing this approach, we may enhance efficiency, reduce expenses, and improve
the outcomes of the study.
This study employed a non-probability convenience sampling strategy as a result of
restricted resources and time restrictions. This approach entailed choosing volunteers
who were readily accessible and willing to take part in the study. Although cluster and
stratified sampling methods have the potential to yield more accurate results by selecting
specific participants, they can be expensive and time-consuming (Fleetwood, 2018). In
order to mitigate the drawbacks of convenience sampling, which may yield unqualified
results due to the inclusion of participants with diverse characteristics, we explicitly
outlined the desired attributes of participants at the outset of the survey questionnaire.
This strategy enhanced efficiency and reduced expenses, while simultaneously enhancing
the sample's quality and bolstering the study's conclusions.
An online questionnaire using Google Form was distributed to the research participants.
Online surveys were selected instead of traditional hard-copy surveys because they offer
substantial simplification, time savings, and cost reductions (Gliner, Morgan & Leech,
2017). They provide enhanced accessibility to a broader range of participants and enable
automated data gathering and management. Online surveys can provide increased
anonymity and secrecy, which helps to minimize social desirability bias and improve the
accuracy of the data collected. Physical surveys can be expensive and it is not practical to
reach a large number of people using this method.
The validity of a scale test can be assessed using Exploratory Factor Analysis (EFA),
which helps identify the number and characteristics of the underlying components that
contribute to the measured variables in the scale. For a condition to be met, the
significance level (sig value) of the factors must be below 0.05 in order to indicate a
significant difference between the factors. In order to demonstrate an appropriate
exploratory factor analysis (EFA) model, the KMO (Kaiser-Meyer-Olkin) value must be
equal to or greater than 0.5. Furthermore, it is necessary for the cumulative variation
accounted for by the components to be at least 50%. Ultimately, the matrix that has been
rotated. For the purpose of facilitating comprehension and uncovering their ultimate
significance, it is necessary to rotate the elements (Jim, 2022).
Once there are satisfactory items on the measure, the data will be processed and analyzed
using statistical techniques. The analysis will be presented in graphical form to display
the results. Subsequently, both standard multiple regressions and hierarchical multiple
regressions were employed to further examine the ideas. A correlation research was
conducted to examine potential associations and their directionality. The validity of
hypotheses is assessed by the utilization of multiple regression analysis. As per Saunders
(2019), the p-value will be compared to a predetermined threshold (often 0.05 or 0.01) to
ascertain the statistical significance of a coefficient. Furthermore, R2 is a frequently
employed metric for assessing the resilience of a model. The R2 coefficient quantifies the
proportion of variability in the dependent variable that can be accounted for by the
model. If the value of R2 is near to 1, it indicates that the model is highly effective at
explaining the majority of the variation in the dependent variable. If the value of R2 is
near to 0, it indicates that the model is not effective in explaining the variation in the
dependent variable. In this scenario, the variables of gender, age, and income are utilized
as independent variables to assess their influence on work satisfaction, which is the
dependent variable. The model's correctness can be assessed by examining the p-values
of the regression coefficients, while the R2 value can be used to evaluate the model's
ability to explain work satisfaction.
IBM SPSS is chosen as the major tool for computing and data analysis due to its
widespread usage and proven efficacy in earlier studies. Macros can be utilized to
manage the regulatory function of the PJI (Perceived Justice Index) in the model. This
enhances the efficiency of computation and data analysis, hence ensuring the
dependability of the research findings.
The reliability of the scale was assessed using Cronbach's alpha. Cronbach's alpha is a
statistical measure that ranges between 0 and 1, with higher values indicating more
accuracy of the scale. The Cronbach's alpha value is deemed acceptable when it exceeds
0.7 according to prevailing norms. Nevertheless, under certain exceptional circumstances,
this value may exhibit a little decrease, which remains within an acceptable range as long
as it is not less than 0.63 (Jim, 2022).
The validity of a scale test can be assessed using Exploratory Factor Analysis (EFA),
which helps identify the number and characteristics of the underlying factors influencing
the measured variables in the scale. For a significant difference to be shown between the
factors, the sig value (significance level) of the factors must be less than 0.05. In order to
demonstrate an appropriate exploratory factor analysis (EFA) model, the KMO (Kaiser-
Meyer-Olkin) value must be equal to or greater than 0.5. Furthermore, it is necessary for
the cumulative variation accounted for by the components to be at least 50%. Ultimately,
the matrix has been rotated. For the purpose of facilitating comprehension and
uncovering their underlying significance, it is necessary to rotate elements (Jim, 2022).
Once the measure contains satisfactory items, the data will be processed and analyzed
using statistical techniques. The analysis findings will be presented in graphical format.
Subsequently, both standard multiple regressions and hierarchical multiple regressions
were employed to further examine the ideas. A correlation analysis was conducted to
examine potential relationships and their directionality. Multiple regression analysis is
used to test hypotheses. As stated by Saunders (2019), the p-value is compared to a
predetermined threshold (often 0.05 or 0.01) to ascertain the statistical significance of a
coefficient. Furthermore, R2 is a frequently employed metric for assessing the resilience
of a model. The R2 coefficient quantifies the proportion of the variability in the
dependent variable that can be accounted for by the model. If the value of R2 is near to 1,
it indicates that the model effectively explains a significant portion of the variation in the
dependent variable. If the value of R2 is near to 0, it indicates that the model is not
effective in explaining the variation in the dependent variable. In this instance, the
variables of gender, age, and salary are employed as independent variables to assess their
influence on work satisfaction, which serves as the dependent variable. The correctness
of the regression coefficients may be determined by evaluating their p-values, while the
model's ability to explain job satisfaction can be assessed using the R2 value.
IBM SPSS is chosen as the main instrument for computing and data analysis due to its
widespread usage and proven effectiveness in several prior research studies. Macros can
be utilized to manage the regulatory function of the PJI (Perceived Justice Index) in the
model. This enhances the efficiency of computation and data analysis, hence ensuring the
dependability of the research findings.
5. Research framework
6. Questionnaire development
Demographics and Control variables
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