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CSE - CCS370 - UI &UX - Manual

The document is a lab manual for the UI and UX Design course at Anna University, detailing various experiments and procedures for students. It includes aims, algorithms, and procedures for tasks such as designing responsive layouts, exploring UI interaction patterns, and developing interfaces with proper style guides. Each experiment is structured to enhance practical skills in UI and UX design using tools like HTML, CSS, and Figma.

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joeljacob0104
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© © All Rights Reserved
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163 views39 pages

CSE - CCS370 - UI &UX - Manual

The document is a lab manual for the UI and UX Design course at Anna University, detailing various experiments and procedures for students. It includes aims, algorithms, and procedures for tasks such as designing responsive layouts, exploring UI interaction patterns, and developing interfaces with proper style guides. Each experiment is structured to enhance practical skills in UI and UX design using tools like HTML, CSS, and Figma.

Uploaded by

joeljacob0104
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd
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DEPARTMENT OF COMPUTER SCIENCE AND ENGINEERING

BE - Computer Science and Engineering Anna University

Regulation: 2021CCS370 - UI AND UX DESIGN

III Year / V Semester

LAB MANUAL

Prepared By, Verified By, Approved By,

Mrs.G.Umadevi, Mrs.M.P.Sujatha Dr.Balaji Madhavan


AP/CSE AP/CSE HOD/CSE

CCS370_UI&UX LAB
TABLE OF CONTENTS

S.NO DATE EXPERIMENT TITLE PAGE MARK SIGNATURE


NO:

1. DESIGNING A RESPONSIVE
LAYOUT FOR A SOCIETAL
APPLICATION
2. EXPLORING VARIOUS UI
INTERACTION PATTERNS

3. DEVELOPING AN INTERFACE WITH


PROPER UI STYLE GUIDES

4. DEVELOPING WIREFLOW DIAGRAM


FOR APPLICATION USING OPEN-
SOURCE SOFTWARE

5. EXPLORING VARIOUS OPEN-


SOURCE COLLABORATIVE
INTERFACE PLATFORM
6. HANDS ON DESIGN THINKING
PROCESS FOR A NEW PRODUCT

7. BRAINSTORMING FEATURE FOR


PROPOSED PRODUCT

8. DEFINING THE LOOK AND FEEL OF


THE NEW PROJECT

9. CREATE A SAMPLE PATTERN


LIBRARY FOR THE PRODUCT
(MOOD BOARD, FONTS, COLORS
BASED ON UI PRINCIPLES)
10. IDENTIFY A CUSTOMER PROBLEM
TO SOLVE

11. CONDUCT END-TO-END USER


RESEARCH - USER RESEARCH,
CREATING PERSONAS, IDEATION
PROCESS (USER STORIES,
SCENARIOS), FLOW DIAGRAMS,
FLOW MAPPING
12. SKETCH, DESIGN WITH POPULAR
TOOL AND BUILD A PROTOTYPE
AND PERFORM USABILITY
TESTING AND IDENTIFY
IMPROVEMENTS

CCS370_UI&UX LAB
EX.01: Designing a responsive layout for a societal application

Aim: To design a responsive layout for a societal application.

Algorithm:

1. HTML and CSS Setup:


• Create an HTML5 document with character encoding and viewport
settings.
• Use internal CSS to style the layout components.
2. Reset Default Styles:
• Reset margins, padding, and specify a font-family for better control.
3. Style Header, Navigation, Content, and Footer:
• Apply background colors, text colors, and alignment to the header,
navigation, and footer.
• Style navigation links as inline elements with spacing.
• Center-align text in header, navigation, and footer.
4. Implement Responsive Design:
• Use a media query for screens up to 768px wide.
• Adjust navigation for mobile display (block-level elements with
margin).
5. Add Content:
• Place your application's content within the .container div.

Program:
<!DOCTYPE html>
<html lang="en">
<head>
<meta charset="UTF-8">
<meta name="viewport" content="width=device-width, initial-scale=1.0">
<title>Societal Application</title>
<style>
/* Reset some default styles */body, html {
margin: 0;
padding: 0;
font-family: Arial, sans-serif;
}

/* Header styles */header {


background-color: #ff0000;color: #fff;
padding: 10px; text-align:
center;
}

CCS370_UI&UX LAB
/* Navigation styles */nav {
background-color: #47fff0;color: #fff;
text-align: center;
}

nav ul {
list-style: none;padding:
0;
}

nav li {
display: inline;margin:
0 15px;
}

/* Main content styles */


.container {
max-width: 1200px;
margin: 0 auto; padding:
20px;
}

/* Responsive design */ @Media (max-


width: 768px) {
nav {
display: block; text-align:
center;
}
nav li {
display: block;margin:
10px 0;
}
}

/* Footer styles */footer {


background-color: #0e00d1;color:
#fff;
text-align: center;padding:
10px;
}
</style>
</head>
<body>
<header>
<h1>Societal Application</h1>
</header>
<nav>
<ul>
<li><a href="#">Home</a></li>
CCS370_UI&UX LAB
<li><a href="#">Profile</a></li>
<li><a href="#">Posts</a></li>
<li><a href="#">Friends</a></li>
<li><a href="#">Settings</a></li>
</ul>
</nav>
<div class="container">
<!-- Your content goes here -->
<h2>Welcome to our Societal Application! </h2>
<p>Lorem ipsum dolor sit amet, consectetur adipescentelite. </p>
</div>
<footer>
&copy; 2023 Societal Application
</footer>
</body>
</html>

CCS370_UI&UX LAB
OUTPUT:

DESKTOP VIEW:

CCS370_UI&UX LAB
TABLET VIEW:

CCS370_UI&UX LAB
PHONE VIEW:

CCS370_UI&UX LAB
Figma:
Aim: To design a responsive layout for a societal application.

Algorithm:

Procedure:
Creating a responsive website in Figma:

1. Define your website's purpose and audience.


2. Set breakpoints for different screens.
3. Design desktop version.
4. Use grids for layouts.
5. Design for tablet and mobile.
6. Create responsive components.
7. Apply constraints to elements.
8. Use relative font sizes.
9. Optimize images.
10. Test and prototype.
11. Use grid/flexbox layouts.
12. Design responsive navigation.
13. Consider touch interactions.
14. Test on various devices.
15. Iterate based on feedback.
16. Document choices.
CCS370_UI&UX LAB
17. Share with developers.
18. Maintain and update design.
UI Design:
Desktop:

Tablets and Phone:

Result: Thus designing of responsive layout for a societal application hasbeen performed
successfully.
CCS370_UI&UX LAB
EX.02: Exploring various UI Interaction Patterns

Aim: To explore various UI interaction patterns.

Algorithm:

Procedure:

• Set objectives and understand user needs.


• Research and gather design inspiration.
• Create wireframes for layout and structure.
• Utilize Figma components and styles.
• Prototype interactions using Figma's features.
• Test your design with users for feedback.
• Iterate and refine based on feedback.
• Document your design decisions.

Figma Design:

CCS370_UI&UX LAB
Clicks/Taps:
Users perform a single click (on desktop) or tap (on mobile devices) on buttons, links, or
interactive elements to trigger actions like opening a page, submitting a form, or revealing
additional information.

Hover/Mouseover:
When users move their cursor over an element, it triggers a visual change or displays additional
information, providing contextual cues. For example, buttons might change color or tooltips may
appear.

Swipe/Gesture:
On touch-enabled devices, users use swiping gestures to scroll through content, navigate
between pages, or dismiss items. These gestures enhance navigation and engagement.

Drag and Drop:


Users click and hold an element, drag it to a new location, and release to perform actions such
as reordering items, moving files, or customizing layouts.

Scrolling:
Scrolling allows users to vertically or horizontally navigate through content that doesn't fit within
the visible area. It's a fundamental way to explore lengthy web pages or lists.

Accordion:
Accordions allow users to expand and collapse sections of content, conserving space while
providing a way to reveal additional information or options.

Modal/Popup:
Modals or popups are temporary overlays that appear on top of the main content. They require
user interaction before users can proceed, providing focused attention on a specific task.

Toggle Switch:
Toggle switches represent binary options that users can switch on or off. They're often used for
settings or toggling between modes.

Radio Buttons and Checkboxes:


Radio buttons allow users to select a single option from a list, while checkboxes enable multiple
selections. They're commonly used in forms and settings.

Menu:
Menus display a list of options or actions that users can select, often accessed through buttons
or icons, providing a hierarchical structure to navigate within an app.

Progress Bar/Loader:
Progress bars or loaders indicate the status of an ongoing task or loading process, keeping users
informed about the system's activity.

Search and Filters:


Search bars allow users to input keywords for finding specific content, while filters refine search
results based on various criteria, improving content discovery.

CCS370_UI&UX LAB
Result: Thus various UI interaction patterns have been explored successfully.

CCS370_UI&UX LAB
Ex.03: Developing an Interface with Proper UI Style Guides

Aim: To develop an Interface with Proper UI Style Guides.

Algorithm:

Procedure:

• Define Goals and Audience: Understand the project's purpose and targetusers.

• Research and Inspiration: Gather industry insights and design inspiration.

• Create a Figma Project: Start a new Figma project.

• Workspace Setup: Organize Figma files and create sections for styleguides and
components.

• Brand Guidelines: Set color, typography, and brand-related guidelines.

• UI Components: Create component libraries for buttons, forms, icons,and


navigation.

• Typography: Define font styles, sizes, and spacing.

• Iconography: Design and organize icons as components.

• Color System: Document primary, secondary, background, and textcolors.

• Grids and Layouts: Establish grid systems for different devices.

• Accessibility Guidelines: Ensure WCAG-compliant contrast and text


sizing.

• UI Elements: Document usage guidelines for various UI elements.

CCS370_UI&UX LAB
• Wireframes: Create wireframes and user flows for screen layout andinteraction.

• Visual Design: Develop screens based on wireframes using componentsand


styles.

• Interactive Prototyping: Build interactive prototypes for user testing andfeedback.


Figma Design:

Result: Thus an Interface with Proper UI Style Guides has been developed successfully.

CCS370_UI&UX LAB
Ex.04: Developing wireflow diagram for application using open-source software

Aim: To develop Wireflow diagram for application using open-sourcesoftware


Algorithm:

Procedure:

1. Define Purpose and Goals: Determine the diagram's purpose and goals,
focusing on user flows, navigation, and interactions.
2. Identify User Personas: If applicable, specify user personas for auser-centric
approach.
3. Gather Requirements: Collect project information, including existingdesigns and
functionality requirements.
4. Select Software: Choose open-source design software, such asFigma, for
wireflow creation.
5. Create a Project: Begin a new project in your chosen software andset up the
canvas to match your project's needs.
6. Wireframe Screens: Develop wireframes for each application screen,focusing on
visual structure.
7. Define Interactions: Add interaction notes or links to illustratenavigation and user
interactions.
8. Create User Flows: Connect wireframes to illustrate user journeys,navigation
paths, and interactions.
9. Add Annotations: Include descriptions to clarify elements andinteractions in each
wireframe.
10. Collaborate and Share: Utilize collaboration features to gather feedback
from team members and stakeholders.
11. Iterate and Refine: Revise the wireflow diagram based on -feedback,
ensuring alignment with project goals.

CCS370_UI&UX LAB
12. Finalize and Export: Clean up the wireflow diagram and export it to a suitable
format for sharing and documentation.
13. Document the Wireflow: Create a reference guide to explain the wireflow's
purpose and key notes for stakeholders and developers.
14. Maintain Consistency: Keep the wireflow diagram in sync with the
application's actual design, updating it as needed.

Design:

Result: Thus Wireflow diagram for application using open-source software has been
developed successfully.

CCS370_UI&UX LAB
Ex.05: Exploring various open-source collaborative interface Platform

Aim: To Explore Various Open-Source Collaborative Interface Platform.

Algorithm:

Procedure:
1. Needs Assessment: Define your team's requirements and goals.
2. Research Platforms: Identify open-source collaborative tools.
3. Feature Comparison: Assess features and compatibility.
4. Community Support: Check for active communities.
5. Installation: Set up the chosen platform.
6. User Training: Train and encourage team adoption.
7. Security: Ensure data security and privacy.
8. Integration: Check for compatibility with existing tools.
9. Testing and Feedback: Pilot testing and gather feedback.
10.Scalability: Ensure the platform can grow with your team.
11.Documentation: Create user resources and guides.
12.Community Engagement: Utilize community support.
13.Maintenance: Keep the platform updated and secure.
14.Feedback Loop: Encourage ongoing user feedback.
15.Legal Compliance: Ensure adherence to licensing and Legal requirements.
16.Backup and Recovery: Implement data safety measures.
17.Periodic Evaluation: Continuously assess platform suitability.
18.Migration Plan: Prepare for possible platform changes.
19.Success Sharing: Promote successful platform usage.

Exploring different open-source collaborative interface Platform:

CCS370_UI&UX LAB
CCS370_UI&UX LAB
Result: Thus various open-source collaborative interfaces Platform has been explored
successfully.

CCS370_UI&UX LAB
Ex.06: Hands on Design Thinking Process for a new product

Aim: To apply the design thinking process for a new product.

Algorithm:

Procedure:
Empathize: Begin by conducting user research and interviews to gain insights into potential
user needs and pain points related to smartphone usage.
Define: Analyze the gathered information to define a clear and specific problem statement.
For example, "Users need a more efficient way to track their daily fitness activities."
Ideate: Organize brainstorming sessions with a diverse team to generate a wide range of
creative solutions. Encourage free thinking and open collaboration.
Prototype: Create a low-fidelity prototype of the smartphone app. This can be a paper
sketch or a digital wireframe that represents the app's basic functionality.
Test: Conduct user testing sessions with a small group of potential users. Observe how they
interact with the prototype and gather feedback.
Iterate: Based on user feedback, refine the prototype and make necessary improvements to
address user concerns or suggestions.
Prototype (Again):Create a more advanced prototype, closer to the final product. It should
incorporate the changes and improvements identified during the initial testing phase.
Test (Again):Conduct another round of user testing, this time with a larger group of users.
Gather data on usability, functionality, and overall user experience.
Refine: Analyze the results of the second testing phase and make further refinements to the
app design and functionality.
Implement: Develop the final version of the smartphone app, incorporating all the changes
and improvements identified during the design thinking process.
Test (Final Testing):Conduct thorough testing of the fully developed app toensure it's bug-
free and ready for launch.
Launch: Release the app to the target market, accompanied by marketing and promotion
efforts.

Example:
Let's say the team is designing a fitness tracking app. During the "Empathize" phase, they
CCS370_UI&UX LAB
conduct interviews and surveys with potential users, discovering that users find it challenging
to keep track of their daily physical activities. In the "Define" phase, they define the problem
as "Users need a more efficient way to track their daily fitness activities."

In the "Ideate" phase, the team generates multiple ideas, including features like GPS tracking,
step counting, and customizable fitness goals. They create a low-fidelity prototype that
represents these features. In the first round of user testing, they observe that users have
difficulty navigating the app.

After gathering feedback and identifying navigation issues, the team iterates by redesigning
the user interface to improve user experience.They create an advanced prototype with a
more intuitive interface and test it with a larger group of users in the second round of testing.
Based on this testing, the team further refines the app, making sure it's user-friendly, bug-
free, and meets the needs of the target audience. Finally, they implement and launch the
fitness tracking app to help users easily track their daily activities.

Result: Thus the design thinking process for new product has been studied.

CCS370_UI&UX LAB
Ex.07: Brainstorming feature for proposed product

Aim:
The aim of this process is to generate innovative and practical feature ideas for a proposed
product, ensuring that the final product meets user needs, addresses pain points, and has a
competitive edge in the market.

Algorithm:

Procedure:
Understand the Product Concept:
Begin by thoroughly understanding the proposed product's concept, itstarget audience, and
its unique selling points.

Gather a Diverse Team:


Assemble a cross-functional team with members from various departments (e.g., product
development, marketing, design) to bring different perspectives to the brainstorming session.

Set Clear Objectives:


Define clear objectives for the brainstorming session. What problemsshould the new
features solve? What goals should they achieve?

Warm-Up and Icebreaker:


Start the session with a warm-up or icebreaker activity to encouragecreative thinking and
open communication within the team.

Idea Generation:
Allow team members to freely brainstorm feature ideas. Encourage a "noidea is a bad
idea" mindset. Use techniques like mind mapping, brainstorming software, or post-it notes
on a whiteboard to record ideas.
Categorize and Prioritize:
Group similar ideas together, and prioritize them based on factors likefeasibility, potential
impact, and alignment with the product concept.

SWOT Analysis:
Conduct a SWOT (Strengths, Weaknesses, Opportunities, Threats) analysisfor each
feature idea to evaluate its potential in the market.

Feasibility Assessment:

CCS370_UI&UX LAB
Assess the technical, financial, and resource feasibility of implementingthe proposed
features.

Market Research:
Conduct market research to identify user preferences and gather insightsthat can inform
feature development.

Prototype and User Testing:


Create prototypes or mockups of the proposed features and conduct usertesting to gather
feedback and refine the ideas.

Cost-Benefit Analysis:
Evaluate the expected cost of development against the projected benefits,such as increased
user engagement, retention, or revenue.

Risk Assessment:
Identify potential risks associated with each feature and develop
mitigation strategies.

Finalize Feature Set:


Based on the assessment, finalize the set of features to be included intheproduct. Ensure
they align with the product's vision and goals.

Documentation:
Document the chosen features, their objectives, and the rationale behindtheir selection. This
document will guide the development team.

Iterate as Needed:
Keep an open line of communication for ongoing feature refinements anditerations, especially
as more data and insights become available.

Example:
Suppose a software company is developing a new mobile messaging app. During the
brainstorming session, the team generates a wide range of feature ideas, including:
End-to-End Encryption: To ensure user privacy and data security.
Message Scheduling: Allowing users to schedule messages to be sent at a specific time.
Reaction Emojis: A feature that lets users react to messages with emojis for more
expressive communication.
Dark Mode: A night-friendly theme for the app.
Polls and Surveys: Integration of polls and surveys within the chat for easydecision-making.
Auto-Translate: Real-time language translation for international communication.

CCS370_UI&UX LAB
Result: Thus brainstorming feature for proposed product has been applied and executed
successfully.

CCS370_UI&UX LAB
Ex.08: Defining the Look and Feel of the new Project
Aim:
The aim is to establish the visual design and user experience for a new project, ensuring it
aligns with the project's goals and provides an appealing, intuitive, and cohesive interface for
users.

Algorithm:

Procedure:

Project Goal Assessment:


Understand the project's objectives, target audience, and scope. This sets the foundation for
design decisions.

Research and Inspiration:


Gather inspiration from existing designs and industry trends. Create mood boards or design
boards to collect visual references.

Define Design Principles:


Determine the core design principles that will guide the project's look and feel. These could
include simplicity, consistency, accessibility, and branding.

Wireframing and Prototyping:


Create wireframes or low-fidelity prototypes to plan the layout and structure of the user
interface. Use tools like Figma, Sketch, or Adobe XD for digital projects.

Visual Design:
Develop a color palette, typography choices, and graphic elements (icons, images, logos)
that reflect the project's identity. Create high-fidelity designs using design software.
User Interaction Design:
Define user interactions and behaviors, including animations, transitions, and micro-
interactions. Ensure a smooth and intuitive user experience.

Responsive Design:
Adapt the design to various screen sizes and devices, focusing on mobile responsiveness.

Accessibility and Usability Testing:


Evaluate the design for accessibility, ensuring it's usable by individuals with disabilities.
Conduct usability testing with potential users to gather feedback.

Iteration and Feedback:


CCS370_UI&UX LAB
Refine the design based on feedback from users and stakeholders.

Documentation:
Create design documentation that includes guidelines for developers toimplement the
design.

Development Integration:
Collaborate with developers to ensure the design is implemented
accurately in the project.

User Testing:
Conduct user testing with real users to verify the design's effectiveness.

Finalization:
Make necessary adjustments and finalize the design elements for
deployment.

Example:
Imagine you're tasked with defining the look and feel of a new e-commerce
website. You go through the following steps:

Assess the project's goal: To create a user-friendly, visually appealing online store.
Research e-commerce design trends and competitor websites.

Define design principles:


Simplicity, trustworthiness, and a focus on the product. Create wireframes for key pages like
the homepage, product listing, and product detail pages.Develop a color palette featuring
subtle, trust-inducing colors.

Choose a clear and readable typography for product descriptions and headings. Plan user
interactions like product image zoom and streamline checkout process.

Ensure that the design is responsive and mobile-friendly. Conduct


accessibility testing to meet WCAG standards.

Iterate on the design based on usability testing feedback. Document the design guidelines for

the development team. Collaborate closely with developers to bring the design to life.

Conduct user testing to validate the design's effectiveness. Make finaladjustments and prepare
for the website's launch.

CCS370_UI&UX LAB
Result: Thus the Look and Feel of the new Project has been defined successfull

CCS370_UI&UX LAB
Ex.09: Create a Sample Pattern Library for the product (Mood board,Fonts,
Colors based on UI principles)

Aim: The aim of this project is to create a sample Pattern Library for a product that includes
mood boards, fonts, and color schemes based on UI (User Interface) principles. The Pattern
Library will serve as a design reference for maintaining consistency and cohesion in the
product's user interface.

Algorithm:

Procedure:

Define the Scope:


Identify the product for which you are creating the Pattern Library. Understand the product's
target audience, brand identity, and design goals.

Gather Inspiration:
Research existing UI designs, competitor products, and design trends to gather inspiration.
This will help you create a mood board that captures the desired aesthetics.

Create Mood Boards:


Using design software or tools like Adobe XD or Figma, create mood boards that reflect the
desired visual style, mood, and tone of the product. Include images, colors, typography
samples, and other visual elements that represent the brand and design principles.

Choose Fonts:
Select fonts that align with the product's brand and design goals. Consider readability,
hierarchy, and scalability. Choose a primary font for headings and body text, and possibly
secondary fonts for accents.

Define Color Palette:


Create a color palette that includes primary, secondary, and accent colors. Ensure the colors
are harmonious and comply with accessibility guidelines.Provide color codes (hex, RGB, or
HSL) for each color.

Document UI Principles:
Document the UI design principles that underpin the Pattern Library. This may include
guidelines on spacing, layout, typography, and interaction behaviors.

Organize and Label:


Organize the Pattern Library in a clear and accessible manner. Label each component, color,
and typography choice, and provide context or usage guidelines.

Mockup Example Screens:


Create example screens or wireframes using the fonts, colors, and components defined in
the Pattern Library. These screens should showcase the design principles in action.
CCS370_UI&UX LAB
Test and Refine:
Share the Pattern Library with designers, stakeholders, or users for feedback. Make
refinements based on the feedback to ensure it aligns with the project's goals.

Maintenance and Version Control:


As the product evolves, maintain and update the Pattern Library to reflect any design
changes. Use version control systems to keep track of changes and updates.

Example:
Let's say you're creating a Pattern Library for a mobile app focused on wellness and
meditation. The aim is to create a soothing and user-friendly design that promotes relaxation.
Here's a simplified example:

Mood Board: Create a mood board with images of serene landscapes, calming color
schemes (e.g., blues and greens), and sample UI elements that convey a sense of tranquility.

Fonts: Choose "Poppins" as the primary font for headings and "Roboto"for body text.
These fonts are clean, readable, and complement the app's aesthetic.

Color Palette: Define a color palette that includes calming colors like "#3CBDBE" for primary
elements, "#70C1B3" for secondary elements, and "#EFEFF0" for background. Ensure that
these colors meet accessibility standards.

CCS370_UI&UX LAB
Result: Thus a sample pattern library for a product was created
successfully.

CCS370_UI&UX LAB
Ex.10: Identify a customer problem to solve
Aim: The aim of this experiment is to identify a customer problem to solve effectively, which
is crucial for product development, customersatisfaction, and business success.
Algorithm:

Procedure:
Customer Segmentation:
Begin by segmenting your customer base into different groups based ondemographics,
behavior, or other relevant criteria.
Data Collection:
Gather data from these customer segments through surveys, interviews, feedback forms,
and analytics tools. You can also utilize data from your customer support system, website, or
app analytics.
Problem Identification Metrics:
Define key metrics and indicators to identify customer problems. Examples include high
bounce rates on a specific webpage, low customer satisfaction scores, or a surge in support
tickets related to a specific issue.
Data Analysis:
Analyze the collected data to identify patterns, trends, and common issues reported by
customers. Data analysis tools and techniques, such as data mining or sentiment analysis,
can be useful.
Prioritization:
Prioritize the identified problems based on their impact on customers and your business. You
can use techniques like the Moscow method (Must- haves, Should-haves, Could-haves,
Won't-haves) to prioritize.
oot Cause Analysis:
Conduct a root cause analysis for each identified problem. Understand why these issues are
occurring by delving into the underlying causes.
Solution Ideation:
Brainstorm potential solutions for the identified problems. Encourage cross-functional teams
to contribute ideas and consider how these solutions align with your business goals.
Experiment Design:
Design controlled experiments or A/B tests to validate the proposed solutions. Ensure you
have a clear hypothesis and success criteria for each experiment.
CCS370_UI&UX LAB
Implementation:
Implement the proposed solutions on a small scale to observe their impact. This might
involve website changes, process adjustments, or feature additions.
Data Collection Post-Implementation:
Continue to collect data after implementing the solutions to assess their effectiveness.
Monitor key metrics to see if they improve.
Analysis and Validation:
Analyze the post-implementation data to validate whether the proposed solutions have
effectively addressed the customer problem. Make data- driven decisions.
Feedback and Iteration:
Collect feedback from customers regarding the changes and iterate on the solutions based
on their input. Continuous improvement is key.
Example:
Let's say you're running an e-commerce platform and want to identify a customer problem
related to checkout abandonment. Here's how you could apply the algorithm/procedure:
Customer Segmentation:
Segment customers based on their demographics and purchase history.
Data Collection:
Gather data through customer surveys, web analytics, and feedbackforms.
Problem Identification Metrics:
One of your key metrics is the high rate of customers abandoning theirshopping carts
before completing the purchase.
Data Analysis:
Analyze the data and find that a significant number of customers abandontheir carts at the
payment stage.
Prioritization:
Prioritize the payment abandonment issue because it directly affectsrevenue.
Root Cause Analysis:
Discover that complex payment options and a lack of guest checkout arecausing the
problem.
Solution Ideation:
Brainstorm solutions, including simplifying payment options and adding aguest checkout
feature.
Experiment Design:
Design A/B tests to measure the impact of these changes on cartabandonment
rates.
CCS370_UI&UX LAB
Implementation:
Implement the proposed solutions on a small scale for testing.
Data Collection Post-Implementation:
Collect data on cart abandonment rates after the changes are
implemented.
Analysis and Validation:
Analyze the post-implementation data and find that cart abandonmentrates have
significantly decreased.
Feedback and Iteration:
Collect feedback from customers who completed purchases and continue to iterate on the
checkout process to further enhance the customer experience and address any remaining
issues.

Result: Thus a customer problem was identified and understood successfully.

CCS370_UI&UX LAB
Ex.11: Conduct end-to-end user research - User research, creating personas,
Ideation process (User stories, Scenarios), Flow diagrams, FlowMapping

Aim:
The aim of this experiment is to conduct end-to-end user research and design process to
develop a user-centered solution for a specific problem. This process includes user research,
creating personas, ideation (user stories, scenarios), and creating flow diagrams and flow
maps.
Algorithm:

Procedure:
Define the Problem:
Clearly define the problem or challenge you want to address through thisuser-centered
design process.
User Research:
Conduct user interviews, surveys, or observations to gather insights and data about the target
users. Analyze the collected data to identify user needs, pain points, and behaviors.
Create Personas:
Based on the research findings, create user personas. Personas are fictional representations
of your typical users, including their goals, needs, and characteristics.
Ideation:
Brainstorm creative ideas to address the identified problems and fulfill user needs. Develop
user stories and scenarios to articulate how users will interact with the proposed solution.
User Stories:
Create user stories using the "As a [type of user], I want [an action] so that [benefit/value]"
format. User stories should capture specific user tasks and their motivations.
Scenarios:
Develop detailed narratives (scenarios) that illustrate how users will use the solution to
achieve their goals. Scenarios should provide context, user actions, and expected outcomes.
Flow Diagrams:
Create flow diagrams to visualize the user's journey through the solution.
Use symbols and arrows to represent user actions, system responses, and transitions
between different screens or stages.
CCS370_UI&UX LAB
Flow Mapping:
Develop flow maps to provide a holistic view of the user experience. Connect user stories
and scenarios to specific steps in the flow,highlighting decision points and potential pain
points.
Iterate and Test:
Review and refine your user stories, scenarios, flow diagrams, and flow maps based on
feedback from stakeholders or potential users.Conduct usability testing to validate the
proposed user experience.
Implementation:
Work with developers and designers to implement the user-centeredsolution based on the
finalized flow and design.
Evaluation:
After the solution is implemented, evaluate its effectiveness by gatheringuser feedback and
monitoring key performance metrics.
Iterate and Improve:
Continuously iterate on the design and user experience based on userfeedback and
changing needs.

Design:
Flow Diagram:

CCS370_UI&UX LAB
User Personas:

Flow Mapping:

Result:
Thus a user-centered problem was identified to solve through a comprehensive
process of user research, persona creation, ideation (including user stories and scenarios),
flow diagrams, and flow mapping, with the goal of successfully addressing user needs and
delivering an exceptional user experience.

CCS370_UI&UX LAB
Ex.12: Sketch, design with popular tool and build a prototype andperform
usability testing and identify improvements

Aim:
The aim of this experiment is to design a user-friendly mobile app for task management,
create a prototype using a popular design tool, perform usability testing, and identify
improvements to enhance the user experience.

Algorithm:

Procedure:
Define Objectives and User Persona:
Define the objectives of the task management app. Create a user
persona to represent the target audience.

Sketch and Wireframe:


Start with sketching the basic layout and functionality of the app on paper or digitally.Create
low-fidelity wireframes to visualize the app's structure and layout.

Design with a Popular Tool:


Choose a popular design tool such as Adobe XD, Sketch, Figma, or InVision. Create high-
fidelity designs with attention to visual elements, typography, and color schemes.Implement
the user interface (UI) based on best practices and your user persona's preferences.

Prototype Creation:
Use the design tool to create interactive prototypes with clickable elements and
transitions.Ensure that the prototype represents the app's core functionalities.
Recruit Participants for Usability Testing:
Identify potential users or participants who match the user persona. Prepare a usability
testing plan, including tasks to be performed within theprototype.

Usability Testing:
Conduct usability testing sessions with participants. The participants are asked to perform
specific tasks within the prototype. Observe and record their interactions and gather feedback
on their experience.

Analyze and Identify Improvements:


Analyze the usability testing data to identify pain points and areas ofimprovement.Look for
common patterns and issues encountered by users.

Iterate on the Design:


Implement the necessary design improvements based on the feedback received.Make
changes to the prototype to address identified issues.
CCS370_UI&UX LAB
Second Round of Usability Testing:
Conduct a second round of usability testing with new or the same participants to evaluate the
impact of the design improvements.

Finalize the Prototype:


Make any final adjustments based on the results of the second usability testing round.

Document Findings and Recommendations:


Document the findings from both rounds of usability testing.
Provide clear recommendations for further improvements or
development.

Conclusion:
Conclude the experiment by summarizing the improvements made to theprototype and how
they enhance the user experience.

Design:

Result:
Thus Sketching, building a prototype, performing usability testing andidentifying improvements
has been executed successfully.
CCS370_UI&UX LAB

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