Chapter Two
Chapter Two
LITERATURE REVIEW
Based on these theories, the conceptual framework for this study integrates
data mining techniques with student performance metrics to develop an analytical
model that predicts academic outcomes. The framework consists of three key
components:
Romero et al. (2021) developed an early warning system that used clustering and
classification algorithms to identify students at risk of failing. Their system
allowed educators to intervene early and provide necessary support to struggling
students. This study demonstrated how data mining can enhance student retention
and academic success.
Data mining is a branch of computer science which deals with the process of
extracting patterns from large data sets by combining methods from statistics and
artificial intelligence with database management. Data mining is seen as an
increasingly important tool by modern business to transform data into business
intelligence giving an informational advantage. It is currently used in a wide range
of profiling practices, such as marketing, surveillance, fraud detection, and
scientific discovery. (Clifton, 2020)
Several authors have written on data mining and its application on several
fields of study. Data mining can be applicable in medicine, academics,
engineering, etc. Frawley defined data mining as “The nontrivial extraction of
implicit, previously unknown, and potentially useful information from data”. It
uses machine learning, statistical and visualization techniques to discovery and
present knowledge in a form which is easily comprehensible to humans. Data
Mining evolved from a simple extraction of raw data to an analytical process of
exploring large amount of data in order to cite the common denominators or
patterns. (Frawley, 2020)