Global MBA

Full-time and Part-time

Programme and module

specifications

October 2020
 De Montfort University

Programme Specification

Basic Programme information

Programme Title/Course Title: Global MBA
Short Programme Title (less than 40 characters): Global MBA

Mode(s) of delivery: Duration:

Programme Type:
Level: Postgraduate Full and Part Time 1 year (2 years part
Code: N10077 Single
time)

Relevant QAA subject benchmarking statement(s): Master’s Degrees in Business and

Management
Details of accreditation by Professional, Statutory or Regulatory body and details of any
programme-specific differences or regulations
Owning Department: BL- Leicester Castle Business School
Highest Award : Master of Business Administration (Global)
All possible exit awards : Postgraduate Diploma, Postgraduate Certificate, Institutional
Postgraduate Credit
Offered at the following sites : DMU Leicester, Dubai
Programme Leader : Mr Percy Emmett

Entry Requirements (please provide details of standard entry requirements for the award
including, if relevant, IELTS/English level; Interview Y/N)

Applicants will normally hold an undergraduate degree in any subject with a minimum pass of
2:2, or equivalent overseas qualification. Professional qualifications deemed to be of equivalent
standing will be considered on an individual basis. Work experience is not a requirement.

Overseas applicants for whom English is not a first language will be required to produce
evidence of competence in English language. This will normally require an IELTS score of 6.0
(including a minimum of 5.5 in each component) or a comparable qualification.

Pre-Entry Information

Evidence of English Language skills:

Exemptions from providing evidence of English language proficiency may arise if an applicant has:

1. Gained their undergraduate degree from a UK University or

2. Gained their undergraduate degree from a non-UK but English language medium recognised
university (predominately educated in English) or

3. Completed a UK professional body programme of study (e.g. ACCA, CIMA, CIM)

Programme/Course Description

Characteristics and Aims (maximum 500 words for single honours programme; 250 words for
joint honours course. This section will be used within graduates’ Higher Education Achievement
Report)

The global MBA is constructed from a range of cutting-edge and innovative subject areas. It has
been designed with a global students i n mind, with subjects such a s business across
cultures and leadership and culture in organisational contexts. The programme consists o f
core and optional modules (individual subjects) to enable you to craft your own learning and
achievements.
 In the final part of the global MBA you have the opportunity to study an in-depth business
report (executive company project, consulting project, or entrepreneurship project). These
projects have received international recognition and many students who have studied these have
progressed to work for companies such as Barclays bank, Deloitte consultancy, and Google.
The cognitive and non-subject specific skills developed by each student should include a
capacity for independent thought and self-managed learning; analytical and numerical skills for
critical evaluation and critical appraisal; problem identification and problem solving skills;
effective inter-personal and team building skills a n d effective communication an d
presentation skills, including appropriate academic practices such as referencing.

Learning, Teaching and Assessment Strategies :

• The programme uses a range of teaching and learning methods aligned to the University's
Teaching and Learning Strategy, the QAA framework for national qualifications, the work of the
Higher Education

• The programme is taught through a diet of core and option modules as set out in the
programme specification. The taught core modules provide students with knowledge and
understanding of key concepts, theories and issues that are of relevance to the study of
Business and Management.

• In addition, students undertake a core project preparation module that provides an understanding
of skills required to successfully undertake an Executive Company project. The core modules are
designed to provide students with a platform from where they can progress to some
specialised modules in semester 2 and from there to undertake an extended piece of work
in the form of an Executive Company project o r dissertation. The project provides students
with the opportunity t o display advanced research and critical thinking skills in an extended
piece of work within a real life company context.

• A key aspect of the delivery of the programme is the use of case studies. This is supported through
the use of the e-learning blackboard platform. Blackboard is used as an integral part of the
teaching and learning experience at DMU. All of the modules will have a Blackboard site, which
Module Leaders will use to post information to support formal, face-to-face teaching. Student
work will be submitted through turnitin via the specific module Blackboard sites.

• Material on a typical module is taught through a variety of means. These typically include
traditional and online methods of delivery: Interactive Lectures Debates Group work Document
analysis Presentations E-learning tools Visiting lecturers Projects

• Class discussions are a key aspect in the delivery of modules as it provides the opportunity
for students to engage in challenging discussions that promotes independent critical thinking. All
the core staff teaching on the MBA Global programme have extensive experience of these types
of programmes, and are linked into extensive professional networks that helps to inform their
teaching.

Programme Description:

Characteristics & Aims:

1. To provide students with a critical understanding of a wide range of issues relating to study of
Business and Management within a global context;

2. To develop the analytical, critical communication and presentational skills of students to a level
that is appropriate to postgraduate study in the context of their core and optional modules, and to
become familiar with the central problems of research in these areas;
3. To enable students to develop appropriate skills in research and research design both in the
context of the taught elements of the programme and through the completion of an Executive
Company Project or dissertation;

4. To enable students to develop specialist knowledge in specific areas relating to the broad themes
of the programme within a global context;

5. To enhance students' transferable skills and, thereby, their potential for progressing in their
chosen field of employment.

LCBS Programme Learning Outcomes:

1. Our graduates will have an advanced knowledge and understanding of specialist theory, and the
ability to apply them critically to local and global contacts.
2. Our graduates will be innovative and develop solutions to real-world problems.
3. Our graduates will be advanced communicators.
4. Our graduates will be empowered professionals who go beyond business as usual.

Programme Learning Objectives for the MBA Global are:

Programme Learning Objective (including

LCBS Learning Objective
QAA benchmark statements)
1.1 Students will obtain, analyse
A systematic understanding of relevant
and critique discipline specific
knowledge about organisations, their external
knowledge informed by
context and how they are managed (K)
theoretical perspectives

• An application of relevant knowledge to a

1.2 Students will range of complex situations taking account of
demonstrate the ability to its relationship and interaction with other areas
synthesise theory with of the business or organisation (K)
contemporary professional • An understanding of appropriate techniques
practice sufficient to allow detailed investigation into
relevant business and management issues (K)

• Organisational skills. Display an enhanced

ability to engage in self-directed study, to
manage time effectively and to critically
evaluate the performance of oneself and
others (KS)
• Evidence of creativity in the application of
knowledge, together with a practical
2.1 Students will identify, understanding of how established techniques
analyse and critique real- of research and enquiry are used to develop
world problems and interpret knowledge in business and
management (CS)
• An ability to acquire and analyse data and
information, to evaluate their relevance and
validity, and to synthesise a range of
information in the context of new situations
(CS)
 Programme Learning Objective (including
LCBS Learning Objective
QAA benchmark statements)
• A conceptual understanding that enables the
student to evaluate the rigour and validity of
published research , assess its relevance to
new situations and extrapolate from existing
research and scholarship to identify new or
2.2. Students will formulate, revised approaches to practice (CS)
evaluate and recommend • An ability to conduct research into business
solutions to real-world and management issues that requires
problems familiarity with a range of business data,
research sources and appropriate
methodologies, and for such to inform the
overall learning process (CS)

3.1 Students will be • Communication skills. Apply advanced

advanced oral analytical, critical and communication skills so
communicators, engaging as to be able to convey ideas and to sustain
with a range of audiences arguments effectively both orally and in written
form (KS)
• Personal and interpersonal skills. To be able to
work independently with increasing self-
confidence and to reflect upon the process of
learning and to be able to work within a group,
3.2 Student will be advanced to negotiate, to learn from others and to lead
written communicators, an activity (KS)
engaging with a range of • Presentation and research skills. Display
audiences advanced written and oral presentation skills
and demonstrate an ability to design and
execute a research project to a taught Masters
level of study (KS)

4.1 Students will demonstrate

an awareness of the social
and environmental
responsibilities of business A critical awareness of current issues in
business and management which is informed
by leading edge research and practice in the
4.2 Students will critically field (K)
assess business models and
practices.

K = Knowledge and Understanding; CS =Cognitive Skills; SS = Subject Specific Skills;

KS = Key Skills
 Structure

Module and credits

Module Module Title Credit Level Term or Must Must Pre- Location
Code value semester take Pass requisite
ACFI5084 Principles of 15 7 Semester X Yes DMU
Business long Leicester
Finance
ENTE5003 Consultancy 60 7 Semester DMU
Project long Leicester
LBPG5032 Business 15 7 Semester X DMU
Sustainability long Leicester
Castle Business
LCBS5001 Strategic 15 7 Semester X School DMU
Management long Leicester

Castle Business
LCBS5003 Leadership and 15 7 Semester X School DMU
Culture in long Leicester

Organisational
Context
LCBS5028 Knowing and 15 7 Semester X DMU
Developing long Leicester
Yourself for
Professional
Success
Castle Business
LCBS5031 Entrepreneursh 60 7 Semester School DMU
ip Project long Leicester

LCBS5042 Business 15 7 Semester X DMU

Across long Leicester
Cultures
LCBS5058 Developing 15 7 Semester X DMU
Enterprise long Leicester
LCBS5064 Executive 60 7 Semester DMU
Company long Leicester
Project
DMU Leicester
MARK5054 International 15 7 Semester Niels Brock
Marketing long Copenhagen
Business School

POPP5052 Project 15 7 Semester X DMU

Management long Leicester
 Any programme-specific differences or regulations :

Exploration of subject at M level – PG Cert will be awarded to students who have demonstrated that
they are developing:

➢ A critical awareness of current issues and/or insights, much of which is at, or informed by, the
forefront of their chosen academic discipline, field of study or area of professional practice;
➢ A practical understanding of how established techniques of research and enquiry are used to create
and interpret knowledge in the discipline; and
➢ A conceptual understanding that enables them to evaluate critically current research and advanced
scholarship in the discipline.

In addition all holders will have the qualities and transferable skills necessary for employment
requiring:
the independent learning ability required for continuing professional development.

Consolidation and Development of Subject – PG Dip will be awarded to students who have
demonstrated all of the above and that they are able to:

➢ Deal with complex issues systematically and creatively, and make sound judgements in the
absence of complete data;
➢ Communicate their conclusions clearly to specialist and non-specialist audiences;
➢ Continue to advance their knowledge and understanding, and to develop new skills to a high level.

In addition all holders will have the qualities and transferable skills necessary for employment
requiring:
➢ the independent learning ability required for continuing professional development;
➢ the exercise of initiative and personal responsibility.

Resolution – MA/MSc will be awarded to students who have demonstrated all of the above and that
they are able to demonstrate:

➢ Originality in the application of knowledge, together with a practical understanding of how

established techniques of research and enquiry are used to create and interpret knowledge in the
discipline;
➢ A comprehensive understanding of techniques applicable to their own research or advanced
scholarship;
➢ Conceptual understanding that enables them to evaluate methodologies and develop critiques of
them and, where appropriate, to propose new hypotheses;
➢ Demonstrate self-direction and originality in tackling and solving problems, and act autonomously in
planning and implementing tasks at a professional level or equivalent level.

In addition all holders will have the qualities and transferable skills necessary for employment
requiring:
➢ the independent learning ability required for continuing professional development;
➢ the exercise of initiative and personal responsibility;
decision-making in complex and unpredictable situations.
 De Montfort University Module Specification
Basic module information
Module Title: Principles of Business Finance
Short Module Title (less than 40 characters): - Principles of Business Finance

Module Code: ACFI 5084 Credit value: 15 Credits Credit level: Academic Level 7

Department: BL - Accounting & Finance

Semester/year-long: Semester long
Details of accreditation by Professional, Statutory or Regulatory body: NA

Module Leader: Dr TingTing Zhu

Module Appraisers: Dr Eric Ofosu-Hene, DrTingTing Zhu
Module pre-requisites (module code/s only) : NA
Maximum student numbers on module (if applicable): NA
DMUGlobal Content Y/N: No

Module description (including outline content) :

The module aim is to introduce students with no finance background to fundamental business
finance concepts. It will introduce cardinal business and personal finance concepts, time
value of money, financial markets and institutions, risk and return, capital structure, elements of
investments and small business finance.

Learning outcomes :

On successfully completing this module students should be able to demonstrate:

SUBJECT SPECIFIC SKILLS AND KNOWLEDGE:

• Evaluate the availability, suitability and cost of a variety of sources of finance relevant to a variety
of business scenarios (GGC 4, 5);
• Select and utilise appropriate business finance methodologies and techniques which will
contribute to the long term creation of wealth and survivorship of the business;
• Critical view of business finance techniques when attempting to value either individual projects
or the enterprise as a whole (GGC1, 4, 5, 6);
• Convey problem solving and decision-making skills through the selection and application of
appropriate tools and control processes;

PROFESSIONAL, INTELLECTUAL AND TRANSFERABLE SKILLS:

• Analytical skills to determine the cause of a problem and identifying and selecting appropriate
solutions (GGC 1, 2 , 4, 6);
• Analytical skills evaluate a range o f business and finance data, sources of information and
appropriate methodologies, which includes the need for strong digital literacy, and to use that
research for evidence-based decision-making
• Development o f conceptual and critical thinking, analysis, synthesis and evaluation (GGC 2,
4, 5, 6);

• Numeracy and quantitative skills to manipulate financial data, evaluate, estimate and model
business finance problems, functions and phenomena; Business communication skills including
the ability to produce clear, structured information in a variety of media (GGC 2, 7, 8, 9);
• Ability to self-management and a readiness to accept responsibility and the flexibility to be
resilient, self-starting and appropriately assertive, to plan, organise and manage time (GGC 3, 5,
6, 7);
Assessment

Assessment Notes:

Students need to achieve an average of 50% overall to pass this module.

Reassessment

The standard University regulations covering postgraduate awards apply as far as both
compensation and reassessment are concerned.

Details of coursework reassessment will appear on Blackboard after all the marked assignments
have been returned. Students attempting the coursework reassessment must submit by the
deadline given in the coursework reassessment.

For students failing the examination (gaining a mark of less than 50% in the exam), there will be
a new examination set.

There is no right to reassessment in a low-scoring, but passed, assessment.

Expected methods of delivery

As this is a 15 credit module, the students are expected to undertake a total of 150 hours of
learning, teaching and assessment activity hours for the module. This can be split as follows:

Lecture 15 hours
Seminar 30 hours
Practical 40 hours
Self-directed study 45 hours
Assessment 20 hours
 De Montfort University Module Specification
Basic module information
Module Title : Consultancy Project
Short Module Title: Consultancy Project

Module Code: ENTE5003 Credit value: 60 Credits Credit level: Academic Level 7

Department: BL - Leicester Castle Business School

Semester/year-long : Semester Long
Details of accreditation by Professional, Statutory or Regulatory body: NA

Module Leader: Dr Nuno Paulino Arroteia

Module Appraisers: Dr Nuno Paulino Arroteia
Module pre-requisites (module code/s only) : NA
Maximum student numbers on module (if applicable): NA
DMUGlobal Content Y/N: No

Module description (including outline content) :

Students will be supported to complete a 4 month consultancy project on a live business case.
This project offers students the opportunity to critical apply knowledge gained over the period of
their study and have a real impact on a local client company.

Companies to which students are given access are dependent on availability. Several
students will visit the same organisation, but work independently on their analysis and
devising of recommendations. Throughout the course of the project students will be supervised
by an academic as takes place for any other final semester project.

At the commencement of the project students will be given a short training programme on
consulting from a practitioner. This will prepare them for interacting with their host organization.
Elements of other projects not explicitly required for this module (e.g. CV writing and employment
skills) will be offered to students on an optional basis).

Following an arranged visit, students will complete a 1,000 word interim report on their
company. This will serve as a formative assessment before the final report; a 5,000 word
report containing an executive summary and recommendations page – which will be
provided to the client company. Assignments will be marked by the supervisor and a sample of
the marking internally moderated.

Additional academic guidelines will support the operationalisation of the module.

Learning outcomes:

1. Demonstrate the ability to analyse complex live business situations on the basis of a commercial
brief from an organization (SR).
2. Develop solutions through their analysis and the application of appropriate business tools (SR).
3. Produce high quality communication to a high value commercial standard (SR).
4. Be able to identify and justify a strategic investigative project (SR)
Assessment

Assessment Notes :
Portions of the interim report may be duplicated in the final report.

Reassessment :
Re-assessment of the module will be by failed component.

Expected methods of delivery :

As this is a 60 credit module, the students are expected to undertake a total of 600 hours of
learning, teaching and assessment activity hours for the module. This can be split as follows:

Taught consulting boot-camp 16 Hours

Company visit and other contact 3 Hours
Contact with supervisor (group and individual) 3 Hours
Hours Self-directed learning 278 Hours
Assessment Creation 300 Hours
 De Montfort University Module Specification

Basic module information

Module Title : Business Sustainability
Short Module Title: Business Sustainability

Module Code: LBPG5032 Credit value: 15 Credits Credit level: Academic Level 7

Department: BL - Strategy, Management and Marketing

Details of accreditation by Professional, Statutory or Regulatory body:NA

Module Leader: Mr John Tucker

Module Appraisers: Mr John Tucker
Module pre-requisites (module code/s only) :NA
Maximum student numbers on module (if applicable): NA
DMUGlobal Content Y/N: No
Module description (including outline content) :

Sustainability is an area where businesses are required to reconcile internal constraints and
external pressures and are under colossal pressure to ‘do the right thing’. This module is designed
to meet the needs of students who wish to develop their effectiveness, judgement and confidence
in the rapidly evolving but highly contested area of business and sustainability. Based on rigorous
academic research, it will provide knowledge and stimulate critical thinking around core issues
which are central to international business policy and practice, value creation and which are often
hotly debated but poorly understood in the public arena.

Indicative content will include:

- Managing Sustainability: expectations, governance and partnerships

- Labour rights and standards in international business
- Global production and consumption trends
- Climate change: focusing on the ‘known knowns’ relating to business
- Waste and sustainability – what is in your corporate bin and why waste matters
- Supply chain management in a complex and globalised world
- Innovation, planning and future competencies
- Understanding and measuring the impact of sustainability initiatives in relation to value creation
- A sustainability case study: cocoa production and the global chocolate industry

Learning Outcomes

After studying the module, students should be able to:

1 . Acquire knowledge of business-relevant sustainability issues based on rigorous and up-to-date

academic research (SR).
2. Develop a theoretical and practical understanding of challenges and solutions relating to
business and sustainability, as well as of the extended social impact of business in society (SR).
3 . Learn to apply critical thinking and innovative solutions and to challenge existing
orthodoxies, especially in relation to commonly accepted ideas around labour or the role of
business, non-profit organisations and the public sector (SR).
4. Explore different approaches to stakeholder management / engagement and how to integrate
conflicting needs and mandates (SR).
5. Learn to make sense of current methods of measuring impact, present data, develop research
skills and champion innovation and rigour in the area of impact assessment (non SR).
6. Develop a more knowledge-based, nuanced and integrated personal vision for sustainable
business which has cross-sector relevance and applicability (SR).
Assessment

Assessment Notes :

All coursework must be submitted electronically via Turnitin by 11.59am on the deadline date,
unless otherwise specified. If you are unable to submit by the deadline, you must apply for
mitigating circumstances - forms are available from the Student Advice Centre. Information on
penalties and late submissions can be found at:
http://www.dmu.ac.uk/dmu-students/the-student-gateway/academic-support-office/deferral-of-
assessments.aspx

The Faculty is committed to a 20 day turnaround time for the marking and return of coursework.
The turnaround time does not include weekends, bank holidays or university closure days.

Reassessment :
Re-assessment of the module will be by failed component.

Expected methods of delivery :

As this is a 15 credit module, the students are expected to undertake a total of 600 hours of
learning, teaching and assessment activity hours for the module.
 De Montfort University Module Specification

Basic module information

Module Title : Strategic Management

Short Module Title: Strategic Management

Module Code: LCBS5001 Credit value: 15 Credits Credit level: Academic Level 7

Department: BL - Leicester Castle Business School

Semester/year-long : Semester Long
Details of accreditation by Professional, Statutory or Regulatory body: NA

Module Leader: Dr Ayham Jaaron

Module Appraisers: Dr Ayham Jaaron
Module pre-requisites (module code/s only) : NA
Maximum student numbers on module (if applicable): NA
DMUGlobal Content Y/N: No

Module description (including outline content):

In an increasingly dynamic environment, it is imperative to adopt a holistic view of what

constitutes strategy and its relevance for different organisational contexts. This module is
thus developed to provide insight a nd through engagement i n a blend o f contemporary
theoretical thinking and application in the field o f strategic management.

The central underpinning o f the module is the exploration of the strategic management
process, with participants proactively encouraged to apply and rethink the utility of strategic
concepts and frameworks in strategy-making and decision-making, in both planned and
emergent contexts. The syllabus, learning materials and teaching/learning methods are
therefore specifically designed to expose participants to key theoretical approaches and at
the same time to critically challenge existing norms in the field.

The core areas covered by the proposed module are:

• The nature, relevance and perspectives on strategy.
• Strategy and the performance objective.
• Environmental audit and implications for strategic decision-making.
• Business and international level strategy dynamics.
• Strategic innovations and challenging conventions
• Managing strategic change
• Contextual variations in strategy development, application and management.

Learning outcomes:
On successful completion of this module, candidates should be able to:
1. Demonstrate a systematic understanding of the strategic management process and the
constituent components (SR).
2. Critically apply core analytical techniques i n undertaking a strategic audit and in supporting
specific elements of the strategy process (SR).
3. Distinguish between strategy formulation at corporate, business and functional levels and
implications for competitiveness (SR).
4. Apply relevant knowledge in a variety of traditional and non-traditional organisational contexts
(SR).
5. Demonstrate critical awareness of current issues in the field of strategic management through
engagement with, and appreciation of, peer reviewed research and professional publications
(SR).
6. Effectively articulate and persuasively communicate strategic issues both verbally and in written
forms (SR).
Assessment

Assessment Notes :

The assessment is in the form of an individual report. The report provides an opportunity to
examine a particular company and its business strategy in detail, to examine a range of
contemporary source material, to critically evaluate this material and to use it to fashion a
response, which demonstrates an analytical and evaluative approach to the subject matter. It will
also test understanding of the module material and students’ ability to apply this understanding to
specific issues/problems that currently exist within the context of the business environment of the
focal firm.

Reassessment :

Students will be given an opportunity to be reassessed on every failed module or

component in accordance with standard De Montfort University Postgraduate Regulations.

Expected methods of delivery :

As this is a 15 credit module, the students are expected to undertake a total of 150 hours of
learning, teaching and assessment activity hours for the module. This can be split as follows:

Lecture 30 Hours
Reading/Directed Study 60 Hours
Independent Study 60 hours
 De Montfort University Module Specification

Basic module information

Module Title : Leadership and Culture in Organisational Contexts
Short Module Title: Leadership & Culture in Org Contexts

Module Code: LCBS5003 Credit value: 15 Credits Credit level: Academic Level 7

Department: BL - Leicester Castle Business School

Semester/year-long : Semester long
Details of accreditation by Professional, Statutory or Regulatory body:NA

Module Leader: Prof Peter Stokes

Module Appraisers: Prof Peter Stokes
Module pre-requisites (module code/s only) : NA
Maximum student numbers on module (if applicable): NA
DMUGlobal Content Y/N: No

Module description (including outline content) :

This module introduces students to the principal issues facing organisations in the twenty first
century i n respect o f leading, managing a nd developing talent. I t aims t o develop the
critical people management skills and knowledge considered to be necssary for existing and
aspiring managers to nurture talent effectively. Attention is paid to key features o f the
internal and external operating environments which shape leadership practice and talent
management strategies in organizations.

The indicative content includes theories on the characteristics of effective leadership, an

insight into organisational culture and behaviour, theories relating to motivation, commitment
and engagement at work, national cultures and their relevance to study of leadership, including
the traditional perspectives of Hosftede, Trompenaars and their critics, cultural maps, an
introduction to international and cross cultural leadership, non-western leadership theory and
practice, national culture and the conception of the leadership ideal type, definitions of and
approaches to talent management, methods of attracting talent and utilising, engaging,
developing and rewarding talent.

Learning outcomes :
1. To identify, analyse and critique real world problems.
2. To formulate, evaluate and recommend solutions to real world problems.
3. To critically examine the practice of leadership in organisations.
4. To critically analyse the influence of organisational culture and national cultures on leadership
practice.
5. To develop and demonstrate an advanced understanding of the challenges and characteristics of
international and cross cultural leadership.
6. To be able to critically analyse in an indepth manner the practical application of theories of
motivation and employee engagement within the leadership role.
7. To assess the role of the leader in the execution of talent management strategies.

Assessment
Assessment Notes :

The assignment will be used to assess students' assimilation of the role of the leader in
managing talent within different organusational and cultural contexts. It will require students
to articulate and support effective approaches to talent management in specified national
environments and so draw on their understanding of how national and organisational cultures
shape leadership practice.

Reassessment :

Students will be given an opportunity to be reassessed on every failed module or

component in accordance with standard De Montfort University Postgraduate Regulations.

Expected methods of delivery :

As this is a 15 credit module, the students are expected to undertake a total of 150 hours of
learning, teaching and assessment activity hours for the module. This can be split as follows:

Lecture 60 hours
Reading/Directed Study 30 hours
Independent Study 60 hours
 De Montfort University Module Specification

Basic module information

Module Title : Knowing and Developing Yourself for Professional Success

Short Module Title: Knowing & Dev Yourself for Prof Success

Module Code: LCBS5028 Credit value: 15 Credits Credit level: Academic Level 7

Department: BL - Leicester Castle Business School

Semester/year-long : Semester Long
Details of accreditation by Professional, Statutory or Regulatory body: NA

Module Leader: Dr Nuno Paulino Arroteia

Module Appraisers: Dr Karen Malan, Dr Nuno Paulino Arroteia, Mrs Landy Yang, Mrs
Leena Dattani-Demirci
Module pre-requisites (module code/s only) :NA
Maximum student numbers on module (if applicable): NA
DMUGlobal Content Y/N: No

Module description (including outline content) :

The object of this module is to prepare students for professional success through
encouraging and raising self-awareness in a constructive and supportive environment.

In the leadership literature students will encounter terms such as “authentic leadership”,
“responsible leadership” and others, and as they progress in their careers they will be
encouraged to “show up as their true self” and to “have the courage to be themselves”, and yet
none of this will be possible without a deep understanding of who they really are; for this they
need to know themselves.

Knowing yourself is a lifelong endeavour that has an impact on all other aspects of
leadership, skill development and career success. This module will support students through
their individual learning journey, providing them with tools, frameworks and core skills to
develop self- awareness throughout the module, the programme and beyond. The module will
offer a safe and supportive environment where they can explore, investigate and plan for their
future.

This module aims to compliment other aspects of their course as students will develop an
enhanced appreciation of their own values, motivators and strengths which will support a
deeper understanding of personal and organisational preferences.

Outline Content
The course will be divided in to three complimentary core themes; Knowing Yourself, Developing
Yourself, and Marketing Yourself

Knowing Yourself:~ Conduct a values inventory a nd understand th e influence o f values

o n confidence, career satisfaction. ~ Use a personality inventory to examine their own and
others preferences, and view difference in a positive and constructive way. ~ Examine
individual strengths and weaknesses, and understand how to enhance and utilise strengths.

Developing Yourself:~ Understand and apply goal setting principles. ~ Explore factors that
contribute to team success. ~
Explore the process of decision making ~Identify key areas for personal development.
~Construct a personal (development) plan.
 Promoting Yourself:~ Understand personal branding, reputation and the links to values. ~
Identifying, understanding and adjusting to target audiences. ~ Promoting their own brand
effectively. ~ Develop networks and networking skills.

Learning outcomes :
1. Critique and apply relevant theories and frameworks to personal development scenarios.
2. Critically determine preferences for learning, working style and team interaction.
3. Develop a reflective personal development plan with appropriate actions to achieve goals.
4. Students will work collaboratively and professionally to meet common

Assessment

Assessment Notes :

The module assessment will b e based o n the core concept o f a personal development
plan, individually developed, unique to each student, and with personal reflection and
action planning. Throughout the module students will develop their personal development plan
building on the learning and application of the objectives of this module. During the module
students will work in small groups on specific activities which will contribute to the
development of their PDP while enhancing their teamwork skills.

The submitted plan will be marked using the following grading criteria: - Coherence (30%) -
Does the plan link with the goals and student's current situation? Has the individual
thought through what development needs to take place and how this will be achieved? - Engage
with course materials (30%) - Has the individual drawn on the content of the module to construct
the plan? Has the individual used core theories, models or frameworks to provide a structure to
the plan? Has the individual used the analysis techniques presented in class in the planning
process? What other evidence is being used to support the plan? - Wider Reading and Reflection
(30%) - Has the student demonstrated wider reading and reflection outside of the classroom?
Are there new materials and reading being introduced? Has the stduent continued the reflection
process beyond the course? What other evidence is being used to support the plan? -
Communication (10%) - Is the student able to communicate effectively his/her plan and the
rationale for this? Is there a structure to the plan? Does it have a conclusion?

The multi-choice open book test will consist of 20 questions and will be graded for correct
and incorrect answers. Students will be awarded a percentage grade based on the number
of correct answers.

Reassessment :

In accordance with DMU postgraduate regulations a student may be given the opportunity
to be reassessed in a failed element though an equivalent element of reassessment.

Expected methods of delivery:

As this is a 15 credit module, the students are expected to undertake a total of 150 hours of
learning, teaching and assessment activity hours for the module. This can be split as follows:
Lecture 30 Hours.
Seminar 30 Hours.
Reading/Directed Study 30 Hours.
Independent Study 60 Hours.

De Montfort University Module Specification

 Basic module information

Module Title : Entrepreneurship Project

Short Module Title: Entrepreneurship Project

Module Code: LCBS5031 Credit value: 60 Credits Credit level: Academic Level 7
.

Department: BL - Leicester Castle Business School

Semester/year-long: Semester Long
Details of accreditation by Professional, Statutory or Regulatory body:NA

Module Leader: Mr William Murithi

Module Appraisers: Dr Simon Hill, Mr William Murithi
Module pre-requisites (module code/s only) : NA
Maximum student numbers on module (if applicable): NA
DMUGlobal Content Y/N: No

Module description (including outline content) :

The Entrepreneurship Project offers students the opportunity to turn a business idea into a
business plan, to conduct primary research on the viability of the plan and receive feedback from
experts.

In completing the project, students will apply theoretical knowledge gained on the course
and link theory with real life practical issues and decisions. The Entrepreneurship Project also
allows students to engage with parties external to the University and assists the development of
skills relevant to future career enhancement.

The Entrepreneurship Project may be pursued by students who are seriously intending to start
their own business or any student who wants to hone entrepreneurial skills, which are highly
valued in companies and organisations today.

Students will be provided with further guidance and templates, and will report on their project
through the Enterprise software system. This project will be supported by a project supervisor
and a mentor with entrepreneurial experience.
Students are expected to prepare a report in the form of a business complete with an
explanation of their business idea, the problem that the business idea suggests, a full market
and financial analysis, and a realistic plan for start-up and growth, as well as a summary
presentation Students will be expected to apply theories and concepts from their courses in the
project.

At the end of the project, students will present their plan to a panel of 'mock investors' and will
receive feedback that will be valuable if the student decides to take their business plan further.

Learning outcomes :

1. Develop knowledge and practical experience of business creation (Subject Related).

2. Apply a range of management knowledge and skills to a building a business (Subject Related).
3. Capacity for independent, self managed work experience (QAA xi) (non Subject Related).
4. Completion of a business plan(QAA v) (non Subject Related).
5. Presentation of the plan to mentors and academics (QAA vi) (non Subject Related).
6. Learn through reflection on practice and experience (QAA xii) (non Subject Related)
Assessment

Assessment Notes :

The rationale for the assessment is to enable students to undertake a self-led project, although
this will be supported by an allocated academic supervisor and mentor.

Reassessment :

Generally to rework the project. Exceptionally to carry out another project.

Expected methods of delivery :

Self led experience preparing a business plan utilizing experiential learning, reflective
practice and implementation of managerial techniques at a strategic, practical problem solving
level.

As this is a 60 credit module, the students are expected to undertake a total of 600 hours of
learning, teaching and assessment activity hours for the module. This can be split as follows:

Seminar 24 Hours.
Self-directed study 546 Hours.
Assessment 30 Hours.
 De Montfort University Module Specification

Basic module information

Module Title : Business Across Cultures

Short Module Title: Business Across Cultures

Module Code: LCBS5042 Credit value: 15 Credits Credit level: Academic Level 7

Department: BL - Leicester Castle Business School

Semester/year-long: Semester Long
Details of accreditation by Professional, Statutory or Regulatory body:NA

Module Leader: Dr Karen Malan

Module Appraisers: Dr Karen Malan, Mr David Gordon, MrSam Bamkin
Module pre-requisites (module code/s only) : NA
Maximum student numbers on module (if applicable): NA
DMUGlobal Content Y/N: No

Module description (including outline content) :

This module introduces students to the principal challenges facing international organisations in
the 21st century in respect of intercultural issues. It will offer an in-depth insight into cultural
dimensions in the workplace, drawing on and critically evaluating the work of Hofstede, Minkov
and Trompenaars.

Students will be guided through the demands and complexities of intercultural interactions,
negotiations and conflicts in organisations, using actual examples, scenarios and case studies from
multi-national business organisations. A central focus of the module will be on building students'
own analytical and problem solving skills in studying these cases and developing critical awareness
of their own personal cultural dimensions and practices.

Areas covered in the module include:

• Fundamentals of culture; interactions between national culture, organisational culture, individual
and environmental culture.
• Culture as a business issue: impact of dimensions of culture on negotiations processes,
performance in international assignments, organisational hierarchies, management practice,
leadership, strategy and job competencies.
• Developing intercultural competence and resolving culturally-based tensions.
• Corporate/organisational culture: measuring organisation culture; exploring conflicts and synergies
with national culture.
• Understanding and critically evaluating cultural inventories: Hofstede et al's Culture in the
Workplace Questionnaire (CWQ) and the Human Synergistics Organisational Culture Inventory
(OCI).

Learning outcomes :

1. To understand and critically discuss key concepts and theoretical perspectives in national and
organisational culture.
2. To recognise the dimensions and influence of national and corporate culture in the workplace.
3. To recognise practical applications of theories and models.
4. To apply relevant tools and theory to problems.
5. To demonstrate the ability to analyse problem scenarios and communicate solutions in an effective,
culturally sensitive and professional manner both verbally and in writing.
6. To understand and apply key elements of intercultural competence.
Assessment

Assessment Notes :

To support students with the assessment and offer opportunities for formative feedback, i) group
work and student-centred interactive activities (built into the overall teaching and learning strategy
for this module - see expected methods of delivery below) will incorporate a focus on the
assignment so that there are opportunities to work on it during the teaching period and receive
feedback; ii) the two principal lecturers for the module will be available for individual tutoring
sessions to support and give feedback to students in the process of completing the written
assignment.

Reassessment :

In accordance with DMU Postgraduate regulations a student may be given an opportunity to be

reassessed in a failed element through an equivalent element of reassessment.

Expected methods of delivery :

This module will be delivered using a range of teaching and learning strategies to optimise learning,
typically involving student-centred interactive activities including case study work and group
discussion. Learners will be encouraged to participate in a problem solving based approach and
to explore intercultural problems by investigating and discussing cases. Reflection and evaluation
of their theoretical understanding and are a part of on-going learning process and should be shown
in the assessments.

As this is a 15 credit module, the students are expected to undertake a total of 150 hours of
learning, teaching and assessment activity hours for the module. This can be split as follows:

Lecture 12 Hours.
Self-directed study 106 Hours.
Assessment 20 Hours.
 De Montfort University Module Specification

Basic module information

Module Title : Developing Enterprise

Short Module Title: Developing Enterprise

Module Code: LCBS5058 Credit value: 15 Credits Credit level: Academic Level 7
.

Department: BL - Leicester Castle Business School

Semester/year-long: Semester Long
Details of accreditation by Professional, Statutory or Regulatory body:NA

Module Leader: Mr Percy Emmett

Module Appraisers: Mr Percy Emmett
Module pre-requisites (module code/s only) : NA
Maximum student numbers on module (if applicable): NA
DMUGlobal Content Y/N: No

Module description (including outline content) :

In a fast changing and highly competitive world, organisations and businesses no matter what size,
need creative, enterprising, and entrepreneurial people to help drive those businesses forward.
This module aims to help you develop these key attributes through hands-on experience of
enterprise in practice, and by using and sharing your knowledge to identify and create solutions to
real challenges, through a business case study / project.

The module will demonstrate that being enterprising and entrepreneurial is about taking calculated
risks, creating change, making a difference, and having a positive impact across society and
communities, whether in business as an employee, Self-employed or through a social enterprise.

The module will provide you with a practical understanding of enterprise formation across different
stages of business development and how to apply that practical knowledge to a business, freelance
or to recognise them as employability skills.

The module will enable you to develop, execute, and present an appropriate enterprise or business
practice exploration, whilst considering issues in relation to i.e. Venture Creation, Business and
Personal Values, Business Modeling, Intellectual Property, Marketing and PR, Finance, Pricing,
Legal Aspects, Tax and VAT, Pitching and Presentations and Business Registration,
Commercialisation and Business Planning.

Students are encouraged to be innovative and consider commercial audiences when developing
their strategy for presentation. It is encouraged that a business manual will be developed as part
of this process.

Outline Content:
~ Strategic enterprise management ~ New venture creation - business models, start-up selling,
marketing, social media and PR ~ Entrepreneurial finance and managing risk ~ IPR and how to
exploit it ~ Pricing structures, crowd funding and VC investment ~ Networking and customer
relations ~ Effective pitches and presentations ~ How to calculate Tax and VAT ~ Cashflow,
Bookkeeping, Personal survival planning, ~ The Entrepreneurial ecosystem

Learning outcomes :

1. Demonstrate a comprehensive understanding of the principles and practice of strategic enterprise

management and new venture entrepreneurship.
2. Evaluate critically difference finance and investment models analysing the relationship between
finance, investment, and business models.
3. Apply knowledge of entrepreneurial leadership, business planning, and entrepreneurial finance, to
real life business venturing.
4. Be able to manage personal leadership development to support achievement of strategic
ambitions

Assessment

Assessment Notes:

The first assessment requires students to engage with a real-life scenario, presented as a
business case study, and to draw on technical skills to work through the financial and business
materials to demonstrate a comprehensive understanding and application of strategic enterprise
management.

In assignment 2, individuals will be asked to draw on and apply their newly developed skills and
apply them to different business enterprise models and to their own enterprise solutions,
feedback in the form of a presentation.

Individuals will be asked to keep a business development manual as part of the overall evidence
on each of the core topics within module.

Reassessment:

Normally students will be given an opportunity to be reassessed on every failed module or

component through an equivalent element of reassessment and in accordance with standard De
Montfort University Postgraduate Regulations. This will be an Individual report with a lower word
input.

Expected methods of delivery

As this is a 15 credit module, the students are expected to undertake a total of 150 hours of
learning, teaching and assessment activity hours for the module. This can be split as follows:

UDL learning Seminar 30 Hours.

Self-directed study 100 Hours.
Assessment 20 Hours
 De Montfort University Module Specification

Basic module information

Module Title : Executive Company Project

Short Module Title: Executive Company Project

Module Code: LCBS5064 Credit value: 60 Credits Credit level: Academic Level 7
.

Department: BL - Leicester Castle Business School

Semester/year-long: Semester Long
Details of accreditation by Professional, Statutory or Regulatory body:NA

Module Leader: Dr Nuno Paulino Arroteia

Module Appraisers: Dr Nuno Paulino Arroteia, Mr David Gordon, Mrs Genevieve Gordon, Mrs
Jane Devlin
Module pre-requisites (module code/s only) : NA
Maximum student numbers on module (if applicable): NA
DMUGlobal Content Y/N: No

Module description (including outline content) :

The Executive Company Project offers an opportunity for hands-on experience working with a
British or international organisation, resulting in the completion of a practical project. In completing
the project, students will apply theoretical knowledge gained on the course and link theory with real
life practical issues and decisions. The ECP also allows students to engage with parties external
to the University and assists the development of skills relevant to future career enhancement.

The ECP may be either in the form of internship or a consultancy project that is given to either
individual or groups of students to address individually. ECPs may be proposed by any kind of
organisation, including companies of various sizes and not-for-profit organisations.

Preparation for the ECP will be provided with a series of lectures (as part of the overall module)
which will include professional skills (CV, interviews, presentations etc), the ECP assessment
process (online interview questions and group assessment centre), and writing your ECP projects
and research methodology.

Individual or groups of students will prepare a report in the form of a consultancy report, complete
with an explanation of the problem they addressed in the project; the methods used and the ories
applied to analyse the problem: the results of research undertaken and key recommendations for
the organisation.

Each ECP students will be allocated an academic tutor to assist them through the project, helping
with each of the assessment elements and giving guidance on the academic content.

Learning outcomes :

1. Develop knowledge and practical experience of management consultancy (Subject Related).

2. Apply a range of management knowledge and skills to a management problem (Subject
Related).
3. Capacity for independent, self-managed work experience (QAA xi) (non Subject Related).
4. Completion of a consultancy report (QAA v) (non Subject Related).
5. Presentation of the consultancy report to the sponsoring organization (QAA vi) (non Subject
Related).
6. Learn through reflection on practice and experience (QAA xii) (non Subject Related).
Assessment

Assessment Notes :

The rationale for the assessment is to enable students to undertake a self-led consultancy
project, although this will be supported by an allocated academic supervisor.

Situational brief - The 1000 word report is a summary of strategy and tactics for the project
Report - The 8000 word main report includes the research, analysis, recommendations, and
critical review of the techniques used.

Executive summary - The 1000 word report is a senior commercial-standard executive summary
of the research approach, analysis and recommendations.

Reassessment :

Generally to rework the failed component of the project. Exceptionally to carry out another
project.

Expected methods of delivery :

Self-led consultancy experience utilising experiential learning, reflective practice and

implementation of managerial techniques at a strategic, practical problem solving level.

As this is a 60 credit module, the students are expected to undertake a total of 600 hours of
learning, teaching and assessment activity hours for the module. This can be split as follows:

Tutor Interaction 5 Hours

Practical 340 Hours
Self-directed Study 80 Hours
Assessment 175 Hours
 De Montfort University Module Specification

Basic module information

Module Title : International Marketing

Short Module Title: International Marketing

Module Code: MARK5054 Credit value: 15 Credits Credit level: Academic Level 7

Department: BL – Strategy, Management and Marketing

Semester/year-long: Semester Long
Details of accreditation by Professional, Statutory or Regulatory body:NA

Module Leader: Dr Mark Ojame

Module Appraisers: Dr Mark Ojame
Module pre-requisites (module code/s only) : NA
Maximum student numbers on module (if applicable): NA
DMUGlobal Content Y/N: No

Module description (including outline content) :

The International Marketing module examines key elements of the international marketing process,
and key aspects of the international marketing context. Whilst the former has much in common
with marketing goods and services in a domestic market, there are many additional factors and
considerations that need to be taken into account. clearly, evaluating the true worth of a market
opportunity, relative to any additional costs, becomes more complicated. Furthermore, what is
culturally acceptable in one country may or may not be acceptable in another. In addition, there
may be all sorts of financial and other barriers to entry, not all of which might be immediately
obvious. Making use of a well-known phrase, we all live in a 'global village' these days, and the
rapid and continued expansion of electronic media and communications ensure that it will stay that
way.

Outline content:
• Globalisatoin 1 & 2
• Performing in International Markets 1 & 2
• Assessing Market Potential International Marketing Strategies 1 & 2
• The International Marketing Mix 1 & 2
• Sales Force Management and Negotiations

Learning outcomes :
1. Understand the concepts that underpin the subject.
2. Apply the concepts covered. Critically analyse the concepts and the literature.
3. Accumulate, create and interpret factual knowledge on the subject.
4. On completion of the module the student should thoroughly understand the complexity of
international and global marketing planning and management issues.
5. Design global marketing programmes.
Assessment

Assessment Notes :

Students need to achieve an average of 50% overall to pass this module.

Reassessment :

Normally students will be given an opportunity to be reassessed on any failed module or

component in accordance with standard DMU Postgraduate regulations.

Expected methods of delivery :

A mixture of formal and informal methods of learning will be adopted. Considerable input from
course participants is planned through presentations, case study analysis and class discussions.
Formal material will outline the different perspectives and models which can be applied to
analysing international and ethical marketing behaviour. Various interactive activities will
encourage participants to examine critically key elements of international and responsible
marketing further. Selected videos might be used to achieve an occasional change of pace.
 De Montfort University Module Specification

Basic module information

Module Title : Project Management

Short Module Title: Project Management

Module Code: POPP5052 Credit value: 15 Credits Credit level: Academic Level 7
.

Department: BL – Public Policy

Semester/year-long: Semester Long
Details of accreditation by Professional, Statutory or Regulatory body:NA

Module Leader: Mr Chizindu Wonu

Module Appraisers: Dr Steve Parker, Mr John Tucker, Mr. Chizindu Wonu, Mrs Ros Lishman
Module pre-requisites (module code/s only) : NA
Maximum student numbers on module (if applicable): NA
DMUGlobal Content Y/N: No

Module description (including outline content) :

This module considers the scope and definition of a project, its significance as an instrument of
change and the roles and responsibilities of people within it. Organisational issues are explored
and the application of a range of project management tools are critically evaluated for the
execution, management and control of project management throughout all its phases.

The module aims are:

• To introduce students to the nature of projects, in contrast to the continuing functional activities of
organisations.
• To develop an understanding of the skills, responsibilities and authority of Project Management
personnel in various types of project structure.
• To examine the range of techniques available in Project Management and to critically appraise
their application.
• To create an understanding of Project Management as an instrument of change.
• To appreciate organizational issues in Project Management.
• To evaluate the management and control of a project throughout all of its phases.
• To appreciate the range of financial analysis models available for use in assessing project viability.

Learning outcomes :

1. Understand the organisational context of projects and demonstrate a critical awareness of the
human resource aspects of project teams. (subject related)
2. Select and apply appropriate analytical techniques to the various stages of a project in its life cycle.
(SR)
3. Evaluate project management techniques and critically appraise their use. (SR)
4. Problem solving and decision making (non subject related)
5. Analytical skills including quantitative analysis (non SR)
6. Ability to utilise human resources in team selection, delegation and team management (non SR)
7. Leadership and performance management skills (non SR)
Assessment

Assessment Notes :

Candidates work in groups on a chosen scenario which stimulates the experience of being in a
real project team. They make a presentation as part of the assignment, but the assessment
criteria ensure a balance between individual and group work, and give the students athe
opportunity of feedback on their work prior to submission of the project report.

Reassessment :

Students must achieve an average of at least 50% in the coursework component. Students will
be re-assessed in failed components in line with the decision of the Assessment Board

Expected methods of delivery :

The module will be delivered via 2 hour lecturers and1 hour tutorials which will provide the
framework for further investigation and study of project management. As this is a 15 credit
module, the students are expected to undertake a total of 150 hours of learning, teaching and
assessment activity hours for the module.