Lessons 3 and 4 Markup
Lessons 3 and 4 Markup
Psychology 2
Cognitive Neuroscience
• It is an academic
field concerned
with the scientific
study of
neurobiological
substrates
underlying
cognition, with a
specific focus on the
neural substrates of
mental processes.
Anatomy of
the Brain
Anatomy of the Brain: 3 Division of the Brain
Top-Down Approaches
▪ The perceiver builds (constructs) a
cognitive understanding (perception) of
a stimulus, using sensory information
Perceptual Set / Perceptual Expectancy is the
as the foundation for the structure but tendency to perceive things in a certain way
also using other sources of information because of influence from previous experiences or
to build the perception Expectations
BOTTOM-UP APPROACH
▪ Gibson’s Theory of direct
perception
▪ The array of information in our sensory
receptors, including sensory context, is
all we need to perceive anything
▪ We do not need higher cognitive
processes or anything else to mediate
between our sensory experiences and
our perceptions
▪ Existing beliefs or higher-level inferential
thought processes are not necessary for
perception
TOP-DOWN
APPROACH
▪ Constructive Perception
(Jerome Bruner)
▪ During perception we quickly
form and test various
hypotheses regarding percepts
based on
▪ What we sense (sensory data)
▪ What we know (knowledge
stored in memory)
▪ What we can infer (using
thinking)
▪ What we expect
PERCEPTUAL ILLUSIONS