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7 Ps

The document outlines a lesson plan for Grade 12 Entrepreneurship focusing on the Marketing Mix (7Ps). Students are expected to describe and appreciate the significance of the Marketing Mix in relation to business opportunities, and engage in various activities to reinforce their understanding. The lesson includes reviewing previous concepts, discussing new ideas, and conducting group activities for mastery and evaluation.

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37 views3 pages

7 Ps

The document outlines a lesson plan for Grade 12 Entrepreneurship focusing on the Marketing Mix (7Ps). Students are expected to describe and appreciate the significance of the Marketing Mix in relation to business opportunities, and engage in various activities to reinforce their understanding. The lesson includes reviewing previous concepts, discussing new ideas, and conducting group activities for mastery and evaluation.

Uploaded by

FILIPINO TV SHS
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as DOCX, PDF, TXT or read online on Scribd
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Grade 12 School JOSE ABAD SANTOS HIGH SCHOOL Grade Level 12

Daily LessonTeacher LORENA S. CLUB Learning Area Entrepreneurship


Log (DLL) Second Semester: 3rd
Date and Time May 8, 2024 Quarter
Quarter

At the end of the lesson, the students should be able to :


 Describes the Marketing Mix (7ps) in relation to the business opportunity;
I. OBJECTIVES
 Perform different types of activities describing the Marketing Mix;
 Appreciate the significance of the Marketing Mix (7Ps) in relation to the business opportunity.
A. Content The learner demonstrates understanding of environment and market in one’s locality/town
Standard
B. Performance The learner independently creates a business vicinity map reflective of potential market in one’s locality/town.
Standard
C. Learning Describe the Marketing Mix (7Ps) in relation to the business opportunity vis-à-vis: Product; Place; Price; Promotion; People;
Competency/ Packaging; and Positioning CS_EP11/12ENTREP-0h-j-10
Objectives

II. CONTENT 7Ps of MARKETING MIX


III. LEARNING
RESOURCES
Entrepreneurship for Senior High School by Marife Agustin-Acierto

Entrepreneurship for Senior High School, Applied Subject by Angeles De Guzman

A. References Entrepreneurship by Gallardo, Manahan, Tendero, Viray

Entrepreneurship: Principles and Practices by Marife Acierto

Entrepreneurship in the Philippine Setting by Winefreda T. Asor


Additional Materials Powerpoint, Handouts, Visual Aids
from Learning
Resource (LR)portal
IV. PROCEDURES
A. Reviewing ( the teacher will ask the students about the previous lesson)
previous lesson
or presenting the
new lesson
( PRODUCT SHOWING)
Begin the the lesson by showing the students a sample product. This can be from any commonly used product and ask students what
they think are the most significant features about the product
B. Establishing a
Teacher call for a student to describe the product:
purpose and
Guided Question/s:
presentation of
1. Does anyone of you using this item?
the lesson
2. What comes to your mind about this item?
3. What is the use of this item in today’s situation?
4. What are the things you see in the item?
 The teacher will discuss the 7Ps of Marketing or the Marketing Mix
C. Discussing Marketing Mix-is a set of marketing tools that the firms uses to pursue its marketing objectives in the target market.
new concepts Products-refers to what the business offers for sale.
and practicing Process-is a set of activities that results in delivery of the products benefits.
new skills Promotion-is the marketing communication used to make the offer known to potential customers.
Price- is the total cost for customer to acquire the product.
D. Developing .
mastery (Leads to Task 1 ORDERING CONCEPT
Formative The teacher asked the student to put the following parts of the sentence together to form a correct definition of the marketing mix.(The
Assessment) teacher asked the students to read the instruction of the activity) Okay! I have here the ordering concept of the phrases; I want you to
arrange to form a definition of a term. I will just give 10 seconds to finish this activity
Task 2. 4 PICS 1 WORD
4 PICS 1 WORD

____________________ ___________________ __________________ ________________________

_____________________ ____________________________________ _______________________


E. Making  What are the extended 7 of Marketing Mix?
generalizations  What is the other term for Marketing Mix?
and abstractions
about the lesson
TASK 3: DATA MATCHING
F. Evaluating
The Teacher let the students work in their group. Each group are tasked to match the column A to B and present it in the class.
Learning
.
G. Additional ASK 4. POST IT (5MINUTES)
activities for The Teacher will have to post the seven marketing mix categories on the board and the students will get the meta cards pasted on
application or their chairs and categorize each card accordingly. The learners will categorize each card and post the meta card in the board
remediation according to there category.
V. REMARKS Submission of activity

VI. REFLECTION

Prepared by: Noted by:

LORENA S. CLUB ANTHONY H. DUCTA


Teacher Asst. Principal

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