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Retail_order_Data_Analysis

This document outlines a data analysis project focused on retail sales, utilizing Python for data cleaning and SQL for data loading. Key insights include identifying top revenue-generating products, assessing regional sales performance, and highlighting profit growth trends. Recommendations emphasize prioritizing high-growth technology products and adapting to changing consumer demands in office supplies and traditional furniture categories.

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eswarsai1000
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Download as PDF, TXT or read online on Scribd
3 views

Retail_order_Data_Analysis

This document outlines a data analysis project focused on retail sales, utilizing Python for data cleaning and SQL for data loading. Key insights include identifying top revenue-generating products, assessing regional sales performance, and highlighting profit growth trends. Recommendations emphasize prioritizing high-growth technology products and adapting to changing consumer demands in office supplies and traditional furniture categories.

Uploaded by

eswarsai1000
Copyright
© © All Rights Reserved
Available Formats
Download as PDF, TXT or read online on Scribd
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Retail Orders

Data Analysis

Downloading Data
Data Analysis using SQL

Data Cleaning Loading


and Processing Data

-By Deepanshu
1. Introduction

2. Objectives and Scope

3. Workflow

Table of 4. Data Collection and Loading

Contents 5. Data Cleaning

6. Data Analysis

7. Insights and Results


This project focuses on a comprehensive

analysis of sales data to uncover key


performance insights. Utilizing Python for data

cleaning ensured the accuracy and reliability of


the results. The analysis covers revenue
generation, sales performance, and profit
growth, providing valuable information to guide

strategic decisions.
Identifying top revenue-generating products.

Assessing regional sales performance.

Comparing year-over-year sales growth.

Highlighting profit growth trends.

Data Cleaning: Used Python for thorough data cleaning to ensure accuracy.

Performance Analysis: Assessed revenue generation, regional sales, and profit growth trends.
Data Sources

•Orders dataset containing information about order id, order


date, product id, cost price, listed price, discount etc.

Data Loading Process

•Data was initially loaded into Python for preprocessing and then
imported into the raw data layer of SQL.
Null Handling

To ensure data consistency and accuracy, we implemented null value handling by


replacing occurrences of "unknown" and "Not Available" with NaN (Not a Number)

in the "Ship Mode" column. This approach streamlines data preprocessing,


enabling clearer insights during our analysis phase.
Standardizing Column Names

To ensure uniformity and ease of access, we standardized column names in our

dataset. The transformation involved converting column names to lowercase and


replacing spaces with underscores for consistency.

Product Id product_id
Addition of New Columns

To further enhance our dataset for comprehensive analysis, we introduced the


following new columns:

Discount per Unit: Calculated as a percentage of the list price.


Sale Price: Derived by subtracting the discount per unit from the list price.

Profit: Determined by subtracting the cost price from the sale price.
Conversion of Order Date to
Datetime

To enhance analysis and ensure consistency in date handling, we converted


the "order_date" column to datetime format . This transformation enables

accurate date-based calculations and insights within our dataset.


1.Find top 10
highest
revenue
generating
products.
1.Top 10
highest
revenue
generating
products.
2.Find top 5
highest
selling
products in
each region.
2.Top 5
highest
selling
products in
each region.
3.Find month
over month
growth
comparison
for 2022 and
2023 sales.
3.Find month
over month
growth
comparison
for 2022 and
2023 sales.
4.For each
category
which month
had highest
sales.
4.For each
category
which month
had highest
sales.
5.Which sub
category had
highest
growth by
profit in 2023
compare to
2022.
5.Sub
category had
highest
growth by
profit in 2023
compare to
2022.
Technology Leads Growth:
Categories like Machines and Phones saw significant growth in 2023, with increases of
64.54% and 21.21% respectively.
Declines in Traditional Categories:

Furniture categories such as Chairs (-4.37%) and Tables (-31.94%) faced challenges in
sales growth.

Rising Demand in Office Essentials:


Office Supplies, including Supplies and Binders, showed strong growth, indicating

increased demand driven by evolving work environments.


Focus on High-Growth Technology:
Prioritize products like Machines and Phones to capitalize on substantial growth
opportunities.
Strategic Pivot in Furniture Categories:
Address declines in traditional segments like Chairs and Tables through targeted
adjustments and resource reallocation.
Expand in Office Supplies:
Seize opportunities in growing categories such as Office Supplies (Supplies, Binders)
to enhance market presence and meet evolving consumer demands.
Adapt to Remote Work Trends:
Tailor product offerings to support remote work environments, ensuring alignment with
changing consumer behaviors and needs.
Thank You!
Your engagement and attention
are greatly appreciated.
Have a great day!

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