Internship Report
Internship Report
interaction among users through posts, discussions, and shared interests. The
contribute to the enhancement of the platform’s user interface and overall user
redesign of the User Post Page, Landing Page, Profile Page, Admin Panel,
and the Feed Page. Key tools utilised during the internship included Figma and
prototype user flows, and conduct usability testing. My designs were centred
consistency across the platform. Regular feedback from senior designers and
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Table of Content
1 2
Abstract
2 3
Introduction
3 5
Company Overview
4 7
Internship Role and Responsibilities
5 9
Tasks and Projects Undertaken
6 28
Tools and Technologies Used
7 31
Challenges and Learning Experiences
8 35
Conclusion
9 37
References
2
1.Introduction
The field of User Interface (UI) and User Experience (UX) design has become
increasingly important in today's technology-driven world, as businesses strive
to create products that meet the needs and expectations of their users. As a
final-year student specializing in UI/UX design at (Your College Name), I have
developed a strong foundation in design principles, user research, and usability
testing. This internship at Nblik provided me with a unique opportunity to apply
my academic knowledge in a practical setting while working on real-world
projects.
The primary focus of my internship was to redesign several crucial pages within
the Nblik app. This included the User Post Page, Landing Page, Profile Page,
Admin Panel, and the Feed Page. Each of these pages serves a unique purpose
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within the app, and my objective was to enhance their usability, visual appeal,
and overall functionality. To achieve this, I utilised tools such as Figma and
Adobe Illustrator to create wireframes and high-fidelity mockups, enabling me
to visualise design concepts and gather feedback from stakeholders.
One of the key lessons I learned during this internship was the importance of
user feedback in the design process. I conducted user testing sessions to gather
insights on usability and identify areas for improvement. This iterative approach
helped refine my designs and ensured that the final product met user
expectations. Moreover, collaborating with cross-functional teams allowed me
to gain a deeper understanding of how design integrates with development,
project management, and business strategy.
2.Company Overview
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2.1Core Features and Offerings
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2.2Target Audience
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● Created wireframes to outline the structure and layout of various pages
within the app, ensuring a logical flow and intuitive navigation.
● Developed interactive prototypes to simulate user interactions, allowing
for early testing of design concepts before full implementation.
3. Visual Design
5. Usability Testing
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● Maintained clear documentation of design processes, decisions made, and
feedback received to ensure transparency and knowledge sharing within
the team.
● Presented design concepts and progress updates to stakeholders,
articulating the rationale behind design choices and the expected impact
on user experience.
4.Designs
Overview
The User Post Page is a critical component of the NbliK community app,
serving as the primary interface for users to share content, engage in
discussions, and interact with others. Recognizing its importance in fostering
community engagement, the redesign aimed to enhance user experience through
improved aesthetics, functionality, and usability.
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1. Enhance User Engagement: Create an inviting and engaging interface
that encourages users to post, comment, and interact with content.
2. Improve Usability: Simplify navigation and interaction elements,
making it easier for users to engage with posts and access related
features.
3. Incorporate User Feedback: Utilize insights gathered from user testing
to address pain points and enhance the overall user experience.
Design Process
The design process for the User Post Page involved several key steps:
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as the post input area, comment sections, and engagement buttons.
Wireframes served as a visual guide for the subsequent design phases.
2. High-Fidelity Mockups: Using design tools such as Adobe XD, I
developed high-fidelity mockups that incorporated visual elements, color
schemes, and typography. The new design features a clean and modern
aesthetic, with a focus on readability and accessibility.
3. Prototyping: I created an interactive prototype of the User Post Page to
simulate user interactions. This allowed me to test various navigation
flows and engagement features, ensuring a seamless user experience.
The redesigned User Post Page includes several key features aimed at enhancing
user experience:
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● User Notifications: Real-time notifications are integrated to inform users
about likes and comments on their posts, creating a more dynamic and
engaging experience.
The redesign of the User Post Page resulted in a more user-friendly interface
that significantly improved user engagement and satisfaction. Key outcomes
included:
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● Higher Retention Rates: Preliminary data suggested an increase in user
retention rates, indicating that the improved user experience had a
positive impact on overall user engagement with the NbliK platform.
Outcome
Conclusion
The redesign of the User Post Page was a pivotal project during my internship at
NbliK. It provided valuable insights into user-centered design principles and the
importance of iterative testing and feedback in the design process. This
experience not only enhanced my design skills but also deepened my
understanding of creating meaningful user experiences in community-driven
applications. I look forward to applying the lessons learned from this project in
my future design endeavors.
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4.2 Project 2: Redesign of Landing Page
Overview
The landing page is often the first point of interaction for users visiting the
NbliK community app. It plays a crucial role in creating a strong first
impression and guiding users to engage with the platform. My task during the
internship was to redesign the landing page to enhance user engagement,
improve visual appeal, and facilitate easy navigation. The objective was to
create a welcoming environment that effectively communicates the value of the
NbliK platform.
To ensure the redesign met user needs, I conducted comprehensive research and
analysis, which included:
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● Competitive Analysis: I reviewed landing pages of competing
community platforms to identify best practices and effective design
elements that could be integrated into the new design.
● Usability Testing: I conducted usability testing on the existing landing
page to identify pain points, such as confusing navigation and insufficient
visual hierarchy. This informed my redesign strategy.
Design Process
The design process for the landing page involved several critical steps:
The redesigned landing page includes several key features aimed at enhancing
user experience:
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● Hero Section: The new design features a prominent hero section at the
top of the page, showcasing the app's value proposition with a compelling
headline and a visually striking background image. This immediately
captures users' attention and communicates the app's core mission.
● Clear Calls-to-Action: I integrated prominent CTAs throughout the
landing page, guiding users to take specific actions, such as signing up for
an account or exploring community features. The buttons are designed
with contrasting colors to ensure visibility and encourage engagement.
● Feature Highlights: The landing page includes sections that highlight
key features of the NbliK platform, such as community engagement tools,
user profiles, and content sharing capabilities. Each feature is presented
with concise descriptions and accompanying visuals to illustrate
functionality.
● Testimonials Section: To build trust and credibility, I included a
testimonials section featuring quotes from current users praising their
experience with the platform. This social proof encourages potential users
to consider joining the community.
● Responsive Design: Ensuring that the landing page is fully responsive
was crucial. I implemented a design that adapts seamlessly to various
screen sizes, enhancing accessibility and usability for all users, whether
on desktop or mobile devices.
After completing the redesign, I conducted a round of user testing with a group
of participants:
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overall user experience. I utilized observation and follow-up surveys to
collect both qualitative and quantitative data.
● Iterative Improvements: Based on the feedback, I made iterative
improvements to the design. Key adjustments included refining the layout
of feature highlights and optimizing the text for clarity and conciseness.
The redesign of the landing page resulted in a more engaging and user-friendly
interface that significantly improved user interaction and satisfaction. Key
outcomes included:
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Outcome
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Conclusion
The redesign of the landing page was a pivotal project during my internship at
NbliK. This experience allowed me to apply user-centered design principles
while enhancing my skills in visual design and user testing. The successful
outcome of this project not only improved user engagement and satisfaction but
also reinforced the importance of creating a visually appealing and functional
landing page in community-driven applications. I look forward to applying the
insights gained from this project in my future design endeavors.
Overview
The profile page serves as a critical hub for users in the NbliK community app.
It not only reflects individual user identities but also facilitates engagement and
interaction within the community. My task during the internship was to redesign
the profile page to enhance user experience, improve information accessibility,
and provide a more intuitive interface. The goal was to create a dynamic profile
page that encourages users to showcase their interests and engage with others
effectively.
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2. Streamline Information Display: Organize user information and
features clearly, making it easy for users to navigate and update their
profiles.
3. Promote Community Interaction: Incorporate elements that encourage
users to connect with others, such as activity feeds, shared interests, and
messaging options.
To ensure the redesign met user needs and expectations, I undertook several
research initiatives:
Design Process
The design process for the profile page followed several key steps:
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2. High-Fidelity Mockups: Using Adobe XD, I developed high-fidelity
mockups that incorporated color schemes, typography, and graphical
elements to ensure the profile page aligned with the overall branding of
NbliK.
3. Prototyping: I created an interactive prototype to simulate user
interactions with the redesigned profile page. This step allowed me to test
the flow of information and gather initial feedback from potential users.
The redesigned profile page includes several key features aimed at enhancing
the user experience:
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● Messaging and Connection Options: Integrating direct messaging
options and connection requests on the profile page encourages users to
interact and build relationships within the community. This functionality
fosters a sense of belonging and collaboration.
After completing the redesign, I conducted user testing with participants from
the target audience:
The redesign of the profile page resulted in a more engaging and user-friendly
interface that significantly improved user satisfaction and interaction. Key
outcomes included:
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● Positive User Feedback: Surveys conducted after the redesign indicated
a high level of user satisfaction, with many praising the improved
organization of information and ease of navigation.
● Enhanced Community Connection: The integrated messaging and
connection features led to an increase in user interactions, fostering a
more vibrant and connected community.
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Outcome
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Conclusion
The redesign of the profile page was a vital project during my internship at
NbliK. This experience allowed me to deepen my understanding of
user-centered design while enhancing my skills in prototyping and user testing.
The successful outcome of this project not only improved user engagement and
satisfaction but also highlighted the significance of creating an intuitive and
visually appealing profile page in community-driven applications. I look
forward to applying the knowledge gained from this project in my future design
endeavors.
Overview
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2. Improve Data Visualization: Implement effective data visualization
techniques to help administrators monitor key metrics and user
interactions at a glance.
3. Enhance User Experience: Create a user-friendly interface that reduces
cognitive load, making it easier for administrators to navigate through
different sections of the panel.
Design Process
The design process for the Admin Panel followed several key steps:
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2. High-Fidelity Mockups: Using Figma, I developed high-fidelity
mockups that incorporated branding elements, color schemes, and
typography to ensure the Admin Panel aligned with NbliK’s overall
design language.
3. Prototyping: I created an interactive prototype to simulate user
interactions with the redesigned Admin Panel. This prototype facilitated
user testing and feedback collection.
The redesigned Admin Panel includes several key features aimed at enhancing
the user experience for administrators:
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● Content Moderation Features: Enhanced content moderation tools
enable administrators to quickly review and manage user-generated
content. Features such as bulk actions and comment moderation simplify
the process of maintaining community standards.
After completing the redesign, I conducted user testing sessions with current
administrators:
The redesign of the Admin Panel resulted in a more efficient and user-friendly
interface that significantly improved administrative tasks and satisfaction. Key
outcomes included:
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● Enhanced Community Management: The streamlined user
management and content moderation features enabled administrators to
maintain a more positive community environment, leading to improved
user experiences.
Outcome
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Conclusion
The redesign of the Admin Panel was a significant project during my internship
at NbliK. This experience allowed me to apply user-centered design principles
while enhancing my skills in prototyping, user testing, and data visualization.
The successful outcome of this project not only improved administrative
efficiency and satisfaction but also underscored the importance of creating an
intuitive and visually appealing interface for community management tools. I
look forward to leveraging the insights gained from this project in my future
design endeavors.
1. Figma:
Figma was my primary design tool for creating wireframes, high-fidelity
mockups, and interactive prototypes. Its cloud-based nature allowed for
real-time collaboration with team members, enabling us to share feedback
and iterate on designs efficiently. Figma’s extensive library of design
components and plugins significantly streamlined the design process,
making it easier to maintain consistency across different pages of the
application. I also used Figma to conduct user testing sessions, allowing
me to gather insights on user behavior and further refine the designs
based on usability feedback.
2. Adobe Illustrator:
Adobe Illustrator was utilized for creating vector graphics and icons that
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enhanced the visual appeal of the app. Its robust features allowed me to
design custom elements that aligned with Nblik's branding. I leveraged
Illustrator’s precise control over shapes and colors to create visually
engaging assets that contributed to the overall user experience. Illustrator
also proved invaluable when designing logos and icons, as it enabled me
to maintain scalability and quality across different screen sizes and
resolutions.
3. InVision:
InVision was used primarily for prototyping and sharing designs with
stakeholders. It helped me create clickable prototypes that provided a
realistic simulation of the final product, allowing team members and
users to interact with the designs before development. This tool facilitated
seamless feedback collection from stakeholders, ensuring that the design
vision aligned with business objectives and user needs. InVision’s
integration with Figma allowed for a smooth workflow, where designs
could be easily exported for prototyping.
4. Slack:
As a communication tool, Slack played a crucial role in keeping team
members connected. Whether it was sharing design updates, receiving
feedback, or discussing project milestones, Slack allowed for efficient
and timely communication. I used Slack channels to collaborate with
developers, designers, and product managers, ensuring that the entire
team stayed in sync throughout the design and development process. The
ability to integrate Slack with design tools such as Figma and project
management platforms was an added advantage for streamlining the
workflow.
5. Jira:
Jira was the project management tool used to track progress, set
deadlines, and assign tasks. It was particularly helpful in managing
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multiple projects simultaneously, as it provided a clear overview of
ongoing tasks, priorities, and timelines. I regularly used Jira to report my
progress on design tasks, collaborate with developers on technical
aspects, and ensure timely completion of milestones. The agile
framework adopted through Jira helped in breaking down larger tasks into
manageable sprints, which allowed for faster iteration and review cycles.
6. Notion:
Notion was used for documentation and collaboration. It served as a
centralized space for storing design guidelines, user personas, project
roadmaps, and feedback from stakeholders. I used Notion to document
the rationale behind design decisions and to maintain consistency
throughout the project. Additionally, Notion helped facilitate knowledge
sharing between different departments, ensuring that all relevant
information was accessible to the team members involved in the project.
7. Google Analytics:
Google Analytics was a vital tool for tracking user engagement and
behavior on the platform. I used the data collected through Google
Analytics to inform design decisions, particularly for the redesign of key
pages like the User Post Page and Feed Page. The insights provided by
the tool helped me understand user pain points, identify areas that
required optimization, and measure the impact of design changes on user
satisfaction and engagement.
8. Adobe Photoshop:
Adobe Photoshop was another design tool used for editing and optimizing
images for the app. While Illustrator was used primarily for vector-based
designs, Photoshop was essential for working with raster images,
particularly when editing user-generated content or creating promotional
visuals for the app. The combination of Photoshop's advanced editing
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capabilities and Illustrator's precision tools allowed me to create visually
appealing and cohesive designs across the app’s interface.
Challenges Faced
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was essential to utilize appropriate graphs and charts, and to
employ design elements that guided users through the data
narrative without leading to confusion.
4. Adapting to Feedback:
○ The iterative nature of the design process meant that I had to be
open to making substantial changes based on user feedback.
Initially, I found it challenging to set aside my design preferences
and adjust to the feedback provided by users, particularly when it
involved rethinking aspects of the design that I was confident in.
This experience taught me the value of humility in the design
process and reinforced that user insights should take precedence.
5. Time Constraints:
○ Working under tight deadlines added pressure to complete the
redesign within the allocated timeframe. Prioritizing tasks and
effectively managing time were crucial skills that I had to develop
to meet project milestones without compromising quality. I learned
to break down tasks into manageable parts, allowing for
incremental progress while ensuring that the final product met the
set standards.
6. Technical Limitations:
○ Collaborating closely with the development team revealed
technical limitations in the existing platform. Certain design
elements that were ideal from a user experience standpoint could
not be implemented due to technical constraints. This necessitated
additional discussions to find feasible alternatives that still aligned
with design goals while being mindful of the developers'
capabilities.
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7. Cultural Sensitivity:
○ Given that NbliK caters to a diverse audience, understanding
cultural nuances in design became essential. Designing elements
that resonate across different cultures while maintaining a cohesive
brand identity was a challenge that required thoughtful
consideration
1. User-Centered Design:
○ This project reinforced the importance of user-centered design
principles. Engaging with users through interviews and usability
testing provided invaluable insights into their needs, leading to a
more effective and satisfying design. I learned that involving users
throughout the design process is key to creating meaningful
solutions.
2. Effective Communication:
○ I learned the importance of clear communication with stakeholders,
including administrators and my design team. Regular check-ins
and updates helped ensure that everyone was aligned and
contributed to a smoother design process. Creating detailed
documentation also aided in clarifying design decisions and
rationales.
3. Prototyping and Iteration:
○ The experience highlighted the value of prototyping and iterative
design. Creating interactive prototypes allowed for early testing
and feedback, which ultimately led to a more refined and
user-friendly final product. I discovered that the iterative process
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fosters creativity and innovation, enabling continuous
improvement.
4. Adaptability:
○ I learned to be adaptable and open-minded when faced with
feedback. Embracing constructive criticism helped me grow as a
designer and improve the quality of the project significantly. This
adaptability extended to incorporating feedback from non-design
stakeholders, showcasing the value of diverse perspectives.
5. Time Management:
○ Balancing multiple tasks and deadlines taught me effective time
management strategies. I learned to prioritize tasks, set realistic
goals, and work efficiently to meet project deadlines while
maintaining a high standard of work. Tools like Trello and Asana
became invaluable for tracking progress and deadlines.
6. Collaboration and Teamwork:
○ Collaborating with cross-functional teams, including developers
and other designers, emphasized the importance of teamwork in
achieving a common goal. I learned to appreciate different
perspectives and expertise, which contributed to a more
comprehensive design approach. Building strong relationships with
team members also facilitated open communication, enabling
quicker problem-solving.
7. Empathy in Design:
○ I gained a deeper understanding of the importance of empathy in
design. Understanding users’ frustrations, motivations, and
aspirations allowed me to create more meaningful designs that
resonate with users. This empathetic approach is now a core
element of my design philosophy.
8. Feedback Integration:
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○ I learned how to integrate feedback effectively into the design
process. Developing a structured approach to analyzing feedback
helped in identifying common themes and prioritizing changes,
ensuring that the most impactful adjustments were made without
overhauling the entire design unnecessarily.
7.Conclusion
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to value diverse perspectives and expertise, which enriched my design process
and contributed to more comprehensive solutions. The insights gained from user
interviews and testing sessions were instrumental in guiding my design
decisions, reinforcing the significance of empathy in the design process. I now
understand that design is not a solitary endeavor but a collaborative effort that
thrives on shared knowledge and creative synergy.
This internship has not only equipped me with practical design experience but
has also ignited a passion for creating user-centric solutions that enhance the
digital experience. I am particularly excited about the potential of UI/UX design
to make technology more accessible and enjoyable for users, and I look forward
to exploring this further in my career. I have come to appreciate that design is
about problem-solving and enhancing user satisfaction, and I am committed to
pursuing this path.
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excited about the prospects that lie ahead in the dynamic world of UI/UX
design. As I embark on the next chapter of my journey, I carry with me not only
the technical skills and knowledge but also a renewed sense of purpose and
enthusiasm for creating meaningful design solutions that resonate with users.
7.References
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