Using Language Well
● The language you use in public and private says something
about you
● Language is an influential and powerful aspects of our daily
lives
Language: a system of symbols we use to form messages
a. allows people with different experiences/understandings
to define the same things different ways
Using Language Well
● Using language well takes work
● Few people have this talent naturally
● Perfect your language choices through practice
● Good speakers use simple language
● Never use a long word when a short one will do
● Audiences can sense a fake
Constructing Clear Messages
● Most words mean different things to different people
● Be precise; it is less likely people will misinterpret your
message
● Concrete language: refers to objects or events that are
available to the senses
● Abstract language: refers to ideas or concepts; they have
no physical referents
Constructing Clear Messages
● Think about the connotations associated
with one word or the other
Denotative Meaning: the meaning that can be
found in a dictionary
Connotative Meaning: the meaning attached
to a word over time
Constructing Clear Messages
Jargon: specialized language of a group or profession
Slang: language that some people might understand but is not
considered acceptable in formal conversation
a. based on a specific audience, defined by age,
Region
b.using it communicates negative ideas about you to the
audience
Constructing Clear Messages
Metaphor: a comparison made by speaking of one thing in
terms of another.
Example: John had the heart of a lion.
Similes: a comparison by using the word “like” or “as."
Metaphors do not.
Example: On my first day at work, I was as cool as a
cucumber
Constructing Clear Messages
Alliteration: the repetition of the initial sounds of words
a. useful for helping people remember your message
Antithesis: a contrast or opposition between two things
a. used for contrasting or competing statements in order
to make a persuasive point
Importance of Accurate Language
Hyperbole: a moderate acceptable exaggeration for effect
Example: As big as an ox
a. be careful of unrealistic exaggeration
● Avoid saying “always” or “never”
a. it allows people to contradict your statement
● Avoid mispronouncing words
a. find out the pronunciation of and practice all words
that you don't know
Avoiding Language Pitfalls
Powerless Language: communicates uncertainty
Example: “It seems to me that things are getting worse,”
Avoid Hedges:
Example: “I thought we should,” “Maybe we should”
Avoid Tag Questions:
Example: “You know?”, “Don’t you agree?”
Avoid Qualifiers: such as “around” or “about” make your
sentences less definitive