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Unit 4

The document outlines various types of social media platforms, categorizing them into professional and non-professional types. It discusses the usage frequency of platforms like LinkedIn, Facebook, and ResearchGate, and highlights the benefits and drawbacks of using social media for networking. Key benefits include increased reach and efficiency, while drawbacks include a lack of personal connection and privacy concerns.

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rpadhya
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0% found this document useful (0 votes)
12 views7 pages

Unit 4

The document outlines various types of social media platforms, categorizing them into professional and non-professional types. It discusses the usage frequency of platforms like LinkedIn, Facebook, and ResearchGate, and highlights the benefits and drawbacks of using social media for networking. Key benefits include increased reach and efficiency, while drawbacks include a lack of personal connection and privacy concerns.

Uploaded by

rpadhya
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd
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Rohan Jayeshbhai Padhya

239573770

Algoma University

Project Management / Y section

Prof. Ali Abbas

February 03rd 2024


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What are the types of social media platforms available?

These are a few typical categories of social networking sites:

Social Networking Sites:

Facebook, LinkedIn, Twitter, Instagram

Media Sharing Platforms:

YouTube (video sharing), TikTok (short-form videos), Snapchat (photo and video sharing with

disappearing content)

Microblogging Platforms:

Twitter

Professional and Business Networks:

LinkedIn

Image and Video Sharing:

Instagram, Pinterest

Discussion Forums and Communities:

Reddit, Quora

Blogging Platforms:

WordPress, Tumblr

Live Streaming Platforms:

Twitch (primarily for gaming), Discord, YouTube Live, Facebook Live, Instagram Live

Messaging Apps:

WhatsApp, Facebook Messenger


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Identify professional versus non-professional types of social media.

Based on their main function and intended user base, social media platforms can be divided into

professional and non-professional categories. A summary of each is given below:

Professional Social Media:

LinkedIn: The most popular platform for professional networking, job searching, recruiting, and

industry updates.

Slack: While Slack is primarily used for workplace communication and collaboration, it can also

function as a professional social media platform for discussing work-related topics, sharing

knowledge, and connecting with colleagues.

ResearchGate: Academic researchers can connect, share papers, collaborate on projects, and

discuss ideas.

Behance: Designed for creative professionals like designers, artists, and photographers to

showcase their portfolios, network with peers, and find job opportunities.

Non-Professional Social Media:

Facebook: It was initially designed for social networking but has expanded to include groups and

pages for personal and professional interests.

Instagram: It is primarily used for sharing personal photos, videos, and creative expression, with

some professional use for businesses and influencers.

Snapchat: Primarily used for casual communication and sharing moments with friends, Snapchat

is known for its disappearing photo and video messages, rather than professional networking.

Twitter: It is widely used for both professional networking and casual conversations, including

sharing opinions, and memes, and following celebrities and public figures.
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Reddit: A discussion forum covering a wide range of topics, from hobbies to news and politics.

While Reddit is community-driven, it can be a valuable resource for knowledge sharing and

networking within niche interests.

Identify a social media platform you use. How often are you on those platforms?

Platform: LinkedIn

Usage Frequency: Daily or multiple times a week, especially for networking, job searching, and

industry updates.

Platform: Facebook/Instagram/WhatsApp

Usage Frequency: Several times a week, connecting with friends and family, sharing personal

updates, and engaging with a mix of content.

Platform: ResearchGate

Usage Frequency: Regularly, for sharing research papers, collaborating with peers, and staying

updated on academic developments.

Do you use social media platforms to find jobs or attend events?

Frequently I use social media platforms both to find job opportunities and to attend events. Here's

how I use social media for each purpose:

Finding Jobs:

LinkedIn: LinkedIn is one of the most popular platforms for professional networking and job

searching. Users can create detailed profiles showcasing their skills, experience, and

accomplishments, as well as connect with recruiters, join industry-specific groups, and browse job

postings.
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Attending Events:

LinkedIn Events: It offers a feature for creating and promoting professional events, such as

conferences, seminars, webinars, and networking mixers.

Facebook Events: Facebook's event feature allows users to create and discover events in their local

area or within their network. Go to events, invite friends or colleagues, and receive updates and

notifications about upcoming events.

What are the benefits of using social media to network?

Using social media for networking offers numerous benefits, including:

Increased Reach: Social media allows you to interact with a wide variety of people from different

backgrounds and professions, allowing you to build a network that transcends physical boundaries.

Efficiency: Compared to more conventional approaches, social media networking is frequently

quicker and more effective. You can communicate in real-time, share information instantaneously,

and connect with several individuals at once.

Visibility & Brand Building: You can become more visible in your sector and establish a powerful

personal or professional brand by taking part in debates, offering insightful content, and

demonstrating your skills.

Access to chances: Social networking platforms give you access to job chances, joint ventures,

industry gatherings, and other helpful tools that can help you achieve your professional or company

objectives.
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Information and Insights: By using social media to network, you can keep up with the latest news,

trends, and advancements in your sector. This information can help you make informed decisions

and establish effective plans.

Relationship Building: Social media makes it easier to stay in touch with people, develop

relationships over time, work together on projects, and look for advice or mentoring.

Learning and Skill Development: By participating in forums, webinars, and instructional materials,

you may interact with experts in your area on social media platforms and gain knowledge and

skills.

What are the drawbacks of using social media to network?

While social media offers numerous benefits for networking, it also comes with some drawbacks,

including:

Absence of Personal Connection: Social media networking can occasionally come across as

impersonal, lacking the richness and sincerity of in-person conversations. Genuine relationships

and trust can be more difficult to create in the absence of non-verbal signs and physical presence.

Effort-consuming: Participating in social media networking activities can take a lot of effort,

particularly if you're attempting to keep up with conversations and news in your business, reply to

messages, and maintain a profile on several platforms.

Privacy Concerns: There are privacy hazards when sharing personal or professional information

on social media because it could be viewed or abused by outside parties.

Comparison and FOMO (Fear of Missing Out): Seeing other people's accomplishments and

updates all the time on social media can make you feel inadequate, envious, or FOMO. Making

unfavorable comparisons between your highlight reel and that of others can be demoralizing.
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Misunderstandings and misinterpretations: Conversations on social media can be prone to

misinterpretations and misunderstandings in the absence of facial expressions and tone of voice.

Distraction from Real-Life ties: Excessive social media use can interfere with the development of

deep offline ties and relationships. Maintaining an equilibrium between virtual and real-world

networking endeavors is crucial.

Professionalism Issues: Blending personal and work-related conversations on social media might

cause confusion and professionalism issues. Keeping up a professional appearance requires careful

management of your behavior and online presence.

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