Graphic Design Portfolio Examples
Graphic Design Portfolio Examples
Here are some great ideas for showcasing different areas in your graphic design portfolio to
highlight your skills effectively:
Include multiple logos you've designed, showing different styles and industries.
If possible, present each logo with mockups (e.g., on business cards, storefronts, or
websites) to give clients a sense of how they'd look in real-world applications.
2. Branding Packages
Show a comprehensive branding project that includes a logo, color palette, typography,
and sample marketing materials.
Highlight consistency across different assets (like business cards, letterheads, and social
media posts) to demonstrate your expertise in cohesive brand identity.
Feature different types of social media posts you’ve designed, such as promotional posts,
infographics, carousel posts, and stories.
Explain your design choices, such as color schemes, layouts, and visual hierarchy, that
appeal to target audiences on each platform.
4. Motion Graphics
Include animations, explainer videos, or social media motion graphics that showcase your
skills in dynamic design.
Demonstrate how you use movement to enhance storytelling or bring static designs to
life.
Add high-resolution images of your posters and flyers to show your typography skills,
composition, and ability to communicate messages quickly.
If possible, display them in mockups like street scenes, events, or interiors to show
context.
Show your approach to creating intuitive and visually appealing digital interfaces.
Include examples of landing pages, app screens, and wireframes to showcase your layout,
navigation, and user experience skills.
7. Infographics
Include samples that display your ability to simplify complex information through
visuals.
Show infographics in different styles (e.g., charts, timelines, icons) to highlight
versatility.
8. Case Studies
Select a few projects and write brief case studies to walk potential clients through your
design process, from ideation to final product.
Describe the project goals, your approach to solving the client's problem, and the final
result.
Include product packaging projects with mockups to illustrate how your designs fit the
product, market, and branding.
Show your creativity with dielines, product photography, and unique packaging shapes or
materials if applicable.
Quality Over Quantity: Show your best work rather than every project.
Context is Key: Provide a brief description of each project, explaining the client’s needs
and your design process.
Consistency: Use a consistent layout, font, and color scheme throughout your portfolio
for a polished look.
Mockups: Use professional mockups to bring your designs to life and make them look
more impressive and real-world-ready.