MEDIA
MEDIA
INFORMATION
LITERACY
LEARNING OBJECTIVES
At the end of the session, the students should be able to:
a. Define media, information, and literacy;
b. Describe how communication is influenced by media and
information; and
c. Appreciate the importance of the influence of media and
information to communication.
CLAP, HAND’S UP, EYYYY
• A statement/definition will be shown on the screen.
• The class must identify which word among media, information,
and literacy is described by the given definition.
• If the definition states media, the class must clap. If it is
information, the class must raise their hands up in the air and if
it is literacy, the class must shout ey!
The ability to read, write, and count.
LITERACY
Main ways to communicate with people.
MEDIA
Set of skills that includes the ability to read
with comprehension and write simple
messages.
LITERACY
The result of processing, interpreting, or
analyzing data.
INFORMATION
Institutions that produce and distribute
information or entertainment to the public.
MEDIA
Processed and contextualized, making it
useful for understanding, decision-making,
and problem-solving.
INFORMATION
MEDIA
• Main ways to communicate with people.
• Institutions that produce and distribute information
or entertainment to the public.
INFORMATION
• processed, organized, or structured in a way that it becomes
meaningful and useful. It provides context, relevance, and
purpose, enabling individuals or systems to make informed
decisions, solve problems, or gain understanding.
• provides context to data, making it comprehensible and
actionable. Without context, data is just random figures or
facts that don't convey any specific meaning.
WHAT IS THE DIFFERENCE
BETWEEN INFORMATION AND
DATA?
INFORMATION VS. DATA
• The result of processing data •A collection of facts or
through analysis, statistics that are often given
interpretation, and numerically.
organization. Information is
often conveyed through
words and provides context
and purpose.
LITERACY
• To be literate is to know how to read, write, and count.
• A set of skills that includes the ability to read with
comprehension and write simple messages (WEF and
UNESCO 2015)
• A fundamental human right and the foundation for lifelong
learning.
QUESTION TO PONDER
•How is literacy interconnected with education?
•Why is literacy one of the main goals of any
country or the whole world?
In the 2022 Programme for
International Student Assessment
(PISA), the Philippines ranked: