Intermediate Data Analysis – Operations

Instructions

Make a copy of this speadsheet and fill in all the necesary information so we can see the comments & formul

Important part of our business is a supply/demand balance. We can’t control demand but we can shift some s
peaks. As part of the task you will have sample supply and demand data over a week in a single city a few da

Needed output:

1) Calculate the total number of unique searches with 100% coverage and illustrate the unique searches.

2) Illustate in a chart the demand and supply throughout the week.

3) In a form of a 24x7 grid (hour-weekday grid), visualize a coverage heatmap.

4) If it was possible to introduce higher pricing during specific hours to increase supply and decrease demand
choose? Visualise in a heatmap and provide specific multipliers.

5) Find the 5-hour period (consecutive hours) with highest demand and calculate how much we can spend on
revenue received in this timeframe. Assume that Finished Rides have the average value of €10 and our comm

6) Estimate the number of weekly trips we could have done (finished) with maximum Coverage Ratio.

7) Find the 5 most utilized hours of the week (not necessarily consecutive), and calculate the sum of trips finis
concept of driver utilization rate.
 ee the comments & formulas.

and but we can shift some supply to necessary hours to cover more demand during
eek in a single city a few days after launch.

e the unique searches.

pply and decrease demand, what weekly schedule of price multipliers would you

how much we can spend on driver incentives, given that we want to re-invest all the
value of €10 and our commission is 20%.

m Coverage Ratio.

lculate the sum of trips finished in these 5 hours. Explain how you understand the
 Intermediate Data Analysis – Operations

Searches - Details

Shows how many people saw a car in app when setting the pickup marker on the map. If you saw a car at on
point and did not see a car later, you are counted in both columns in that period.

Fields
Date – date + hour for which the row of data is presented
People saw 0 cars (unique) – number of users who did not see a car.

People saw +1 cars (unique) – number of users who saw a car.

Coverage Ratio (unique) – % of users who saw a car.

Note: the data is sorted with more recent data first

 Activity - Details:

map. If you saw a car at one

Hourly driver activity data for 1 full week from 2016-11-07 until 2016-11-13

Fields
Date – date and hour for which the row of data is presented

Active drivers – number of active drivers (any level of activity) available during

Online (h) – total supply hours that were available during time period

Has booking (h) – total hours during which drivers had a client booking (any sta

Waiting for booking (h) – total hours which drivers spent waiting for booking

Busy (h) – total hours which drivers were not available to take orders in (coffee

Hours per active driver – average number of hours each driver was online durin

Rides per online hour – aka RPH – avg. finished trips per online hour during pe

Finished Rides – number of finished trips during period

Note: the data is sorted with more recent data first

 2016-11-13

vity) available during time period

time period

client booking (any state)

waiting for booking

take orders in (coffee breaks etc.)

river was online during time period

online hour during period

Date People saw 0 cars (unique) People saw +1 cars (unique) Coverage Ratio (unique)
2016-11-13 23 2 34 94
2016-11-13 22 7 47 87
2016-11-13 21 14 44 76
2016-11-13 20 5 40 89
2016-11-13 19 7 37 84
2016-11-13 18 8 44 85
2016-11-13 17 13 27 68
2016-11-13 16 9 39 81
2016-11-13 15 7 31 82
2016-11-13 14 14 31 69
2016-11-13 13 14 33 70
2016-11-13 12 10 25 71
2016-11-13 11 5 28 85
2016-11-13 10 16 19 54
2016-11-13 09 13 19 59
2016-11-13 08 4 15 79
2016-11-13 07 5 12 71
2016-11-13 06 3 12 80
2016-11-13 05 4 22 85
2016-11-13 04 28 23 45
2016-11-13 03 19 38 67
2016-11-13 02 13 48 79
2016-11-13 01 7 37 84
2016-11-13 00 18 66 79
2016-11-12 23 29 81 74
2016-11-12 22 14 58 81
2016-11-12 21 5 48 91
2016-11-12 20 9 34 79
2016-11-12 19 11 36 77
2016-11-12 18 11 44 80
2016-11-12 17 9 42 82
2016-11-12 16 10 31 76
2016-11-12 15 2 29 94
2016-11-12 14 7 31 82
2016-11-12 13 16 31 66
2016-11-12 12 21 23 52
2016-11-12 11 18 19 51
2016-11-12 10 12 23 66
2016-11-12 09 5 19 79
2016-11-12 08 12 17 59
2016-11-12 07 4 14 78
2016-11-12 06 2 10 83
2016-11-12 05 6 20 77
2016-11-12 04 14 17 55
2016-11-12 03 12 28 70
2016-11-12 02 2 31 94
2016-11-12 01 6 55 90
2016-11-12 00 70 94 57
2016-11-11 23 33 85 72
2016-11-11 22 6 47 89
2016-11-11 21 17 52 75
2016-11-11 20 48 66 58
2016-11-11 19 47 85 64
2016-11-11 18 71 57 45
2016-11-11 17 32 52 62
2016-11-11 16 27 46 63
2016-11-11 15 7 32 82
2016-11-11 14 11 39 78
2016-11-11 13 9 34 79
2016-11-11 12 12 32 73
2016-11-11 11 13 50 79
2016-11-11 10 27 55 67
2016-11-11 09 29 59 67
2016-11-11 08 27 50 65
2016-11-11 07 15 18 55
2016-11-11 06 4 6 60
2016-11-11 05 1 5 83
2016-11-11 04 4 1 20
2016-11-11 03 2 4 67
2016-11-11 02 1 11 92
2016-11-11 01 5 15 75
2016-11-11 00 8 26 76
2016-11-10 23 10 36 78
2016-11-10 22 7 40 85
2016-11-10 21 2 34 94
2016-11-10 20 6 47 89
2016-11-10 19 9 47 84
2016-11-10 18 7 67 91
2016-11-10 17 11 57 84
2016-11-10 16 5 27 84
2016-11-10 15 6 20 77
2016-11-10 14 2 14 88
2016-11-10 13 4 33 89
2016-11-10 12 4 23 85
2016-11-10 11 3 24 89
2016-11-10 10 8 30 79
2016-11-10 09 40 53 57
2016-11-10 08 33 42 56
2016-11-10 07 16 17 52
2016-11-10 06 3 4 57
2016-11-10 05 2 3 60
2016-11-10 04 2 2 50
2016-11-10 03 0 1 100
2016-11-10 02 2 3 60
2016-11-10 01 6 16 73
2016-11-10 00 6 25 81
2016-11-09 23 14 47 77
2016-11-09 22 2 36 95
2016-11-09 21 3 40 93
2016-11-09 20 3 51 94
2016-11-09 19 12 63 84
2016-11-09 18 15 66 81
2016-11-09 17 4 45 92
2016-11-09 16 9 44 83
2016-11-09 15 5 26 84
2016-11-09 14 2 23 92
2016-11-09 13 4 27 87
2016-11-09 12 11 27 71
2016-11-09 11 8 33 80
2016-11-09 10 18 37 67
2016-11-09 09 45 47 51
2016-11-09 08 59 38 39
2016-11-09 07 16 18 53
2016-11-09 06 9 2 18
2016-11-09 05 2 2 50
2016-11-09 04 4 3 43
2016-11-09 03 4 5 56
2016-11-09 02 1 4 80
2016-11-09 01 5 18 78
2016-11-09 00 3 29 91
2016-11-08 23 16 39 71
2016-11-08 22 12 36 75
2016-11-08 21 8 36 82
2016-11-08 20 16 62 79
2016-11-08 19 12 66 85
2016-11-08 18 42 52 55
2016-11-08 17 13 52 80
2016-11-08 16 2 23 92
2016-11-08 15 1 21 95
2016-11-08 14 5 26 84
2016-11-08 13 3 30 91
2016-11-08 12 3 21 88
2016-11-08 11 5 31 86
2016-11-08 10 10 31 76
2016-11-08 09 16 50 76
2016-11-08 08 23 48 68
2016-11-08 07 12 27 69
2016-11-08 06 4 11 73
2016-11-08 05 0 2 100
2016-11-08 04 3 4 57
2016-11-08 03 5 4 44
2016-11-08 02 4 5 56
2016-11-08 01 1 5 83
2016-11-08 00 1 15 94
2016-11-07 23 9 27 75
2016-11-07 22 4 27 87
2016-11-07 21 7 40 85
2016-11-07 20 4 27 87
2016-11-07 19 9 46 84
2016-11-07 18 2 47 96
2016-11-07 17 1 32 97
2016-11-07 16 0 35 100
2016-11-07 15 3 31 91
2016-11-07 14 2 15 88
2016-11-07 13 5 23 82
2016-11-07 12 4 18 82
2016-11-07 11 7 23 77
2016-11-07 10 22 28 56
2016-11-07 09 35 49 58
2016-11-07 08 28 32 53
2016-11-07 07 14 18 56
2016-11-07 06 7 4 36
2016-11-07 05 3 3 50
2016-11-07 04 2 2 50
2016-11-07 03 2 0 0
2016-11-07 02 2 2 50
2016-11-07 01 4 13 76
2016-11-07 00 5 21 81
Date Active drivers Online (h) Has booking (h) Waiting for booking (h) Busy (h) Hours per active driver
2016-11-13 23 45 22 3 19 13 0.5
2016-11-13 22 58 23 5 18 18 0.4
2016-11-13 21 72 24 6 19 20 0.3
2016-11-13 20 74 30 5 25 17 0.4
2016-11-13 19 58 26 4 22 17 0.4
2016-11-13 18 64 25 6 19 14 0.4
2016-11-13 17 60 21 5 15 18 0.3
2016-11-13 16 61 24 4 20 18 0.4
2016-11-13 15 54 19 5 14 17 0.4
2016-11-13 14 48 14 4 11 15 0.3
2016-11-13 13 45 16 6 10 13 0.4
2016-11-13 12 45 18 3 15 13 0.4
2016-11-13 11 39 15 2 14 10 0.4
2016-11-13 10 36 11 2 9 12 0.3
2016-11-13 09 33 12 1 11 12 0.4
2016-11-13 08 38 13 2 11 8 0.3
2016-11-13 07 28 10 1 9 7 0.4
2016-11-13 06 37 11 2 10 8 0.3
2016-11-13 05 32 13 4 9 10 0.4
2016-11-13 04 33 10 4 6 11 0.3
2016-11-13 03 42 15 6 9 13 0.4
2016-11-13 02 47 20 7 14 11 0.4
2016-11-13 01 60 25 8 17 14 0.4
2016-11-13 00 58 24 12 12 16 0.4
2016-11-12 23 67 29 14 15 17 0.4
2016-11-12 22 68 30 8 22 21 0.4
2016-11-12 21 73 30 4 26 21 0.4
2016-11-12 20 76 28 5 22 24 0.4
2016-11-12 19 72 27 4 23 21 0.4
2016-11-12 18 74 24 6 18 18 0.3
2016-11-12 17 58 20 5 15 16 0.3
2016-11-12 16 63 21 3 18 19 0.3
2016-11-12 15 71 23 3 20 17 0.3
2016-11-12 14 58 19 3 16 17 0.3
2016-11-12 13 57 18 5 13 16 0.3
2016-11-12 12 47 13 3 10 16 0.3
2016-11-12 11 46 12 2 10 13 0.3
2016-11-12 10 40 12 3 10 10 0.3
2016-11-12 09 29 12 2 10 8 0.4
2016-11-12 08 25 7 2 5 5 0.3
2016-11-12 07 22 10 1 8 4 0.5
2016-11-12 06 26 10 1 8 6 0.4
2016-11-12 05 31 13 3 10 9 0.4
2016-11-12 04 38 14 5 9 13 0.4
2016-11-12 03 46 19 7 12 13 0.4
2016-11-12 02 54 26 6 20 12 0.5
2016-11-12 01 62 30 11 19 13 0.5
2016-11-12 00 62 27 20 8 13 0.4
2016-11-11 23 66 27 12 16 14 0.4
2016-11-11 22 76 32 7 25 16 0.4
2016-11-11 21 73 29 11 18 17 0.4
2016-11-11 20 68 25 17 8 19 0.4
2016-11-11 19 68 27 18 10 17 0.4
2016-11-11 18 66 27 19 9 17 0.4
2016-11-11 17 64 29 18 10 16 0.5
2016-11-11 16 67 25 12 13 18 0.4
2016-11-11 15 70 23 7 16 16 0.3
2016-11-11 14 53 22 4 17 17 0.4
2016-11-11 13 67 25 6 20 15 0.4
2016-11-11 12 69 24 6 18 18 0.3
2016-11-11 11 61 24 6 18 13 0.4
2016-11-11 10 65 25 6 19 18 0.4
2016-11-11 09 66 24 13 11 16 0.4
2016-11-11 08 49 20 10 10 11 0.4
2016-11-11 07 36 14 3 11 4 0.4
2016-11-11 06 18 8 0 8 4 0.4
2016-11-11 05 21 8 1 7 5 0.4
2016-11-11 04 25 10 1 9 7 0.4
2016-11-11 03 25 9 0 9 7 0.4
2016-11-11 02 30 13 2 11 7 0.4
2016-11-11 01 44 18 3 15 11 0.4
2016-11-11 00 53 19 4 14 18 0.4
2016-11-10 23 64 23 7 17 20 0.4
2016-11-10 22 71 31 6 25 23 0.4
2016-11-10 21 93 34 3 31 24 0.4
2016-11-10 20 99 45 8 37 23 0.5
2016-11-10 19 103 45 13 32 29 0.4
2016-11-10 18 99 40 18 22 25 0.4
2016-11-10 17 90 35 10 24 23 0.4
2016-11-10 16 79 33 4 29 24 0.4
2016-11-10 15 81 30 1 29 25 0.4
2016-11-10 14 79 34 3 31 19 0.4
2016-11-10 13 87 28 3 24 23 0.3
2016-11-10 12 78 27 4 23 23 0.3
2016-11-10 11 78 31 4 27 17 0.4
2016-11-10 10 75 31 7 23 16 0.4
2016-11-10 09 63 26 12 13 13 0.4
2016-11-10 08 54 16 7 9 16 0.3
2016-11-10 07 41 14 4 11 11 0.3
2016-11-10 06 32 12 0 12 10 0.4
2016-11-10 05 26 11 0 10 11 0.4
2016-11-10 04 26 11 0 11 10 0.4
2016-11-10 03 26 10 0 10 10 0.4
2016-11-10 02 31 13 0 13 9 0.4
2016-11-10 01 38 15 2 13 10 0.4
2016-11-10 00 49 18 4 14 16 0.4
2016-11-09 23 66 24 5 19 19 0.4
2016-11-09 22 86 27 5 22 23 0.3
2016-11-09 21 90 36 6 30 20 0.4
2016-11-09 20 94 45 11 34 20 0.5
2016-11-09 19 93 41 18 23 20 0.4
2016-11-09 18 86 33 17 16 23 0.4
2016-11-09 17 85 37 10 27 21 0.4
2016-11-09 16 95 28 5 22 24 0.3
2016-11-09 15 75 26 2 24 21 0.3
2016-11-09 14 72 28 2 26 20 0.4
2016-11-09 13 81 30 4 25 21 0.4
2016-11-09 12 75 27 3 23 25 0.4
2016-11-09 11 76 27 5 22 20 0.4
2016-11-09 10 70 28 7 22 16 0.4
2016-11-09 09 55 26 15 11 14 0.5
2016-11-09 08 49 18 10 8 10 0.4
2016-11-09 07 37 13 3 10 9 0.4
2016-11-09 06 24 6 0 6 7 0.3
2016-11-09 05 14 4 0 4 4 0.3
2016-11-09 04 14 5 0 5 6 0.4
2016-11-09 03 17 8 0 7 5 0.5
2016-11-09 02 25 12 1 11 6 0.5
2016-11-09 01 31 18 3 15 8 0.6
2016-11-09 00 44 19 3 16 8 0.4
2016-11-08 23 49 21 7 14 13 0.4
2016-11-08 22 61 26 4 22 14 0.4
2016-11-08 21 75 26 5 21 19 0.3
2016-11-08 20 85 29 11 19 25 0.3
2016-11-08 19 83 31 12 19 22 0.4
2016-11-08 18 73 22 14 9 20 0.3
2016-11-08 17 78 26 10 16 21 0.3
2016-11-08 16 83 32 3 29 21 0.4
2016-11-08 15 78 33 1 32 19 0.4
2016-11-08 14 72 26 3 22 14 0.4
2016-11-08 13 70 27 5 22 13 0.4
2016-11-08 12 77 32 3 30 17 0.4
2016-11-08 11 82 35 4 30 15 0.4
2016-11-08 10 84 42 7 35 18 0.5
2016-11-08 09 78 35 13 21 17 0.4
2016-11-08 08 61 23 10 14 18 0.4
2016-11-08 07 55 23 7 16 12 0.4
2016-11-08 06 39 20 0 19 8 0.5
2016-11-08 05 34 17 0 17 8 0.5
2016-11-08 04 27 16 0 16 8 0.6
2016-11-08 03 26 14 0 14 8 0.5
2016-11-08 02 29 16 0 16 9 0.6
2016-11-08 01 33 16 1 15 10 0.5
2016-11-08 00 45 17 2 15 13 0.4
2016-11-07 23 57 22 3 19 17 0.4
2016-11-07 22 66 24 3 21 20 0.4
2016-11-07 21 82 33 5 28 20 0.4
2016-11-07 20 87 37 2 35 18 0.4
2016-11-07 19 83 38 10 28 17 0.5
2016-11-07 18 74 29 10 19 19 0.4
2016-11-07 17 77 35 7 28 14 0.5
2016-11-07 16 63 27 5 22 15 0.4
2016-11-07 15 62 24 5 20 16 0.4
2016-11-07 14 56 22 2 21 16 0.4
2016-11-07 13 56 20 2 18 15 0.4
2016-11-07 12 62 23 2 20 17 0.4
2016-11-07 11 53 20 3 18 17 0.4
2016-11-07 10 59 22 6 17 14 0.4
2016-11-07 09 50 18 10 8 13 0.4
2016-11-07 08 38 16 8 8 11 0.4
2016-11-07 07 33 11 3 8 8 0.3
2016-11-07 06 23 9 1 8 4 0.4
2016-11-07 05 16 9 0 9 3 0.6
2016-11-07 04 19 7 0 6 4 0.4
2016-11-07 03 16 5 0 5 3 0.3
2016-11-07 02 18 7 0 7 4 0.4
2016-11-07 01 29 13 0 13 5 0.4
2016-11-07 00 42 17 4 14 8 0.4
Rides per online hour Finished Rides
0.45 10
0.52 12
0.71 17
0.47 14
0.46 12
0.44 11
0.76 16
0.5 12
0.37 7
0.79 11
0.69 11
0.39 7
0.33 5
0.45 5
0.42 5
0.46 6
0.3 3
0.27 3
0.54 7
1 10
1.27 19
1.25 25
0.56 14
1.33 32
1.48 43
0.73 22
0.4 12
0.5 14
0.44 12
0.71 17
0.7 14
0.52 11
0.35 8
0.37 7
0.61 11
0.54 7
0.33 4
0.5 6
0.25 3
0.57 4
0.3 3
0.4 4
0.77 10
0.43 6
1 19
0.73 19
0.73 22
1.74 47
1.48 40
0.56 18
0.72 21
1.24 31
1.33 36
1.07 29
0.9 26
0.92 23
0.39 9
0.45 10
0.44 11
0.54 13
0.58 14
0.24 6
1.17 28
 1.2 24
0.5 7
0.13 1
0.13 1
0.2 2
0 0
0.38 5
0.39 7
0.68 13
0.57 13
0.58 18
0.29 10
0.42 19
0.58 26
0.7 28
0.63 22
0.24 8
0.13 4
0.21 7
0.25 7
0.26 7
0.19 6
0.32 10
1 26
0.69 11
0.71 10
0.08 1
0.09 1
0.09 1
0 0
0 0
0.4 6
0.44 8
0.63 15
0.48 13
0.47 17
0.51 23
0.68 28
0.94 31
0.43 16
0.46 13
0.15 4
0.14 4
0.17 5
0.33 9
0.26 7
0.36 10
1 26
1.06 19
0.77 10
0 0
0.25 1
0 0
0.13 1
0.08 1
0.39 7
0.47 9
1 21
0.46 12
0.65 17
0.76 22
0.87 27
0.82 18
0.92 24
0.22 7
0.06 2
0.15 4
0.37 10
0.19 6
0.23 8
0.26 11
0.71 25
0.74 17
0.74 17
0.1 2
0 0
0 0
0.07 1
0 0
0.13 2
0.35 6
0.41 9
0.33 8
0.42 14
0.14 5
0.42 16
0.52 15
0.31 11
0.37 10
0.46 11
0.14 3
0.25 5
0.26 6
0.25 5
0.23 5
1.17 21
0.69 11
0.82 9
0.22 2
0 0
0.14 1
0 0
0.14 1
0 0
0.35 6
 Intermediate Data Analysis – Operations

1a) For each hour of the week, calculate the total number of unique searches with 100% coverage.
1b) Create a pivot table to illustrate the distribution of total number of unique searches against Hours and Weekday
coverage.
against Hours and Weekdays (24x7 grid).
 Intermediate Data Analysis – Operations

2) Illustate in a chart the demand and supply throughout the week.

 Intermediate Data Analysis – Operations

3) In a form of a 24x7 grid (hour-weekday grid), visualize a coverage heatmap. This one will be sent to drivers to show
coverage usually suggests higher demand), make sure the format is appropiate for them!
will be sent to drivers to show when is the best time to go online (low
 Intermediate Data Analysis – Operations

4) If it was possible to introduce higher pricing during specific hours to increase supply and decrease demand, what w
choose? Visualise in a heatmap and provide specific multipliers.
nd decrease demand, what weekly schedule of price multipliers would you
 Intermediate Data Analysis – Operations

5) Find the 5-hour period (consecutive hours) with highest demand and calculate how much we can spend on driver
revenue received in this timeframe. Assume that Finished Rides have the average value of €10 and our commission i
uch we can spend on driver incentives, given that we want to re-invest all the
of €10 and our commission is 20%.
 Intermediate Data Analysis – Operations

6) Estimate the number of weekly trips we could have done (finished) with maximum Coverage Ratio.
verage Ratio.
 Intermediate Data Analysis – Operations

7a) Explain how you understand the concept of driver utilization rate.
7b) Find the 5 most utilized hours of the week (not necessarily consecutive), and calculate the sum of trips finished in
e the sum of trips finished in these 5 hours.