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What Is Networking?
Networking is the exchange of information and ideas among people with a
common profession or special interest, often in an informal social setting. Professionals use networking to expand their circles of acquaintances, find out about job opportunities in their fields, and increase their awareness of news and developments in their fields. Introduction to Business Networking ● Definition: Establishing beneficial relationships within the business community. ● Purpose: To gain intangible benefits through professional interactions. ● Key Components: Mutual benefit, industry relevance, and communication. The Essence of a Product ● Definition: An item or service offered for sale. ● Types: Physical goods, virtual goods, and services. ● Product Lifecycle: Development, introduction, growth, maturity, and decline. Understanding Business Processes ● Definition: Activities aimed at achieving specific organizational goals. ● Characteristics: Purposeful, specific, and consistent outcomes. ● Importance: Streamlines operations and enhances efficiency. Service Networks Explained ● Definition: A structure combining entities to deliver services. ● Components: Buyer, supplier, and customer. ● Function: Facilitates the provision of after-sales services. ● Inquiry: What are the challenges of managing a service network? Communication Network in Organizations
● Definition: The structured flow of
information within an organization. ● Types: Formal and informal networks. ● Role: Manages, regulates, and directs information flow. ● Consider: How does the communication network affect organizational culture? Formal Communication Network
● Created by management, depicted in an organizational chart.
● Information flows vertically and horizontally. ● Official channels: Memos, bulletins, intranet. Upward Communication ● From subordinates to superiors. ● Purposes: Discussing problems, suggesting improvements, sharing job-related feelings. ● Impact: Influences job satisfaction through feedback. Downward Communication ● From superiors to subordinates. ● Purposes: Job instructions, explaining rules, providing performance feedback. ● Significance: Essential for clarity and job satisfaction. Horizontal Communication ● Between co-workers within the same or different departments. ● Purposes: Task coordination, information sharing, problem-solving, rapport building. Informal Communication Network: The Grapevine
● Also known as the "grapevine."
● Characteristics: Non-directional flow, not confined to official channels. ● Based on: Friendships, shared interests.