We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as XLSX, PDF, TXT or read online on Scribd
You are on page 1/ 3
Ideal Buyer For UAE Business
How your product/service can solve their problem or help them?
Buying motivation/reasons: What are the persona’s reasons for buying your product/service? Buying concerns/objections: What are the persona’s concerns when buying your product/service? Pain points/problems they face? Where & how they are finding solution? How your product/service cCompetitor Product/Service Research Buying motivaWhat are the persona’s reaso Buying concerWhat are the persona’s reaso Pain points/problems they Where & how they are findi
Small Business Owners(A-1) Investment Mangment(A-2) International Business(A-3)
Demographi Age 25-55 Gender Male/Female Language English Location USA (California, New York, Texas, Florida, Illinois, Massachusetts, Washington, Georg Education Bachelor's Degree in Business Administration Annual Income$50,000 - $500,000 Relationship Married Children Two children Life Goals To expand her business and achieve financial stability for her family.
Profession/Job Title Owner & Operator
Work IndustrRetail Decision MakYes, makes all major business decisions Challenges Managing cash flow, competing with larger retailers Goals/careerTo open additional store locations and increase profitability
Interests &Favorite SociFacebook, Instagram
Least Social LinkedIn, twitter Favorite Bra Shopify, Square Favorite ContVideo + Image Favorite influe Small business experts, industry leaders Favorite celebrVaried Favorite websiSmall business forums, industry news sites content they c hetetet Favorite hangoLocal business networking events, industry conferences Hobbies Entrepreneurship, innovation, community involvement gadgets/deviSmartphones, laptops, tablets Shopping Behav Purchase from local suppliers, online shopping for business supplies Newspaper/mag Entrepreneur, Inc. Magazine, local business publications Books they re Business management, leadership, entrepreneurship Apps they useBusiness management tools, social media apps Travel BehavioOccasional business travel for conferences, networking events ernational Business(A-3)
30 Days to Online PR & Marketing Success: The 30 Day Results Guide to Making the Most of Twitter, Facebook, LinkedIn, and Blogging to Grab Headlines and Get Clients
StartupPro: How to set up and grow a tech business: Practical guidance on how to turn your passion, idea, and technical skills into a successful business