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Hack Conquest

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11 views7 pages

Hack Conquest

Uploaded by

ankushpan694
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd
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Team - LockNCode

Ashish Maurya
Ansh Shah
Ayush Mutha
Abhishek Pandey
CUSTOMER
CHURN PREDICTION
Problem Statement: "Develop a machine learning model that
predicts customer churn for a subscription service. The model
should analyze user behavior patterns, demographics, and
engagement metrics to identify at-risk customers, enabling
proactive retention strategies."
Introduction and Background
Customer churn refers to when customers stop using a service, leading to
revenue loss for companies.
Predicting churn is critical for subscription-based businesses to improve
retention and reduce customer turnover.
Machine learning models can help identify customers who are at risk of churning
by analyzing their behavior and preferences.
By proactively addressing churn risks, businesses can tailor their strategies to
keep customers engaged and satisfied.
This project focuses on building a churn prediction model that uses customer
data to forecast churn and provide actionable insights.
Solution
The project involves building a machine learning model to predict customer churn
based on various features related to user behavior and preferences.
The model will take inputs such as account age, monthly charges, content
preferences, and support history to forecast churn risk.
The front-end will include visualization plots that highlight trends and insights to
help the company understand the root causes of churn.
An interactive chatbot will provide suggestions to the company, offering
recommendations to reduce churn and align services with customer needs.
This comprehensive solution allows companies to take proactive steps to retain
customers and prevent churn.
React JS

NEXT JS

TailwindCSS

TensorFlow

Neural Networks

Random Forest

Ensemble Learning Techniques


Applying automated
process of
CRON Job to all user data
at every 24 hours

START
User Input: Amount of
User Loss, Service
provided, Fares, etc. Recommend solutions with
Landing Page with graphs to implement,
Information of Service policies used in similar
Provided on site cases, idea of customer Navigate to User
needs Dashboard

Review Suggestions
Storing user data in
database(MongoDB) in
NO
encrypted form Approved?
If possibility not found
then continue else send
YES
NO User notification to the
logged in? admin about the
possibility of user churn
Update User History
Our Users and YES
Services Page

User Take to User Assign redeemable PROJECT COMPLETION

NO
Subscribed? YES
Dashboard points to users for
future discounts
Impact
Large-scale companies stand to retain more customers by accurately predicting
churn and addressing the factors that lead to customer dissatisfaction.
Proactive retention strategies reduce customer acquisition costs and improve
long-term profitability.
By addressing user pain points, companies can increase customer satisfaction,
reducing churn and driving revenue growth.
The visual analytics dashboard and chatbot provide valuable insights that enable
companies to optimize their services and tailor offerings to customer needs.
Preventing churn at scale ensures continued growth, maximizing profits and
securing a loyal customer base.

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