Chapter 1 Introduction To Financial Management
Chapter 1 Introduction To Financial Management
Learning Outcomes:
o Define and discuss what financial management is
o Explain the importance of financial management
o Identify various fundamental concepts of financial management
o Recognize the role of the financial manager in a business entity
Financial Management
It is a functional unit of business organization that sets policies towards organizing, planning,
controlling, and directing the proper use and allocation of its financial resources. It carries with it an
interlocking coordination within the business structure such as production, marketing, logistics and
personnel functions. It is considered to be one of the most significant responsibilities within the
business entity. Business activities related to operating, financing and investing require considerable
amount of decision making that will affect company’s financial condition, structure, performance and
profitability.
1
Financial management is in charge of efficient planning and control of funds inflow and outflow:
1. The appropriate magnitude or volume of funds needed for efficient operations (capitalization)
2. The wise allocation of financial resources to particular resources
3. The short and long term fund raising activities
2
Most Important Functions of Financial Managers are:
1. Raise Needed Funds for the business operations – to ensure that the company meets the
obligation and required funds needed for the business. He needs to constantly monitor
company’s liquidity, solvency and profitability by way of establishing prudent financial
procedures and policies. The company can raise funds either thru equity and debt financing.
Equity financing refers to the issuance of company stocks while debt financing would
involve loan or fund borrowing. He/she should decide on the type of financing the company
would opt to choose.
2. Proper Allocation of Financial Resources – The moment funds are raised, the financial
manager should be able to make proper allocation on where to use the said funds. The
following needs are to be considered in order to make proper allocation of funds:
a. The business entity size and its capability for possible growth
b. Status of assets where the funds will be used; either for long-term or short-term.
c. Manner on which the funds are raised.
3. Profit Planning – Profit is an inherent component to ensure business sustainability and
survival. As such, profit planning requires tremendous amount of rational forecasting of
revenues and management of cost and expenses.
Many factors would have an impact on business profit and this will include:
o Product pricing o Demand and supply
o Competition o Product cost
o Economic status o Output
The financial manager should be able to keep a keen eye on all these factors in order to make
desirable and realistic financial plans to achieve the desired profit for the company.
4. Knowledge of Capital Markets – The financial manager should be able to have an in-depth
knowledge and a clear understanding of capital market. Capital market is where securities or
company shares are traded and this would involve a high amount of risk. Therefore, a financial
manager should be able to make strong calculation and analysis of the various risks involved
in the trading of shares and securities.