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BCG Matrix

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harshitsingh.mba24
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8 views5 pages

BCG Matrix

Uploaded by

harshitsingh.mba24
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as XLSX, PDF, TXT or read online on Scribd
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BCG M

Sr.no. Product Category Market share (in %) Market growth rate (in %)
1 FMCG 20 10
2 Mobile 5 20
3 Construction 10 30
4 Pharma 5 5
5 Solar Panel 5 50
6 Automobile 10 20
7 Textile 20 10
8 Appliances 40 10
BCG MATRIX
market size (units in millions) No. of competetiors market share of closest comptitor
200 20 30
100 10 20
400 5 40
100 10 30
50 5 20
200 10 20
200 30 10
100 10 30
relative market share Capital Share
66.6666666666667 7
25 12
25 25
16.6666666666667 6
25 11
50 20
SOLAR PANEL
200 4
133.333333333333 15

Market Growth rate CCONSTRUCTION


0 50

12 20

6
Chart 60Title
1 2 3 4 5 6 7 8

SOLAR PANEL 50

40

CCONSTRUCTION 30
50 100 150 200

12 20 20

7 10

RElative market share

0
200 250

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