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25 views

CourseCurriculum

Uploaded by

soulinfernus61
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd
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Course Curriculam

Course Code: BC109 Credit Units L T P/S SW AS/DS FW No. of PSDA Total Credit Unit
Course Level UG 2 0 0 2 0 0 0 3
Course Title Communication Skills - I

Course
Description :

Course Objectives :

SN
Objectives
.
This course is aimed to equip students with effective oral communication skills. Students will learn different aspects of communication with specific
1 emphasis on emerging and evolving trends in the area, nonverbal communication, persuasive communication, and presentation skills. The course will
help students in developing strategies to communicate effectively with a culturally diverse audience and platforms.

Pre-Requisites : General

SN. Course Code Course Name

Course Contents / Syllabus :

SN. Module Descriptors / Topics Weightage


• Definition of Communication • Process of Communication • Types of Communication: Verbal (Oral and Written),
Module I:
Nonverbal • Barriers to Communication: Physical, Language and Semantic, Socio-Psychological, Organizational •
1 Concept of 15.00
Gateway to Effective Communication • 7Cs of Communication • Social Communication: Small Talk & Building
Communication
Rapport
Module II: Listening • Definition of Listening • The Nature of Listening • Listening Styles • Overcoming Barriers to Listening •
Listening & Critical Listening and Social Support Nonverbal Communication • Nonverbal Communication defined •
2 20.00
Nonverbal Characteristics of Nonverbal communication • Functions of Nonverbal Communication • Types of Nonverbal
Communication Communication • Effective use of Nonverbal Communication
Module III: • Cross Cultural Communication: Meaning and Significance • Definition of Culture • Elements of Culture •
3 Cross Cultural Characteristics of Culture • Language and Meaning • Language and Culture • Culture and Context • Assessing 15.00
Communication the Context • Intercultural Communication in the Professional Context
Module IV: • Speaking Skills: Fluency, Vocabulary, Grammar and Pronunciation • Effective Speaking: Selection of words,
4 Effective your voice and Nonverbal Communication • Functions of Speaking: Interaction, Transaction and Performance • 20.00
Speaking Structuring the Message • Effective Speaking Strategies
Module V: • Definition of Persuasion • Language Intensity, Vividness, and Offensiveness • Powerful/Powerless Language
5 Persuasive and Persuasion • Persuasion strategies: Implicit and Explicit Conclusions, Gain-framed vs. Loss-framed 20.00
Communication messages, Quantity vs. Quality of Argument, The use of Evidence
Module VI: • Planning, Preparation, Practice, Performance • Audience Analysis • Audio-Visual Aids • Analyzing the
6 Presentation Nonverbal Communication • Methods of Delivery: Impromptu, Extemporaneous, Memorisation, Manuscript, 10.00
Skills Outlining

Course Learning Outcomes :

SN. Course Learning Outcomes


1 1. Understand the nature, importance, and process of technical communication
2 2. Listen and give feedback appropriately as well as apply the nonverbal aspects of communication.
3 3. Develop effective speaking skills according to communication contexts and audiences with appropriate word choice and tonality.
4 4. Apply appropriate strategies to persuade the audience.
5 5. Deliver effective presentations in contexts that may require power point, extemporaneous or impromptu oral presentations
6 6. Read and interpret complex messages and take decision accordingly.

Pedagogy for Course Delivery :

SN. Pedagogy Methods


1 • Classroom discussions
2 • Group Discussions
3 • Presentations
4 • Role play

Theory /VAC / Architecture Assessment (L,T & Self Work): 100.00 Max : 100

Attendance+CE+EE : 5+45+50

SN. Type Component Name Marks


1 Attendance 5.00
2 End Term Examination (OMR) 50.00
3 Internal CLASS QUIZ 10.00
4 Internal CASE STUDY 10.00
5 Internal GROUP PRESENTATION 15.00
6 Internal GROUP DISCUSSION 10.00

Lab/ Practical/ Studio/Arch. Studio/ Field Work Assessment : 0.00 Max : 100

N/A

List of Professional skill development activities :

No.of PSDA : 4
SN. PSDA Point
1 • Quiz
2 • Case Study
3 • Group Discussion
4 • Group Presentation

Text & References :

SN. Type Title/Name Description ISBN/ URL


Williams, K., Krizan, A. C., Logan, J. &
1 Book Merrier, P. (2011) Business Communicating
in Business 8th E
1. Murphy, Herta A., Herbert Hildebrandt,
2 Book Jane Thomas (2008) Effective Business
Communication 7th Ed
Lesikar, R. V., Flatley, M.E., Rentz, K. &
3 Book Pande, N. (2013) Business communication
11th Ed. New D

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