Information Technology Basics
Information Technology Basics
This chapter introduces the reader to Information Technology (IT). Information technology is the
combination of information and technology. IT comprises telecommunications and computers for obtaining,
processing, storing and communicating information in various forms to different persons and places. This
chapter begins with the discussion on information and technology and how these two unite to present
information technology. The chapter describes the impact of IT in various areas such as business, education,
defence, public sector, and media. The chapter concludes with a discussion on various job prospects in the
IT sector, which is revolutionising the world.
CHAPTER OBJECTIVES
8.1 INTRODUCTION
The world is changing at a very fast pace. The changes can be seen in every aspect of life, be it politics,
society or economy. One of the most important factors of change is technology. The word “technology”
originated from the Greek word tecne and logia, where “tecne” means skill and “logia” means study of
science. Technology is the knowledge generated for the purpose of development of new systems to help in
solving practical problems. Today, the impact of technology can be felt in all areas—be it home, office or
market. Using technology, information can be easily gathered about various fields such as weather
forecasting, space exploration and much more.
For the development of technology, information is essential. Information is the collection of facts
gathered through various means of communication (for example, people, newspaper and television) and
plays a vital role in drawing a conclusion. At the same time, technology makes information gathering fast
and easy. Information along with technology has created a new branch called Information Technology (IT).
IT involves the processing of information by a computer. This is possible through the use of hardware,
software, services and supporting infrastructure to manage and deliver information. IT has changed our daily
lives radically over the recent years, for example, the use of mobile phones to make calls and send text
messages, the use of websites to book flights and the use of ATM machines for banking, and so on.
8.2 INFORMATION
Today's information age began with the invention of the telegraph transmitter and receiver. It was the first
instrument to transform information into electrical form and transmit it reliably over long distances.
Information can be in any form, such as the answer to the question “why is the sky blue?”, the latest news
updates, the top ten movies or the formula to solve a mathematical problem. Information can be considered
as a critical tool for development. It is necessary to carry on research processes and enhance the lives of
people in many ways.
Information is the processed data on which decisions are taken and subsequent actions are performed
thereafter. For decisions to be meaningful and useful, the information must possess the following attributes
(Figure 8.1).
THINGS TO REMEMBER
Information
Information provides the power to find and evaluate problems and make decisions
effectively and efficiently. Information can be identified regardless of the particulars of the
physical realization. Information in one realization (such as ink on a sheet of paper) can be
easily transferred to another form (such as spoken words). It also helps in determining how
to use technology to one's advantage, learn the research process and enhance problem-
solving skills. Information includes deterministic, probabilistic and quantum information.
• Accurate: To be useful, information must be accurate at all levels because all further
developments are based on the available information. Accurate information
provides a reliable and valid representation of raw facts. The cost of inaccurate or
distorted information can be extremely high.
• Timely: Information is appreciated only if it is available on time. If the information
is available ahead of time, its value may be diminished because the information
might get archaic or the user may simply forget it. Obviously, any availability after
its due time simply has no significance.
• Complete: Complete information tends to be comprehensive in covering the issue or
topic of interest. Without complete information, a decision maker may get a distorted
view of reality. For example, incomplete market information can lead producers to
introduce products and services not desired by the customers. As a result, the
organization may incur huge losses.
• Precise: Apart from being complete, information must also be precise, containing all
the essential elements of the relevant subject areas. In order to provide complete
information, usually a large amount of data is gathered. Important information may
be buried in the stacks of such data. One needs to work hard to get precise
information out of it.
• Relevant: Information is relevant if it can be applied to a specific situation, problem
or issue of interest. For example, operation managers need information on cost and
productivity whereas marketing managers need information on sales projections
and advertising rates. On the other hand, product inventory information is not
relevant to a payroll manager.
Information is required for carrying out all the decision-making activities of an organization. The quantity of
the information is important for the flow of activities in business. Some of the common needs for
information are given below.
8.3 TECHNOLOGY
Technology is the human innovation that involves the generation of knowledge and processes to develop
systems capable of solving problems and extending human capabilities. Technology is concerned with the
advancement of science, design, development, installation and implementation of information systems and
applications. Technology may be referred to as a science used for practical purposes. It comprises specific
information and knowledge that can be in physical form such as models, drawings, sketches, diagrams,
blueprints, manuals, or in non-physical form such as training or technical services. It comprises mechanisms
for distributing messages including postal systems, radio and television broadcasting companies, telephone,
satellite, and computer networks.
Technology helps us to save time and energy by providing convenience at work. Technology is used in
the production of goods and services that is considered useful in areas like computers, medicines and
machines. Some examples of technology are the electronic media such as video, computers, compact disks,
audiotape, cell phones and satellite equipment that are used as tools to create, learn, explain, document,
analyse, communicate or present information. From household activities to organizational activities,
technology has been widely used as a part of our day-to-day lives. The reason that technology is becoming
popular is due to the multi-faceted advantages that it provides. Some of the advantages of technology are
discussed below.
• Makes Work Easy: Technology has provided many advanced appliances and
electronic gadgets, which make work easier. For example, a washing machine is
easier to use compared to manually washing clothes.
• Fast: Using technology, the results are obtained at a faster speed as compared to
doing the same work manually. For example, washing machines take a few minutes
to wash clothes; photographs are ready in just a minute, advanced technology in
automobiles makes them more secure and faster, and cell phones help in making
communication in seconds.
• Helpful in Performing Creative Work: Technology is useful in doing constructive
work in various areas of life. For example, it is possible to edit an original picture for
colour correction, text insertion or changing the background by using any graphic
program. Similarly, technology is used to make a stereo picture based on scenes
made within three-dimensional modelling programs like 3D MAX Studio.
THINGS TO REMEMBER
Computer Science
Some years back, a new science was born, which came to be known as “computer science”.
Computer science is defined as a discipline that is concerned with methods and techniques
relating to data processing performed by automatic means. It is important to understand
that the development in IT is not restricted to computers only but also includes the fields
like education, communication and science.
IT exists from the days when telegraph was being used to move data from one place to another. With
advancement in technology, the role of people responsible for handling data has also increased. A key to the
technological advances in the IT sector is the interweaving of computation, communication and content
supported by theories of information and computer science.
The components of IT include hardware, software, data and people. These components are essential for the
proper functioning of a system in IT that are discussed below and illustrated in Figure 8.2.
Our society is being reshaped by rapid advances in IT, computers, telecommunications networks and other
digital systems that have vastly increased our capacity to know, achieve and collaborate. These technologies
allow people to transmit information quickly and widely, linking distant places and to create communities
that just a decade ago were unimaginable.
It is difficult to appreciate how quickly IT is evolving. Five decades ago ENIAC, one of the earliest
computers, stood 10 feet tall and stretched 80 feet wide; while today, one can buy a musical greeting card
with a silicon chip that is 100 times faster than ENIAC. This extraordinary pace of IT evolution is bringing
people and cultures together and creating new social dynamics in the process. It is leading to the formation
of closely bonded, and widely dispersed communities of people united by their interest in doing business or
in sharing experiences and intellectual pursuits. New forms of knowledge accumulation are developing, as
are computer-based learning systems that open the way to innovative modes of instruction and learning.
The rapid evolution of digital technologies is creating not only new opportunities for the society but also
challenges. Corporations and governments are reorganizing their work culture to enhance productivity,
improve quality and control costs. Entire industries have been restructured to better align themselves with
the realities of the digital age. It is no exaggeration to say that IT is fundamentally changing the relationship
between people and knowledge.
IT plays a vital role in today's global economy. It has made a significant impact on research and
development. Research is being carried out in networking, computing, data representation and many other
areas for exploring the existing methodologies. Education is changing with the advent of new interactive
online learning technologies and multimedia electronic libraries, which help in improving the sharing of
knowledge and education practices. The major areas impacted by the advent of IT include business, media,
education and so forth.
IT plays an important role in business environment as every organization adopts it in some form or the other
to perform tasks in an effective manner (see Figure 8.3). In the past few years, rapid development in IT,
particularly in communications, electronic service networks and multimedia have opened up new
opportunities for corporates. All these are contributing towards new and effective ways of processing
business transactions, integrating business processes, transferring payments and delivering services
electronically. Electronic commerce or e-commerce refers to the electronic means to conduct commerce
between business communications and transactions over the Internet. It includes buying and selling over the
Internet, electronic fund transfers, smart cards, digital cash and all other ways of doing business over digital
networks.
E-commerce websites are critical to industry for increasing e-commerce sales, improving productivity and
lowering costs and user grievances. IT can provide the company a significant competitive advantage. The e-
business approach consolidates a company's position by opening up new business opportunities and
improving financial status. It has affected business in the following ways.
Corporates are developing a manufacturing society to provide manufacturers, distributors and researchers
with structured methods and practices for implementing technologies in manufacturing environments
(see Figure 8.4). Initial implementation of this collaborator-enhanced research in robotics are welding,
which requires asynchronous and synchronous support and the use of diverse data formats (such as video,
audio and image annotations).
Using IT, simulation systems have been developed, which enable manufacturers to virtually prepare
prototype plant layouts, optimize raw material usage, and assess ergonomic factors prior to investing in plant
redesigns or new factories. Corporates are investigating ways to augment commercial modelling and
simulation software systems with programmable human modelling capabilities to harness manufacturing
resources. Researchers are developing natural language interfaces that can help simulate human tasks in a
manufacturing operations environment.
Mobile computing is a technology of wireless networking that uses common frequencies for transmission to
permit networked devices move freely within the broadcast coverage area yet remain connected to the
network. Mobile computing enables people to access network services anytime and anywhere and allows the
transmission of data with the help of computers. This is done by integrating the cellular telephone
technology with the portable computers having cabled network.
Mobile voice communication has been established throughout the world and has seen an increase in the
number of subscribers to the various cellular networks. An extension of this technology is the ability to send
and receive data across the cellular networks, which is the principle of mobile computing. Similarly, mobile
data communication has become a rapid technology as it allows the users to transmit data from one remote
location to another remote location. Thus, technology mobility has proved to be the solution to the biggest
problem of business for the people on the move. The mobile data communications have a significant
difference when compared with mobile voice communications. In voice communication, mobile phones
allow a user to move around and talk at the same time. One of the latest technologies used in mobile
computing is general packet radio service (GPRS), which is a packet-based data transfer technology that
provides increased capacity and higher data rates for access to the mobile Internet. It allows full mobility
and wide area coverage as information is sent and received across a mobile network.
A cellular network consists of a number of mobile units that are linked together to switching equipment.
The switching equipment interconnects the different parts of the network and allows access to the
fixed public switched telephone network (PSTN). Every base station covers a given area. A number of
adjacent cells grouped together form an area. Due to this reason, it is called cellular communication. The
corresponding base stations communicate through a mobile switching centre (MSC), which is responsible
for routing or switching calls from the originator to the destination (see Figure 8.5).
Mobile computing is used in many fields such as in emergency services, stock information control, credit
card verification and e-mail. Mobile computing relieves the users from working at a desk and provides them
access to information they need. In addition, it provides a better lifestyle through improved communication
and personal data management.
In recognition of the serious staffing and equipment situation in the public sector, there is currently a great
deal of activity in outsourcing of information services. In countries where public sector is still developing,
and is under the control of the government, there is a great requirement to automate services such as booking
of railway tickets and payment of electricity bills.
THINGS TO REMEMBER
Public Sector
As the public sector grows, one can expect to see a shift towards market level logistics
systems, such as industry-wide distribution systems, some standardization of applications
across industry, emphasis on global markets, outsourcing of more non-core processes such
as finance and accounting, and home shopping. This can be possible if scarce resources are
utilized in a proper and efficient manner.
The IT sector has become a boon for public sector companies by helping them increase their output and
efficiency. In addition, IT has enabled the companies to have a greater quality control so that they are able to
meet the laid standards. This has been possible as IT has been able to do the following:
Today, military operators are restricted in their access to information. Most often, military operators use
voice over radio or formatted text messages to communicate during crises. To help the military improve
readiness and response, more flexible, timely and dependable access to information is needed (Figure 8.6).
Key research areas in this field include dialogue management, context tracking, language generation, input
language understanding, and hands-free and eyes-free interaction.
New IT capability allows military personnel to literally converse with computers to create, access and
manage information and solve problems. The presence of IT helps to gain relevant information in an
organized and integrated manner that is readily usable by military personnel equipped with smart
information devices. For example, pilotless warplanes have been developed to combat enemies at the time of
war. This has been possible by gathering information and converting it into technology through means of
research and development (R&D). Thus, the battlefield of the future will include weapons, unmanned
combat vehicles and communication systems that can navigate, reconfigure and cooperate autonomously to
accomplish time-critical military operations.
With the advent of IT, two powerful forces have emerged to change the media. The first is the use of
computers as a means of processing and analysing information. The second is the constantly accelerating
capacity of technology to enhance communication in areas such as entertainment and social awakening.
Some examples of IT used in media include audio-visual equipments like television, radio, VCR, video
cameras and computers. Media can be broadly classified into two categories—print media and electronic
media.
Print Media: Print media is the most widespread of all the media technologies. It remains the most widely
adopted, portable, flexible and economical media. The most common example of print media is paper, such
as newspaper and books (Figure 8.7). The reason for the popularity of the paper mode is that it can be read
by anyone, anytime without any special knowledge or technology except the language in which it is printed.
Due to this reason, the paper mode is still important. The presence of IT has greatly enhanced its (print
media) effectiveness making it an important source of information. For example, an event occurring in the
remotest area of the world can be easily covered with the help of satellite links. The information provided by
these links can then be converted into a readable form, enabling people around the world to know about the
happenings.
Electronic Media: Despite the growing popularity of the Internet, radio and television still represent the
mode through which people around the world receive information about national and international events. In
other words, when it comes to the delivery of information, electronic media such as television and radio are
much ahead as compared to other types of media. This is mainly because of the speed with which
information passes from one end to another. The improvement in technology and coming together
of information and technology has greatly enhanced the prospects in this area. One can instantly view on
television any news that has occurred anywhere around the world (see Figure 8.8). For example, information
on a natural calamity that has occurred thousands of miles away (for example, the Tsunami in December
2004) can be easily viewed.
Figure 8.8 Information Broadcasting on Television
The process of receiving information and turning it into knowledge or entertainment is still at the
development stage. However, multimedia applications (sounds, videos and images) are increasingly being
used as part of the global revolution in electronic media. The Internet also forms a part of this media, which
has been discussed in Section 8.7.
The emerging technologies are constantly changing the world around us. These technologies have affected
the way of learning and the way processes (like transactions) are carried out. The present education system
is facing substantial pressure to prepare the students to learn, live and work in the digital age. Technology is
becoming a powerful tool for communication, problem-solving, and as a means of research for learning in
the area of education. IT has helped learners to develop problem-solving, analytical and research skills.
Electronic Learning: E-learning or learning through computer technology is fast becoming an extremely
versatile solution of providing learning with the tools necessary to address the needs of students in order to
provide good and standardized education. Students can interact with the e-learning software, enjoy exciting
colourful presentations, play games and answer quiz questions while learning a great deal through personal
involvement.
In recent years, schools/universities and corporates have started to utilize the Web and local networks as a
platform for distance e-learning. Tools like WebCT, Enspire, WebEx, HP Virtual Classroom or IBM Lotus
Virtual Classroom, and many others allow students to understand, learn and interact effectively as the class
experience is available online. Students can log in from home or a school computer, enjoy interactive
presentations, watch a webcast (a video broadcast of the teacher over the network), or even participate in a
full virtual classroom, with multiple students, live discussions, quizzes and voice/video interaction.
Students and teachers both gain considerable benefits by utilizing e-learning tools. E-learning is easily
accessible round the clock, whether online or through special software. E-learning includes computer-based
training (CBT) and web-based training (WBT).
• CBT is the training where a computer program provides motivation and feedback in
place of a live instructor. It can be delivered through CD-ROM, LAN or the Internet.
• WBT is the training which delivers educational content through a Web browser over
the public Internet or a private Intranet. Web-based training often provides links to
other learning resources such as references, e-mail, bulletin boards and discussion
groups. It may also include a facilitator who can provide course guidelines, manage
discussion boards, deliver lectures and so forth.
Students can work at their individual pace, as the option of recording and reviewing sessions exists with
live, “virtual classroom” solutions.
Virtual Classrooms: This new technology helps captivate the student's interest. This concept interactivity
involves a student with software that reacts and interacts, unlike a book. Thus, students can get immediate
feedback on their actions, be it a quiz answer or a request for more information. With the help of virtual
learning, students can do the following.
Through virtual classrooms, students can get online education from remote places (Figure 8.9). Virtual
classrooms are beneficial to students who are unable to attend centralized classrooms due to some problems
such as distant locations of institutes/universities.
In this ever-changing world, publishing houses, universities and e-book stores have started to
use information written in the printed version of books on their computer screen through the use
of technology. E-texts play an increasing role in education and research, as they offer unique benefits for
both students and teachers. Websites like Project Gutenberg, NetLibrary and Bibliomania offer full texts of
many classics. The files can be downloaded from these websites and can be read on the screen, printed and
photocopied with minimal cost. In addition, portions of these can be copied and pasted into papers and used
to prepare the examinations or home assignments for the students.
The digital revolution is gaining pace when it comes to books. Besides plain e-texts, a new format of
digital books has evolved, usually referred to as e-books. These are special kinds of files, which can be
viewed using specific software and offers more functionality for readers and researchers. Microsoft Reader,
Adobe E-book Reader and MobiPocket (designed for PDAs) are some of the softwares available, which
allow users to build their own libraries, read books comfortably on the screen and add side notes and
bookmarks.
Many stores like Amazon, e-books and e-reader provide readers with affordable electronic books in one
of the popular formats. They offer a wide selection of books to download for lesser price as compared to the
printed editions. E-books can be installed on a library computer, and allow fast access and search to every
student. For example, they can be installed on a teacher's laptop, and allow them to carry dozens of books
everywhere including their own notes and bookmarks. Special e-book devices allow users to carry an entire
library with the comfort and for the size of a single book.
The Internet's greatest strength is its ability to support simultaneous, interactive communications among
different people. Unlike the telephone, which primarily supports one-to-one communication, or radio and
television, where information flows in only one direction, from a single source to an audience who can only
listen passively, the Internet allows information to flow back and forth among multiple users at the same
time (Figure 8.10).
The Internet is the fastest growing information system for delivering a wide variety of things, such as
products and services along with their links to other files over the Internet. Due to this, the Internet is also
known as a distributed system. The information residing on different computers around the world can be
easily linked together using hyperlinks, a method of organizing information on the system by linking one
document to another. It provides a user access to a wide variety of services. These services include e-mail,
newsgroup, file transfer, multimedia displays, real-time (live) broadcasting, shopping opportunities, access
to the latest news and much more.
Electronic Mail: An important use of the Internet is sending and receiving electronic mail or e-mail. It
allows users to send text messages across a network, which can either be an internal network (Intranet) or an
external one like the Internet. The power of e-mail can be seen from the fact that traditional paper-based
mailing list procedures are being replaced by mail-shots at targeted audiences, which can be transmitted
instantly at little cost using electronic mail. Thus, information is sent across using this technology, which is
considered fast and reliable (see “Internet Tools” Chapter 16).
Newsgroups: A newsgroup is a forum formed for the discussion on a particular subject in which the notes
on a website are accessed and redistributed through a worldwide network of news discussion groups. They
are organized into hierarchies of subjects, with the options in the newsgroup name indicating major subject
categories and sub-categories. Some of the subject categories are news, society, science and computers.
Users can create new newsgroups, post to existing newsgroups and respond to previous posts.
One of the Internet services is electronic bulletin board (EBB) that allows you to leave messages and
access the required information through the software running on a computer. It uses a stand-alone computer
connected to the Internet, which allows you to connect to the system, send and receive messages, files, and
so on. An electronic bulletin board can contain directories of files and the users can read, download, upload
and even modify the stored files depending upon their access privileges.
Webcast Services: The term Webcasting has been derived from the word “broadcasting”. Webcasting
refers to the use of the Web to deliver (or “broadcast”) by streaming live or delayed versions of sound or
video. Webcast has potential applications for academic courses, presentations, using video on Web pages,
on-demand programs, live events and training materials.
Formats of Real, QuickTime and Windows Media are commonly used to provide webcast services.
Webcast services are being increasingly used by business houses to engage in teleconferencing with their
branches or clients spread out in different areas, all over the world.
Intranet: The Intranet is a private computer network that is maintained by an organization for internal
communication. It uses some of the technologies that the Internet uses, like the protocols, software and
servers but cannot be viewed by an unauthorized person outside the organization (Figure 8.11). It uses
different methods to ensure security over the network, such as access control list and so on. It is a cheap, fast
and reliable networking system that links offices around the world, making it easy for the users working in a
company to communicate with one another, and also to access information resources from the Internet.
In an organization, printing and distribution of printed materials such as company letters, handbooks,
manuals and training materials are expensive and time consuming. These traditional forms of printed
material are replaced by the Intranet. Intranet can improve the quality of product, and provide a more
efficient way to propagate information among employees at a minimal cost, time and effort.
Internet Chatting: Chatting refers to the live discussions conducted on the Internet, generally between
two users with the help of computers, connected through a network, using the keyboard, webcam or
microphone to communicate (Figure 8.12). Chatting is one of the most popular features of the Internet. This
feature is offered by many online services or websites that allow the users to chat by typing messages (text-
based chat). These messages are displayed almost instantly on the screen of the recipient, as a scrolling
dialog, who is using the chat room.
Internet chatting requires a chat server and a client. The chat server is usually provided by the Internet
service provider (ISP) and the chat client is used by the persons chatting. An example of chat software is
IRC that uses the Web browser (see “Internet Tools”, Chapter 18).
The fast spread of IT has generated a need for highly trained workers to design and develop new information
systems and to integrate new technologies in them. It is creating the need for professional workers who can
fulfil the high performance standards in the technology-based industries (Figure 8.13). IT professionals plan,
design, develop, support and manage strategies and adopt them to fulfil basic objectives of the firm. The
rapidly changing technology requires the employees to have more skills and education. The companies look
out for IT professionals who not only have sound technical knowledge of the subject but also have sound
interpersonal and communication skills. Some of the career opportunities available in the IT industry are as
follows.
Figure 8.13 Careers in IT
Programmer: A programmer is a person who writes the code for a computer program. Computer
programs are the instructions given to the computer, telling the computer what to do, which information to
identify, access and process. The programmers write programs, depending on the specifications given by the
systems analysts and software engineers. After the completion of the design process, the programmer's job is
to convert that design into a series of instructions that the computer can follow. These instructions are coded
in a programming language such as C, C++ and Java, and then tested to ensure that the instructions are
correct and produce the required result. Programmers perform functions such as system designing and its
related services. They are involved in coding of a project and the successful implementation of the
developed system.
There are two types of programmers—application programmers and systems programmers. The
application programmers code programs for a specific task (application) in the organization. On the other
hand, the systems programmers code programs for controlling and maintaining the computer system
software.
Systems Analyst: A systems analyst plans, designs, develops and implements new systems or applies the
existing system resources to perform additional operations. Most of the systems analysts work with specific
type of systems like business, accounting, finance, science or engineering, and so on. Some systems analysts
are also known as system developers or system architects.
A systems analyst determines the problem in the system by discussing it with the managers and users
before starting an assignment. They study the information needs of the organization to determine the
changes that are required, to deliver a solution to the problem of the users. To design a system, the systems
analysts specify the inputs required by the system, plan the processing steps and finalize the output to meet
the user's requirements. Next, the systems analyst determines the hardware and software needed to set up the
system.
Systems analysts prepare the specifications, flowcharts and process diagrams for the computer
programmers to follow, and then work with the programmers to debug and rectify any errors in the system.
They also check the initial use of the system and organize tests to check the working of the system to ensure
that it works as required, or planned. Systems analysts who perform more intricate testing of products are
referred to as software quality assurance analysts. They not only perform tests but also diagnose the
problems, suggest solutions and check whether the program requirements have been met. The analysts who
design, test and evaluate the Internet, Intranet, local area network (LAN), wide area network (WAN) and
other data communication systems are called network and data communication analysts.
Network Administrator: A network administrator is a person who installs, configures and supports the
local area network, wide area network, the Internet system or the segment of a network system in an
organization. Every network in an organization requires at least one network administrator. Network
administrators perform the functions such as installation, configuration, maintenance of computers and
networking of equipment. They also check and ensure the availability of network to all the users. They
supervise the support of other networks and plan, coordinate and implement network security measures.
Database Administrator: A database administrator (DBA) is an individual who is responsible for the
storage of data, management of the database and implementation of the database management system. They
work with database management systems software and determine ways to organize and store data. They
identify user requirements, set up the computer databases, and test and organize the modifications to the
systems. They also ensure the performance of the system in the organization, understand the platform on
which the database is running and adds new users to the system. DBA is responsible for maintaining data
integrity, back up systems and database security.
Web Designers: A web designer is an individual who provides an architectural structure for the effective
communication of clients’ content by logically organizing the information and making it accessible. With
the rapid growth of the Internet, many jobs relating to design, development and maintenance of the websites
and servers have cropped up in the market. The web designer controls all aspects of design and
programming of elements of text and visual design. They are responsible for maintaining all technical
aspects of a website including its performance issues such as speed of access and approving the content of
the website. Web designers create the artistic feel of the website, facilitate navigation and make content on
the website accessible to the users.
Information Security Analyst: An information security analyst is an individual who performs highly
complex analysis and technical tasks involving assignment and coordination of measures to provide
information assurance, event detection and rapid response across various environments of the enterprise.
Information security analysts design, implement and support the integration of information security
solutions including security architectures, firewall administration, integrating security products, and
developing and coordinating security implementation plans. They provide technical support on security
projects that involve a wide range of issues including secure electronic data traffic, network security,
platform and data security, and privacy. They review and contribute to the security activities of business
applications and the development of project plans across all business units.
Business Process Outsourcing: Business Process Outsourcing (BPO) refers to the process of assigning
some or all non-core processes to another party. The main motive of BPO is to allow the company to invest
more time, money and human resources into core activities and building strategies, which helps in the
company's growth. BPO jobs include various sectors like finance, accounts, customer support, IT services
and medicines. Today, the global market is highly competitive and ever changing. A company must focus on
improving productivity and even cut down costs. Therefore, many tasks that use precious time, resources
and energy, are being outsourced. BPOs, or the units to which work is being outsourced are flexible,
quicker, cheaper and very efficient in performance.
LET US SUMMARIZE
EXERCISES
Multiple-choice Questions
Descriptive Questions
ANSWERS
1. Information
2. Technology
3. Data, People
4. Business, Media, Education
5. Webcasting
6. Video, Graphics
7. Print media, Electronic media
8. Frequencies
9. Computer-based training,
10. Systems analyst, Web designer
Multiple-choice Questions
1. (d)
2. (c)
3. (d)
4. (a)
5. (c)
6. (d)
7. (b)
8. (c)
9. (c)
10. (b)
1. True
2. False
3. False
4. True
5. True
6. True
7. True
8. True
9. False
10. True