Module 3 Notes
Module 3 Notes
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Ceteris Paribus - The assumption that all else other than price and quantity demanded or
supplied remains constant
Factors can change the demand or market supply curve, and shift it from left to right.
Normal good - An object when the consumer income increases, the demand for the
object increases
An object where the reverse occurs is called an inferior good.
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MR ZIRKLE VIDEOS
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DEMAND
Increase in demand shifts the graph towards the right, increases the willingness to pay at
higher prices for more items and the quantity demanded
Decrease in demand shifts the graph towards the left, decreases the willingness to pay at
higher prices for more items and the quantity demanded
Five factors can change the demand, income, population, taste, substitutes (when the
increase in price of one good leads to the increase in demand of another good) and
complements (two goods used together), and expectations for economical changes
SUPPLY
Input prices - The costs incurred by businesses to secure resources necessary for
production
Subsidies - A benefit given to an individual or business by the government
Factors that can shift the supply curve all involve change in costs, which are
technological innovations, input prices, taxes and subsidies, expectations, entry or exit
in producers, changes in opportunity cost
EQUILIBRIUM
The changes in supply and demand can change the market equilibrium, causing price or
quantity to go higher or lower or indeterminate.
Choke Price - The lowest price at which the quantity demanded of a good is zero
Most economists agree that market forces are better than price control, and price control
can have drastic changes when outlawing the equilibrium, causing both buyers and
sellers to be worse off.
Consumer surplus - The extra benefit consumers receive from buying a good and
service, measured by the price they were willing to pay minus what they actually paid
Producer surplus - Extra benefit producers receive from selling a good or service,
measured by price producer actually received minus what the producer would have been
willing to accept
Consumer surplus is located in the area between the equilibrium price and the demand
curve on the left
Producer surplus is located in the area between the equilibrium price and supply curve
on the left