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Community First Primary Care - Grapevine

sample of primary care demos

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21 views22 pages

Community First Primary Care - Grapevine

sample of primary care demos

Uploaded by

dacho
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd
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From Content to Care:

WebMD Launches WebMD Care Directories,


connecting consumers to healthcare professionals
Our Mission
A WebMD Care Directories Featured Profile enables medical
professionals to promote themselves to the largest
“ready-to-book” audience of patients seeking medical care.

The powerful consumer brand trust of WebMD combined


with the massive audience of more than
16 million people seeking medical care each month
creates an effective channel to attract new local patients,
build a strong online reputation, and make medical practices
easily found across search engines.
The Most Trusted Name in Health

1 in 4 U.S. Adults visit WebMD.com Each Month


71% of patients surveyed trust WebMD when searching
health-related information

WebMD is the #1 Health Brands Network on the Internet


WebMD is a household name that people know and trust

#1 in Page View Engagement


Average of 8 page views per visitor, 3X more than
closest competitor
WebMD Care Directories Also
Includes Vitals.com

of Vitals Users See A Doctor Within 30 Days

Vitals receives Over 16 Million Unique


Visitors Each Month

Over 3 Million Patient Reviews To Date


& Over 11 Million Physician Ratings
WebMD is the Most Recognized & Trusted Health Information Brand

Source: The Harris Poll 2020 of Pharma Researchers


Comprehensive & Accurate Directory Information Drives Patient Scale

Unique visitors access


physician information
Each Featured Profile is monthly
powered and validated by
industry leading data providers
A dedicated WebMD Directories Enter WebMD
team ensures 2 million+ Directories directly
via SEO
physician profiles details are
up-to-date via data partnerships
and direct provider requests
Average time
spent per visitor
WebMD Care Directories Unites Consumers and Healthcare
Providers at Every Stage of the Patient Journey
Improve Your Search Engine Ranking on Google

WebMD reaches 1 in 4 patients in


top conditions and leads in engagement
We rank on page 1 of Google for top categories:

● “Best internists near me”


● “Diabetes symptoms”
● “Weight loss”
● …and many more
●
How Featured Profiles Attract New Patients

● Maintain top of page placement in your local


area for your specialty

● Drive traffic from searches on WebMD & Vitals


and directly from Google Search

● Distinguish yourself from your competition

● Gain a higher percentage of your industry


marketplace

● Increase maximum online exposure up to a 25


mile radius around your practice
Feature Your BEST Review At The Top of Your Profile

● Tired of having great testimonials pushed


down your profile as newer reviews come
in? Now with WebMD, you can put your
best foot forward with WebMD Care
Directoryʼs NEW “Featured Review”
functionality.

● Pin your most impactful reviews to the


top of your profile to immediately show
prospective patients just how great your
practice is.
Be Featured on Your Competitorsʼ Profiles

● Display your practice on the local competitorsʼ


basic profiles

● Remove banner ads as well as promotions for


other local providers from your profile page

● Full customization of your overview section

● More prominent call-to-action options to


increase profile conversion
Reputation Management

Youʼve built your reputation - now protect it! With


WebMD Care, you get a 360 degree view of your online
reputation, plus actionable insights delivered in one
centralized dashboard.

● Improve the quality of your reviews with


data-driven recommendations
● Listen in, gain insight, and respond to patients
● Receive alerts when new reviews are posted,
and respond instantly
● Keep track of all reviews and follow-up when
necessary - all from one place
Benefits of Reputation Management

● Grow your reputation - Our vast network


reaches more than 100 million patients per
month to maximize your exposure
● Gain more reviews - Send automated review
requests with a follow-up text or email to
capture up to 8x more views for your practice
● Win patient trust - We ensure that your
practice has verified and recent patient reviews
on Healthgrades, Vitals, RateMDs, and more
● Reveal patient sentiment - Sentiment analysis
is applied to your patient reviews to pull out
meaningful insights, themes, and trends
Benefits of Reputation Management Cont.

● Gain more reviews - Send automated review


requests with a follow-up text or email to
capture 8x more reviews for your practice.
● Showcase Your Best Reviews - Review
builder allows your practice to embed a
widget on your practiceʼs website and location
pages that displays your most impactful
reviews.
● Gain Exposure - After 12 months Reputation
Management customers see a 70% increase in
local search visibility.
● Save Time - Review Builder automates your
review solicitation process with multiple
template and form options to choose from.
WebMD Care Directories
FEATURES REPUTATION MANAGEMENT
Listings Network:

UPDATE Manage Listings Data ● WebMD Listings Network*

MONITOR Review Alerts + Monitoring ● WebMD Listings Network*

RESPOND Respond to Reviews ● Only Google, Yelp, Facebook, WebMD, and Vitals

Publish Reviews
Across the WebMD Care Review Network ● WebMD Listings Network*
*Excludes Yelp

Listing Specific Campaigns ● WebMD Listings Network* *Excludes Yelp


COLLECT

Ask for Reviews ● WebMD Listings Network*


*Excludes Yelp

Reviews on Your Website ● WebMD Listings Network* *Excludes Yelp

Listing Accuracy ● WebMD listings network*

ANALYZE Profile Performance ● WebMD listings network*

Advanced Review Analytics ● WebMD listings network*


A Look Inside a Featured Profile

● WebMD Featured Profile includes appointment


request forms that sends HIPAA Compliant
requests directly to your inbox

● Comprehensive call tracking allows you to view


how many incoming calls have been received
from your Featured Profile

● Featured Profiles include additional keywords


related to your conditions and procedures
WebMDʼs Domain Authority Score

Other Industry Related Domain


Authority Scores

Zocdoc - 71 DA Score
Healthgrades- 71 DA Score
Real Self - 70 DA Score
Vitals - 65 DA Score
Yelp- 93 DA Score
Ratemds- 62 DA Score

According to Moz.com
Benefits of Reviews on WebMD / Vitals Platforms

● 72% of patients use online reviews as the very


first step to finding a new doctor

● 59.9% of patients say they selected a doctor


based on positive reviews, and 60.8% say they
avoided doctors based on negative reviews

● 41% say they still check a doctor out online, even


if they were referred to them by another physician
Example of Traveling Module

Drive patients from WebMD editorial


content into our physician directory.

Benefits and features:

● Health system is present at the


moment that matters

● Increase awareness of your


in-market physicians

● Natively integrate your brand within


WebMDʼs trusted environment
WebMD / Vitals Traffic Numbers

Each month more than 148,000 people using


WebMD / Vitals search for family practitioners
and psychiatrists within a 25 mile radius of the
Grapevine, TX area.

As a featured doctor on WebMD / Vitals you


gain maximum online exposure for your
speciality. In addition, your practice is placed in
front of a built in audience separating yourself
from your competition.
Let the WebMD Care Directories Team Handle All Your Online Presence

One Stop Shop Company -Powered by the WebMD Team:

Online Telemedicine
Search Engine Appointment
Optimization Booking

Reputation Listing
Management Management
Thank You
Steven Bauer
Sales Director

(310) 280-4436

[email protected]

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