Scribd
Upload
19 views

Business-Analytics-with-Machine-Learning-Syllabus

Uploaded by

ntuantu327
Copyright
© © All Rights Reserved
Available Formats
Download as PDF, TXT or read online on Scribd
19 views

Business-Analytics-with-Machine-Learning-Syllabus

Uploaded by

ntuantu327
Copyright
© © All Rights Reserved
Available Formats
Download as PDF, TXT or read online on Scribd
You are on page 1/ 2

Gmartek

Business Analytics with Machine Learning

Instructor: Ace Vo, PhD


Email: [email protected]
Web: https://gmartek.com/
Facebook: https://www.facebook.com/gmartekidm/

Course Description
This course is designed for you to start your journey in Business Analytics via Machine
Learning, a method used in business analytics, data analytics, and data science. We
will build an intuition of machine learning and how to use machine learning in
business, along with framework and skills to execute a case study from start to end.

Objectives and Learning Outcomes


At the end of the course, you should be able to:
● State what is Machine Learning and how it is used in Business
Analytics
● Recreate the CRISP-DM model as the basis of machine learning process
● Distinguish between statistics and analytics and their applications
● Distinguish between different types of machine learning types
● Apply a machine learning algorithm to a case study
● Communicate the results

Who should take this course?


● Data fanatics who would like to know more on what to do with data
● Business Analyst, Data Analyst, students, and graduates who would like
to know more about machine learning and its applications

Prerequisite
● This course requires NO programming background
● This course requires signing up to Microsoft Azure Machine Learning
platform, which costs zero, but requires a phone number and a credit
card (credit card will be stored on file, but no charge prior to notification)

Evaluation
● Homework 1: 25%
● Homework 2: 25%
● Project 50%

Total: 100%
Students with at least 70% points will be certified by the instructor and Gmartek.

Classroom
Zoom and Google Meet.

Support
You will get helps and supports from the instructors and colleagues in Gmartek private
club: https://www.facebook.com/groups/gmartek

Schedule
The course requires 14 hours of in-class activities and at least 7 hours of working on
assignments.

Topics Content
Introduction to Machine Learning (ML) process in Business Analytics
From Data ➜ Analytics
● Types of data
From Statistics ➜ Analytics
1 From Analytics ➜ Results
● Types of business analytics / machine learning algorithms
(supervised, unsupervised)
Examples of ML application in business
● Predicting prices
● Segmenting customers
Analytics algorithms intuition
Supervised learning examples in business
Unsupervised learning examples in business
2 Introduction to a case study in business cases – predicting prices or
grouping (students will be placed in 2 groups, 1 doing prediction, 1
doing segmenting)
● Homework 1: understanding the data
Developing business understanding and data understanding
Approaches to modeling
3
Communicating results
● Homework 2: modeling exercises for the case study
Presentation of the results (3-5 minutes each team)
4 Wrap up
What’s next in Machine Learning

You might also like