Space Requirements CODE COMPLIANCE

A) Permanent Galleries
B) Temporary Galleries
C) Commercial/Leasable Spaces
D) Storage Rooms
E) Museum Lobby
F) Museum Shop and Café’
G) Auditorium and function halls
H) Reception, Cashier, and Baggage
Counter
I) Staff Room
J) Curator’s Office
K) Administration Office
L) BOH areas
M) Utilities
 No. of Needed
Space Users Space Quantit Circulation Total Area
Area (sqm) Furniture
Requirements (x.36sqm (Area = y (x40%) (sqm)
) sqm)
Permanent 120 15 = Display 123.33 - - 240
Galleries cases
benches
signage
Temporary 80 15 = Movable 82.22 - - 160
Galleries display
walls
benches
signage
Commercial/ 50 10 = Display 51.39 - - 100
Leasable Spaces shelves
counters
seating
Storage Rooms 70 3= Shelving 71.94 - - 140
units,
cabinets
Museum Lobby 60 20 = Information 61.67 - - 60
kiosks,
seating,
planters
Museum Shop 60 15 = Display 61.67 - - 60
and Café racks,
tables,
chairs,
counters
Auditorium and 100 5= Seating, 102.78 - - 100
Function Halls stage, AV
equipment
Reception, 40 15 = Counter, 41.11 - - 40
Cashier, and seating,
Baggage Counter display
racks
Staff Room 30 3= Desks, 30.83 - - 60
chairs,
cabinets
Curator’s Office 20 1= Desk, chair, 20.56 - - 20
filing
cabinet
Administration 30 0.83 Desks, 30.83 - - 30
Office chairs, filing
cabinets
BOH Areas 50 1.39 Shelving 51.39 - - 50
units,
cleaning
equipment
Utilities 40 1.11 Equipment 41.11 - - 80
racks,
access
aisles
 USER
Description
DEMOGRAPHICS
An average consumer, no matter what age, is welcome within the flagship store since Ralph Lauren
offers a variety of products. Its main categories of products revolve around marketing and distribution
Average
of luxury lifestyle products in five categories: apparel, footwear & accessories, home, fragrances, and
Consumer
hospitality.

Ralph Lauren Enthusiasts would likely go to the flagship store to get more of their products that are
Enthusiasts
usually hard to find on their retail outlets due to limited stocks and space in it.
Flagship stores often have products that are a collector’s item, in which collectors might be interested
Collectors
in. Especially when talking about a flagship store that also sells watches and jewelry.

Alteration of Most Flagship retail stores offer services correlating to what products they buy, meaning that people
clothes could expect going into the store to find and avail those services.
 Users Users’ Behavior Space Needed
Families Spend time together, engage in interactive exhibits, attend Interactive exhibit areas, family-friendly
educational programs zones, education rooms
School Participate in guided tours, engage in hands-on activities, learn Educational exhibit areas, classrooms, hands-
Groups about marine life on activity areas
Tourists Explore exhibits, take photos, attend special events or shows Exhibit galleries, special event spaces, photo
opportunities
Researchers Study specimens, conduct experiments, access reference Research labs, specimen collections, reference
materials libraries
Educators Lead workshops, conduct demonstrations, gather resources for Workshop spaces, demonstration areas,
teaching resource libraries
Conservation Learn about marine conservation efforts, engage in discussions, Conservation exhibit areas, discussion spaces,
ists seek opportunities for involvement volunteer information desks
Tourists - Interested in general information about marine life - Exhibition halls
- Likely to visit popular exhibits - Gift shop
- May take guided tours or audio guides - Restrooms
- Cafeteria or food court (optional)
Students - Curious about specific topics for research or education - Educational labs
- Likely to participate in educational programs or workshops - Lecture halls or classrooms
- May require access to reference materials or interactive - Library or resource center
exhibits - Exhibition halls
Researchers - Seeking detailed information for scientific study or data - Research laboratories
collection - Archives or collections
- May require access to specialized equipment or archives - Access to specimen storage facilities
- Likely to spend extended periods of time analyzing exhibits or - Quiet study areas
specimens
Families - Looking for interactive and educational experiences for children - Children's play areas
- Likely to spend time exploring hands-on exhibits or - Interactive exhibits
participating in family - Family restrooms
-friendly activities - Cafeteria or food court (optional)
Enthusiasts - Passionate about marine life and oceanography - Specialized exhibit areas (e.g., deep sea
- Likely to seek out specialized exhibits or events exploration)
- May engage with museum staff or volunteers to learn more - Interactive experiences
- Access to knowledgeable staff or volunteers
- Gift shop