Exploring the Evolution of Entrepreneurship Skills: A

Comprehensive Study across BBA Students from 1st to 8th

Semester at Janapriya Multiple Campus.

A research proposal submitted to Prof. Vikas Kshetry

By

Ayush Paudel

BBA 6th Semester

Roll No: 14

Janapriya Multiple Campus

Introduction
Nepal, a country in South Asia rich in cultural diversity and scenic beauty, also presents a great
opportunity for aspiring entrepreneurs, offering a unique blend of opportunities and challenges.
Altogether, 22% of GDP in Nepal is contributed by MSME’s in Nepal’s economy. (“Building
Inclusive Entrepreneurship Ecosystems in Nepal," 2023). According to Thurnik and Gree (2003),
entrepreneurship is a major force in driving the economy of a country. Bachelors in Business
Administration (BBA) degree plays a key role in shaping the individuals who want to be part of
this evolving business ecosystem in Nepal. Janapriya Multiple Campus acts as a path for future
business leaders to start their entrepreneurial journey. Recognizing the importance of
entrepreneurial skills, this research explores the evolution of those skills in JMC students from
the 1st to the 8th semester. I hope to find out the variables that affect the growth of skills and
offer suggestions for improving the curriculum and fostering a culture of entrepreneurship.

Statement of the Problem

The BBA program at Janapriya Multiple Campus aims to develop entrepreneurial skills among
the students for preparing future business leaders in this dynamic and competitive landscape. But
there is a lack of knowledge on the specific factors that contributes or hinder the development of
such skills during their academic journey. This research aims to address the lack of clarity
regarding aspects like extracurricular activities, curriculum as a whole, internships and also
gender disparities. Additionally, the role that an entrepreneurship hub might play in this path is
unknown. In order to fill these gaps and offer useful information and insights for enhancing the
effectiveness of BBA program, a thorough research is necessary.

Literature Review
Entrepreneurship education has gained significant traction in recent years, particularly in
developing countries like Nepal. However, limited research explores the specific factors
influencing the development of these skills throughout the program. In the Nepalese context,
where the landscape for entrepreneurship is evolving, studies on entrepreneurship education are
relatively limited but gaining attention.

(Way et al., 2018) studied on “Incorporating youth entrepreneurial education in Nepal”. A panel
discussion was conducted through a focus-group with Nepali young entrepreneurs and students
from higher secondary education level to project the applicability of this framework. A
successful implementation of the entrepreneurial course explained in this paper could result in
approximately 15% of young people being entrepreneurially educated, which would roughly
account to 5000 potential entrepreneurs. Such entrepreneurship development could be the
ultimate resolution to unemployment, and upsurge innovation in the country.

(Prajapati,2019) conducted a study to examine the relationship between entrepreneurship

education and entrepreneurial intention using the planned behavior model. A total of 181
responses were collected from 280 business management students in their final year at selected
colleges. The results showed a positive but insignificant relationship between entrepreneurship
education and entrepreneurial intention. Specifically, entrepreneurship education improved
students' attitude towards entrepreneurial intention and perceived behavioral control, but had no
significant impact on subjective norms.

Expanding our view globally, Liñán & Urbano (2022) reviewed studies on entrepreneurship
education across different countries. Their analysis concluded that a combination of classroom
learning, practical activities, and mentorship programs is crucial for fostering entrepreneurial
skills. (Hammoda, 2023) explored the role of extracurricular activities in developing
entrepreneurial skills. Their research suggests that participation in student-led organizations and
business competitions positively impacts entrepreneurial self-efficacy and intentions.

Bell (2014) studied on “Entrepreneurial intention among Rhodes University undergraduate

students.” The study investigates Rhodes University undergraduate students' entrepreneurial
intentions and the factors driving their decision to become entrepreneurs. A survey, using a 43-
question structured web-based instrument was used to capture the responses from undergraduate
students across different departments at Rhodes University, Grahamstown. Key findings suggest
that few undergraduate students intend to enter into an entrepreneurship career immediately after
completion of their studies, whereas many of the respondents were more interested in doing so
five years after graduation. Most students are satisfied without formal entrepreneurial education,
and factors like previous employment and family influence significantly impact entrepreneurial
intention.

In summary, existing literature, although limited in Nepal, lays a foundation for our research.
Bridging this gap requires an in-depth exploration of the Nepalese BBA program at Janapriya
Multiple Campus, considering the unique cultural and educational landscape, while also drawing
insights from global studies to enrich the understanding of entrepreneurship skills evolution.

Research objectives

The major objectives of this research are:

1. Examine how participation and engagement in various extracurricular activities affect

BBA students' development of entrepreneurial skills.
2. Analyze how does the BBA curriculum at Janapriya Multiple Campus influence the
acquisition of entrepreneurship skills among students?
3. Examine gender-based differences in the acquisition and application of entrepreneurship
skills throughout the BBA program.
4. Analyze how internship experiences affect the ability to apply entrepreneurial abilities
practically in real-world situations.
5. Identifying key stages of entrepreneurial skill development over the course of BBA
curriculum and prospects for improvement.

Research questions
The major research questions are:

1. How do student’s entrepreneurial skills evolve over the course in their BBA program at
Janapriya Multiple Campus?

2. What role does the curriculum play in shaping entrepreneurship skills in students?

3. Are there differences in entrepreneurial skills progression between male and female?

4. How do extra-curricular activities and students’ engagement outside the formal

curriculum contributes to the development of entrepreneurship skills?
 5. To what extent do BBA students plan apply entrepreneurship skills in real-life scenarios
during and after completing their program at Janapriya Multiple Campus

6. Is the presence of an entrepreneurship hub essential for development of entrepreneurial

skills among students pursuing a BBA program?

Research Methodology

As this research is conducted within Janapriya Multiple Campus, we will have a known total
population. Since the population will be heterogeneous in nature, all the present semesters can be
differentiated as an individual strata, and we will be able to perform stratified sampling to select
respondents for the research.

The research will adopt a comprehensive mixed-methods approach to investigate the

development of entrepreneurial skills among the BBA students. Utilizing both quantitative and
qualitative data collection methods, the study will administer surveys and questionnaires with
Likert-scale items to get students' perspectives on the impact of extracurricular activities,
internships, the curriculum on entrepreneurial skill acquisition and impact of specific courses or
curriculum elements.

Similarly, semi structured interviews will help to explore qualitative aspects gathering insights
on things like strengths and weaknesses of curriculum, perception regarding extracurricular
activities and other qualitative aspects as well.

Also, use of comparative analysis will involve exploring gender-based differences and assessing
the influence of an entrepreneurship hub, with a focus on thematic patterns rather than statistical
tests. Thus, the combination of qualitative and quantitative methodologies like
surveys/questionnaires, interviews and comparative analysis will help to attain data from various
sources. This method seeks to provide a comprehensive understanding of the variables
influencing the development of entrepreneurial talent without depending on a longitudinal survey
or substantial statistical analysis.

Ethical Consideration
Ensuring ethical conduct is a fundamental base for this research. Participant’s privacy will be
respected keeping their individual answers confidential. It will be a voluntary participation for
respondents after seeking their consent without any harm or pressure involved. Throughout the
study, anonymity will be maintained while sharing findings prioritizing the confidentiality of
participants.

Limitations of the study

All studies have certain limitations. The limitations of the study are those characteristics

of design or methodology that affected or influenced the interpretation of the findings

from your research. Some limitations of this study are:

 The study is confined to BBA students at Janapriya Multiple Campus, limiting generalizability to
other institutions or regions.
 The validity of the study depends on the accuracy of the information provided by
the respondents to be covered on the study.
 The research does not deeply examine socioeconomic factors that could influence entrepreneurial
skill development.
 Participation bias is a potential concern, as those with particularly positive or negative
experiences may be more inclined to participate.

Conclusion

In concluding this research proposal, this research is all about understanding how BBA students
at Janapriya Multiple Campus develop entrepreneurial skills. We want to learn what helps and
what might get in the way. Though we know there are some challenges, we're excited to explore
and share insights. This study represents a committed effort to address the knowledge gaps which
could make the BBA program even better. Our goal is to make a positive difference in how
students learn to be future business leaders at Janapriya Multiple Campus.
References

1. Bell, J. A. (2014). Entrepreneurial intention among Rhodes University undergraduate students.

Rhodes University.

2. Gree, A., & Thurnik, C. (2003). Firm selection and industry evolution: the post country performance of new

firm. Journal of Evolutionary Economics, 4(4), 243-264.

3. Hammoda, B. (2023). Extracurricular Activities for Entrepreneurial Learning: A Typology Based

on Learning Theories. Entrepreneurship Education and Pedagogy.

https://doi.org/10.1177/25151274231218212

4. International Labour Organization. (2021). Building Inclusive Entrepreneurship

Ecosystems in Nepal An Analysis of Kathmandu and Pokhara

https://www.ilo.org/wcmsp5/groups/public/---ed_emp/---emp_ent/---ifp_seed/

documents/publication/wcms_871950.pdf

5. Lemus Way, Mayra Carolina & Hinostroza Castillo, Ursula & Maharjan, Rojika. (2018).

Incorporating youth entrepreneurial education in Nepal.

6. Maharjan, N. (2022). Factors influencing entrepreneurial intention among the students of Tribhuvan

University (Doctoral dissertation, Department of Management).

7. Prajapati, B. (2019). Entrepreneurial Intention among Business students: The Effect of

Entrepreneurship Education. Westcliff International Journal of Applied Research, 3(1), 54–67.

https://doi.org/10.47670/wuwijar201931bp