Introduction to Emerging Technologies

Chapter Six
ETHICS AND PROFESSIONALISM
OF EMERGING TECHNOLOGIES

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 Chapter objective
 After completing this chapter, the students will
be able to:
 Distinguish the link between ethics and technology.
 Understand general, professional and leadership ethical
questions.
 Explain what digital privacy is, its components and why it
is important.
 Identify the threats and challenges we face in developing
and utilizing emerging technologies.

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 Technology and ethics
 The Internet has provided many benefits for society, allowing
the creation of new tools and new ways for people to interact.
 However, the Internet has not been without negative
aspects.
 For example:-
 it has been exposed for spam and viruses.
 it has created new concerns about privacy
 As Information Society we should promote the use of
emerging technologies in the way to maximize the benefits
that they provide while minimizing the harms.
 This promotion should be controlled by regulatory system
to ensure that technology not abuse the people that
generally takes us to Ethical values.

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 Technology and ethics…
 Ethics - moral principles that govern a person's
behavior.
 Technology ethics is the application of ethical thinking
(moral principles) to the use and practice technology.

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 General ethical principles or
Ethical rules that must be
applied in all technologies
1. Ensure that all people are stakeholders in computing
or contribute to all society equally.
2. Avoid harm
3. Be honest and responsible
4. Be fair and take action not to discriminate
5. Respect the work required to produce new ideas,
inventions and creative works
6. Respect privacy
7. Respect confidentiality
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 Digital Privacy
 Digital Privacy is the protection of personally identifiable
or business identifiable information that is collected from
respondents through information collection activities or
from other sources.
 Digital Privacy has three sub-related categories;
information privacy, communication privacy, and individual
privacy
 Information privacy is the notion that individuals should
have the freedom, or right, to determine how personally
identifiable information is collected and used.

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 Communication Privacy
 Communication privacy is the notion that individuals
should have the freedom, or right, to communicate
information digitally with the expectation that their
communications are secure; [meaning that messages
and communications will only be accessible by the
recipient]
 However, communications can be intercepted through
various hacking methods or delivered to other
recipients without the sender's knowledge.
 At this time communication privacy is violated

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 Individual Privacy
 Individual privacy is the notion that individuals have a right
to exist freely on the internet, in that they can choose
types of information they want to access and more
importantly - unwanted information should not interrupt
them
 Example of individual privacy violation
 An internet user receiving unwanted ads and emails/spam
 Computer virus that forces the user to take actions.
 When individuals doesn't exist digitally with interruption
from unwanted information we can say that - their
individual privacy has been violated.

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 Some digital privacy principles
 Data Minimization: collect the minimal amount of information
necessary from individuals and businesses which is consistent with
the Department’s mission and legal requirements.
 Transparency: Notice covering the purpose and use of
information collection will be provided in a clear manner.
 Information collected will not be used for any other purpose
unless authorized or mandated by law.
 Accuracy: Information collected will be maintained in accurate,
timely, and complete manner to ensure that the interests of the
individuals and businesses are protected.
 Security: Adequate physical and IT security measures will be
implemented to ensure that the collected information is protected.

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 Risks (treats) in emerging technologies
 Emerging technologies create significant opportunities for
businesses if they utilize them properly.
 They also create risks and questions if we not utilize them
properly.
 Hence, planning to mitigate emerging technologies potential
risks areas is essential for businesses.
Some risks of emerging technology are:-
 Driverless car: to convince individuals for future self driving cars,
companies could reduce physical injury and property damage of
driverless cars.
 Wearables: Google glass, Fitbit and other wearables can expose
companies to privacy claim
 Drones: manufacturers fail to protect physical injury and property
damage of drones due to turbulence [sudden change in airflow]

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 End of Chapter Six

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