Week 2.1 Variables and Measurement Scales
Week 2.1 Variables and Measurement Scales
Dichotomous Variable
◾A variable that can have only two values
Qualities of Variables
❑ Exhaustive
– Should include all possible answerable responses
❑ Mutually exclusive
– No respondent should be able to have two attributes
simultaneously
e.g.Employed vs. Unemployed
- it is possible to be both if looking for a second job while
employed
Types of Variables
Variable
Qualitative/ Quantitative/
categorical variable numerical variable
Discrete Continuous
Qualitative Variables
e.g. Age
No. of children
Income
Discrete Variable
❑ Independent Variable
-Cause or determine or influence the dependent
variable(s)
❑ Dependent Variable
-Presumed outcome of the influence of the independent
variable(s)
Direct relationship between Independent and Dependent variables
Intervening
Variables
Independent Dependent
Variables Variables
Scales of Measurement
Measurement refers to the procedure of attributing qualities or
quantities to specific characteristics of objects, persons or
events. Measurement is a key process in quantitative research
and evaluation. If the measurement procedures are inadequate
its usefulness will be limited (Polgar & Thomas, 2008).
Levels of Measurement
❑ Nominal
❑ Ordinal
❑ Interval
❑ Ratio
Nominal Level
- Marital status
- Religion
- Type of car used
Ordinal Level
Property
Level of
measurement Equal True zero
Categories Ranks
intervals point
Nominal Yes No No No
Measures of Mode
Mode
central Mode Median
Median
tendency Mean
Min/Max/Range
Measures of Min/Max/Range
IQR
dispersion IQR
Std. Deviation
Frequencies
Procedures Frequencies Frequencies
Descriptive
Lecture c/o Dr. Jean Mendezabal. USL URC
Parametric test (data Non-Parametric test
Dependent Independent
Comparing is normally (ordinal/ skewed
variable variable
distributed) data)
Averages of 3+
Scale Nominal One-Way ANOVA Kruskal-Wallis test
independent groups
Average difference
Time/Condition Wilcoxon signed
between paired Scale Paired t-test
variable rank test
(matched) samples
The 3+
Time/Condition Repeated measures
measurements on the Scale Friedman test
variable ANOVA
same subject Lecture c/o Dr. Jean Mendezabal. USL URC
Parametric test Non-Parametric
Dependent Independent
Comparing (data is normally test (ordinal/
variable variable
distributed) skewed data)
Assessing the
relationship
Categorical Categorical Chi-squared test
between two
categorical variables
Lecture c/o Dr. Jean Mendezabal. USL URC
Cross-Sectional and Time Series Data
Example:
1. The stock returns earned by shareholders of
Microsoft, IBM, and Samsung for the year ended
31st December 2018.
Cross-Sectional and Time Series Data
❑ Time Series Data are data collected over several time period.
Examples:
1. The daily or weekly closing price of a stock recorded over a
period spanning 13 weeks.
2. The set of monthly profits (both positive and negative)
earned by Samsung between the 1st of October 2018 and the
1st of December 2018.