Chapter 1

Introduction to professional Development

 Profession

• a paid occupation, especially one that involves training and a

formal qualification

• An item to draw income usually through their qualification or

experience
What is professional Development
• Professional development includes advancing knowledge skills
and abilities that contribute to your success in the workplace.

• Professional development includes all types of learning

opportunities like academic degrees, conferences, seminars,
training sessions etc.

• Professional development is acquired to better succeed in the

future career and to become a better citizen
What is professional Development

• Professional development is a set of training programs and activities

implemented to improve the skills and knowledge of an
organization’s staff

• This process aims to increase the individual’s capabilities in order to

enlarge his productive potential.

•
PD opportunities provide a means whereby we can keep in sync the
changes, broaden our skills and be more effective in our work.
Examples of professional development
Continuing Education
• Enrollment in formal degree programs, courses, or workshops
• Pursuing certificates, accreditations or other credentials through educational programs

Participation in seminars/ conferences

• Attending local, regional, national, and international meetings, conferences and workshops
sponsored by professional organizations
• Presenting papers at conferences and workshops
• Serving as an officer, board member, or committee member
• Coordinating events sponsored by the organization
Examples of professional development
Research
• Conducting research
• Presenting findings of research to others

Improve job performance

• Keeping up with technology, systems, processes
• Learning about new developments in your field
• Improving existing skills

Increased duties and responsibilities

• Taking on new challenges in current position, projects, long or short-term assignments
Importance of PD
Importance of PD
Importance of PD
Strategies for Effective Professional
Development
• Individualized Development Plans:
• Description: Creating personalized plans based on individual strengths, weaknesses, and
career aspirations.
• Example: Conducting self-assessments to identify areas for improvement and setting
targeted goals.

• Mentorship and Coaching:

• Description: Seeking guidance and support from experienced professionals in your field.
• Example: Establishing mentorship relationships to gain insights and learn from seasoned
professionals

• Technology Integration:
• Description: Leveraging technology for learning and skill development.
• Example: Utilizing online platforms, e-learning modules, and virtual training sessions.
SWOT MATRIX
Formal vs Informal Professional Development
Formal Professional Development In Formal Professional Development

Definition Structured, organized, and often Unstructured, self-directed, and

institutionally sponsored. driven by personal initiative.

Example Attending a company-sponsored Participating in online forums and

workshop on project management communities to learn about
methodologies. emerging industry trends and best
practices.

Mediums Workshops, seminars, courses with Blogs, podcasts, online communities,

certificates. networking events.

Benefits Recognized certifications, structured Flexible, adaptable, personalized to

progression. individual needs
Emerging Trends in Professional Development
• Change in Shift: From time bound to flexible and continuous learning

• Gamification: Applying gaming elements to non-game contexts.

• Virtual Reality (VR) Training: simulated environments for practical

learning. It has Real-world application, risk-free practice.

• Artificial Intelligence (AI) Integration: AI-driven insights for adaptive

learning experiences.
 Chapter 2

Personality development
Personality development
• Personality development refers to the development of a person’s
behaviors, attitudes, looks and capabilities that makes a person unique and
distinctive.

• Every person has a unique skill sets.

• To be a more charismatic person, you have to develop your inner self as

well as your outer self.

• The importance of personality development is undisputed in personal and

professional life
Does personality in born? Or developed
• Our personalities make us unique, but how does personality develop?
• What factors play the most important role in the formation of
personality?

• Personality involves not only inborn traits but also the development
of cognitive and behavioral patterns that influence how we think and
act.
Linking an Individual’s Personality and Values to the
Workplace

Person Job Fit

Person Organization Fit

 Person - Job fit
• Person–job fit is defined as the degree of alignment between the individual
and the job

• Every Job and Person has specific personality traits.

• The closer the traits between the person and the job match, the higher the
chance of workplace productivity and satisfaction

• the underlying premise of PJ fit is that characteristics of the person and the
job work jointly to determine individual outcomes
 Person - Organization fit

• P-O fit, is essentially compatibility between an employee and

an organization.

• Congruence of a candidate's own beliefs and values with the

mission, values, and ethics of your organization.

• People are attracted to organizations that match their personality

and values, and they leave organizations that are not compatible
with their personalities and values

• Research found that person-organization fit was more important in

predicting turnover
Chapter 3
Professional development Practices
Professional development Activities
• Professional Development can be achieved in different ways
• It can be achieved on job or off job
• Professional development is promoted highly in educational institutes
• But more focus is given in the professional life mainly by the
companies and job providers
Professional development Activities

Institute Technology Organizational

based based based
Activities Activities Activities

Mentoring
Self Acquired
based
Activities
activities
Professional development Activities
1- Institute based Activities
• Institutes such as Schools, Colleges, Universities and their libraries provide to
students

 development courses
 Action learning
 Extra curriculum activities
 Short courses
 Credit hour Project
 Free portals
 E library
 Dual degree programs
 Split degree programs
 Study visits
Professional development Activities
2- Technology based Activities
Technology based development also getting popular
It involves development through

Virtual learning (on internet)

Online degree programs
Online short courses
Online Research practice
Professional development Activities
3- Organizational based Activities
• Majority of the companies spent a lot of their time and recourses in the
development of their employees so that they can perform better in their current
and future tasks
On job & Off job training
Training courses
Meetings
Seminars and Conferences
Departmental projects
Job rotations
Knowledge exchange with colleagues
Creativity and innovation
Leadership development
Professional development Activities
4- Self Acquired Activities
• Professional development is not just limited to the opportunities
provided by the institutes and companies. People also look around to
acquire it by their own such as

 Publications by writing research and articles

 Freelancing
 Establishing new formal partnerships
 Attending seminars and conferences
Professional development Activities
5- Mentoring based activities
• Mentoring play a vital role in the development of people
• That is why immense importance is given to it especially in the last
few decades. It includes

 Mentoring
 Coaching
 Feedback
 Counseling
Model of Professional Development
• Professional development of students is the moral duty of all
institutes
• In this topic we will discuss how teachers can develop their students
for performance in their professions

• We will learn some tools, methods through which teachers can induct
development for future in the students
Model of Professional Development
• 2- Group discussions

Two way learning is always a great medium for quick and effective
learning
Encouraging students to raise their questions
Engaging students to participate and give their inputs, suggestions and
ideas
Model of Professional Development
• 3- Case study

• A case study is a approach that is used to generate an in-depth, multi-

face understanding of a complex issue in its real-life context

• Case study can enhance the understanding of students and can help
them in solving real life career problems in future
Model of Professional Development
4- Study groups

• Teacher can formulate groups and teams of their students

• It can help the students to take guidance from other fellows
• It can also help to share knowledge and expertise with each other
• It will also help students to understand the working in work groups
and work teams when they join their professional career.
Model of Professional Development
5- Encouraging Research work

• Just reading “what it is” is not important

• The thing that matters is “How it is”
• So teachers should encourage students to research how certain
processes and phenomena occur.
• When students make creativity and go on for research and finding
meaningful content it will help them in their career
Model of Professional Development
• 6- Mentoring and counseling

• Mentoring and counseling truly gives students the opportunity to

foster skills like leadership, communication, teamwork, organization
and public speaking
• all of which students need in university.
• Not only do these skills help you in class but they're also super
valuable in job acquisition and job performance
Chapter 4
Self Marketing
What is Self Marketing
• Self-marketing is the process of promoting a person rather than a product
• Also called as Personal Branding

• Self marketing helps individuals improve their image and reputation to

advance their careers.

• It gives candidates more opportunities to effectively communicate their

values, skills, experiences, and vision to potential employers.

• Successful self marketing helps employees separate themselves from the

hundreds of other applicants who may be competing for the same job.
What is Self Marketing
• The job market has grown more competitive over the years. An
increasing amount of skilled workers are competing for a shrinking
pool of jobs,
• every year millions of undergraduate and graduate students enter the
labor force to compete against more experienced workers.
• A polished resume and an eye-catching cover letter are no longer
enough to get a job
• Today’s workers must use the tools of the Internet and marketing
techniques to frame their skills and experiences in the best possible
ways to avoid losing themselves in the pack
What is Self Marketing
• Throughout your career, marketing yourself as a professional is vital.

• Marketing yourself as a professional demands a lot of self-exploration, which plays

a huge part in helping you

• After all, you need to be able to understand what you are selling in order to market
yourself successfully.

• Once you grasp a better understanding of your talents, skills and experiences, you’ll
find it much easier to compete in today’s job market
•
• You’ll find it much easier to sell yourself in job interviews, as well as network with
other industry professionals.
How to Market yourself
1- Utilize 2- Post CV 3- Use online 4- Know your
Social media Online forums values

5- Be 6-Use digital 8-Brand

7- Networking
valuable Marketing yourself

9-Use 10- Be 11- Be honest

keywords Interesting and Modest
How to Market yourself
1- Utilize Social media
• While there are plenty of promotional methods available.
• many of today’s biggest stars find that they have the best success with self-marketing on social
media.
• Use Platforms like WhatsApp groups, Facebook groups and pages, Instagram to show off what talent
and potential you have

2- Post CV Online
• Make it easy for employers and clients to find and download a comprehensive CV from the web.

3- Use online forums

• Join the conversation in industry related forums and don’t be shy about highlighting experiences and
qualifications.
How to Market yourself
4- Know your values
• Before you begin promoting anything, including yourself, you need to have a vision of the kind of
reputation you want to build.
5- Be valuable
• When it comes to figuring out how to sell yourself, you’ll need to make sure that you have
something to sell
• Ideally, you should be looking to fill a gap in the marketplace. For instance, if you’re a graphic
artist, what makes you more appealing than your competitors?
6-Use digital Marketing
• As mentioned above, social media may be one of the most powerful self-promo strategies
available today
• regular vlogs, podcasts, and even written online content can all help to make your personal brand
more compelling and attract the eyes of the right people
How to Market yourself
7- Networking
• Increase your social circle, make contacts with industry leaders, head of departments, potential
employers, valuable friends & family members
• Also make contacts with previous clients, bosses and suppliers.
• Increasing your social circle can benefits you in multiple ways such as job gaining, business
startup, financial loans etc.
8-Brand yourself
• While it’s easy to assume that a “brand” is something reserved for big enterprises and companies,
the truth is that everyone has a brand – even if they’re not aware of it
• Your brand is essentially your reputation, or the perception that other people have of you
• it’s up to you to make sure that your brand is sending the right message to your followers.
How to Market yourself
9-Use keywords
• Using industry related keywords in blog posts, social media profiles, and personal websites makes
them easier for employers to find.
10- Be Interesting
• if you can show off your skills and provide your audience with something interesting or
informative to listen to at the same time – then you might just get their attention.
11- Be honest and Modest
• Finally, the most important thing you can be when it comes to self-marketing is honest.
• While it’s great to share your strengths, your stories, and your successes with the world, it’s
important to make sure that you don’t get too caught up in your own greatness
 Chapter 5
Career Planning & Development
What is career
Definition
• Career is a person’s journey through learning, training and work
• The sequence of employment positions that a person has held over
his or her life.

Meaning
• it can mean advancement (“He’s moving up in his career”)
• It can mean Journey (He has done a lot in his life to reach as this career)
• It can mean profession (“She’s chosen a career in medicine”)
Career stages

20 25 35 50 60 65
Career stages
Exploration period

• 20- 25 age
• A career stage that usually ends in the mid-twenties as one makes the transition from
University to work.
• During the exploration period we develop many expectations about our career, a number of them
unrealistic
• Successful career exploration strategies involve trying potential fields to see what you like or
don’t like.
Career stages
Establishment period

• 25-35 age
• A career stage in which one begins to search for work and finds a first job
• It begins with uncertainties and anxieties, and is indeed dominated by two
problems: finding a niche and making your mark
• Individuals in this stage have yet to reach their peak productivity
• This stage demands lot of persistence
Career stages
Mid-career stage

• 35-50 age
• A career stage marked by continuous improvement in performance, or
beginning deterioration of performance.
• Some employees reach their early goals and go on to even greater
heights.
• Some employees start to deteriorate by loss of both interest and
productivity at work.
Career stages
Late-career stage

• 50-60 age
• A career stage in which individuals are no longer learning about their jobs nor expected to
outdo levels of performance from previous years
• Their value to the organization typically lies heavily in their judgment, built up over many
years and through varied experiences.
• They often teach others based on the knowledge they have gained
• One begins to look forward to retirement and opportunities for doing something different
Career stages
Decline (Late Stage)
• 60+ age
• The final stage in one’s career, usually marked by retirement.
• After decades of continued achievements and high levels of performance,
the time has come for retirement
• Its very hard stage specially for those who received lot of success in early
stages of careers
Career Planning
• Career planning is the process of making decisions about what you
want to do with your life and how you’ll accomplish it.

• Career planning is the process of discovering educational, training and

professional opportunities that suit your interests, passions and goals

• It should be an ongoing process that you revisit, especially when you,

or the world, have changed.
Make a Career Plan
• A career plan lists career goals (short- and long-term) and the actions
you can take to achieve them.

• Career plans can help you make decisions about what classes to take,
and identify the extracurricular activities, research, and internships
that will make you a strong job candidate

• Instead of getting confused what to do and how to, why not

document and bring everything in a physical form
8 Steps to an Effective Career Plan
Identify Your Career Options.

Prioritize.

Make Comparisons.

Consider Other Factors.

Make a Choice.

Set “SMART” Goals

Create Your Career Action Plan.

Meet with a Career Advisor.

 8 Steps to an Effective Career Plan
1- Identify Your Career Options.
• Develop a refined list of career options by examining your interests, skills, and values through self-
assessment.
• Narrow your career options by reviewing career information
• You can further narrow your list when you take part in experiences such as Internships

2- Prioritize.
• It’s not enough to list options. You have to prioritize.
• What are your top skills? What interests you the most? What’s most important to you?
• Whether it’s challenging work, family-friendly benefits, the right location it helps to know what
matters to you
8 Steps to an Effective Career Plan
3- Make comparisons
• Compare your most promising career options against your list of prioritized skills, interests and
values.
• See cost and benefits tradeoff of each option

4- Consider Other Factors

• You should consider factors beyond personal preferences.
• What is the current demand for this field? If the demand is low or entry is difficult
• What qualifications are required to enter the field? Will it require additional education or
training?
• Gather advice from friends, colleagues, and family members
8 Steps to an Effective Career Plan

5- Set SMART Goals

• Specific — Identify your goal clearly and specifically.

• Measureable — Include clear criteria to determine progress and accomplishment.
• Attainable — The goal should have a 50 percent or greater chance of success.
• Relevant — The goal is important and relevant to you.
• Time bound — Commit to a specific timeframe.
8 Steps to an Effective Career Plan
6- Make a Choice
• Choose the career paths that are best for you.
• But also make alternate option of choice

7-Create Your Career Action Plan.

• Write down specific action steps to take to achieve your goals and help yourself stay organized
• It’s important to be realistic about expectations and timelines.
• Check them off as you complete them, but feel free to amend your career action plan as needed.

8- Meet with a Career Advisor

Consulting your career line with career councilor is a good option