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Social Internship Report 1

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21 views11 pages

Social Internship Report 1

Uploaded by

k28910394
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd
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SCHOOL OF ENGINEERING AND COMPUTING

Report of
Social Internship

Submitted by -Soumya ranjan Guru


22BTCSE0147
Sec- B
Self Declaration

I Soumya Ranjan Guru hereby declare that I have followed all guidelines in
completingmy internship with “Muslurahat Foundation” from 27th June 2024 to
27th july 2024.

I further declare that this report is my original work and I have not violated any norms
relating to protection under Intellectual Property Right.
Certificate
Acknowledgement

It gives me immense pleasure to acknowledge all those who have


extended their valuable
guidance and magnanimous help.

Special thanks to “Muskurahat Foundation” who accepted me


in spite of my inexperience in the field and gave me opportunity to
work and learn with them.

With a deep sense of gratitude, we wish to express our sincere


thanks all the volunteer who has the attitude and substance of a
genius and has been a great source of inspiration throughout the
internship.
I am fortunate to be given the opportunity of working under them.In
spite of a schedule, he always found time for our difficulties and
patiently answered all our queries. They have not only provided the
necessary guidance and support, but also continuously motivated
us to give our best in the projec
Table of content

Introduction

• Muskurahat Foundation's mission


• Role as an intern
• Fundraising goals

Fundraising Strategies

• Social media campaigns (e.g., Instagram, Facebook)


• Crowdfunding platform (e.g., GoFundMe)
• Email marketing
• Partnerships

Impact and Results

• How funds will be used


• Analysis of fundraising strategies

Challenges and Lessons Learned

• Difficulties faced
• Insights gained

Conclusion

• Summary of achievements
• Gratitude
Introduction

Muskurahat Foundation is a non-profit organization focused on empowering


underprivileged children through education. Their main goal is to provide
financial aid to cover school fees, textbooks, uniforms, and other educational
needs. Additionally, they strive to address the overall well-being of these
children by offering support for their living conditions and nutritional needs.

My Role as an Intern

As an intern with Muskurahat Foundation, my primary role was to spearhead


fundraising initiatives and raise awareness about the foundation’s mission. I was
responsible for:

- Creating and managing social media campaigns on platforms like Facebook,


Instagram, and Twitter.
- Developing engaging content to share the stories of the children supported by
the foundation and highlighting the impact of donations.
- Using crowdfunding platforms to launch fundraising initiatives and expand
reach.
- Collaborating with influencers and partners to amplify the foundation’s
message.
- Monitoring and analyzing campaign performance to assess the effectiveness of
fundraising efforts.

Fundraising Goals

During my internship, the fundraising objectives were to:

- Raise a target amount of ₹4500 to support the education and living expenses
of several children.
- Expand the foundation's online presence and attract a larger donor base
through effective digital marketing strategies.
- Generate consistent monthly donations to ensure sustained support for the
foundation's programs.
- Engage a diverse group of donors from different demographics and
backgrounds.
- Build a sense of community and shared purpose among the foundation's
supporters.
Fundraising Strategies: Social Media Campaigns

Instagram

- Created visually appealing content using high-quality images and videos to


showcase the foundation's impact.
- Leveraged Instagram Stories for behind-the-scenes looks, time-lapse videos,
and polls to engage followers.
- Used Instagram Reels for short, entertaining videos with viral potential to
reach a larger audience.
- Organized contests and giveaways to foster user engagement.
- Partnered with Instagram influencers aligned with the foundation’s mission to
broaden the reach.

Facebook

- Shared informative and inspiring posts highlighting the children’s stories.


- Used Facebook Live for Q&A sessions, interviews, and live fundraising events.
- Created a Facebook Group to build a supportive community and spark
meaningful discussions.
- Ran targeted Facebook ads to reach specific demographics.
- Utilized Facebook Messenger to offer personalized support and address donor
inquiries.
Impact and Results

The funds raised during the internship will directly support the educational and
living needs of underprivileged children. This includes:

- Covering school fees, textbooks, and uniforms.


- Providing nutritious meals to help children focus on their studies.
- Supporting extracurricular programs and after-school tutoring.
- Investing in the construction or renovation of schools and classrooms.

Examples of Impact:

- "With the funds raised, we will sponsor five children’s education for a full
year."
- "The funds will provide nutritious meals to five students daily, improving their
focus and learning ability."
- "A portion of the funds will be used to upgrade school facilities, benefitting
50+ students."

Challenges and Lessons Learned

Difficulties:

- Reaching a wider audience: Despite various social media efforts, it was


difficult to consistently engage a diverse group.
- Donor fatigue: Many potential donors felt overwhelmed by the number of
fundraising campaigns they encountered.
- Time management: Balancing internship duties with academic and personal
commitments posed challenges.
- Technical issues: Occasionally, technical problems with tools or platforms
slowed progress.

Insights Gained:

- Storytelling is crucial: Sharing personal, compelling stories deeply resonated


with donors.
- Personalization matters: Tailored communication significantly increased donor
engagement.
- Partnerships are powerful: Collaborating with influencers and organizations
amplified the foundation’s message.
- Continuous learning is key: Staying updated on the latest digital marketing
trends proved essential.
- Persistence pays off: Overcoming challenges required perseverance and a
positive attitude.
Conclusion

Summary of Achievements:

- Raised ₹4080 to support the educational needs of underprivileged children.


- Increased awareness of Muskurahat Foundation’s mission through social
media, email campaigns, and partnerships.
- Engaged a diverse community of donors and supporters.
- Developed effective fundraising strategies for future campaigns.
- Contributed to the long-term sustainability of Muskurahat Foundation’s work.

Gratitude:

I am incredibly grateful for the opportunity to work with Muskurahat


Foundation. Together, we have made a meaningful impact on the lives of many
children. I would like to express my heartfelt thanks to all the donors,
volunteers, and supporters for their generosity and dedication to this cause. It
has been an honor to be part of such a passionate and inspiring team. Thank
you for helping make a difference in the world.
Images for reference
Thank you

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