Lindsey_Strom

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Lindsey Strom

Iowa City, IA 52242


[email protected]
712-898-2638

Work Experience

Assistant Director of Alumni Engagement


University of Iowa-Iowa City, IA
July 2023 to July 2024

· Spearheaded and executed a diverse portfolio of alumni engagement initiatives, ensuring alignment
with institutional objectives and priorities.
· Coordinated multiple concurrent projects, demonstrating exceptional organizational skills in planning,
estimating, and executing various programs and events.
· Planned and executed in-person and virtual events including Homecoming, Almost
Alumni Week, regional alumni events, managing all logistical aspects.
· Developed and maintained an effective office budget tracking system to optimize resource allocation
and financial transparency.

Student Relations Coordinator


College of Dentistry and Dental Clinics
August 2021 to July 2023

· Strategically increased program enrollment and retention rates through the creation and facilitation of
informative and engaging information sessions.
· Implemented and managed mentorship programs aimed at enhancing student experience and fostering
a sense of community.
· Elevated student engagement by developing and curating website media content, ensuring relevance
and accessibility.
· Streamlined program budgets and conducted spending audits to identify and eliminate inefficiencies,
resulting in cost savings.

Marketing Assistant and Pharmacy Support


Drilling Pharmacy-Sioux City, IA
January 2017 to January 2022

· Orchestrated social media content strategies to expand customer reach and drive revenue growth.
· Enhanced brand identity through the implementation of innovative marketing initiatives and campaigns.
· Improved online customer ratings by ensuring consistent and positive customer experiences.
· Optimized operational efficiency through effective order processing and inventory management
practices.

Marketing and Events Coordinator


Sun & Fun Motorsports-Iowa City, IA
July 2016 to January 2017

· Developed and produced a new podcast series to augment brand awareness and engagement.
· Authored weekly newsletters distributed to over 3,000 subscribers, driving customer engagement and
retention.
· Planned and executed events aimed at enhancing customer engagement and driving new sales.
· Expanded sales channels by establishing and managing multiple social media platforms.

Education

Master of Professional Studies in Public Relations and Corporate


Communications
Georgetown University - Washington, DC
May 2019 to May 2019

Bachelor of Science in Journalism and Mass Communication


University of Iowa - Iowa City, IA
May 2016 to May 2016

Skills
• Time management
• Leadership
• Events management
• Event marketing
• Analysis skills
• Microsoft Powerpoint
• Marketing automation
• Conversion optimization
• Canva
• Salesforce
• Performance marketing
• CRM software
• Team management
• Microsoft Word
• Media relations
• AP style
• Public Relations (5 years)
• WordPress
• Copywriting
• Social Media Management

Links

http://linkedin.com/in/lindseydrillingstrom

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