Unit 1 - Hoi An Ancient Town - Which of Cultural Convergence
Unit 1 - Hoi An Ancient Town - Which of Cultural Convergence
Unit 1 - Hoi An Ancient Town - Which of Cultural Convergence
Formed and developed in the 16th century, Hoi An- an ancient town located on the banks
of the poetic Hoai river, belongs to the coastal plain of Quang Nam province, was once
one of the most bustling international trading ports in the region. In the 16th century, this
was a place containing traders' goods from China, Japan, the Netherlands, India and
Spain,... Therefore, Hoi An is considered as a cultural convergence and fusion of Eastern
and Western cultures. Up to now, Hoi An has become an indispensable famous
destination in the journey to explore the middle/ Central region.
Hoi An ancient city is famous for its typical architecture of the traditional trading port of
Southeast Asia and is still preserved almost intact. Throughout the ups and downs of
history, the flow of time has bestowed upon Hoi An a serene and tranquil beauty . In
contrast to the modern metropolis, Hoi An impresses visitors with its moss-roofed
houses, ancient gold-painted walls, and lanterns that make up the Hoi An brand.
With a unique architecture, each house in Hoi An ensures harmony between living space
and nature. Therefore, in addition to arranging the house into many compartments, the
terrace of the house is paved with stones and decorated with water tanks, mountains, and
ornamental plants, creating an airy and light-filled space.
Walking in Hoi An, visitors will have the opportunity to visit hundred-year-old pagodas
(such as Cau Pagoda, Phuoc Lam Pagoda, Van Duc Pagoda...), admire the works of the
Chinese people with sophisticated and colorful architecture, immerse themselves in the
bustling festival atmosphere with folk games such as singing Bai Cho, etc drilling,
playing chess...
In order to attract tourists, Hoi An has had many new tourism products put into service
such as the Hoi An Memories show, and the opening of the Hoi An Monument Theme
Cultural Park. In the first three months of the year, the number of visitors to Hoi An,
increased by 25% over the same period last year, the total revenue from tourists reached
1,350 billion VND.
Possessing beautiful scenery, unique architecture and unique cultural values, Hoi An has
always been recognized as an attractive destination loved by tourists and recognized by
many prestigious magazines and organizations: The American news site CNN once
praised Hoi An as one of the most beautiful ancient cities in Southeast Asia: The world's
leading travel magazine Travel + Leisure of the United States has voted Hoi An as the
world's most wonderful destination. Hoi An became the focus of attention when the
beautiful image of Cau Pagoda, a symbol of more than 4 centuries of Hoi Hoi was
honored by Google on the homepage with drawings by artist Shanti Rittgers on Google
Doodle.
Recently, Hoi An has been awarded the 'Asia's Leading Cultural City Destination' as an
affirmation and honor of the unique cultural values of Hoi An World Cultural Heritage
Site, and at the same time contributes to promoting the image of Hoi An tourism in
particular and Vietnamese tourism in general to a large number of international tourists.