MBA-302 Entrepreneurship Development
MBA-302 Entrepreneurship Development
MBA-302 Entrepreneurship Development
Total Credits: 03
Lectures/Tutorial per week: 03/00
External: 60, Internal: 40
Time Allowed: 03 Hours
Course objective: This course aims at instituting entrepreneurial skills and competencies
among the students to become an entrepreneur.
Course Outcomes:
After reading this course, the students will be able:
CO01: To describe the basics of entrepreneur and entrepreneurship.
CO02: To learn how to generate an idea, prepare business plan and analyse the feasibility of
the project.
CO03: To understand the various Indian models of entrepreneurship such as social, women
and family business.
CO04: To explore the various sources of financing a new venture and analyse the role of
government in supporting the new venture.
Course contents:
UNIT-I
Entrepreneur: Concept and definition, types of entrepreneurs, qualities/traits of entrepreneur,
role of entrepreneur in economic growth; Entrepreneurship: Meaning, theories of
entrepreneurship, entrepreneurship challenges, myths concerning entrepreneurship, factors
affecting entrepreneurship, managerial vs. entrepreneurial decision making, entrepreneurial
culture and entrepreneurial strategy.
UNIT-II
Idea Generation: Approaches and techniques of idea generation and idea evaluation; Business
Plan: Purpose, contents and reasons of failure; Promotion of Venture: Role of economic,
social, technological, competitive and legal factors; Feasibility Study: Preparation of
feasibility reports, selection of factory location, economic, technical, financial and managerial
feasibility of project; Market Analysis: Estimating demand and market size, market entry
strategies.
UNIT-III
Indian Models in Entrepreneurship: Social entrepreneurship - Meaning, characteristics, types,
need and motivation, benefits, supporting environment and evaluation criterion; Women
Entrepreneurship: Need and importance, emerging economic system for women
entrepreneurs, problems of women entrepreneurs, women entrepreneurship development in
India; Family Business: Concept and importance, development model, succession planning
and its challenges, managing family conflicts and improving family business performance.
UNIT-IV
Financing of New Venture: Stages of financial requirements, sources of finance, seed
funding, venture capital funding, funding from banks and lease financing; Government
support to new enterprises; Role of government and promotional agencies in entrepreneurship
development; Entrepreneurship development programmes in India.
Suggested Readings:
1.Hisrich, R.D., Manimala, M.J., Peters, M.P., Shepherd, D.A.: Entrepreneurship, Tata
McGraw Hill
2. Kuratko, D.F., and Rao, T. V., Entrepreneurship: A South-Asian Perspective, Cengage
3. R.D. Hishrich., Peters, M., Entrepreneurship: Irwin
4. Barringer, B.R. and R. Duane Ireland, Entrepreneurship, Pearson Prentice Hall
5. Shankar, R., Entrepreneurship Theory and Practice, Tata McGraw Hill
Important Instructions:
The list of specific references and cases will be announced by the concerned faculty at
the time of launching of the course.
The evaluation of students consists of both internal and external evaluation. Internal
evaluation of 40 marks includes two mid-term examinations (15 marks) two assignments
(15 marks) and class participation (10 marks). The external evaluation includes end-term
examination of 60 marks covering the whole syllabus.
For end-term examination, the examiner is required to cover all course contents in a
balanced manner while setting the question paper. There will be nine questions in all.
First question will consist of eight short questions of two marks each (16 marks)
covering the entire syllabus. In addition, there will be eight more questions (11 marks
each) comprising two questions from each unit. The students are required to attempt five
questions in all, selecting at least one question from each unit. First question will be
compulsory.
Wherever possible, the examiner may give a case study that will be equal to one question
only.