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    Cambridge International AS & A Level: BUSINESS 9609/12

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    BACKYARD BOY

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    Cambridge International AS & A Level: BUSINESS 9609/12

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    BACKYARD BOY
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    9609_s20_qp_12

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    Cambridge International AS & A Level: BUSINESS 9609/12

    Uploaded by

    BACKYARD BOY

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Download as pdf or txt
    of 4

    Cambridge International AS & A Level

    BUSINESS 9609/12
    Paper 1 Short Answer and Essay May/June 2020

    1 hour 15 minutes

    You must answer on the enclosed answer booklet.


    * 5 8 0 4 7 3 8 1 4 3 *

    You will need: Answer booklet (enclosed)

    INSTRUCTIONS
    ● Section A: answer all questions.
    ● Section B: answer one question.
    ● Follow the instructions on the front cover of the answer booklet. If you need additional answer paper,
    ask the invigilator for a continuation booklet.

    INFORMATION
    ● The total mark for this paper is 40.
    ● The number of marks for each question or part question is shown in brackets [ ].

    This document has 4 pages. Blank pages are indicated.

    DC (TC) 190553/1
    © UCLES 2020 [Turn over
    2

    Section A (Short Answer)

    Answer all questions

    You are advised to spend no more than 35 minutes on Section A.

    1 (a) Define the term ‘job description’. [2]

    (b) Explain two advantages to an employer of using a person specification. [3]

    2 (a) Define the term ‘private sector’. [2]

    (b) Explain two advantages that a business in the public sector may have that a business in the
    private sector may not. [3]

    3 Explain the difficulties that a small business start-up might have when trying to obtain finance from
    an external source. [5]

    4 (a) Define the term ‘national market’. [2]

    (b) Explain two advantages to a business of selling in international markets. [3]

    Section B (Essay)

    Answer one question only

    5 (a) Analyse the disadvantages to a business of using debt factoring to improve its cash flow. [8]

    (b) Discuss the limitations of using accounting ratios to compare the performance of different
    businesses. [12]

    6 ‘Good leaders are more important for business success than good managers.’

    Discuss the extent to which you agree with this view. [20]

    7 (a) Analyse the possible disadvantages of Computer Aided Manufacture (CAM) for a small
    manufacturing business. [8]

    (b) Discuss the importance of process innovation for a manufacturer of car components operating
    in a competitive market. [12]

    © UCLES 2020 9609/12/M/J/20


    3

    BLANK PAGE

    © UCLES 2020 9609/12/M/J/20


    4

    BLANK PAGE

    Permission to reproduce items where third-party owned material protected by copyright is included has been sought and cleared where possible. Every
    reasonable effort has been made by the publisher (UCLES) to trace copyright holders, but if any items requiring clearance have unwittingly been included, the
    publisher will be pleased to make amends at the earliest possible opportunity.

    To avoid the issue of disclosure of answer-related information to candidates, all copyright acknowledgements are reproduced online in the Cambridge
    Assessment International Education Copyright Acknowledgements Booklet. This is produced for each series of examinations and is freely available to download
    at www.cambridgeinternational.org after the live examination series.

    Cambridge Assessment International Education is part of the Cambridge Assessment Group. Cambridge Assessment is the brand name of the University of
    Cambridge Local Examinations Syndicate (UCLES), which itself is a department of the University of Cambridge.

    © UCLES 2020 9609/12/M/J/20

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