Knowledge Reuse Through Electronic Knowledge Repositories A Multi Theoretical Study
Knowledge Reuse Through Electronic Knowledge Repositories A Multi Theoretical Study
1. Introduction
In an increasingly globalized world where competition advances at a fierce pace, the
strategic management of knowledge is a significant organizational challenge.
Consequently, both interest and investment in the collection, codification and storage of
organizational knowledge are soaring. In a 2014 survey conducted by the Technology
Services Industry Association, nearly 60 per cent of respondents revealed plans to spend
on knowledge management (KM) (TSIA, 2014). KM has also been newly added to the ISO
9001: 2015 quality management standard (Palmes, 2014), a noteworthy inclusion given
over 1.1 million companies were certified to the standard as of 2013 (ISO, 2014). Among
knowledge management systems (KMS), a form known as an electronic knowledge
repository, or EKR is attracting significant interest.
An EKR is defined as an electronic location in which knowledge is stored (Liebowitz and
Beckman, 1998). Knowledge, as defined by Nonaka (1994) is a justified belief that
increases an entity’s capacity for effective action. When knowledge or “actionable
information” (Maglitta, 1996) is stored in EKRs it can be efficiently reused in times of need
Received 21 March 2016
(Akgun et al., 2005). Unfortunately, while tens of billions are spent on KM software (Murphy Revised 5 January 2017
and Hackbush, 2007), well-documented examples of success are sparse (Kimble, 2013). Accepted 24 March 2017
DOI 10.1108/JKM-03-2016-0126 VOL. 21 NO. 4 2017, pp. 741-764, © Emerald Publishing Limited, ISSN 1367-3270 JOURNAL OF KNOWLEDGE MANAGEMENT PAGE 741
EKR studies to date have focused on knowledge contribution (Kankanhalli et al., 2005a;
Wasko and Faraj, 2005; Watson and Hewett, 2006), knowledge seeking (Kankanhalli et al.,
2005b; Bock et al., 2010) and EKR usage (Wu and Wang, 2006; Lin and Huang, 2008). The
key output of EKR usage – knowledge reuse or KRU – has, however, not been thoroughly
examined. Surprisingly little empirical research on KRU has been conducted and little is
known about the factors affecting it (Markus, 2001; Kankanhalli et al., 2011). This may be
because of what Dixon (2000) contends is a unitary view of KRU – the same regardless of
who, how and why it’s done.
Among the few studies that have tackled problems related to KRU, Majchrzak et al. (2004)
explored how person-to-person reuse takes place in radical innovation. Watson and Hewett
(2006) conducted an empirical study to identify factors affecting frequency and reuse of
knowledge contributions, Boh (2008) and Filieri and Alguezaui (2015) conducted
exploratory studies, and Kankanhalli et al. (2011) and Filieri and Willison (2016) completed
empirical studies on knowledge reuse. In contrast to previous studies concerned with
individual level usage of EKRs, we focus on both individual- and system-level usage
seeking insights about factors that affect them. We also develop an output framework to
assess the effect of KRU on downstream organizational outcomes. This multi-theoretical
approach views KRU from both an antecedent and resulting outcome perspective and
captures the flow of knowledge to and from recipients (Watson and Hewett, 2006).
3. Research model
We propose a model that combines both social and technical factors and continuance that
results from KRU. Our research model does not attempt to exhaustively identify all
influencing factors, but rather highlights key enablers that can be used to explain a large
proportion of the variance in our constructs. Consequently, our hypotheses are largely
derived from theoretical findings from the KM literature (Hanh and Subramani, 2000). We
use these findings to help improve our understanding of KRU via EKRs, and the resulting
effect it has on continuance of use.
3.7 Performance
Ultimately, KM programs are effective when performance improves. As a result, it is
important to measure the contribution KM programs have on performance (Tseng, 2008).
Reusing knowledge is considered an intermediate outcome that enhances work
performance (Kankanhalli et al., 2011). This outcome includes quicker and less costly
performance because the reuser can effectively leverage previously validated solutions. In
the context of IT, leveraging knowledge has been found to enhance performance by
producing better outcomes such as knowledge contribution, product innovation and sales
(Sambamurthy et al., 2003). Few studies have empirically tested the link between
knowledge and performance (Tseng, 2008), however, and there is no clear understanding
of the real impact KM has on performance (Choi et al., 2008). Thus, we posit:
H7. Knowledge reuse through EKRs positively influences worker performance.
H8. Performance positively influences continuance of use of EKRs.
H8a. Performance positively influences knowledge sharing.
3.9 Continuance
Continuance refers to the continued use behaviour of a particular IS (Bhattacherjee, 2001).
Given the resources and efforts required to implement a KMS, it is crucial to understand the
factors that impact continued usage to maximize its returns. As Wasko and Faraj (2005)
indicate, once IT is implemented the organization’s expectations can be met only if the
4.1 Method
We conducted a survey using an electronically mediated data collection method. The
utilization of electronic distribution of surveys online and via email is now widely used as it
offers researchers low cost, good response rates and quick response times (Sheehan and
McMillan, 1999). The survey was both pre- and pilot-tested prior to launch, resulting in
several minor changes to the instrument.
4.1.1 Data analysis and results
4.1.1.1 Sample demographics. Survey respondents were sought from knowledge intensive
industries where KM efforts are common, for example, automotive, IT, service and
Individual & system enablers to knowledge reuse Expectation confirmation model influence
LC
H2
H2a
WIC H6
KVP
H8 CON
H1
H2b
KMST H3
H7
KRU PER
H9/9a
H6a
H5
US KS
H8a
H4a
H4
ITS
1. all indicator CFA factor loadings should exceed 0.50 (Hair et al., 2010);
2. composite reliability (CR) should be above 0.70; and
3. the average variance extracted (AVE) of every construct should exceed 0.50 (Fornell
and Larcker, 1981).
Table II shows the factor loadings of all the measures range from 0.60 to 0.92
demonstrating convergent validity at the item level and at the construct level – each
construct’s CR exceeds the 0.70 recommendation and AVE equals or exceeds 0.50.
Table II indicates the convergent validity for the proposed constructs is acceptable.
Next, discriminate validity is assessed by comparing the square root of a construct’s average
variance extracted with that construct’s correlations with the other constructs in the model. If the
square root of the AVE is greater than the correlations with other constructs in the model (the
off-diagonals in a correlation matrix), then discriminate validity is demonstrated (Fornell and
Larcker, 1981). As Table III shows each construct is more closely related to its own measures
than to those of other constructs providing evidence of sufficient discriminant validity. Finally,
to examine the discriminate validity of the measurement model, the correlations among latent
constructs were examined. High correlations exceeding 0.85 (Kline, 1998), should be noted as
an indication of a problematic level of inter-correlated constructs. As shown in Table III, no
correlation among the latent constructs is greater than 0.61. Thus, the measurement model
shows satisfactory reliability, convergent validity, and discriminant validity.
of CMB, Harmon’s one-factor test (Podsakoff et al., 2003) was conducted. No single factor
accounted for more than 28 per cent of the variance suggesting a lack of CMB. However,
given Harmon’s one-factor test is increasingly contested for its ability to detect CMB
(Podsakoff et al., 2003), an additional test as suggested by Pavlou et al. (2006) was
performed. The construct correlation matrix was examined to determine if any constructs
correlate extremely high (⬎ 0.90). As shown in Table III, no constructs met this condition
further supporting a lack of CMB.
CONa 0.91b
US 0.34 0.80
ITS 0.22 0.49 0.85
KRU 0.53 0.50 0.29 0.82
KS 0.34 0.38 0.35 0.37 0.74
KVP 0.19 0.33 0.09 0.25 0.16 0.76
LC 0.32 0.55 0.44 0.45 0.51 0.33 0.80
PER 0.50 0.56 0.36 0.58 0.26 0.23 0.43 0.83
KMST 0.19 0.53 0.47 0.47 0.34 0.32 0.61 0.40 0.81
WIC 0.29 0.20 0.14 0.34 0.33 0.04 0.39 0.24 0.24 0.75
a
Notes: Continuance of use (CON); user satisfaction (US); information technology support of
knowledge repository (ITS); knowledge management strategy (KMST); knowledge reuse (KRU);
knowledge sharing (KS); learning culture (LC); knowledge validation process (KVP); performance
(PER); worker interaction and collaboration (WIC); bthe italicized diagonal elements are the square
root of the variance shared between the constructs and their measures (i.e. the square root of the
average variance extracted). Off-diagonal elements are the correlations between constructs. For
discriminant validity, the diagonal elements should be larger than any other corresponding row or
column entry
Lastly, the final test for CMB is a latent method factor test that was adapted from Liang
et al. (2007). The results indicate that the average variance because of substantive
constructs is 0.80, whereas the average variance because of the method construct was
0.0003. Additionally, the majority of method factor loadings were not significant. Given
these results, CMB does not appear to be a concern.
model’s predictive relevance. However, KS and KVP are close to zero and in line with their
corresponding low R2 values, lack predictive relevance.
As Figure 2 shows, f2 can be considered large for KMST to LC, and small to medium for US
to KRU, KMST to KRU, WIC to KRU and KS to CON. Correspondingly, q2 can be
considered large for KMST to LC and small to medium for WIC to LC, WIC to KRU and KS
to CON.
5.5 Mediation
To test for mediation, the Preacher and Hayes (2004, 2008) method was followed. The
method is a two-step process where we first assess whether the direct effect without the
mediator is significant. If the effect is not significant than there is no mediating effect;
however, if it is significant then the mediating variable is added to the model and then
bootstrapped to determine the significance of the indirect effect. If the indirect effect is not
significant then there is no mediation; however, if it is, then the amount of the mediator’s
direct effect is assessed through an index (variance accounted for, VAF). As Hair et al.
(2013) explain, VAF is simply the ratio of size of the indirect effect in relation to the total
effect (VAF ⬎ 80 per cent, full mediation; 20 per cent ⱕ VAF ⱕ 80 per cent, partial
mediation; VAF ⱕ 20 per cent, no mediation). Table IV summarizes the results of the
mediation analysis.
The assessment of the indirect effects of the mediating variables indicated only the PER ¡
K ¡ CON path was significant at the 0.10 level. Because the corresponding VAF value is
only 11.7 per cent, we consider this effect to be negligible, or has no mediation.
6. Discussion
Our study aimed to provide two primary contributions:
1. offer a better understanding of KRU via EKRs by modelling both social and technical
factors from a socio-technical perspective; and
Direct without mediator WIC¡ KRU 0.206 Not applicable 4.370 0.000 Accepted
Indirect with mediator WIC¡ KRU 0.205 Not applicable 0.225 8.889a 0.952b 0.341 Rejected
WIC ¡ LC 0.241 0.020 0.021
LC ¡ KRU 0.082
Direct without mediator KMST¡ KRU 0.242 Not applicable 3.168 0.000 Accepted
Indirect with mediator KMST¡ KRU 0.204 Not applicable 0.250 18.400 0.885 0.376 Rejected
KMST¡ LC 0.558 0.046 0.052
LC¡ KRU 0.082
Direct without mediator US¡ KRU 0.314 Not applicable 4.112 0.000 Accepted
Indirect with mediator US¡ KRU 0.301 Not applicable 0.318 5.346 0.773 0.440 Rejected
US¡ KVP 0.333 0.017 0.022
KVP¡ KRU 0.052
Direct without mediator US¡ KRU 0.298 Not applicable 3.789 0.000 Accepted
Indirect with mediator US¡ KRU 0.301 Not applicable 0.296 ⫺1.689 0.152 0.880 Rejected
US¡ ITS 0.242 ⫺0.005 0.033
ITS¡ KRU ⫺0.020
Direct without mediator PER¡ KRU 0.506 Not applicable 10.278 0.000 Accepted
Indirect with mediator PER¡ KRU 0.445 Not applicable 0.504 11.706 1.903 0.057 Rejected
PER¡ KS 0.263 0.059 0.031
KS¡ KRU 0.224
Notes: Continuance of use (CON); User satisfaction (US); Information technology support of knowledge repository (ITS); Knowledge
management strategy (KMST); Knowledge reuse (KRU); Knowledge validation process (KVP); Performance (PER); Worker interaction
and collaboration (WIC); aWorker interaction and collaboration and knowledge reuse calculations (typ.); Indirect effect ⫽ 0.241 ⫻
0.082 ⫽ 0.020; Total effect ⫽ Indirect effect ⫹ direct effect ⫽ 0.020 ⫹ 0.205 ⫽ 0.225; VAF ⫽ Indirect effect/Total effect ⫻ 100 ⫽
0.020/0.225 ⫻ 100 ⫽ 8.889%; bIndirect path (WIC ¡ LC ¡ KRU) t-value (typ.); t-value ⫽ Indirect effect/standard deviation ⫽
0.020/0.021 ⫽ 0.952
2. use the ECM as a lens to better understand continuance of use as a result of KRU
through EKRs.
The following findings are highlighted from our investigation (Table V).
First, our study confirms that both social and technical factors modelled interdependently
affect KRU and lead to greater performance, knowledge sharing and continuance of use.
To the best of our knowledge, ours is the first study to comprehensively model enablers to
KRU and their resulting effect on downstream organizational outcomes. Our model also
confirms that social factors – namely worker interaction and collaboration – and KM
strategy can predict greater KRU. This result is likely tied to the openness of a collaborative
environment where interaction with others increases information exchange and leads to
new insights, informational leads and the strengthening of credentials. This collaborative
performance shares roots with Boh’s finding (2008) that knowledge reuse increased when
knowledge seekers interacted with the author of the knowledge asset. Next, we found
support for a positive association between KM strategy and KRU. We surmise the use of
strategy in recognizing, developing and deploying a plan to support KM helps to create an
environment conducive for EKR effectiveness. This leadership effort is known to have
strong roots in developing organizational culture. As Schein (2010) indicates, if leaders do
not design systems and procedures as reinforcement mechanisms they run the risk of
weakening their message from the onset. Our study did not find support for an impact of
learning culture on KRU. This could be because of the sheer breadth of the construct and
the confusion and misunderstanding caused when trying to conceptualize it (Zheng et al.,
2010), or as Karkoulian et al. (2013) indicate, it may be because KM influences learning
organizations more so than learning organizations influence KM.
Next, our results confirm the strong predictive relationship between user satisfaction and
KRU. This particular path had the highest coefficient of all our enablers, and supports
8. Conclusions
Our timely research contributes to the growing industrial movement towards KM. First, we
developed and tested a multi-theoretical and sequentially logical model for KRU via EKRs.
This broader view of KRU provides exploratory power on both individual and organizational
antecedents as well as its effect on downstream organizational outcomes. Second, we
combined and validated the use of the socio-technical perspective as well as the ECM to
view enablers to KRU and its effect on performance, knowledge sharing and continuance
of use. Our results confirm the use of this approach when modelling KRU and its
organizational effects.
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Worker interaction and To help answer the following questions, consider how Authors
collaboration (WIC) the items below apply to your day to day activities at
work
WIC1 I often work with others Adapted from Walker and Fraser
WIC2 I often relate my work to other’s work (2005)
WIC3 I discuss my ideas with others within the
company
WIC4 Group work is a part of my job
responsibilities
WIC5 There is a willingness to collaborate across Adapted from Lee and Choi
organizational units (2003)
Knowledge management strategy To help answer the following seven questions, IC reference from Stewart and
(KMST) Intellectual Capital (IC) is defined as the combination Ruckdeschel (1998)
of your company’s human capital (its people and their
skills), organizational capital (patents, systems,
policies, procedures) and customer capital (brand,
reputation, relationships with customers and suppliers)
KMST1 We have incorporated strategies regarding Adapted from Nelson and
IC into strategic thinking and planning McCann (2010)
KMST2 Our top leadership supports and engages
in an active dialogue about knowledge
management
KMST3 We have adopted explicit measures for
assessing and reporting on various forms of
IC
KMST4 We have clearly defined strategies for
building IC that have adequate resources
and budgets
KMST5 Our organization design is specifically
evaluated in terms of how well it supports
IC application
KMST6 IC is a competitive asset that the
organization actively manages
KMST7 We’ve developed special roles for helping
direct and apply IC (“e.g. knowledge
managers”)
Information technology support of Our company’s IT provides support . . . Authors
knowledge repository (ITS) ITS1 Regardless of time and place Adapted from Choi et al. (2010)
ITS2 For searching and accessing necessary
information
ITS3 For systemic storing and distributing
knowledge
Learning culture (LC) To help answer the following questions, consider your Authors
day to day activities at work and how they apply to the
statements below
LC1 We are good at learning from both our Adapted from Nelson and
successes and failures McCann (2010)
LC2 Our culture supports sharing and learning
from each other
LC3 We support open, ready access by
employees to the knowledge created in the
organization
LC4 Our leadership empowers employees to
apply their knowledge to innovative ends
LC5 Managers view themselves as active
learners and teachers
(continued)
Knowledge validation process To help answer the following questions, consider the Authors
(KVP) contribution process for your company’s electronic
knowledge repository
KVP1 The review process for contributions to the Adapted from Durcikova and
EKR occur in a timely manner Gray (2009)
KVP2 It is easy for me to see the status of my
contributions to the EKR
KVP3 My contributions to the EKR often end up
being rejected
KVP4 Overall, the contribution review process is
clear
Knowledge reuse (KRU) To help answer the following questions, consider the Authors
usefulness of the knowledge items obtained from your
company’s electronic knowledge repository (EKR). As
a reminder, a knowledge item is defined as “actionable
information”
KRU1 I am often able to apply the knowledge Adapted from Lansdale (1998)
from the EKR to my work
KRU2 I reuse knowledge from the EKR to help me
reduce the time I spend on addressing
issues
KRU3 I reuse knowledge from the EKR to help me Adapted from Liao and Chuang
prevent issues (2004)
KRU4 I reuse knowledge from the EKR to help me
reduce training time for new staff
KRU5 I often reuse knowledge from the EKR Authors
Knowledge sharing (KS) Employees at our company . . . Authors
KS1 Share their work reports and official Adapted from Choi et al. (2010)
documents with other team members
KS2 Provide material and methodologies to
other team members
KS3 Share their experience or know-how with
other team members
KS4 I often share information with other Adapted from Walker and Fraser
employees within the company (2005)
Continuance of use (CON) CON1 What is the likelihood that you would Adapted from Nicolaou and
continue using the electronic knowledge McKnight (2006)
repository?
CON2 If faced with a similar issue or situation in
the future, I would use the electronic
knowledge repository again
CON3 I would recommend the use of the
electronic knowledge repository to my
colleagues at work
CON4 I intend to continue using the electronic Adapted from He and Wei (2009)
knowledge repository as a part of my daily
activities
Performance (PER) Using the electronic knowledge repository . . . Authors
PER1 helps me to improve products and/or Authors
processes
PER2 helps me to provide more relevant Adapted from Kankanhalli et al.
knowledge to my customers and/or my (2011)
managers
PER3 allows me to reduce the time I spend on
addressing issues
PER4 helps me to prevent issues
PER5 helped prevent me from making the same Adapted from Boh (2008)
mistakes others made
(continued)
User satisfaction (US) I feel the electronic knowledge repository. . . Adapted from Davis (1989)
US1 provides the precise information I need
US2 has content that meets my needs
US3 provides sufficient information
US4 is accurate
US5 presents information in a useful format
US6 is user friendly
US7 is easy to use
US8 provides information in a timely manner
US9 provides clear information
US10 provides up to date information
Corresponding author
Toni M. Somers can be contacted at: [email protected]
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