3.0 OM Unit 2
3.0 OM Unit 2
Demand Forecasting – Need, Types, Objectives and Steps. Overview of Qualitative and
Quantitative methods. Capacity Planning – Long range, Types, Developing capacity
alternatives. Overview of sales and operations planning. Overview of MRP, MRP II and
ERP. Facility Location – Theories, Steps in Selection, Location Models. Facility Layout
Principles, Types, Planning tools and techniques.
INTRODUCTION
Forecasts are essential for the smooth operations of business organizations. They provide
information that can assist managers in guiding future activities toward organizational goals.
FORECASTING OBJECTIVES AND USES
Forecasting is the art and science of predicting future events. Forecasts are required
throughout an organization and at all levels of decision making in order to plan for the future
and make effective decisions.
Forecasts are estimates of the occurrence, timing, or magnitude of uncertain future events.
Forecasts are essential for the smooth operations of business organizations. They provide
information that can assist managers in guiding future activities toward organizational goals.
Operations managers are primarily concerned with forecasts of demand-which are often made
by (or in conjunction with) marketing. However, managers also use forecasts to estimate raw
material prices, plan for appropriate levels of personnel, help decide how much inventory to
carry, and a host of other activities. This results in better use of capacity, more responsive
service to customers, and improved profitability.
FORECASTING DECISION VARIABLES
Forecasting activities are a function of
(1) the type of forecast (e.g., demand, technological),
(2) the time horizon (short, medium, or long range),
(3) the database available, and
(4) the methodology employed (qualitative or quantitative).
Forecasts of demand are based primarily on non-random trends and relationships, with an
allowance for random components. Forecasts for groups of products tend to be more accurate
than those for single products, and short-term forecasts are more accurate than long-term
forecasts (greater than five years). Quantification also enhances the objectivity and precision
of a forecast.
TYPES OF FORECASTS
In general, a contemporary business organization employs three distinct types of forecasts.
These are given under:
1. Economic forecasts: Economic forecasts address the business cycle by predicting inflation
rates, money supplies, housing starts, and other planning indicators.
2. Technological forecasts: Technological forecasts are concerned with rates of technological
progress, which can result in the birth of exciting new products, requiring new plants and
equipment.
3. Demand forecasts: Demand forecasts are projections of demand for a company‘s products
or services.
These forecasts, also called sales forecasts, drive a company‘s production, capacity, and
scheduling systems and serve as inputs to financial, marketing, and personnel planning.
MOVING AVERAGE
A centered moving average (MA) is obtained by summing and averaging the values from a
given number of periods repetitively, each time deleting the oldest value and adding a new
value. Moving averages can smooth out fluctuations in any data, while preserving the general
pattern of the data (longer averages result in more smoothing). However, they do not yield a
forecasting equation, nor do they generate values for the ends of the data series.
ΣX
MA = -------------------------
Number of Period
A weighted moving average (MAw) allows some values to be emphasized by varying the
weights assigned to each component of the average. Weights can be either percentages or a
real number.
Σ(Wt) X
MAwt=----------------------------
ΣWt
2. HAND FITTING
A hand fit or freehand curve is simply a plot of a representative line that (subjectively) seems
to best fit the data points. For linear data, the forecasting equation will be of the form:
Yc = a + b (X) (signature)
where
Yc is the trend value, a is the intercept (where line crosses the vertical axis),
b is the slope (the rise, Δ y, divided by the run, Δ x), and
X is the time value (years, quarters, etc.).
The signature‖ identifies the point in time when X = 0, as well as the X and Y units.
3. LEAST SQUARES
Least squares are a mathematical technique of fitting a trend to data points. The resulting line
of best fit has the following properties:
(1) the summation of all vertical deviations about it is zero,
(2) the summation of all vertical deviations squared is a minimum, and
(3) the line goes through the means X and Y. For linear equations, the line of best fit is found
by the simultaneous solution for a and b of the following two normal equations:
ΣY = na +b Σ X
Σ XY =aΣX+bΣX
The above equations can be used in the form shown above and are used in that form for
regression. However, with time series, the data can also be coded so that Σ = 0 X . Two terms
then dropout, and the equations are simplified to:
Σ Y = na
ΣY
a = ----------
n
Σ XY = bΣX2
ΣXY
b= -------
X2
To code the time series data, designate the center of the time span as X = 0 and let each
successive period be ±1 more unit away. (For an even number of periods, use values of ±0.5,
1.5, 2.5, etc.).
Seasonal indices:
A seasonal index (SI) is a ratio that relates a recurring seasonal variation to the corresponding
trend value at the given time. In the ratio-to-moving average method of calculation monthly
(or quarterly) data are typically used to compute a 12-month (or 4-quarter) moving average.
(This dampens out all seasonal fluctuations.) Actual monthly (or quarterly) values are then
divided by the moving average value centered on the actual month. In the ratio-to-trend
method, the actual values are divided by the trend value centered on the actual month. The
ratios obtained for several of the same months (or quarters) are then averaged to obtain the
seasonal index values. The indexes can be used to obtain seasonalized forecast values, Ysz
(or to deseasonalize actual data). Ysz = (SI) Yc
EXPONENTIAL SMOOTHING
Exponential smoothening is a moving-average forecasting technique that weights past data in
an Exponential manner so that most recent data carry more weight in the moving average.
With simple Exponential smoothening, the forecast Ft is made up of the last period forecast
Ft–1 plus a portion, α, of the difference between the last periods actual demand At–1 and last
period forecast F t –1.1
Ft= Ft–1+ (At–1– Ft–1).
Adjusted Exponential Smoothing
Adjusted exponential smoothing models have all the features of simple exponential
smoothing models, plus they project into the future (for example, to time period t + 1) by
adding a trend correction increment, Tt, to the current period smoothed average, ˆ Ft.
ˆ Ft+1 = ˆ Ft+T1
Figure 5.1 depicts the components of a trend-adjusted forecast that utilizes a second
smoothing coefficient β . The β value determines the extent to which the trend adjustment
relies on the latest difference in forecast amounts (ˆF-ˆFt– 1) versus the previous trend Tt–1
Thus:
A low β gives more smoothing of the trend and may be useful if the trend is not well-
established.
A high β will emphasize the latest trend and be more responsive to recent changes in trend.
The initial trend adjustment Tt–1 is sometimes assumed to be zero.
CORRELATION
The simple linear correlation coefficient r is a number between –1 and + 1 that tells how well
a linear equation describes the relationship between two variables. As illustrated in Fig. 5.2 r
is designated as positive if Y increases as X increases, and negative if Y decreases as X
increases. An r of zero indicates an absence of any relationship between the two variables.
The deviation of all points (Y) from the regression line (Yc) consists of deviation accounted
for by the regression line (explained) and random deviation (unexplained). Fig. 5.3 illustrates
this for one point, Y.
Squaring the deviation we have variation.
Total variation = explained + unexplained
_ _
∑(Y-Y)2 = ∑(Yc – Y)2 + ∑(Y-Yc)2
The coefficient of determination r2 is the ratio of explained variation to total variation:
∑(Yc – Y)2
2
r = --------------------
_
∑(Y-Y)2
CAPACITY PLANNING
INTRODUCTION
Before products can flow into a market, someone must design and invest in the facilities and
organisation to produce them. This chapter concerns the planning of the systems needed to
produce goods and services. Capacity Planning for manufacturing and service systems are
different. Both must be designed with capacity limitations in mind. The approaches for long-
term and short-term capacity planning will help the managers to make best use of resources.
DESIGN CAPACITY
Designed capacity of a facility is the planned or engineered rate of output of goods or
services under normal or full scale operating conditions. For example, the designed capacity
of the cement plant is 100
TPD (Tonnes per day). Capacity of the sugar factory is 150 tonnes of sugarcane crushing per
day. The uncertainty of future demand is one of the most perplexing problems faced by new
facility planners.
Organisation does not plan for enough regular capacity to satisfy all their immediate
demands. Design for a minimum demand would result in high utilisation of facilities but
results in inferior service and dissatisfaction of customers because of inadequate capacity.
The design capacity should reflect management‘s strategy for meeting the demand. The best
approach is to plan for some in-between level of capacity.
System/effective capacity: System capacity is the maximum output of the specific product or
product mix the system of workers and machines is capable of producing as an integrated
whole. System capacity is less than design capacity or at the most equal it because of the
limitation of product mix, quality specification, and breakdowns. The actual is even less
because of many factors affecting the output such as actual demand, downtime due to
machine/equipment failure, unauthorized absenteeism.
The system capacity is less than design capacity because of long-range uncontrollable factors.
The actual output is still reduced because of short-term effects such as breakdown of
equipment, inefficiency of labour. The system efficiency is expressed as ratio of actual
measured output to the system capacity.
These different measures of capacity are useful in defining two measures of system
effectiveness: efficiency and utilization. Efficiency is the ratio of actual output to effective
capacity. Utilization is the ratio of actual output to design capacity.
It is common for managers to focus exclusively on efficiency, but in many instances, this
emphasis can be misleading. This happens when effective capacity is low compared with
design capacity. In those cases, high efficiency would seem to indicate effective use of
resources when it does not.
CAPACITY PLANNING
Design of the production system involves planning for the inputs, conversion process and
outputs of production operation. The effective management of capacity is the most important
responsibility of production management. The objective of capacity management (i.e.
planning and control of capacity) is to match the level of operations to the level of demand.
Capacity planning is to be carried out keeping in mind future growth and expansion plans,
market trends, sales forecasting, etc. It is a simple task to plan the capacity in case of stable
demand. But in practice the demand will be seldom stable. The fluctuation of demand creates
problems regarding the procurement of resources to meet the customer demand. Capacity
decisions are strategic in nature.
Capacity is the rate of productive capability of a facility. Capacity is usually expressed as
volume of output per period of time.
Production managers are more concerned about the capacity for the following reasons:
• Sufficient capacity is required to meet the customers demand in time.
• Capacity affects the cost efficiency of operations.
• Capacity affects the scheduling system.
• Capacity creation requires an investment.
Capacity planning is the first step when an organisation decides to produce more or new
products.
Detailed Capacity Planning: Detailed capacity planning, also called capacity requirements
planning, is a companion process used with MRP to identify in detail the capacity required to
execute the MRP. At this level, more accurate comparisons of available and needed capacity
for scheduled work loads are possible.
Shop Floor Control: Shop .floor control coordinates the weekly and daily activities that get
jobs done. Individual jobs are assigned to machines and work centers (loading), the sequence
of processing the jobs for priority control is determined, start times and job assignments for
each stage of processing are decided (detailed scheduling), and materials and work flows
from station to station are monitored and adjusted (expediting). All these activities are co-
coordinated into smooth flow, especially when there are delays and priorities arise, last
minute adjustments of outputs and capacities is known as short term capacity control.
Capacity Requirements Planning (CRP) is the process of determining what personnel and
equipment capacities (times) are needed to meet the production objectives embodied in the
master schedule and the material requirements plan. MRP focuses upon the priorities of
materials, whereas CRP focuses primarily upon time. Although both MRP and CRP can be
done manually and in isolation, they are typically integrated within a computerized system,
and CRP (as well as production activity control) functions are often assumed to be included
within the concept of an MRP system. Computerized MRP systems can effectively manage
the flow of thousands of components throughout a manufacturing facility.
Figure 9.1 describes MRP and CRP activities in schematic form. Forecasts and orders are
combined in the production plan, which is formalized in the master production schedule
(MPS). The MPS, along with a bill-of-material (BOM) file and inventory status information,
is used to formulate the material requirements plan. The MRP determines what components
are needed and when they should be ordered from an outside vendor or produced in-house.
The CRP function translates the MRP decisions into hours of capacity (time) needed. If
materials, equipment, and personnel are adequate, orders are released and the workload is
assigned to the various work centers. End items, such as TV sets, have an independent
demand that is closely linked to the ongoing needs of consumers. It is random but relatively
constant.
Dependent demand is linked more closely to the production process itself. Many firms use
the same facilities to produce different end items because it is economical to produce large
lots once the set-up cost is incurred. The components that go into a TV set, such as 24-inch
picture tubes, have a dependent demand that is governed by the lot size. Dependent demand
is predictable.
MRP systems compute material requirements and specify when orders should be released so
that materials arrive exactly when needed. The process of scheduling the receipt of inventory
as needed over time is time phasing.
MRP is a system of planning and scheduling the time-phased materials requirements for
production operations. As such, it is geared toward meeting the end-item outputs prescribed
in the master production schedule.
A bill of materials (BOM) is a listing of all the materials, components, and subassemblies
needed to assemble one unit of an end item. Major function of the bill of materials is to
provide the product structure hierarchy that guides the explosion process. Different methods
of describing a BOM are in use. Figure 9.2 shows (a) a product structure tree, and (b) an
indented BOM. Both are common ways of depicting the parent-component relationships on a
hierarchical basis. Knowledge of this dependency structure reveals clearly and immediately
what components are needed for each higher level assembly. A third method (c) is to use
single-level bills of material.