Chapter 1
Chapter 1
Chapter 1
PREVIEW
What is art? No single definition holds for all times and
places, but this chapter gives a few working definitions.
It also covers the ways that we describe, classify, and study
art and the way that art fits into our overall visual culture.
At the end, we look at artists, creativity, and the making
of art.
ART AND Look also for Art Experience boxes, which encourage
you to photograph art, make art, or analyze images or
objects around you.
ART MAKING
Humans make art to understand life, to communicate
emotions and ideas to others, or.Jo simp ly create
something beautifu l. Here are ways to understand and
apprec iate art.
3
TOWARD A DEFINITION OF ART A RT EXPERIENCE Be an art photographer. Use your
camera or phone to photograph five or more objects
To answer the question "What is art?" we need to know
you think function as art, and explain why you chose
for whom and when. For example, the ancient Greeks of
them. Choose objects that are familiar to you in your
the fifth and fourth centuries BCE believed that art should
daily routine.
both glorify man and express intelligence, clearness, bal
ance, and harmony, as exemplified by the Porch of the
Ca,yatids (Fig. 1.1). If we look at ancient Chinese culture,
we find sculpture and porcelain works that express the Visual Form
power of the emperor. For the United States at the begin
Another primary question to ask about a work of art is
ning of the twenty-first century, we define art like this: Art
"What elements compose it, and how are they arranged?"
is a primarily visual medium that is used to express ideas
Almost all artwork has physical attributes, so it can be seen
about our human experience and the world around us.
or touched and so ideas can be communicated. For any
Basically, the definition of art is not universal and
work of art, its materials have been carefully selected and
fixed. It fluctuates and changes because cultures are alive
organized, as have its line, shape, color, texture, volume,
and changing, and we will see more examples of this in the
and so on. Chapters 2 and 3 are all about visual form, but
middle of this chapter. However, for now, you can begin
we will compare two artworks here to introduce the basic
to analyze and understand art from any time and place
ideas.
by focusing on four major areas: function, visual form,
Figure 1.2 is the Veranda Post: Female Ca,yatid and
content, and aesthetics. We will discuss them one by one,
Equestrian Figure, carved before 1938 by Olowe of Ise in
but in fact they are all interrelated.
Nigeria. Its function was to symbolize and strengthen the
power of a Yoruban ruler. Compare it to Figure 1.3, another
Function sculpture intended to assert the authority of a ruler, the
Equestrian Statue of Marcus Aurelius, from the Roman
When you look at any work of art, one first question is "For
Empire around 175 CE. In two very different cultures, a
what purpose was this originally made?" At the time it is
ruler on horseback functions as an image of power.
created, a work of art is intended to do a job within a cul
But the visual form of each is different-and in ways
ture. Here are some of its many functions:
that are meaningful to each culture. In the wooden
■ Art reflects customs and concerns related to food, Veranda Post, horizontal elements are minimized, while
shelter, and human reproduction (Chapters 5 and 6). verticality emphasizes the authority of the king on
• Art gives us pictures of deities or helps us conceive of top. For the Yoruban culture, inventive forms and rich
what divinity might be. It is also used to create a place details were important, so we see a pistol, spear, dramatic
of worship (Chapter 7). headdress, textures, small female figures (caryatids), and
■ Art serves and/or commemorates the dead (Chapter 8). so on. The visual form of this sculpture is suitable for a
■ Art glorifies the power of the state and its rulers. It Yoruban king.
celebrates war and conquest-and sometimes peace In contrast, the Equestrian Statue ofMarcus Aurelius
(Chapter 9). has a roundness and a volume that are different from the
• Art reveals political and social justice and injustices visual form of the Veranda Post. Extraneous items and
(Chapter 10). details, including armor, are stripped away, referring to
■ Art records the likenesses of individuals and aids us in the fact that Marcus Aurelius was a philosopher as well as
understanding ourselves, our bodies, and our minds, an emperor. Also significant is the material, hollow-cast
thoughts, and emotions (Chapter 11). bronze, which is durable, expensive, and difficult to work.
■ Art promotes cohesion within a social group and Bronze distinguishes this piece as a costly and important
helps to define classes and clans (Chapter 12). royal Roman portrait.
■ Art educates us about who we are within the world Scholars, art historians, and museum curators study
around us (Chapter 13). art from the past, like these two sculptures, and educate us
■ Art entertains us (Chapter 14). about the ways in which visual form and function are inter
twined in works of art. By studying art, they (and we) glean
Finally, the art of the past serves to educate us about ear considerable information about the historical moments
lier cultures, while contemporary art is a mirror held up to from which they come. These scholars also study content,
show us our current condition. which we will see next.
I
in this case in ancient Rome.
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and create an artwork that serves this purpose. What
decisions did you make about visual form?
Content
Art has content, which is the mass of ideas associated with
each artwork. Asking about content is critical to under
standing any artwork. If you consider the entirety of art
production, you will see that it reflects humans' percep
tions of and responses to all aspects of spiritual life and
earthly life, from birth to death and the hereafter, and of
everything in between. It brings everything from the mun
1.2 OLOWE OF !SE. Vera11da Post: Female Ca,yatid a11d dane to the cosmic into sharp, concentrated focus.
Equestria11 Figure, Yoruba, before 1938. Wood, pigment, 71" high. Content is communicated through the following:
Metropolitan Museum of Art, New York.
In Nigeria. this sculpture was meant to reinforce the power of the ■ The art's imagery
local king. ■ Its symbolic meaning
The content of a work of art includes its imagery and its cultural references. Some content is obvious. but other content is hidden.
■ Its surroundings where it is used or displayed ancient Greeks and Romans in high esteem. But the period
■ The customs, beliefs, and values of the culture that was marked by conflicting currents because the Catholic
uses it Church was a major force at that time and it disapproved
■ Writings that help explain the work of the depiction of pagan deities.
Likewise, the content of Les Demoiselles d'Avignon is
Content can both be immediately apparent and revealed only upon study. Originally, Picasso intended to
require considerable study. For an example, just by look paint a brothel scene of prostitutes with their male cus
ing at Sandro Botticelli's Birth of Venus (Fig. 1.4), from tomers. But he made radical changes as the work pro
1482, and Pablo Picasso's Les Demoiselles d'Avignon gressed, ending with an image of intertwined figures and
(Fig. 1.5), from 1907, you immediately see the imagery. space that began an art movement known as Cubism.
Both are paintings with multiple figures in the composi He was influenced by African masks, like the Ceremonial
tion, and female nudity is at least part of the subject mat Mask Known as a Mboom or Bwoom, from the Kuba or
ter. Venus is painted in a more realistic, traditional style. Bushongo culture of Central Africa, circa nineteenth
The blocky, simplified Demoiselles appears- to be more twentieth centuries (Fig. 1.6) . At that time, African
modern and less interested in popular ideas of beauty. In artworks like the Mask were being brought to Europe
visual form, both paintings seem balanced side to side, through colonial trade, and they dramatically influenced
with a figure in the middle. Western art. Also, Picasso's blending of figure and space
However, much of the content is not readily apparent echoed the theories of scientists like Albert Einstein on
and requires deeper study. The Birth of Venus celebrates an the mutability of matter, energy, and space. Clearly, the
ancient Greek myth and glorifies the beauty of the female content contains complex ideas related to European
body. When it was painted in 1482, it reflected the ide ideas of sexuality, to colonialism, and to modern scien
als of the early Italian Renaissance, which elevated the tific theory, all of which may require study to learn and
importance of man, emphasized learning, and held the understand.
I
to place. While some cultures may value the look and feel
beauty in relation to art today?
of a well-executed oil painting, others may value the intri
cacy and pattern of finely woven natural materials.
Aesthetics is also a body of written texts that deal with ART EXPERIENCE Talk about art. Choose two
art, taste, and culture or that examine the definition and cultures outside of your own, and select one artwork
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appreciation of art. Ancient Greeks wrote about aesthet from each of them. Compare and contrast the artworks
ics as they understood it. Thinkers from India, Japan, and and discuss them with fellowstudents.
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as Claude Monet (see Fig. 14.14) and Postimpressionists personal computers. The images we make are distributed
such as Georges Seurat (see Fig. 13.29) and Paul Gauguin through many means, such as mass media, the Internet,
Fig. l.ll). All of these artists applied bright colors in galleries, museums, stores, and ads.
a thick way and often chose subject matter from every We will look at some of the categories within visual
day life. culture in a moment. Before we begin, however, remember
Paul Gauguin and Vincent van Gogh were closely asso that these categories are culturally determined. Some cul
ciated for a while, sharing lodgings and painting together, tures, both past and present, do not even have a term that
as evident in Gauguin's Woman in a Coffeehouse, Madame corresponds to ours for art. And other cultures have their
Ginoux in the Cafe de la Gare in Aries (Fig. 1.11). Each paint own categories of art that differ from those in the United
ing has shared and unique qualities. Note the similarity in States. One example, which we already mentioned in rela
Madame Ginoux's pose but the differences in her attitude, tion to Figure 1.6, is the masquerade in sub-Saharan Africa,
in the overall scene, and in the color choices. Between an important ritual art form that has no direct equivalent
these two artists' examples, which one appeals to you in the United States. (The only remotely related celebra
more, and why? tions are Halloween and Mardi Gras, which are connected
to the Christian traditions of All Soul's Day and Lent,
respectively.) Another example of different categories for
ART WITHIN VISUAL CULTURE
art comes from the Japanese, who value ikebana as an art
Art is part of visual culture; that is, it is part of the vast form, unlike most Western cultures. The closest transla
amount of imagery that humans create and proliferate, tion of ikebana is "flower arranging," but it is much more
that comes to us through all kinds of media, and that is so than that, as it is a disciplined art form governed by strict
important in our everyday lives. rules and mixed with spiritual awareness.
Imagine life 200 years ago, with few books, few pic
tures, no phones, no television, no computers, no Internet,
CONNECTION The Japanese also value traditional
and so on. Compare that lack of visual culture with today,
puppetry as an art form. For more on Japanese Bunraku
when we are inundated with images and visual objects that
puppetry, see Figure 14.20.
humans make. Consuming that imagery has become far
more fascinating and absorbing to many people than the
actual world in which we live. Visual culture is the result That said, let us turn to three categories of visual cul
of technological innovation in the broadest sense, whether ture in the United States today: fine art, popular culture,
it is the development of chalk, oil paints, printing, or and craft.
Fine Art
Fine art is a category of refined objects considered to be
among the highest cultural achievements of the hwnan race.
Fine art is believed to transcend average human works and
is produced by artists with unique sensibilities. Museums
and galleries are institutions closely associated with fine art.
As we mentioned at the very beginning of this chap
ter, cultures are constantly evolving in their definitions
of what constitutes art. In the 1800s, fine art in Western
cultures consisted of oil painting, sculpture, and architec
ture, usually in the idealized styles seen in Figure 1.12, and
was mostly located in palaces and churches.
Since the 1800s, fine art has expanded dramatically,
along with the overwhelming growth of visual culture. Now
it includes all kinds of new media, such as film, photogra
phy, prints, and, most recently, installation, performance,
video, and computer art (Fig. 1.13). An exhibit of fine art
might include almost any kind of material or technology
or even junk. You can find art in public spaces and recre
ation areas (see Figs. 15.9 and 15.11), in addition to muse
ums. Street art is also a potent force i"n communities,
sometimes as commissioned murals and sometimes as
unsanctioned graffiti and paintings. Figure 1.14 shows a
beautifully drawn rooster that covers a two-story wall in a
small public square in San Juan, Puerto Rico.
In addition, definitions of fine art are in flux when
Western people look at art from other cultures. In 1880, 1.13 An exhibition at the Pinakothek Der Modern in Munich,
works like the Mask Known as a Mboom or Bwoom (Fig. 1.6) Germany's largest museum of modern art.
would not have been displayed in art museums in the There has been a major expansion in materials used in art making
United States or Europe. But now the art from Oceania, and in the ways art is displayed.
the Americas, Africa, and Asia is a prominent part of major encompasses graphic design, product design, and informa
art museums in Western cultures (Fig. 1.15). tion design. Popular art is often perceived as being more
Do you think all art across world cultures is "fine art"? accessible, inexpensive, entertaining, commercial, politi
And two other questions to ponder: Is it necessary to have cal, naive, or colorful than fine art. Among all categories of
the word art in Western vocabul�ry? Would its lack make visual culture, this one is growing the fastest.
a difference in the creativity in Western culture? It is important to study popular culture while study
ing fine art because the two are interrelated and parts of
Popular Culture a continuum that contains much of the visual imagery
Popular culture in Western nations consists of magazines, that Western culture produces. Popular culture and fine
comics, television shows, advertising, folk art, tattoos, cus art often influence each other. Popular culture objects
tomized cars, graffiti, video games, posters, websites, cal share many attributes of fine art, in that they can also
endars, greeting cards, dolls, souvenirs, toys, movies (as be analyzed along the lines of function, visual form, and
opposed to art films), snapshots, and commercial photog content. They reflect the values and structures of our
raphy (as opposed to fine photography). This category also social systems, political hierarchies, and religious beliefs.
1.18 TheSmithso11ia11
Institution's 150th A1111iversa,y
Float in the 1996 Rose Parade
in Pasadena, California.
Artwork that is sentimental or
calculated to please may be
considered as kitsch.
of fine art or popular culture, kitsch does not provide buildings appear diminutive and cute-not like sites of
an original experience, a uniquely felt emotion, or a serious research.
thoughtful, introspective moment. The Smithsonian Like all other categories of visual art, the idea of
Institution's 150th Anniversary Float in the Rose Parade kitsch is evolving and changing. Critics such as Susan
(Fig. 1.18), with its collection of images from astronauts Sontag have reclaimed some kitsch as camp, which
to the first airplane to pandas to butterflies to baseball, means that objects and images of such extreme artifice
is meant to appeal to all and offend none. The museum (and often banality) have a perverse sophisticated and
1.21 IMHOTEP. Stepped Pyramid ofDjoser (right) and Tomb Complex, Saqqarah, Egypt, 2650-2631 BCE.
Works of art are the products of artistic vision and the cultural environment that fosters it.
AboutArtists 17
made in the Great Pyramids of Giza (see Fig. 8.4). Plus, the Persian royalty from the thirteenth to the seventeenth
members of the Egyptian priest class already had devel centuries sponsored the kitab khana, libraries and work
oped complex belief systems about the afterlife, and their shops of highly trained artists who produced fine illumi
rituals directed the design of temples and tombs. nated manuscripts. Art academies in Europe appeared in
Other art forms-film, architecture, and any work of the fifteenth century. One of the most famous was France's
large scale-obviously require the active participation of powerful Academie Royale de Peinture et de Sculpture,
many people to be realized. Even small-scale work, such as founded in 1648 by King Louis XIV to control the decora
a student's oil painting, requires the input of teachers, past tive arts, architecture, painting, and landscape architec
painters, and art critics to provide the necessary background ture for his enormous, lavish palace at Versailles and its
of skills and ideas. The materials are developed by artists and surrounding gardens as well as for his other residences.
scientists and manufactured by art supply firms. The student Although art academies still exist in much-modified form,
probably has financial support, showing that parents, politi most artists in the United States today study art in a col
cians, wealthy donors, or university administrators consider lege's or university's art department.
the study of painting to be important enough to pay for it. Some artists are self-taught, receiving no formal art
training. Some work in isolation. For fourteen years,
Training Artists James Hampton of Washington, D.C., worked on The
Artists need to acquire skills. Traditionally, many started Throne of the Third Heaven of the Nations Millennium
as apprentices in established art workshops to learn General Assembly (Fig. 1.22), laboring over it daily from the
materials, manual skills, and styles from mature artists. time he finished his day job as a janitor until the middle
There are examples of this system all around the world. For of the night. He dreamed of opening a storefront ministry
example, Leonardo da Vinci was trained as an apprentice after retirement. By the time he died, he had produced a
in the workshop of the artist Andrea de! Verrocchio, where heavenly vision with 180 pieces, made from inexpensive
he received an education in humanities as well as learn or cast-off materials.
ing chemistry, metallurgy, painting, casting, and more.
Making the Art Object
Throughout Africa, artists traditionally were trained in
the apprentice method, learning the tools and methods as How does an artwork get made? In many cases, individual
well as aesthetic standards. Most apprentices do prelimi artists make their own artwork. Michelangelo Buonarroti
nary rough work, and the master artist finishes the piece. did most of the painting on the colossal Sistine Ceiling
In addition to apprentice systems, more structured because he was dissatisfied with the work that his collabo
institutions have existed for training artists. In medieval rators did (see Fig. 7.21). Vincent van Gogh painted all
Europe, specialized societies called guilds preserved tech his own paintings because, as he wrote to his brother
nical information for artists and regulated art making. Theo, he valued the act of creation more than life itself.
But sometimes art objects are made by workshops, produce their works of art. Sometimes art making is a col
by communities, in collaborations, and through group laborative activity among professionals of equal standing.
commissions. The knowledge and skill of each collaborator are essential
to the final art product. An example is traditional Japanese
CONNECTION Peter Paul Rubens prints, like Basket Feny by Ando or Utagawa Hiroshige
maintained one of the largest (Fig. 1.23), requiring the combined skills of many profes
and most prolific workshops in sionals, all commissioned by a publisher. The artist makes
seventeenth--century Europe, an original drawing, but the print itself is executed by a
producing vast numbers of artworks host of other professionals, including a papermaker, an
and employing many skilled workers. engraver, and a printer, as illustrated in Figure 3.14.
See the Abduction of the Daughters of In addition, sometimes communities come together
Leucippus (Fig. 12.9). to make a work of art. An ea1:ly precedent occurred in
medieval Europe, when citizens of small, growing cities
We have already discussed apprentices in workshop built impressive cathedrals that were symbols of commu
situations in Italy (and in the rest of Europe) and in Africa nity pride (see Fig. 7.39). Trained craftsmen were surely
as well as the kitab khana of Persia. Even today some needed, but the average untrained townsperson provided
artists hire assistants to help build, assemble, paint, or labor and support.
About Artists 19
Some artists blend both approaches. Jaune Quick-to
See Smith's Genesis (Fig. 1.25) contains aspects of innova
tion and self-expression, but at the same time she is
re-creating old forms. On the one hand, Smith has applied
thick, expressive, gestural strokes of oil paint on top of a col
laged layer of newspaper articles, photocopied images, and
pieces of fabric. On the other hand, she is preserving old
forms. Referring to Native American creation myths, she
has incorporated native symbols, sculptures, and lines from
stories, along with glorifying the buffalo, an animal with
mythical standing. She has blended traditional native imag
ery and mythology into late-twentieth-century art styles.
To Smith, all her works are inhabited landscapes, full of life,
which is an essential Native American cultural idea.
1.26 Sarad offering in Bali. Crafted of dyed rice dough, intricate 1.27 Bailie Seated Female Figure. Wood. Private collection.
sarad offerings are made during temple festivals by Balinese
Baule artists are not associated with the sculptures they produce;
women. Bali, Indonesia, c. 1990.
rather, the owners/commissioners of the artwork are associated
In Bali. making art is tied with everyday rituals, and almost everyone with the artworks because they perform the rituals that give the
participates. works their meaning.
In some cultures, artists are skilled workers or labor Africa, artists are skilled professionals, and the best
ers, just like others who make things. For example, medi earn prestige and high pay, but the artists' names are not
eval artists and craftsmen who built the large cathedrals associated with the sculptures they make. Rather, the
were not famous personalities but were more like skilled owner of the piece performs rituals and develops the art
union members. In Communist China from the 1950s work's spiritual cult, like the Baule SeatedFemale Figure,
through the 1980s, artists were not to seek personal which represents a spirit wife (Fig. 1.27). A Baule ritual
glory but rather to work anonymously at making art sculpture could be less effective if its human maker is
for the common good. Among the Baule people of West emphasized.
About Artists 21
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And, of course, in some cultures, artists are consid produced medieval manuscripts, which were often hand
ered people with special or prized skills. In particular, in written and illustrated prayer books or Bibles. Men in
Europe since the Renaissance, many European artists several Native American tribes conducted ritual ceremo
were considered to be creative geniuses. One such artist nies that involved making art.
was Leonardo da Vinci, who also made contributions to Even in the twentieth century, some artists engage
the study of hydraulics, zoology, geology, optics, physics, in practice that is considered shaman-like. For exam
botany, and anatomy, like the Proportions of the Human ple, Joseph Beuys was known for creating work that he
Figul'e (Fig. 1.28). To Leonardo, observation was essen intended to help heal the traumatized human spirit after
tial to understanding the mechanics and !he beauty of the the horrors of World War II and to show a new way of liv
world and, thus, the foundation of both science and art. ing in the world. His 1969 work The Pack (Fig. 1.29) is a
Finally, since art is often a vehicle for spirituality, an conscious turning away from the industrialized modern
artist who makes spiritual art is sometimes also a holy per state, represented by the van, to a more primitive human
son, priest, or shaman. In the Cook Islands in Polynesia, existence, represented by the sleds. Beuys equipped each
artists who carved ritual sculptures were also priests who sled with what humans need for this new journey: a flash
trained for a long time as apprentices, not only to attain light for navigation, felt blankets for protection, and fat for
art skills but also to acquire the spiritual power inherent sustenance (http://www.tate.org.uk/modern/exhibitions/
in their tools and materials. Monks in monasteries beuys/room6.shtm).