Speaking GHK

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I.

Introduction
My name is Nguyễn Hai Yến, you can call me Hải Yến. At the moment i'm a
freshman at UEH university Vinh Long campus, major in Markeing.
II. Business
My dream has always been opening my own coffee shop providing not only
qualified drink and cake but also a quiet and comfortable place for people to
work or study. For the purpose of maximizing our competitive advantage, i
intend to locate it in my hometown where this kind of business model hasn't
appeared yet, so that i can attract many customers. My coffee shop will be a
small for-profit business operated by me and 2 more people, (i dont think i can
managed it alone) we will hire about 10 staffs to be baristas and waitors. I want
to conduct this shop because actually i often look for coffee shop that can give
me a quiet, comfortable atmosphere and good drink, good snack. But there are
not many places like that, so i think it's a good idea to open my own shop to
provide those kind of goods and services for people who have the same needs as
me.
III. QnA
1. How does a business contribute to environmental protection?
Businesses can focus on sustainable development to minimize our
environmental impact. They may foster recycle, use eco-friendly materials, and
recycled products, or use other sustainable business solutions.
2. How do businesses contribute to the economy?
Businesses have significant contributions and vital role in driving economic
growth and development. Also, businesses provide products and services that
can be purchased by individuals and other companies.
3. What is social media marketing?
Social media marketing is a form of digital marketing where businesses use
social media platforms to promote their products or services. It involves creating
and sharing content on platforms like facebook, Ig, Twitter and others to connct
with their target audience.
4. What are some advantages of social media marketing?
First of all, it significantly increases brand awareness. Businesses can reach a
broad audience and make their brand more recognizable. Moreover, social
media marketing allows for targeted advertising. This means businesses can
tailor their content to reach the most relevant audience.
5. How do you think technology will improve our lives in the future?
I believe that technology will help automate more of our daily tasks, such as
cooking, washing, cleaning, ….In industry, it can make almost everything work
more smoothly and effectively thanks to modern machine and program. One
more things affected by technology could be the education industry. Technology
can give teachers the ability to create their teaching material more beautifully,
more interesting and easy to understand. The last i can think of is the
environment.
6. Do you think AI will affect your job? Why or why not?
Yes I definitely believe that ai will have a great affect to my job in the future.
About advantages, I think AI will help me a lot by being a huge source of
information. I can ask for advices, solutions or important information when I
have problem with my work and it will reply almost immediately, that’s what
you can do with chatgpt – a really famous chatbox theseday. In the other hand,
AI also have detrimental impact which is many jobs would be stolen by it in the
future. Nowaday many professions are being automated because it cost the
business less to have AI program than to hire employees. That could lead to very
high unemployment rate.
7. What is the product life cycle? How many stages are there in the product
life cycle? What are they?
Product life cycle is the journey a product takes from its introduction to
consumers until it eventual discontinuation
There are 4 stages in the product life cycle: Introduction, Growth, Maturity
and Decline.
8. What does the introduction stage involve?
The introduction stage involves significant investment in advertising and
marketing to create awareness and highlight the product’s features and benefits.
9. What does the growth stage involve?
This stage involves expanding the market and attracting new customers, the
product manager ensures customer satisfaction and encourages repeat purchases.

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