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Salesforce CC

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0% found this document useful (0 votes)
94 views14 pages

Salesforce CC

Uploaded by

Hrishita Gupta
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd
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CLOUD COMPUTING PPT

SALESFORCE.COM

Presented by:
HG
OVERVIEW
1 2 3 4 5
Cloud Introduction Sevice Why Choose
History Salesforce &
Computing to Salesforce Nature of
& CRM Salesforce it’s Benefits

6 7 8 9
Traditional How
Salesforce
Features of CRM V/s companies
Architecture &
Salesforce Salesforce are using
components Salesforce
CRM
PREREQUISITES
What is Cloud Computing?
Cloud computing is all about using a remote server, to store,
manage, and process data, instead of a local server/ personal
computer.

What is CRM?
CRM (Customer Relationship Management) is a kind of software that
stores customer contact information like name, address, age, phone
number. It also keeps tracks of customer activity like website visits,
numbers of outgoing and incoming phone calls, email, and more.
INTRODUCTION
What is Salesforce?

Salesforce is a cloud-based Customer


Relationship Management (CRM) software for
managing customer relationships and
integration with other systems.
This SaaS tool helps to create custom solutions
for marketing, sales, services and ecommerce
as per business requirements. Salesforce has
now expanded from just CRM to offer multiple
products.
salesforce development started in 1999 by ex-Oracle employees Marc Benioff, Parker Harris, Frank Dominguez,
and Dave Moellenhoff, developers with the same vision of Salesforce's CRM.
2001: salesforce announced its worldwide expansion, surpassed 3000 customers, became fastest-growing
CRM company.
2003: first DreamForce event held in SF, first on-demand application service sForce2.0 launched.
2005: Salesforce introduced its AppExchange Service, designed to offer a platform to third-party developers to
develop their applications and provide those apps to salesforce customers.
2008: Force.com- "a salesforce development platform that allows developers to build applications," released.
2011: the company launched Chatter-a social collaboration service for the enterprise.
2013: it launched the Salesforce1 platform to enable the customers to run their businesses from the phone.
2014: the company launched the Trailhead, a platform to empower anyone to learn new skills.
2015: Salesforce became one of the Fortune 500 companies.
2018: Sales force partnered with Apple for improving apps for businesses.
2019: the company acquired Tableau, and hence world 's number 1 CRM and number 1 analytics platform came
together.
Salesforce as SaaS (Software as a Service): No
installations, setup or download required. Just Log
in and use software across the Cloud.
Salesforce as PaaS (Platform as a service): In this
kind of software service, no separate platform is
required. You can use the developer’s code to
create and deploy applications.
Salesforce as laaS (Infrastructure as a service): No
hardware or software installations needed as your
data and applications are stored securely on the
Salesforce cloud.

Salesforce is a SaaS or Software as a Service, which means there is no need to install the
software or server to work on. Users can simply sign-up in Salesforce.com and can start
running the business instantly
Benefits of Salesforce
we do not need to install any software to build an
application or run our business activities. We can
1 focus on building the apps instead of installing,
setup, repairing, etc.
Since it is the cloud-based CRM
platform, any user can access it
from anywhere using the internet.
2
Any new user or business start-up can choose
Salesforce for building apps or run business,
3 as it is so affordable with lots of capabilities.
One can easily integrate the Salesforce
with any third-party applications, such as
Gmail, which is much easier than other 4
CRM Software.
It is the world's number 1 CRM software, as it is
easy to use, fast to deploy any app, and provide
5 efficient outputs as per the requirements.
The development cost is also very less.
Salesforce Architecture
Salesforce
Architecture
Components
Trusted multitenant Cloud-In this component, multiple instances of one or more application operate separately
in a shared environment. The instances are known as tenants which separate from each other. Although, there are
physically remain in the same hardware. It is called trusted as it offers a high level of security.
Scalable Metadata Platform-This component helps you to customizations. It also allows you to increase the
amount of data or concurrent user instances.
Enterprise Ecosystem-The enterprise Ecosystem of Salesforce is quite big as many partners contribute by
creating and maintaining in this platform. To ensure the quality of your Salesforce implementation, it’s essential to
learn about Salesforce testing techniques and best practices.
APIs-Salesforce offers a powerful suite of APIs to develop the Mobile App.
CRM and Related Functionality-Salesforce includes all features of CRM and also offers features for the creation
of apps
Marketing and sales lead
Contact management
Salesforce Products Opportunities and quotes
Build and run innovative apps
Analytics
Email integration
Communities for sales
Salesforce Engine
Sales Collaboration
Sales Performance Management:
Lead Management
Territory Management
Partnership management
Workflow and Approvals
Files Sync and Share
Reports and Dashboards
Sales Forecasting
Traditional CRM Salesforce CRM

Hosted on the company’s server Hosted on the cloud

Takes months or even years to set up Can be set up in a few days or weeks

Difficult to understand and use Easy to use and understand

Unused data Manages all data in one place

No personalized service Real-time customer data and personalized service

High client attrition High customer lifetime value


HOW ARE COMPANIES USING SALESFORCE?
Thank You!

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