INTERNSHIP REPORT

ON

CIRCUITS 99 AUTOMOTIVE (OPC) PVT. LTD

Submitted in partial fulfillment of the requirements for the award

of

B.Com-Financial Accounting

By

PADMA PRIYA.V

(42740041)

SCHOOL OF MANAGEMENT STUDIES

DEPARTMENT OF COMMERCE

SATHYABAMA
INSTITUTE OF SCIENCE AND TECHNOLOGY
(DEEMED TO BE UNIVERSITY)
Accredited with Grade “A++” by NAAC/12B Status by UGC/Approved by
AICTE
JEPPIAAR NAGAR, RAJIV GANDHI SALAI, CHENNAI - 600 119

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 SCHOOL OF COMMERCE
BONAFIDE CERTIFICATE

This is to certify that this Professional Training Report is the

bonafide work of PADMA PRIYA.V (42740041) who carried out

the Professional Training at “CIRCUITS 99 AUTOMOTIVE PVT.LTD.”

under or supervision for a period of 30days from 2nd September

2024 to 30th September 2023.

Dr.R.THAMILSELVAN
Internal guide

Dr. UZMA THANVEER MOMIN Dr.MATHAN

Dean – School of Management Studie Head - School of Commerce

Submitted for Viva Voce Examination held on

Internal Examiner Externel Examiner

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3
 DECLARATION

I PADMA PRIYA.V ( 42740041) hereby declare that the Internship

Training Report entitled “ CIRCUITS 99 AUTOMOTIVE PVT. LTD.”

Done by me under The guidance of Dr.R. THAMILSELVAN (Internal

Guide) at ( CIRCUITS 99 AUTOMOTIVE PVT.

LTD,Adyar,Chennai.600020 ) is submitted in partial Fulfillment of

the reqirements for the award of Bachelor of Commerce.

DATE:

PLACE: SIGNATURE OF THE CANDIDATE

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 ACKNOWLEDGEMENT

I am pleased to acknowledge my sincere thanks to Board of Management of Sathyabama

Institute of Science and Technology for their kind encouragement in doing this project and
for completing it successfully. I am grateful to them.

I convey my thanks to Dr. UZMA THANVEER MOMIN Dean - School of Management

Studies and Dr. MATHAN, Head of the Department, School of Commerce, for providing me
necessary support and details at the right time during the progressive reviews.

I would like to express my sincere and deep sense of gratitude to my Professional

Training Guide for Dr.R.THAMILSELVAN valuable guidance, suggestions and constant
encouragement paved way for the successful completion of my project work.

I wish to express my thanks to all Teaching and Non-teaching staff members of the
School of Management Studies who were helpful in many ways for the completion of the
training.

PADMA PRIYA.V

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 ABSTRACT

I was involved in during an internship at Circuits 99 Automotive Private

limited from 2st September to 30th September 2023.The Professional

training that I was involved in the Department of Inventory team. There are

Telecalling, Sales ,Service, Procurement

,Accounts ,Inventory.departments are in Circuits 99 Automotive opc

private limited. During My internship helps me to learn new things and

get to know about the various department In the organizations and the

activities done in these in those departments.

This report about the sales and services ,Procurement ,Accounts, inventory

Departments details about the Circuits 99 Luxury car dealers in Chennai

And Pre owned car showroom. This report shows a view of the tasks done

during the period of internship I have done. This Internship helps me to

learn about the car dealership experience and develop essential skills in

automotive retail Industry.

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 TABLEOFCONTENTS

CHAPTERNO. TITLE PAGENO.

ABSTRACT
LISTOFTABLES
LISTOFABBREVIATIONS
LISTOFFIGURES
INTRODUCTION
1 1.1Introduction 12
1.2Objectives 13
1.3Scope 13
1.4Duration 13
1.5Importance 13
1.6Benefits of the study 14
2 PROFILEOFTHESTUDY 16
2.1Industryprofile 16
2.1.1History of the company 161-7
2.1.2Industryoverview 17
2.2Companyprofile 18
2.3Company details 18-19
3 ORGANISATIONSTRUCTURE 20-22
3.1OrganizationStructure
4 OVERVIEWOFVARIOUSDEPARTMENTS 23
4.1Sales Department 24-25
4.1.1Customer Relationship Management 22
4.1.2 Sales and Leads Generation 24
4.1.3 Sales Process and Documenation 25
4.1.4 Financing and Insurance 25

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 4.1.5 Trade-in and Valution Service 25
4.2.6 Sales and Service Support 25
4.1.7 Market Research and competitive Analysis 25
4.1.8 Customer feedback and Satisfaction 25
4.2 Procuerment department 26-27
4.2.1 Sourcing Vechiles 26
4.2.2 details collected by Procurement team 26-27
4.2.3 Trade-in Vehicles Procurement team 27
4.3 Service Department 28-29
5 5.1CONCLUSION 30-31
5.2REFERENCE 32
ATTENDANCELOG SHEET 33-34

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LISTOFABBREVIATIONS

S.NO. PARTICULARS PAGENO.

1 CIRCUITS 99 AUTOMOTIVE PRIVATE LIMITED
(CAPL) 16,1718

2 CHIEF OPERATING OFFICER(C00) 18

3 CUSTOMER RELATIONSHIP MANAGEMENT(CRM) 24

4 MANUFACTURING DATE(MFG) 26

5 REGIONAL GENERAL MANAGER(RNG) 26

6 KILOMETERS(KMS) 36

7 INSURED DECLARED VALUE(IDV) 27

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 LIST OF FIGURES

S.NO. PARTICULARS PAGENO.

1.1 COMPANY LOGO 12

2.1 COMPANY PROFILE 16

3.1 ORGANISATION STRCTRUE 22

4.1 SALES DEPARTMENT 24

5.1 PROCUREMENT DEPARTMENT 26

6.1 SERVICE DEPARTMENT 28

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CHAPTER 1

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 INTRODUCTION

1.1 INTRODUTION

An Internship is a period of work experience offered by an

organization for a limited period of time. Once confined to
medical graduates, internship is used practice for a wide range of
placements in businesses, non-profit organizations and
government agencies. They are typically undertaken by students
and graduates looking to gain relevant skills and experience in a
particular field. Employers benefit from these placements
because they often recruit employees from their best interns,
who have known capabilities, thus saving time and money in the
long run. Internships are usually arranged by third-party
organizations that recruit interns on behalf of industry groups.
Rules vary from country to country about when interns
should be regarded as employees. The system can be open to
exploitation by unscrupulous employers.

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.
(figure 1.1)

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1.2 OBJECTIVES OF THE STUDY:

 Explore career alternatives prior to graduation.

 To learn &practice.
 Helps us to improve communication skills.
 Resume building.
 Learn to appreciate work and its function in the economy.

1.3 SCOPE OF THE STUDY:

The scope of internship training is to indicate the type of activities in
which the intern will likely be engaged. An internship provides real life
experience and exposure. It also allows students to gets skill,
knowledge, and theoretical practice. The goal of the study is to
evaluvate the efficiency of the company’s system for handling
complaints. Additionally it reveals the employees viewpoint on the
company’s current work situation. It also helps to explore career
alternatives prior to education.

1.4 DURATION:
Internship training are like jobs training programs that completed in 10
to 12 weeks or 1 month or up to 6 months.

1.5 IMPORTANCE OF THE STUDY:

 Internships provide exposure to the real world.
 You can learn how to apply the knowledge you have acquired
during an internship to your future workplaces. In addition to this,
it is an excellent learning curve for young graduates and
students while meeting new people and making connections in
the professional world.
 Internship are helpful to develop your professional aptitude, and
provides a greater opportunity.
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1.6 BENEFITSOFTHESTUDY:
 Job Experience.
 Research Experience.
 Mentorship.
 Helps guide career goals.
 Build a strong resume.
 I discovered how crucial it is to maintain punctuality in a workplace.
 Ineffective work may result from failure to act quickly enough.
 I acquired the ability to establish rapport with businesspeople.
 Effective choices can only be made when they are properly
discussed and take into account the opinions of all the
meeting participants.
 I became aware of the value of organizational culture.
 I discovered that a business can only be successful and
outperform its rivals if it embraces social responsibility and
seeks to benefit society.

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CHAPTER 2

16
2.PROFIE OF THE STUDY

2.1 INDUSTRY PROFILE

The Automotive industry is a global sector encompassing the design

development, Manufacturing, Marketing ,and sale of motor vehicles. It is
one of the largest industries by revenue and is vital to economic growth ,
innovation , and employment in many countries. The industry primarily
focuses on producing passenger cars, commercial vehicles and automotive
components.

(figure 2.1)

2.1.1 HISTROY OF THE COMPANY

Circuits 99 Automotive Private limited Started in 2014 by Sanjeev kumaar

T ,Son of Thankaraj ,an automotive enthusiast from kovai, Sanjeev looks for
the best luxury cars from across places to add to his showroom in Chennai.
Their sprawling showroom in
the city’s heart showcases luxury brands like Mere des Benz ,BMW ,Audi ,Jaguar
,Range Rover , Volvo ,Lexus ,Volkswagen ,Toyota ,and others. With a firm
emphasis on the preparation of the cars , Sanjeev ensures that each car is
rigorously checked ,as many as 170 points, before he buys or sells it. That
set extremely high standard and spent a significant amount of time and
money to make sure that their cars are mechanically sound and well
presented. Circuits 99 has cars from 15 lakh onwards suit any budget. Citing
a Statista report Sanjeev says that the luxury cars sales are expected to
reach 205.9k vehicles in 2026. “sed car segments is a crowded marketplace.
Hence ,customers’ trust and confidence in the dealer are critical. Circuits 99
is a pre-owned luxury car dealership. Specializing in high-end vehicles ,the
company has bit a strong reputation for offering a crated selection of luxury
cars ranging from prestigious brands lie BMW, Audi, Mercedes-benz and
jaguar to other premium manufacturers.

Established with the vision of making luxury cars more accessible, Circuits

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99 focuses on providing a reliable and premium buying experience for
customers looking for pre- owned vehicles without compromising on
quality.

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The Company operates primarily out of its Adyar Chennai.a bustling and we-
known locality in Chennai. Over time Circuits 99 has earned the trust of its
clients but ensuring that each car undergoes rigorous inspection and its
thoroughly maintained before being sold. With a combination of
transparency, excellent customer service and a deep understanding of the
luxury car market ,the dealership has become a go-to destination for car
enthusiasts in Chennai.

Circuits 99 Automotive Private Limited has also been involved in creating a

seamless inventory in creating management system, ensuring that customer
have access to the latest models and a variety of choices. They focus on
both affordability and luxury , bridging the gap between dream cars and
reality for many car enthusiasts across the region.

2.1.2 INDUSTRY OVERVIEW

\NAME OF THE COMPANY: Circuits 99 Automotive private limited

FOUNDER : Sanjeev Kumaar.T

FOUNDED: 2014

MANAGING DIRECTOR: Jyothi Sanjeev

TYPE OF INDUSTRY: Automotive

industry LOCATION: Adyar ,Chennai.

WEBSITE: https://circuits99.co.in/

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2.2 COMPANY PROFILE

Circuits 99 Automotive Private limited has been established in 2014.This

Company is Pre-Owned luxury cars and Luxury Car Dealers. South India’s
Largest Phygital Superstore for premium Cars. the high quality certified
second-hand cars. Sales , Maintenance and repair of motorcycles and
related parts and accessories.

2.3 COMPANY DETAILS

NAME OF THE COMPANY: Circuits 99 Automotive private limited

FOUNDER : Sanjeev kumaar T

MANAGING DIRECTOR AND COO: Jyothi

Sanjeev INDUSTRY TYPE: Automotive

Industry LOCATION: Chennai

COMPANY TYPE: PRIVATE

COMNPANY STATUS: ACTIVE

COMPANY CATEGORY: Company limited by shares

COMPANY SUB-CATEGORY: Non-Government

company AGE OF COMPANY: 4 years

CATEGORY: Car Sales and Service

COMPANY ADDRESS: 24,Besant nagar Avenue road, Arunachalapuram,

Adyar, Chennai-600020.

WEBSITE: https://circuits99.co.in/

E-MAIL: [email protected]

PHONE NO: 96261 96261

EMPLOYEES COUNT: 50 Members

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EMPLOYEE DETAILS:

UNIT HEAD: Sanjeev kumaar.T

MANAGING DIRECTION: Jyothi

sanjeev BUSINESS MANAGER:

SivaPrakash.S

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CHAPTER 3

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3.1 ORGANIZATIONAL STRUCTURE

An organizational structure is a system that outlines how

certain activities are directed in order to achieve the goals of
an organization. These activities can include rules, roles, and
responsibilities. The organizational structure also determines
how information flows between levels within the company.

OBJECTIVES OF ORGANIZATION STRUCTURE:

The objectives of organizational structure are to establish

accountability, information flow, authority and distribution
of responsibilities.

IMPORTANCE OF ORGANIZATION STRUCTURE:

Organizational structures are important because they help

businesses implement efficient decision-making processes. By
assigning specialized roles to lower-level employees,
businesses can make better decisions faster.
Additionally, organizational structures provide a clear org
chart that helps businesses keep track of their human
resources.

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ORGANISATION STRUCTURE

UNIT HEAD

BUSINESS
CCO
MANAGER

TELECALING SALES SERVICE INVENTROY PROCUREMENTS ACCOUNTS

(figure 3.1)

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CHAPTER 4

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4.1 SALES DEPARTMENT

(figure 4.1)

The sales department in a pre-owned luxury car showroom and a luxury car
showroom and a luxury car dealership pays a crucial role in driving revenue ,
maintaining customer relationships, and ensuring smooth transactions.

4.1.1 Customer relationship Management(CRM)

Built Relationship with Buyers looking for used luxury cars,

ensuring trust through transparency about the Vehicles’ history and
Establish connections with high-net-worth individuals, focusing on
premium service to enhance the buying experience.

4.1.2 Sales and Lead Generation

Generate leads through online platforms local marketing, and
referrals
. Convert inquires into sales through negotiation and excellent
customer Service. Se both digital and traditional marketing methods
to attract high-end Buyers. The focus is on showcasing the lagest
models and arranging exclusive Test drives

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 4.1.3 Sales Process and Documentation.

Handle paperwork related to used cars transactions, including

ownership transfer Car history reports and Insurance and
warranties .Managing the sale agreement financing option, extended
warranties, and delivery processes for new cars.

4.1.4 Financing and Insurance Option:

Offer financing option through tie-up with banks and lending

institutions, and ensure transparency in interest rates and terms.
Provide high-end financing services to luxury car buyers, and
offers comprehensive insurance packags.

4.1.5 Trade-in and valuation Services

Offer trade-in option for luxury car owners, providing valuation

services to determine the fair market price of their used cars.
Accept trade-ins and offers attractive exchange deals for
customers looking to upgrade to newer models.

4.1.6 Sales Service and Support

Provide maintenance services, warranties on certain Cars, and

customer support for repairs and servicing. Focus on premium
after-sales service ,
. including regular maintenance packages, servicing, and customer
support

4.1.7 Market Research and Competitive Analysis

Stay updated with the resale value trends, and adjust pricing based
on market demand for specific luxury models. Keep track of new
models, ,
,
. customer preferences, and competitors' offerings to remain competitive
. in the luxury car market.

4.1.8 Customer Feedback and Satisfaction

Collect and act on feedback regarding the vehicle's performance and the
buying
. experience to build long-term relationships. Ensure a seamless buying
experience to
. enhance customer satisfaction, seeking feedback to improve services and
maintain
, high standards.

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4.2 PROCUREMENT DEPARTMENT

(figure 5.1)

4.2.1 Sourcing Vechiles:

They identify and acquire quality used cars from various

channels such as actions trade-ins, Trade-in Acqires cares from customers
trading in their old Cars when purchasing a car.

4.2.2 Details collected by Procurement team:

 Vehicle Model
 Registration No
 Mfg/Rgn Year
 Variant
 Fuel Used
 Ownership
 KMS Driven
 Vehicle Location

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  Insurance/IDV
 Service Company
 Expected Price
 On Road Price
 Actual Price
 Market Value
 Market
 Pay out
 Source
 Customer's Name
 Contact Number

4.2.3 TRADE-IN VEHICLES PROCREMENT CHECLIST:

o Vehicle Condition
o Tyres / wheels
o Servicing Requirement
o Engine
o Transmission / Clutch / Gear Box
o Electric / Electronics
o Air Conditioning
o Steering / Suspension
o Breaks
o Lights(Exterior)
o Lights(Interior)
o Music System & Display
o All Switches
o Steering Mounted
o Trim / Carpet / Floor Mats
o Electronic Mirror Adjustments
o Spare Wheel
o Upholstery
o Tool kit
o Door Pads & Handles
o Any interior Damage
o Spare key
o Total Reconditioning Cost
o Total Panels to Paint
o Total Body Work Cost

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4.3 SERVICE DEPARTMENT

(figure 6.1)

1. Vehicle Inspection and Certification

Comprehensive multi-point inspection and certification to ensure the car

is in good working condition. Certification often covers engine health,
transmission, brakes, and other critical components.

2. Repairs and Reconditioning

Any necessary mechanical repairs or part replacements are done to

bring the vehicle up to a high standard. Reconditioning services, such as
paint touch-ups or dent removal, to improve the car's appearance.

3. Cleaning and Detailing

Interior and exterior cleaning, vacuuming, and polishing. - Detailed

cleaning of upholstery, dashboard, and other car components to restore a
fresh look.

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4. Vehicle History Report

Providing a comprehensive vehicle history report to assure buyers

about the car's past, including accident history service records, and pervious
ownership.

5. Warranty

Dealerships often provide extended warranty packages for

additional coverage on parts and repairs after purchase. Some cars may
come with manufacturer warranties if they are relatively new.

6. Trade-In Services

Showrooms may allow customers to trade in their old car as part of the
payment for the purchase of a used car.

7. Registration and Paperwork Assistance

Help with the transfer of ownership, registration, and road tax

payment processes. Ensuring all legal paperwork is completed
efficiently and correctly.

8. After-Sales Service

Many used car showrooms provide routine maintenance services,

including oil changes, brake checks, and servicing. - Access to a trusted
service center for future repairs or maintenance needs.

9. Buyback Guarantee

Some showrooms offer a buyback guarantee, allowing customers to

return the car within a certain period if they are not satisfied.

10. Delivery Services

Home delivery of the car, especially in the case of online

purchases or for customers who prefer not to visit the showroom. These
services enhance customer confidence, making the purchase of a used
car more reliable and trustworthy.

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CHAPTER 5

32
5.1 CONCLUSION
My internship at Circuit 99 Automotive Private Limited has
been an invaluable experience that has significantly contributed to my
professional and personal growth. During my time in the inventory team, I
gained practical insights into the workings of a pre-owned luxury car
showroom, enhancing my understanding of inventory management,
customer relations, and the automotive industry as a whole.

I had the opportunity to work closely with experienced

professionals who provided mentorship and guidance, allowing me to
develop essential skills such as data analysis, effective communication, and
problem-solving. Additionally, I learned about market trends, customer
preferences, and the importance of maintaining high standards of service in
a competitive market. I like to thankful for the Business Manager and the
workers in the industry to teach me the process and whatsoever I believe
my time spent in internship Circuit 99 it was well worth it for one month
internship.

This internship not only enriched my theoretical knowledge

but also helped me apply classroom concepts in a real-world setting,
bridging the gap between academic learning and practical application. I am
grateful for the opportunity to be part of such a dynamic team and look
forward to leveraging the skills and knowledge acquired during this
internship in my future endeavors in the automotive industry.

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5.2 REFERENCES

“ THE USED CAR MARKET REPORT” By the National Automotive

Dealers Association (NADA)

“HOW TO BUILD A CAR” The Autobiography of the world’s

Greatest Formula 1 design.

WEBSITE : https://circuits99.co.in/

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