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Module Bank - Module2

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15 views2 pages

Module Bank - Module2

Uploaded by

saibhargava352
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© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
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MODULE BANK: SECTION - AI&ML(E): MODULE-2: MANAGEMENT

SCIENCE (22MS201)
Q1.
a) What are the primary functions of a Human Resource (HR) manager?
b) Describe how the recruitment and selection process contributes to the overall
effectiveness of an organization.
c) How would you develop a training and development program to improve the
skills of employees in a tech startup?
d) Analyze the impact of performance appraisal systems on employee motivation
and organizational productivity.
Q2.

a) What are the key stages involved in the recruitment and selection process?
b) Explain the importance of job analysis in the recruitment and selection process.
c) Analyze the potential challenges of using social media platforms for recruitment
in a global organization.
d) Green Tech Solutions, a rapidly growing company specializing in renewable
energy technologies, is expanding its operations and needs to hire several key
positions, including engineers, project managers, and marketing specialists. The
company’s HR manager, Emma, is tasked with developing a recruitment and
selection strategy to attract top talent that aligns with the company's mission and
values.
What methods should be used in the selection process to ensure that candidates are
a good cultural fit as well as technically qualified?
Q3.
a) What are the common methods used in performance appraisals?
b) Discuss the purpose of performance appraisals in employee development and
organizational growth.
c) How would you implement a 360-degree feedback system for performance
appraisal in a mid-sized IT company?
d) Assess the potential biases that can affect the outcomes of performance
appraisals and how they can be mitigated.
Q4.
a) What are the criteria typically considered for employee promotion in an
organization?
b) Explain how promotion can impact employee motivation and job satisfaction.
c) Analyze the potential biases that can affect the outcomes of performance
appraisals and how they can be mitigated.
d) Design a new performance appraisal process for a creative design agency that
emphasizes both individual and team contributions to project success.
Q5.
a) What are the different types of employee separation
b) Detail how promotion can impact employee motivation and job satisfaction.
c) How would you implement a fair and transparent promotion policy in a large
multinational corporation?
d) Analyze the potential effects of frequent transfers on employee morale and
productivity.
Q6.
a) List the fundamental differences between marketing and selling?
b) Discuss how the focus of marketing differs from the focus of selling in terms of
customer orientation.
c) How would you apply marketing principles to shift a company’s strategy from
being sales-driven to being market-driven?
d) Assess the potential outcomes for a company that prioritizes selling over
marketing in a competitive industry.
Q7.
a) Outline the four stages of the product life cycle?
b) Explain the characteristics of a product in the maturity stage of its life cycle.
c) How would you modify a marketing strategy for a product that is entering the
decline stage of its life cycle?
d) Analyze how the product life cycle concept can influence pricing strategies
during the introduction and growth stages.
Q8.
a) List the main types of distribution channels used in marketing?
b) Explain the role of intermediaries in a distribution channel and how they add
value to the supply chain.
c) How would you select the most appropriate distribution channel for a new
consumer electronics product in a global market?
d) Analyze the potential challenges a company might face when switching from a
direct distribution channel to an indirect distribution channel.
Q9.
a) What are the common pricing methods used in business?
b) Explain the difference between cost-plus pricing and value-based pricing.
c) How would you apply penetration pricing to introduce a new tech product into a
competitive market?
d) Evaluate the effectiveness of dynamic pricing in the airline industry compared to a
fixed pricing strategy.
Q10.
a) List the four elements of the marketing mix (4Ps)
b) Explain the objectives of promotion in a marketing concept.
c) Apply the concept of sales promotion to boost the sales of a product of your
choice
d) Analyze the impact of Advertising on consumer behavior

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