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    The Business Plan Outline

    Uploaded by

    Kirsten Jimenez

    Copyright:

    © All Rights Reserved
    Download as DOCX, PDF, TXT or read online from Scribd

    The Business Plan Outline

    Uploaded by

    Kirsten Jimenez
    21 views3 pages

    Original Title

    The Business Plan Outline (1)

    Copyright

    © © All Rights Reserved

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    DOCX, PDF, TXT or read online from Scribd

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    Copyright:

    © All Rights Reserved
    Download as DOCX, PDF, TXT or read online from Scribd
    Download as docx, pdf, or txt
    21 views3 pages

    The Business Plan Outline

    Uploaded by

    Kirsten Jimenez

    Copyright:

    © All Rights Reserved
    Download as DOCX, PDF, TXT or read online from Scribd
    Download as docx, pdf, or txt
    You are on page 1of 3

    THE BUSINESS PLAN OUTLINE

    1) TABLE OF CONTENT

    2) EXECUTIVE SUMMARY

    3) BUSINESS OVERVIEW

     Description of the business


     Description of products and services
     Mission, vision, goals and objectives
     Human resources
    a. Summary of Job and Descriptions
    b. Organizational Chart

    4) OPERATIONAL PLAN

     Quality Control
     Inventory Control
     Purchasing Method
     Work Flow
     Ordering Process
     Customer Service
     Business Registrations
     List of Materials Needed
    a. Machineries , Tools and Equipment’s
    b. Furniture and Fixtures
    c. Supplies
    d. Design of the Kiosk
     Other Expenses for Operation
    a. Budget for Kiosks
    b. Utilities Expenses
    c. Advertising Expenses
     Summary of all Expenses

    5) MARKET RESEARCH

     Industry analysis
     Market analysis/research

    a. Survey Results

    b. Result Analysis

     Target market
     Competitive analysis
     S.W.O.T. analysis
     Competitors Analysis

    6) MARKETING PLAN

     First “P” of marketing : Product or Service

    I. Product Information

    a. Product Descriptions
    b. Product Features and Benefits
    c. Product Packaging
    c.1. Primary packaging
    c.2 Secondary packaging
    c.3 Tertiary packaging
    d. Product Logo
    e. Product Labelling
    f. Product Innovation
    II. Product Strategies
    A. Introduction Stage
    a.1.1: Objectives

    a.2.2: Strategies

    B. Growth Stage

    b.1: Objectives

    b. 2: Strategies

    C. Maturity Stage

    c.1: Objectives

    c.2: Strategies

     Second “P” of marketing : Price


    I. Formulation of Price (Present the costing of raw materials and also the other expenses under variable cost).
    Note: Present also the computation of the price.
    II. Pricing Strategies
    A. Introduction Stage
    a.1.1: Objectives
    a.2.2: Strategies
    B. Growth Stage
    b.1: Objectives
    b. 2: Strategies
    C. Maturity Stage
    c.1: Objectives
    c.2: Strategies
     Third “P” of marketing : Place

    A. Introduction Stage

    a.1.1: Objectives

    a.2.2: Strategies

    B. Growth Stage

    b.1: Objectives

    b. 2: Strategies

    C. Maturity Stage

    c.1: Objectives

    c.2: Strategies

     Fourth “P” of marketing : Promotion

    A. Introduction Stage

    a.1.1: Objectives

    a.2.2: Strategies

    B. Growth Stage

    b.1: Objectives

    b. 2: Strategies

    C. Maturity Stage

    c.1: Objectives

    c.2: Strategies

    7) FINANCIAL PLAN
    I. Objectives
    a. Sales Objectives
    b. Profit Objectives
    II.
     Start-up budget
     Cash flow
     Projected income statement
     Balance sheet

    8) APPENDIX

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