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6 views9 pages

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musa.lieabi2
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Reflective Report

Done by: “Your name”


Unit: ” Unit name ” Class: MYP Year “ 1 ”
Type of assessment: Subject: Design
Summative
Date: DD/MM/YY Teacher: Mohamad Beiruty
Reflective Report: Designing Impact Marketing Campaign

Introduction: Reflective reports provide an opportunity to thoughtfully consider and document your
journey throughout the design process. This report aims to capture your experiences, challenges, and
growth as an individual contributor to the collaborative marketing campaign. Please address each
section, focusing on your role in the following design aspects:

1. Logo Design and Branding:

● Guidelines:

● Reflect on your initial understanding of the organization/event and how it influenced


your logo design choices.

Flavian designed on the logo and he influenced us by making a bank and


donating to Palestine.

the logo was pretty good to be honest and he actually used all his energy
and time on it!

● Describe the collaborative process within the group for establishing a cohesive branding
strategy.

I worked on the slogan Mervan worked on the Poster Flavian worked on


the logo
“Optional: add pic”
Well my slogan was hard because I had to think about a catchy word and it
took me 2 days to find a catchy word!
● Analyze the impact of your logo design on conveying the organization/event's values
and mission.

The logo has everything, basically it’s about a bank called MFM bank that
stands for Musa Flavian Mervan bank and we raise money for Palestine,
“Optional: add pic”
We also have fundraisers.

2. Poster Design and Layout, Printable Materials:

● Guidelines:

● Discuss your approach to creating visually appealing posters and printable materials.

Basically Mervan did the poster I don’t have it but he explained and
designed about the fundraiser. The fundraiser is about donations to
Palestine at BBiS school at 9:00 AM till 3:00 PM “Optional: add pic”

● Reflect on the challenges faced in maintaining a consistent visual identity across


different materials.

He said it took me long to do the poster but he did it pretty good.

It took him 2 days and explaining to us about the poster and his
explanation was about donations to Palestine!

“Optional: add pic”


● Analyze the effectiveness of your design choices in conveying key campaign messages
on print materials.

The poster looks good and I like it but he should design it more and also
colour it and change the template. The poster looked like a purplish design

And also he has to make accurate explanations.

“Optional: add pic”

3. Digital Posts for Social Media Advertising:

● Guidelines:

● Explore how you adapted your design style for digital platforms and social media.

We post the logo and the poster but the slogan is not posted because I
didn’t get the file and they didn’t get the file. and we said let’s post it on
instagram or Facebook or YouTube also TikTok. “Optional: add pic”

● Reflect on the collaboration within the group to ensure a unified theme across digital
posts.

“Optional: add pic”


N/A I wasn’t in the collaboration part because we were busy with the
brochure and I missed most of the time in another country

● Evaluate the engagement potential of your digital posts and consider the global reach of
your designs.

The design of all the things we did was good and I like it we used most of
our energy collaborating. Our collaboration was very successful and we
also talked about posting on TikTok making TikTok accounts. “Optional: add pic”

General Guidelines for the Entire Reflective Report:

● Reflect on Design Principles:

● Discuss how your understanding of design principles evolved throughout the unit.

This unit I missed some time but I understood how bidding and fundraising
and editing and advertising works. Basically I also learned how to
photoshop and make accurate illustrations.

“Optional: add pic”

● Consider specific design elements or techniques you employed and their impact.
I improved my collaboration skills and research. I’m a communicator and
an inquirer.
“Optional: add pic”

● Consider Global and Sustainable Perspectives:

● Reflect on how your design choices aligned with global and sustainable considerations.

My perspective around my environment let’s say bad because my


teammates behaviour weren’t good and I mostly worked on some things
because they were in timeout. “Optional: add pic”

● Analyze if your designs reflect cultural sensitivity and environmentally conscious


decisions.

culturally I think fundraising and raising money is a good idea and donating
it to Palestine since kids are dying and adults getting violently abused by
the Israelites and this is genocide not a normal war.

“Optional: add pic”


● Challenges and Solutions:

● Identify challenges faced during the design process and how you overcame them.

The challenge we faced is the brochure we can’t find a good template.

“Optional: add pic”

● Discuss any adjustments made to your initial designs based on feedback or evolving
insights.

The brochure design was good but I kept some pages for my teammates to
do but I don’t think they did it.
“Optional: add pic”

● Collaboration and Communication:

● Reflect on your experience working within a group and how effective communication
influenced design decisions.

“Optional: add pic”


The behaviour affected this collab we were going good until 1 tiny thing
ruined it.
● Discuss instances where collaboration enhanced or challenged your individual
contributions.

In the IT Lab we collaborated mostly, but we also


phoned each other.

“Optional: add pic”

● Personal Growth:

● Consider your personal growth in design skills and understanding throughout the unit.

I think in some years I might also not be afraid to speak publicly because I
talk to some people that I get along with.
“Optional: add pic”

● Reflect on feedback received, lessons learned, and how these experiences contribute to
your growth as a designer.

“Optional: add pic”


being a designer does not look fun it takes most of the energy but pays off.

Conclusion: Summarize your overall reflection, emphasizing key takeaways and insights gained from the
unit. This reflective report serves as a valuable document for personal development and as a record of
your contributions to the collaborative marketing campaign.

I would vote myself as a 8/10 because I did half of the brochure and did the slogan but didn’t manage
my time. And the collaboration process was 7/10 because we did everything together but the
behaviour affect most of the collaboration

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